ITV

Tag: Good Glamm Group

  • St.Botanica launches new line of fragrances

    St.Botanica launches new line of fragrances

    Mumba: St.Botanica, a leading direct-to-consumer (D2C) beauty brand and part of South Asia’s largest beauty and personal care conglomerate Good Glamm Group, is venturing into the fast-growing fragrance category with the announcement of its new line of perfumes. Crafted meticulously from the world’s finest ingredients, this collection is accompanied by the captivating campaign ‘Indulge Your Travel Spirit’.

    Featuring four distinct fragrances, each embodying a unique corner of the globe, the collection offers a sensory journey. The Citrus fragrance evokes the sun-kissed shores of the Mediterranean, with notes of Amalfi Lemon, Patchouli, and White Honey. The Oud fragrance transports you to the landscapes of the Middle East, blending Cedarwood, Black Pepper, and Labdanum. The Amber fragrance captures the essence of North America, combining Virginia Cedar, Gardenia, and African Orange Flower and the Spicy fragrance entices with its fusion of Geranium, Bergamot, and Musk from Southern Africa.

    Ensuring widespread accessibility, St.Botanica’s all-new fragrances are now exclusively available both online on Amazon Beauty and offline at Shoppers Stop stores, catering to consumers nationwide. This strategic partnership aims to provide seamless access to these exquisite scents, enriching the olfactory experiences of fragrance enthusiasts everywhere.

    Good Glamm Group CEO of Good Brands Co Sukhleen Aneja expressed her enthusiasm for the launch, stating, “We are thrilled to step into the fast-growing fragrance category with the launch of our exquisite perfumes. With the belief of sourcing from the world’s finest ingredients, St.Botanica invites consumers on a sensory journey that transcends traditional fragrance experiences blending sophistication with affordability. We’re also excited about our partnership with Amazon and Shoppers Stop for online and offline sales respectively providing consumers with unparalleled quality and a seamless shopping experience.”

    “At Amazon Beauty, we are committed to bring our customers the most exciting and trending beauty products. This partnership with St. Botanica and Amazon Beauty embodies this spirit by providing our beauty enthusiasts a wide variety of captivating fragrances to enrich their beauty rituals and elevate their daily experiences. With convenient, fast delivery and competitive value, Amazon Beauty offers customers the perfect platform to explore and find the perfect fragrance to complement their unique style and preferences.” Amazon India – director – beauty, personal care and luxury beauty Zeba Khan.

    Shoppers Stop Ltd customer care associate and CEO, beauty Biju Kassim stated “St.Botanica’s debut in the fragrance market, exclusively with Shoppers Stop, provides an opportunity for our customers to explore an extensive array of these sensorial fragrances. We are delighted to offer a platform for our consumers to discover and try the enchanting St. Botanica fragrances, together with an elevated fragrance discovery experience at our stores.”

    Priced at Rs 999 each, these 100 ml Eau de Parfums promise a journey that goes beyond mere scent and packaging. In addition to the individual fragrances, St.Botanica is also offering a Gift Set, containing minis of each of the four fragrances priced at Rs 799.

  • The Moms Co. Mompreneurs Show and Mahila Money Join forces to support Mompreneurs

    The Moms Co. Mompreneurs Show and Mahila Money Join forces to support Mompreneurs

    Mumbai: The Moms Co Mompreneurs Show and Mahila Money announce a collaboration aimed at supporting the participants of The Moms Co.’s Mompreneurs Show. This strategic partnership is designed to create an ecosystem fostering empowerment and growth for women entrepreneurs, a cohort beyond the success of the Mompreneurs Show.

    As part of this collaboration, Mahila Money and The Moms Co. Mompreneurs Show, organised a dedicated virtual event for women participants who registered for The Mompreneurs Show providing essential financial education, introducing the participants to the myriad offerings of Mahila Money, ranging from financial knowledge to securing micro-loans, thereby facilitating the scaling of their businesses.

    Good Glamm Group co-founder & Good Community CEO Naiyya Saggi shared, “When we set up The Moms Co. Mompreneurs Show, the idea was to set up the largest nationwide multi-stakeholder initiative to support mom entrepreneurs. With the Partnership with Mahila Money, we are thrilled to extend our support to mompreneurs over and above the platform the show provides. Bringing on Mahila Money ensures we can continue to support mom entrepreneurs with the financial tools and knowledge needed to scale their businesses successfully.”

    Mahila Money founder and chairperson Sairee Chahal said, “This collaboration is not just about productive capital. It is about a collaborative ecosystem to increase success ratio for women entrepreneurs with incubation, community, resources and engagement. It’s a movement to recognize and celebrate the entrepreneurial ambition and energy that women entrepreneurs bring to the table. Through #MompreneurMoneyMoves/#MahilaKnowsMoney, we aim to redefine the narrative around women and money.”

