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Tag: Great Place to Work

  • Hybrid’s Work Culture Gets a Great Upgrade with GPTW Certification

    Hybrid’s Work Culture Gets a Great Upgrade with GPTW Certification

    MUMBAI: Looks like Hybrid Adtech just got a workplace upgrade no software patch required. The adtech company has officially been certified by Great Place To Work, the global benchmark for workplace culture, cementing its reputation as a people-first organisation that’s as driven by passion as it is by performance.

    The certification, based entirely on employee feedback, highlights Hybrid’s success in creating a culture where collaboration, trust, and innovation thrive. A majority of its workforce vouched for an environment that encourages growth not just in KPIs and conversions, but in careers and confidence.

    Hybrid INSEA CEO Shreyas Sathe called the recognition a milestone moment. “Earning the Great Place To Work Certification validates our efforts in building a workplace where innovation and people go hand in hand. Our employees are our biggest strength,” he said, underscoring the company’s belief that culture and creativity are intertwined.

    Echoing that sentiment, Hybrid country head for India Gandharv Sachdeva said, “At Hybrid, people are at the centre of everything we do. This certification reflects the trust, transparency, and teamwork that define our culture. We’re proud to be creating not just a successful business, but a space where everyone belongs.”

    Hybrid’s culture isn’t built on buzzwords, it’s reinforced by initiatives that empower employees to grow both professionally and personally. From skill development and wellness programmes to collaborative opportunities across teams, the company continues to invest in its people as much as in its tech.

    According to Great Place To Work research, job seekers are 4.5 times more likely to find a great boss at Certified workplaces. Employees in such organisations also report higher job satisfaction, fairer pay, and better access to advancement opportunities, all signs of a workplace where people genuinely look forward to Mondays.

    With its new badge of honour, Hybrid Adtech has proven that being a “great place to work” isn’t just about perks and policies, it’s about people who power possibilities.

    Would you like me to make the headline slightly more playful (for example, using a pun like “Hybrid Works Wonders with Great Place to Work Win”)?
     

  • BARC gets ‘Great Place to Work’ certification

    BARC gets ‘Great Place to Work’ certification

    MUMBAI: BARC India has been certified as ‘Great Place to Work’ for cultivating a culture of high trust and performance.

    The certification has been provided by Great Place to Work Institute, which is recognised for its rigorous and objective methodology for identifying and defining great workplaces across business, academia and government organisations. 

    “The fact that BARC India in its third year of its operations has been able to create an environment of happy and motivated workforce is a matter of great pride. In my experience, a great place to work is where the sum is larger than the parts. This is so true for BARC India where we brought and built talent with diverse and varied cultural backgrounds. This was quite a task when there was an absence of skilled and ready workforce,” said BARC India CEO Partho Dasgupta.

    According to the ‘Great Place to Work’ certification, BARC India has scored high on trust and culture indices.

    “This definitely is a reflection of the good work that all of us at BARC India have been doing over the past three years. At BARC India, we believe in cultivating a culture of ownership and belongingness amongst employees. This has led to high performance and trust. This culture is influenced by the leaders who provide strategic direction to all the employees,” added BARC India chief people officer Manashi Kumar.

  • Zee Entertainment certified ‘Great Place to Work’

    MUMBAI: Leading Indian content company, Zee Entertainment Enterprises Limited (ZEEL), today announced that it has achieved the certification as a Great Place to Work® by the Great Place to Work® Institute, India. The Great Place to Work framework assesses an organization on employee perception through Trust Index© dimensions namely, credibility, respect, camaraderie, pride and fairness. It further evaluates and benchmarks people practices through culture audit.

    Based on this framework, it was revealed that Zee Entertainment had significantly positive employee perception and robust people practices, which identified it as an organisation with a great culture.

    ZEEL MD & CEO Punit Goenka said, “At Zee, we consider our employees as our most valued asset and this certification only goes to reinforce the fact that we are taking focused and proactive steps in nurturing our talent.”

    ZEEL chief people officer Praveer Priyadarshi said, “With the Group philosophy of “Vasudhaiva Kutumbakam – The World Is My Family” woven into the fabric of Zee culture, we believe in fostering the growth and development of every member of the Zee family.” Great Place to Work Institute CEO Prasenjit Bhattacharya said, “This certification showcases Zee’s dedication to winning its employees’ trust and creating a great workplace.”

    Every year, over 8000 companies from across 50 countries participate in the certification program conducted by the Great Place to Work® Institute.