Mumbai: Madison Media, a unit of Madison World, is happy to announce the appointment of Rohin Desai as the chief client officer – Media Buying. He...
Mumbai: Wavemaker India, the most awarded agency of GroupM, has recently bagged the media mandate for Taco Bell, the American fast-food chain that offers Mexican-inspired cuisine....
Mumbai: GroupM, WPP’s media investment group, today announces the elevation of Ashwin Padmanabhan as chief operating officer for South Asia. Ashwin, will now oversee a streamlined...
Mumbai: GroupM, WPP’s media investment group and MMA Global India launched the 4th edition of the Modern Marketing Reckoner 2024: Winning with AI at the 13th...
Mumbai: Goafest 2024 brought together the brightest minds from across advertising, marketing, media, and business to explore how adaptability is not just a skill but an...
Mumbai: Mindshare, the media services company that is part of GroupM and WPP, has announced the appointment of Kalyan Undinty as the Head of E-Commerce. ...
Mumbai: Niraj Ruparel, Emerging tech lead for WPP and head of mobile at GroupM, Chandani Samdaria, executive creative director at L&K Saatchi & Saatchi, Chandni Shah,...
Mumbai: Mindshare India, a GroupM company, has been awarded Agency of the Year 2024 at FOMA 2024. Mindshare won several metals and titles for campaigns across...
Mumbai: As millions of us are glued to the all-new season of Indian Premier League (IPL), Colgate-Palmolive India’s campaign “Indian Sweets League” works as a clever...
Mumbai: Keeping in mind the forthcoming Lok Sabha elections, the Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC) have taken a conscious and...
Mumbai: GroupM, WPP’s media investment group, partnered with Eveready Industries India Ltd. to create an innovative visual spectacle in the outdoor landscape of Kolkata. A larger-than-life...
Mumbai: Mindshare, a GroupM company, and Modi Illva present ‘The Rockford Circle’ – a new chat show produced in collaboration with GroupM ESP and Motion Entertainment....
Mumbai: Nine Triangles, a leading digital strategy consulting and marketing company, has announced the appointment of Tanmay Pani as executive vice president (EVP) and chief strategy...
Mumbai: The power of movies on television, often referred to as “The Big Picture”, has impacted how we consume entertainment, making it an essential part of...
Mumbai: EssenceMediacom, GroupM’s newest and largest media agency along with GroupM ESP, the entertainment, esports, and sports division of GroupM successfully facilitated the dynamic partnership renewal...
Mumbai: mSix&Partners, GroupM’s youngest outcome-based agency, has secured the integrated media mandate for the new-age D2C Ayurvedic nutrition brand Kapiva, following a multi-agency pitch. The agency...
Mumbai: Marking its 55th edition, the ABBY One Show Awards continues to strengthen its position as South Asia’s biggest advertising awards that honours creative excellence. Scheduled...
Mumbai: The Advertising Club gears up to announce the 55th edition of The ABBY One Show Awards 2024, South Asia’s Gold standard, acknowledging creative excellence in...
Mumbai: The 17 edition of Goafest, the advertising festival in South Asia, is set to captivate the industry from the 29 to the 31 of May...
Mumbai: GroupM, WPP’s media investment group, has announced the appointment of Gurpreet Singh as the head of performance at GroupM Nexus in India. He brings with...
Mumbai: GroupM has onboarded Roshin Mascarenhas as the head of Talent Acquisition, South Asia, effective December 2023. She confirmed her appointment on LinkedIn and will be...
Mumbai: GroupM, WPP’s media investment group, today announced the appointment of Anand Thakur as head of analytics, data and tech at GroupM Nexus in India. He...
Mumbai: WPP has appointed Lindsay Pattison as the new global chief people officer, responsible for overseeing the company’s people strategy and operations. She takes over from...
Mumbai: Ad spends during the festive season and the ICC World Cup have shown a significant uptick compared to the previous year. Brands are allocating more...
Mumbai: GroupM unveiled ‘Brew’- its premier content upfront event, exclusively for clients on the 16th. The day-long event brought together several leading partners from the content...