    The highlight of this initiative was a masterclass session on ‘Financial wellness for mompreneurs’, co-presented by Mahila Money X The Moms Co. Mompreneurs Show that aimed to address the unique financial struggles faced by mompreneurs and provide tailored financial support to overcome challenges commonly encountered by entrepreneurs.

    With the campaign #TheMompreneursShowXMahilaMoney, the collaboration takes a bold stance by celebrating the wealth of financial knowledge women already possess and elevates the financial prowess of women, emphasizing that empowerment starts with acknowledging the intelligence they bring to the table.

     

  • Good Glamm Group joins ONDC Network for Digital Commerce expansion in India

    Good Glamm Group joins ONDC Network for Digital Commerce expansion in India

    Mumbai:  The Good Glamm Group, South Asia’s content-creator-commerce-community conglomerate, is pleased to announce its onboarding onto the Open Network for Digital Commerce (ONDC) as a direct seller.  This strategic move marks a significant expansion of the Good Glamm Group’s presence in India’s dynamic digital commerce landscape.

    The ONDC initiative, backed by the Government of India, is set to revolutionise the digital commerce ecosystem in the country. It aims to create a unified digital network that will empower businesses, especially small and medium enterprises (SMEs), to seamlessly connect with consumers and access a vast ecosystem.

    The Good Glamm Group’s decision to join the ONDC Network is aligned with its commitment to innovation and its mission to provide consumers with exceptional beauty and personal care products.

    The Group’s participation in the ONDC Network also serves as a prime example of how Direct-to-Consumer (D2C) brands in India can harness the potential of this Network to their advantage. By becoming a part of this ecosystem, D2C brands can tap into a unified digital network that connects them with a broader consumer base and provides access to cutting-edge digital and technological resources.

    The Group aims to create multiple consumer touchpoints through disruptive innovations and further expand The Good Glamm Group’s brand division which includes The Good Brand Co’s portfolio brands — MyGlamm, St.Botanica, Organic Harvest, Sirona Hygiene, and The Moms Co. Moreover, with more exciting brands currently in the pipeline for integration with ONDC, the group is poised to extend its reach and offerings within the Network, promising even greater diversity and value to consumers.

    ONDC MD and CEO T Koshy said, “As ONDC Network aims to create a transparent e-commerce ecosystem creating equal opportunities for all, we are happy to see the Good Glamm Group get on board. The Good Glamm Group can now reach a wider customer base nationwide while offering expanded choices for buyers on the Network.”

    Good Brands Co., Good Glamm Group CEO Sukhleen Aneja said, “We are excited to be a part of the ONDC Network, which represents a significant step forward in the digital commerce landscape of India. This collaboration aligns with The Good Glamm Group’s vision to provide consumers with top-quality beauty and personal care products and offers an excellent opportunity to reach a wider audience. We look forward to leveraging the ONDC Network’s capabilities to enhance our digital reach and provide an exceptional shopping experience to our customers.”

    This move reflects the Good Glamm Group’s dedication to staying at the forefront of the industry and its commitment to delivering value to consumers.

    As the Good Glamm Group embarks on this exciting journey with the ONDC Network, it reaffirms its commitment to excellence and looks forward to contributing to the growth and development of India’s digital commerce ecosystem.

  • Sirona unveils 100% rash-free sanitary pads with Barkha Singh

    Sirona unveils 100% rash-free sanitary pads with Barkha Singh

    Mumbai: Sirona, India’s leading feminine hygiene brand launches its revolutionary line of sanitary pads, designed to be 100% rash-free, with a DVC featuring actor Barkha Singh, as the brand advocate and face of the campaign. Acknowledging the common discomfort and skin irritation experienced by women during their menstrual cycles due to plastic-based sanitary pads, Sirona has embarked on a journey to prioritise women’s comfort and well-being.

    In a strong commitment to women’s health and comfort, Sirona announced the association of Barkha Singh, a prominent figure in the entertainment industry, as the brand advocate and face of the campaign for their sanitary pads and menstrual cups. Celebrating this milestone, Sirona has launched an engaging digital video campaign (DVC) featuring Barkha Singh, shedding light on the innovation behind the 100% rash-free sanitary pads, educating women about the importance of choosing skin-friendly hygiene products, and encouraging them to embrace the comfort and health benefits of Sirona’s offerings.

    Speaking on the launch, Good Glamm Group Good Brands Co CEO Sukhleen Aneja, “Sirona’s relentless pursuit of innovation and commitment to women’s well-being has culminated in the creation of our 100% Rash-free Sanitary Pads; a result of extensive research and development, with a singular focus on enhancing women’s lives during their menstrual cycles. We are dedicated to making a positive difference in the lives of women everywhere.”

    “I am proud to be associated with Sirona, a brand that is dedicated to feminine health and hygiene. Sirona’s products are a game-changer for women everywhere, and I am excited to spread the word about these incredible products.” added actor and brand advocate Barkha Singh.

