MUMBAI: WPP has pulled the plug on GroupM and plugged in something slicker: WPP Media, its all-new, AI-charged global media company. The move signals a seismic...
MUMBAI: GroupM India has appointed Vipasha Bhuptani as national head of communications planning. She joins from Mindshare, where she held a similar role for over three...
MUMBAI: In a vibrant fusion of cricket and creativity, the inaugural Agency Premier League T20 is set to launch in Bengaluru, blending the excitement of the...
Mumbai: Goafest, South Asia’s premier festival celebrating creativity excellence, continues to drive industry growth and collaboration. This year, the festival has achieved remarkable success with a...
Mumbai: IndiaDotcom Digital Private Ltd is thrilled to announce the launch of the inaugural Cricket Country Box Cricket League, slated to take place on 17th and...
Mumbai: Group M Nexus announced Rajiv Rajgopal as head of advanced TV. Rajgopal will lead business operations and management, strategic partnership decisions. Finecast is a TV...
MUMBAI: It’s vibrant and it’s going to be all about gas. Mumbai-based media outfit Vibrant Media has raced ahead of Group M and Beehive Communications to...
Mumbai: The latest edition of the IPL is just around the corner and Indian audiences are abuzz about what to expect from it with a new...
Mumbai: London-headquartered global communications company WPP on Thursday announced its 2021 preliminary results with the full year and Q4 financial highlights. The full year continuing operations reported...
Mumbai: GroupM has released its ‘This Year, Next Year’ global end-of-year forecast that shows a much faster expansion in the advertising industry than previously anticipated (driven...
Mumbai: Publicis Groupe CEO- South Asia Anupriya Acharya has been re-elected as president of the Advertising Agencies Association of India (AAAI) for the year 2021-22 at...
Mumbai: Indian Made Foreign Liquor (IMFL) manufacturer, Radico Khaitan Ltd (RKL) has awarded their integrated media mandate to Motivator India. Motivator, belonging to Group M set of agencies part...
New Delhi: Despite facing a tough competition from digital, Television will continue to remain the preferred option for viewers and brands, said Madison Media and OOH,...
New Delhi: Essence, a global data and measurement-driven media agency which is part of GroupM, on Tuesday appointed Magda Wolder as head of experience, APAC. Based out of...
New Delhi: Social media word-of-mouth marketing platform, Brandie, has appointed Junaid Hakim as national director for India. He will be based in Bengaluru. Hakim joins from...
Mumbai: With the Indian Premier League (IPL) leading the charge, cricket contributed Rs 5,133 crores ($694 million) to the total sports sponsorship in India in 2020,...
NEW DELHI: The Covid2019 has not only crushed the global economy, but it has badly impacted the live sporting events across the world. Every sporting event was...
NEW DELHI-. As numerous tournaments around the globe are making their comeback, the Indian Premier League (IPL) is going to bring smiles to cricket fans’ faces...
MUMBAI: As brands around the globe are grappling with the Covid2019 pandemic, it has also raised questions about the future of experiential marketing, also known as...
MUMBAI: Senior media professional Lalit Agrawal joined Zee Entertainment Enterprises Limited (ZEEL) in April after ending nearly a decade-old stint with OMD India. He has joined...
MUMBAI: Parle Agro, one of India’s largest beverage company with iconic brands like – Frooti, Appy & Appy Fizz, has awarded its media mandate worth Rs...
MUMBAI: Mindshare, India’s largest full-service media agency, a part of Group M, launched an integrated media campaign for Apollo Tyres’ new range – Apollo Apterra AT2....
MUMBAI: As reported by The Drum, Group M global chief executive officer Kelly Clark has resigned from his post after serving it for three years. He,...
Mumbai, 27 November, 2018: MX Player, the largest local video player in the world has appointed Tarannum Alam as Head – Agency Business. In her new...
MUMBAI: When you walk into a government office or a bank, chances are you will find over half the employees above the age of 35 years....