Mumbai: Criteo the commerce media company, and GroupM, WPP’s media investment group has announced the first partnership in Asia Pacific (APAC) to strengthen omnichannel commerce media...
Mumbai: mSix&Partners, the youngest outcome-based agency of GroupM, has won the integrated media and social duties for Hamdard Laboratories, the oldest Unani medicine makers in the...
Mumbai: The 3rd edition of Indian Digital BrandFest 2023 kicked off and had brands, advertisers, and tech platforms discuss all these trends and more. The summit...
Mumbai: GroupM, WPP’s media investment group, has launched the South Cinema audience behaviour report. This report sheds light on the movie-going habits of the South Cinema...
Mumbai: After a three-year hiatus, WPP has announced that it will host its WPP Commerce event on 16 November 2022, at the St. Regis Mumbai to...
Mumbai: GroupM has launched Consumer Eye Research, which seeks to uncover insights related to the impact of media-related technologies on brands and society. The latest edition...
Mumbai: Today, e-commerce, after a surge of investment and adoption during the pandemic, is finding its place in a world where in-person activities are resuming. GroupM...
Mumbai: GroupM’s media agency Wavemaker India on Tuesday announced Vishal Jacob as the chief transformation officer. Vishal will take on the additional responsibility in addition to...
Mumbai: Mindshare India, the flagship agency from GroupM, announced the appointment of Mausami Prasad as national head – strategy & insights. Mausami will be based out...
MUMBAI: Havas Media Group India, the media experience agency of Havas Group India, has appointed Balachandran V as executive vice president of buying north. Based out...
Mumbai: Media investment company GroupM India and media aggregator ShareChat, with 400 million monthly active users (MAU) across ShareChat and Moj, has announced entering into a...
Mumbai: GroupM’s outcome media specialist, Xaxis, has launched a new programmatic media commerce solution in India called Discovery Commerce. This helps brands and advertisers navigate the...
Mumbai: Amazon on Monday announced the appointment of Vineet Nair as head of media. Prior to this, he was associated with The Purple Family at Mindshare GroupM...
The advertising & media landscape in the country is evolving every day, especially with the exponential growth of all things digital during the pandemic. According to...
Mumbai: WPP’s media investment group, GroupM, has introduced the approach that it will take to measure & reduce ad-based carbon emissions using a newly developed global...
Mumbai: Wavemaker India national director and head of sports business, Jigar Rambhia has moved on from the media agency after a 15-year stint. He has joined...
Mumbai: A global data and measurement-driven media agency WPP’s GroupM, Essence has won the integrated media mandate of beauty brand Plum in India. Essence will work...
Mumbai: GroupM’s outcome-based agency, mSix&Partners, has won integrated media and social duties for VKC Nuts, which also operates under the brand name ‘Nutraj’. The brand is...
Mumbai: WPP’s GroupM and Wunderman Thompson in partnership with Amazon Ads launched the ‘Content Strategies for the New-age Digital Consumer’ playbook. According to the report, nearly...
Mumbai: Amazon’s audio storytelling platform Audible has consolidated its media investment with GroupM’s agency Wavemaker. The brand has signed the agency for an integrated global media...
Mumbai: WPP’s media investment group GroupM announced on Wednesday its plans to merge Essence with MediaCom and Mindshare with Neo in its latest steps to transform...
Mumbai: Media investment company GroupM has promoted Himanshu Shekhar to the role of cluster CEO of GroupM Thailand, Indonesia and Vietnam. Shekhar became CEO of GroupM...
Mumbai: mSix&Partners, GroupM’s youngest outcome-based agency has named Subhamay Mukhopadhyay as managing partner, India. He will be taking the baton from Saket Sinha, who is appointed...
Mumbai: Rural India is on the periphery of an e-commerce revolution. There has been a massive increase in the number of users of e-commerce apps in...
Mumbai: AI-enabled marketing already accounts for nearly half of all advertising revenue, that is more than $300 billion of global advertising revenue. And its growth is...