MUMBAI: From being a country that thrived on a single sport namely cricket, India has come a long way in the last couple of years. The...
MUMBAI: MobiKwik, a mobile wallet with over 15 million users, has appointed Saurabh Srivastava as its chief marketing officer. He will be a part of MobiKwik’s...
MUMBAI: GroupM has inked a new R&D partnership with the Singapore Economic Development Board (EDB), the lead government agency for planning and executing strategies to enhance...
MUMBAI: “Today there is a lot of talk about digital media, technology and data, but ultimately ours is an “ideas” business. And it’s great ideas that build great...
MUMBAI: As digital advertising and online presence gains ground for brands, they are increasingly realising that the digital world differs greatly from traditional media. A one...
MUMBAI: For the second time now, GroupM India has won the ‘Country of the Year’ award at the eMMies 2015, the regional awards for GroupM Asia...
MUMBAI: Ad:tech global digital marketing & advertising conference and exhibition, having 14 shows worldwide, will host its fifth edition of the New Delhi Show on 19...
MUMBAI: GroupM has launched its MEC, MediaCom and Mindshare media agencies in sub-Saharan Africa, supplementing GroupM’s existing offering in South Africa and Northern Africa and strengthening...
MUMBAI: GroupM India retained the title of ‘The Dream Company to Work for’ in the Media and Entertainment sector at the World HRD Congress Awards 2015....
MUMBAI: GorupM’s agency Maxus has won the media investment mandate in India for the International Cricket Council (ICC) Cricket World Cup 2015, which is taking place...
MUMBAI: MEC Access, part of MEC, media agency and a founding partner of GroupM, announced its partnership with Kolte Patil Developers Ltd’s (KPDL) initiative ‘Nest Fest...
One of the most awaited report, which brings out the trends of advertising spends for the calendar year, was released by media agency GroupM on 2...
MUMBAI: “Acche din aa gaye hai,” said GroupM south east Asia CEO CVL Srinivas while unveiling the agency’s ‘This Year, Next Year 2015’ annual report. ...
MUMBAI: India’s advertising investment is expected to reach an estimated Rs 48,977 crores in 2015, up 12.6 per cent from last year. This was revealed in...
MUMBAI: Mindshare APAC, the global media agency network part of WPP, has appointed Prasanth Kumar or PK as he is popularly known, to the role of...
MUMBAI: WPP Stream India, the unconventional (un) conference organised by WPP Group Company has announced its return in the pink city, Jaipur. Being held in India...
MUMBAI: On the day that Mumbai runs, it’s another city altogether. No honking, no mad rush to reach somewhere, but an army of runners, who want...
MUMBAI: MEC, a part of GroupM, along with FreeCharge have harnessed a new ‘Smart Messaging Platform’ to reach out to consumer’s mobile phones with branded high...
From a media perspective 2013 was the year of the perfect storm and something tells me that there is lots waiting to unfold in 2015. Was...
MUMBAI: Global digital expert and leading media innovator GroupM on Tuesday announced ‘GroupM Circuit Colombo 2014,’ which will take place in Colombo on 4 December, featuring...
MUMBAI: It has been a stupendous growth story. Contrary to popular trade perception the DTH advertising growth story has only ended up surprising all. With...
Mumbai: The Grand Diwali Mela organised by GroupM in association with Google, Amazon.in, LINE, Games2Win and Hungama.com was a runaway success, attracting over 55 lakh visitors....
NOIDA: “Indian news industry is as vibrant as the different cultures of India,” said GroupM south Asia CVL Srinivas as he presented the keynote on Innovations...
MUMBAI: ‘When the going gets tough, the tough get going’ is an age old adage. Operating in a cash crunch environment, this seems to be just...
With the festival of lights knocking at the door and gifting at its peak, the-commerce portals are raining flash sales, lucky draws, special portfolios and exclusive...
MUMBAI: Madhouse, a mobile marketing and communications company, has appointed Milind Pathak as COO. He will be reporting in to Madhouse CEO Joshua Maa and GroupM...
MUMBAI: WPP’s GroupM has announced its plans to launch an online platform called ‘Grand Diwali Mela’, which will be India’s largest festive season online destination. ...
MUMBAI: Haworth, an independent and employee-owned marketing and media agency based in Minneapolis, has announced a strategic partnership with GroupM, the media investment management division of...
He took charge in January this year and since then there has been no looking back. The humble and calm, Kartik Sharma, the managing director...
MUMBAI: “We recall that, at WPP Stream India in February 2014, the renowned filmmaker Shekhar Kapur metaphorically referred to digital marketing as Shiv Tandava. We whole-heartedly...
MUMBAI: The sports, entertainment and content arm of GroupM; GroupM ESP has enabled key deals for the upcoming Champions League T20 2014.The pivotal title sponsorship with Oppo India and...
MUMBAI: Dish TV, the direct to home entertainment company with 16 million plus subscribers, has announced a new partner for its media duties – MEC India. ...
MUMBAI: According to the first ever BrandZ™ Top 50 Most Valuable Indian Brands ranking announced today, the combined Brand Value of all the brands in the rankingis...
MUMBAI: GroupM revised their annual estimated advertising expenditure (AdEx) for 2014 from 11.6 per cent to 12.5 per cent released earlier this year. The AdEx revision...
MUMBAI: WPP’s GrpupM is out with its biannual ‘This Year, Next Year’ report forecasting the global advertising investments. As per the report the ad spends will...
MUMBAI: Media agencies usually help clients target consumers for their campaign and are usually never on the receiving end. Trying to bring such an interaction to...
MUMBAI: The country is gearing up to celebrate India’s 68th Independence Day. The patriotic fervor is in the air. Everything from channels to radio stations, newspapers,...
MUMBAI: Part of WPP Group, Quasar, a full service digital agency, has appointed Rasika Bamba as the new regional head, north and east. She will...
MUMBAI: During her recent visit, Facebook COO Sheryl Sandberg, signed the company’s first agency deal in India with WPP’s integrated media and marketing company, GroupM. ...
MUMBAI: GroupM, WPP’s integrated media and marketing company, has topped the RECMA overall activity billings 2013 ranking of media agencies again. GroupM India increased its market...
MUMBAI: Over the last year, GroupM has made a paradigm shift in the way it operates in South Asia, keeping in mind the ever changing media...
MUMBAI: MEC has promoted Rahul Jadhav to national trading head. In his new role, he will be responsible for media investments across platforms and will...
Founded a decade ago, WPP Group’s biggest media agencies came under one umbrella to form GroupM and since then there has been no looking back. In...
FIFA being a marquee event that happens once in four years is certainly growing in India in terms of both viewership and fan following. The non-followers...
MUMBAI: Housing.com, a real estate portal, has appointed Mindshare to handle its media duties. Established in 2012, Housing.com caters to individuals looking at purchasing and...
MUMBAI: GroupM’s Mindshare has won the media duties for Indian theme park Adlabs Imagica. The WPP agency will be responsible for the media planning and...
MUMBAI: Mindshare, part of GroupM, has appointed Vinod Thadani as its chief digital officer – south Asia. In his new role, Thadani will be responsible for...
MUMBAI: Maxus has appointed Steve Williams as chief executive officer North America. The announcement was made by Maxus Global CEO Vikram Sakhuja. Williams will be based...
MUMBAI: GroupM has elevated two of its senior executives of the Central Trading Group (CTG). The company elevates Sidharth Parashar as head, Pricing & Investments, and...
MUMBAI: The India Chapter of the International Advertising Association (IAA) has launched a teaser campaign aimed at making the first time voters exercise their franchise. ...