MUMBAI: Doordarshan, inspired by the spectacular success of private broadcasters, is preparing to enter into the sports business with three different sports leagues in basketball, kabaddi...
MUMBAI: Prashant N, an ace digital marketing professional with over a decade’s experience in strategic digital marketing, media planning, buying and content marketing, has taken over...
MUMBAI: GroupM, the world’s leading media investment group, has announced a portfolio restructure to improve service and delivery to clients. GroupM is committing to the expansion...
MUMBAI: Maxus, the global media agency of GroupM, has analysed the social conversations that happened around IPL Season 10. This study has been done by Maxus...
MUMBAI: GroupM, the world’s leading media investment group, today announced the appointment of Lindsay Pattison as Chief Transformation Officer (CTO). She will lead change initiatives across...
MUMBAI: GroupM, the world’s leading media investment group, today announced the launch of Motion Content Group (Motion), a new global content investment and rights management company,...
MUMBAI: GroupM has published Interaction 2017, a state of the union assessment of digital advertising worldwide with forecasts on technology developments, media marketplace trends and evolving consumer...
MUMBAI: The Grand Finale of the second season of ‘Media Ke Surtaj’ was held on Friday at Bungalow 9 in Mumbai. Organized by SPN’s music cluster...
MUMBAI: Group M Dialogue Factory Business Group Head Farhad Katgara has moved out. Farhad has been part of the advertising and marketing community for over 16...
MUMBAI: GroupM, the media investment management unit of WPP, announced it is partnering with OpenSlate to enhance brand safety on YouTube media buys. OpenSlate is a...
MUMBAI: Starcom, a part of Publicis Media India, has, in a significant development, appointed specialist Navin Lalchandani as the vice-president of its media buying operations. Starcom,...
MUMBAI: Numbers don’t lie, and the numbers in the fourth edition of the ‘Sporting Nation in the Making’ India sports sponsorship report speak for themselves. Compiled...
MUMBAI: ad:tech, one of the largest digital marketing event, concluded its 7th edition of Digital Marketing & Advertising Conference & Exhibition in India at Gurgaon. ad:tech...
MUMBAI: Beyond the hype, what are the ground realities of earning revenue? Or, is it still all about investing in content and infrastructure? When’s the likely...
MUMBAI: GroupM, one of the leading global media management investment conglomerates, has released its biannual advertising expenditure futures report ‘This Year Next Year’ (TYNY) 2017, forecasting...
MUMBAI: WPP’s GroupM, the world’s leading global media investment group, yesterday announced it will be acquiring a majority stake in MediaCom India, a joint venture between...
MUMBAI: WPP’s GroupM, the world’s leading global media investment group, yesterday announced it will be acquiring a majority stake in MediaCom India, a joint venture between...
NEW DELHI: Globally online streaming is getting mainline. Or so it seems. Streamers make up almost 50 per cent of the online population, while over 60...
NEW DELHI: Globally online streaming is getting mainline. Or so it seems. Streamers make up almost 50 per cent of the online population, while over 60...
MUMBAI; The Bharatiya Janata Party is once again relying on the Sam Balsara headed Madison Media to handle its media buying during the upcoming state elections...
MUMBAI; The Bharatiya Janata Party is once again relying on the Sam Balsara headed Madison Media to handle its media buying during the upcoming state elections...
MUMBAI: Former GroupM executive Shan Jain has joined Publicis MediaIndia as the head of business transformation practice. Jain’s last stint was with GroupM, as Principal Partner,...
MUMBAI: Former GroupM executive Shan Jain has joined Publicis MediaIndia as the head of business transformation practice. Jain’s last stint was with GroupM, as Principal Partner,...
MUMBAI: GroupM has launched an advanced technology suite of flexible media planning applications, data analytics and digital services titled [m]Platform. The platform will improve advertisers’ ability...
MUMBAI: GroupM has launched an advanced technology suite of flexible media planning applications, data analytics and digital services titled [m]Platform. The platform will improve advertisers’ ability...
