Tag: Gruner + Jahr

  • Johari brothers buy back shares of MaXposure Media from Gruner + Jahr

    Johari brothers buy back shares of MaXposure Media from Gruner + Jahr

    NEW DELHI: The Johari family has bought back the business of MaXposure Media Group from Gruner + Jahr (the publishing division of European media conglomerate Bertelsmann) for an undisclosed amount.
     
    Gruner + Jahr had acquired a majority (78.75 per cent) interest in MaXposure back in 2011. The remaining 21.25 per cent were held by the Group’s co-founder Prakash Johari.

     

    Market sources said the buyback could be around 5.25 million Euros (Rs 40 crore). After the acquisition, MaXposure Media Group will solely be owned by the Johari family.
     
    Prakash Johari is managing director and CEO of MaXposure and his brother Vikas Johari leads the creative departments as the publisher and COO.
     
    Talking about his future plans, Johari said, “It’s interesting that we got this opportunity to get back in the exciting media space with controlling interest at MaXposure. We learnt and grew significantly over the last three years under the guidance of Gruner + Jahr. We plan to realign the company’s vision for the next three years under the new majority leadership and continue to expand our leading position in the corporate publishing space in India and enter foreign markets.”

     
    The Johari family started MaXposure in 2006 and scaled it to be one of the largest magazine publishers in India. MaXposure publishes over 30 magazines in the corporate and consumer space, with India’s largest corporate publishing portfolio.

     
    It is the largest in-flight magazine publisher in the Indian subcontinent with in-flight magazines of Air India, Spicejet, and Vistara.
     
    Gruner + Jahr is one of the world’s leading media groups and its Electronic Media Sales (EMS) division is a leader in the digital advertising space in Europe. It offers nearly 500 magazines and digital offerings in over 30 countries. After the announced exit from its Indian digital media unit Networkplay earlier this week, Gruner+Jahr is now fully exiting the Indian market through this transaction.

     

  • Networkplay to focus on online and mobile video advertising

    Networkplay to focus on online and mobile video advertising

    MUMBAI: Networkplay, an Indian subsidiary of Gruner + Jahr, has announced an enhanced focus on online and mobile video advertising.

     

    It aims to provide data-driven value creation for the growing Indian publisher industry as advertisers are searching for new opportunities and video-driven ecosystems are providing a critical advantage.

     

    The announcement is a part of the ongoing process for enhancing the future strategic focus, wherein a new management team comprising of Viren Anand and Hitesh Trehan was appointed after Ampreet Singh exited from the company in mid-June.

     

    Gruner + Jahr member of executive board and COO Oliver Radtke commented, “The new management team has a portfolio of resilient leadership and skilled competence. They have the full commitment from G+J to continue our focus on growth in India.”

     

    Networkplay co-founder director operations and publisher alliances Anand said, “The digital and mobile advertising industry in India is rapidly evolving with the increasing penetration of smartphones and greater acceptance for digital platforms. Networkplay has been monitoring this exciting growth and is transforming into a future ready digital company, building strong technological competence around current expertise.”

     

    A firm focus on the growing digital industry has been the mantra that has guided Networkplay since its inception. Introduction of innovative solutions like Videoplay – the next generation ecosystem for videos and important associations with key partners like Tradedoubler and T3 IGI airport, reflect the company’s constant commitment towards maximising reach and targeting relevant audiences for publishers and advertisers alike.

     

     “The Future is what excites us the most,” said Networkplay sales and new initiatives director Trehan. “The number of lifestyle devices coupled with speedy technology innovation is creating waves across the industry. It’s a very exciting time for all of us and our team is keeping one eye on the present and the other on the future, by constantly developing first of its kind solutions for our clients.”

  • Gruner + Jahr expands into New Delhi

    Gruner + Jahr expands into New Delhi

    MUMBAI: European media conglomerate Bertelsmann AG‘s publishing arm Gruner + Jahr opened is expanding its news corporate in New Delhi to cater the needs of recently acquired companies, MaXposure Media Group and Networkplay.

    Gruner+Jahr‘s entered India in 2008 through the launch of Geo magazine through a license contract and has since then been strategically advancing to build a strong portfolio of print and digital media activities. As part of the expansion strategy in India, the company also acquired majority stakes in digital ad network Networkplay and magazine publisher Maxposure.

    Gruner + Jahr International executive board member and president Torsten-Jörn Klein said, “The opening of Gruner+Jahr‘s new office is an important step in streamlining our operations and building a strong platform in India. Looking at attractive market growth rates and having gathered the two fast growing companies of their respective industry, emphasizes G+J‘s & Bertelsmann long term commitment to India and strong belief in the growth of the media industry.”

    The new office will provide employees of both Maxposure and Networkplay the opportunities of closer interaction and support on personnel and business level and motivate them to jointly achieve greater heights in their respective industry.

    Gruner + Jahr has over 300 magazines and 150 websites in more than 30 countries. In fiscal year 2011, the company generated revenues of euro 2.3 billion and employed around 11,800 people worldwide. 74.9 percent of Gruner + Jahr is owned by Bertelsmann AG, 25.1 percent by the Hamburg publishing family Jahr.