AXN will host the Indian television premiere of the most talked about show ‘Handmaids Tale’ on February 5th and the channel has undertaken a unique, innovative...
MACAU: The CASBAA Convention 2017 in Macau kicked off on 7 November 2017 with welcoming remarks from 21st Century Fox CASBAA Board Chairman and SVP Public...
MUMBAI: Twitter launched its first business leadership summit in Asia titled #TwitterUdaan in Gurgaon. The summit brought together approximately 200 industry leaders over thought-provoking presentations and...
MUMBAI: Twitter launched its first business leadership summit in Asia titled #TwitterUdaan in Gurgaon. The summit brought together approximately 200 industry leaders over thought-provoking presentations and...
MUMBAI: Several market forecasts that we have seen in the past couple of months project digital advertising and marketing growing by leaps and bounds this year....
MUMBAI: Several market forecasts that we have seen in the past couple of months project digital advertising and marketing growing by leaps and bounds this year....
MUMBAI: GroupM’s media agency Motivator has appointed Amol Mohandas as the client leader on all businesses. He will be based out of Mumbai and will look...
MUMBAI: STW Group, Australasia’s marketing content and communications services group, comprising over 75 operating companies, is all set to merge with WPP’s Australian and New Zealand...
MUMBAI: When talking of marketing campaigns we often come across the term ‘on ground activation.’ While at a rudimentary scale, it’s how a brand markets itself...
MUMBAI: Motivator has appointed Debarshi Chakravorty as national head of digital communication and planning. Chakravorty has over 12 years of experience and will work from the company’s Gurgaon office. He will...
GOA: If women empowering the Republic Day parade saw a revolution in the Indian armed forces, women representation during the Abby Awards of the 10th Goa...
MUMBAI: The year 2014 witnessed the emergence of sports as it rekindled the nation’s hope and sports channels played a huge role in creating buzz in...
MUMBAI: Movie buffs prefer visiting a cinema for the almost minimal number of advertisements that play during the movie run. Advertisers are still somewhat hesitant of...
MUMBAI: Gunn Report for Media named Omnicom Media Group Agency OMD Worldwide as world’s most creative media agency. This year, the perennial first ranked network was...
MUMBAI: If numbers are to be believed then basketball has started getting its due in the cricket-crazy country. The National Basketball Association (NBA) is seeing its...
MUMBAI: The winning spree continues for Maxus, which has won 23 new clients, worth upwards of Rs 300 crore in the first half of 2014. The...
Mumbai: The Mobile Marketing Association (MMA), today unveiled the winners of the third annual MMA SMARTIES™ India Awards 2014 at a Gala Dinner in Mumbai. Showcasing...
MUMBAI: Mindshare, the flagship media agency of GroupM has bagged the media mandate for Yakult Danone. Yakult, a probiotic drink was launched in India in 2007,...
MUMBAI: Indians love for cricket is inevitable. And nothing can come between the fans and the most-awaited entertainment tournament in the country: The Indian Premier League...
MUMBAI: The only reality TV show on photography is back! Nat Geo’s ‘Covershot’ franchise returns with its second season in a brand new avatar to unlock...
MUMBAI: GroupM today announced the launch of a new innovative TV business unit that will offer clients superior targeting and engagement capabilities in what has become...
MUMBAI: Media vet Ajit Varghese has more than one reason to celebrate. He has been going max at Maxus South Asia and his efforts are being...
Mumbai: Chapter of International Advertising Association (IAA) has organized an industry specific Knowledge Seminar for the realty sector on digital media. Digital has emerged as India’s...
MUMBAI: Real estate group Business Park Town Planners (BPTP) have awarded the creative duties for their brand to Future Group promoted ad agency DnH Blurb. The...
MUMBAI: Xaxis, Group M‘s audience buying company is initiating a nine-market roll out in the the South Asia region over the next six months. The company...
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