MUMBAI: ESP Properties (Entertainment Sports Partnership), the entertainment, sports and content arm of GroupM, have facilitated the integration with Vodafone U for the newly released, Rock...
MUMBAI: ESP Properties (Entertainment Sports Partnership), the entertainment, sports and content arm of GroupM, have facilitated the integration with Vodafone U for the newly released, Rock...
MACAO: VICE Media, the Canadian-American digital media and broadcasting company, will be launching its digital services in India, as part of a slew of other product...
MACAO: VICE Media, the Canadian-American digital media and broadcasting company, will be launching its digital services in India, as part of a slew of other product...
MUMBAI: If you have the set-up, we have the story. If you have the money, we have got the ideas. In spite of all IPL bidders...
MUMBAI: If you have the set-up, we have the story. If you have the money, we have got the ideas. In spite of all IPL bidders...
MUMBAI: The Mobile Marketing Association (MMA), in association with GroupM, one of India’s largest media and marketing conglomerate, has released a report on the mobile marketing...
MUMBAI: The Mobile Marketing Association (MMA), in association with GroupM, one of India’s largest media and marketing conglomerate, has released a report on the mobile marketing...
MUMBAI: ESP Properties has enabled key deals for ISL’s Chennaiyin FC by roping in BharatBenz and Himalaya Men as jersey sponsors. Through this deal, BharatBenz comes...
MUMBAI: ESP Properties has enabled key deals for ISL’s Chennaiyin FC by roping in BharatBenz and Himalaya Men as jersey sponsors. Through this deal, BharatBenz comes...
MUMBAI: Mindshare, one of India’s largest full service media agency, a part of GroupM, has announced the appointment of John Thankamony as head – programmatic. John...
MUMBAI: Mindshare, one of India’s largest full service media agency, a part of GroupM, has announced the appointment of John Thankamony as head – programmatic. John...
MUMBAI: The award-winning spree for the GroupM company Maxus continues as it won the Social Media Agency of the year at the Big Bang Awards 2016...
MUMBAI: The award-winning spree for the GroupM company Maxus continues as it won the Social Media Agency of the year at the Big Bang Awards 2016...
MUMBAI: Post-lunch panels are always a challenge, but panellists – The 120 Media Collective’s Roopak Saluja, Optimystix Entertainment’s Sanjeev Sharma, GroupM’s Tushar Vyas and Havas Worldwide’s...
MUMBAI: Post-lunch panels are always a challenge, but panellists – The 120 Media Collective’s Roopak Saluja, Optimystix Entertainment’s Sanjeev Sharma, GroupM’s Tushar Vyas and Havas Worldwide’s...
MUMBAI: Maxus has announced the strengthening of its global senior management team with three new appointments to its executive board. Benedict, Rudi Symons and Pam Sullivan...
MUMBAI: Maxus has announced the strengthening of its global senior management team with three new appointments to its executive board. Benedict, Rudi Symons and Pam Sullivan...
MUMBAI: The third annual BrandZ™ Top 50 Most Valuable Indian Brands ranking released by WPP and Kantar Millward Brown has lot of good and something bad for the marketing industry. On the...
MUMBAI: The third annual BrandZ™ Top 50 Most Valuable Indian Brands ranking released by WPP and Kantar Millward Brown has lot of good and something bad for the marketing industry. On the...
MUMBAI: Maxus, part of GroupM has won the media mandate for Janalakshmi Financial Services (Jana). The account will be handled out of Bangalore office. Announcing the...
MUMBAI: Maxus, part of GroupM has won the media mandate for Janalakshmi Financial Services (Jana). The account will be handled out of Bangalore office. Announcing the...
MUMBAI: Vice and WPP’s media investment unit GroupM have signed a multimillion-dollar advertising deal that will take advantage of the millennial-focused media company’s international expansion. Vice...
MUMBAI: Vice and WPP’s media investment unit GroupM have signed a multimillion-dollar advertising deal that will take advantage of the millennial-focused media company’s international expansion. Vice...
MUMBAI: It was hard hitting, the way CVL Srinivas began his address at Zee MELT 2016. With a satirical audio-visual titled ‘The Last Agency On Earth’...