    In addition to being rash-free, Sirona Sanitary Pads are highly absorbent, ensuring that women remain dry and comfortable throughout their menstrual periods. Furthermore, these pads are free of toxins, providing women with the peace of mind they deserve concerning their health. Sirona invites women across India to embrace a new era of feminine hygiene with their 100 per cent rash-free sanitary pads, aiming to make every period a comfortable and rash-free experience.

    Sirona Sanitary Pads represent a significant milestone in the feminine hygiene sector. These pads are meticulously crafted with an indulgent, soft, cottony top layer that offers an unparalleled level of softness and breathability throughout the menstrual cycle. Unlike conventional pads, Sirona Sanitary Pads ensure a rash-free experience, eliminating the discomfort and itching that frequently accompanies menstruation. The Sirona Sanitary Pads range is available in various SKUs, including XL, XL+, overnight pads, and maternity pads. Notably, the overnight and maternity Pads are made from 100 per cent organic cotton, enhancing their eco-friendly appeal.

  • St. Botanica launches DVC with Kareena Kapoor Khan

    St. Botanica launches DVC with Kareena Kapoor Khan

    Mumbai: St.Botanica, a leading direct-to-consumer (D2C) beauty brand and part of South Asia’s largest beauty and personal care conglomerate Good Glamm Group, launches a new DVC featuring actor and brand ambassador, Kareena Kapoor Khan for their Moroccan Argan Hair Care range, underlining the brand’s promise of curating the world’s finest ingredients to create effective self-care products.

    The campaign underscores St.Botanica’s commitment to providing consumers with the world’s finest ingredients in their self-care products. With a range of luxurious, potent blends containing Argan Oil sourced all the way from Morocco, the campaign shines a spotlight on St.Botanica’s core principles: using powerful ingredients from around the world, crafting rich and effective formulations, ensuring products are free of harmful chemicals, and conducting rigorous scientific testing for guaranteed results. Leveraging Kareena Kapoor Khan’s widespread appeal, the Digital Video Campaign engages new generations of consumers, emphasizing the brand’s promise of delivering high-quality ingredients in their self-care essentials.

    “At St.Botanica, our core focus and commitment lies in using the world’s finest ingredients in our products, ensuring that our customers experience unparalleled quality and luxury in their haircare rituals. Our latest DVC and partnership with Kareena Kapoor Khan further enhances the essence of St.Botanica’s philosophy and strengthens our dedication to providing consumers with the very best in self-care,” stated Good Glamm Group Good Brands Co CEO Sukhleen Aneja.

    Expressing her excitement, actor and brand ambassador, Kareena Kapoor Khan said, “My association with St.Botanica has spanned for more than a year now, and during this time, I’ve wholeheartedly embraced the brand’s core philosophy. St.Botanica is dedicated to providing toxin-free products with meticulously created formulations featuring the world’s finest ingredients. My experience with the products and deep resonance with the brand’s values fuels my excitement to be a part of St.Botanica’s journey.”

  • The Moms Co Mompreneurs Show welcomes new partnerships to support mom-entrepreneurs

    The Moms Co Mompreneurs Show welcomes new partnerships to support mom-entrepreneurs

    Mumbai: The Mompreneurs Show, one of India’s largest multi-stakeholder platforms dedicated to empowering and mentoring mom micro entrepreneurs from across India, launched by The Moms Co, India’s leading toxin-free & natural personal care D2C mother & baby brand, proudly announces additions to its esteemed partners coming together to support the dynamic community of Mompreneurs across India.

    Each partner brings their unique expertise and resources & will support through skill building & mentorship, digital growth & amplification & critically Investment & financial grants in the mompreneurs who are part of the initiative.

    Startup India, the Government’s nodal body to support Startups, is now amongst the Mompreneur programs mentorship & support partners. As part of the partnership, along with mentorship and entrepreneurship masterclasses, Startup India has committed to:

    Branding for the Top 10 Mompreneur Startups through social media posts, newsletters

    Co-authoring a write-up on the Landscape of MomPreneurs in India including survey insights, stories of our winners, what can the ecosystem do to support them, among other things

    Providing relevant guidance to startups with programs and incentives under the Startup India initiative, including registrations & DPIIT recognition to Top 80 and Startup India Seed Fund Scheme, and opportunities across areas of investor connect, pitching, delegations and showcases, among others to the Top 10

    Stride Ventures, a renowned venture debt fund, has also joined hands with the program and is committing to elevate the Mompreneurs program through a $10,000 cash prize in the form of a grant for the winner of the Mompreneurs Show. This cash prize is over and above the cash and media assets of Rs 1 crore, that the Good Glamm Group has committed for the winners.

    Bringing inspiring and captivating stories of mompreneurs to a broader audience, The Mompreneurs Show welcomes 94.3 Radio One and Fever Entertainment as official radio partners ensuring the journey’s and successes of our mompreneurs are resonated widely creating a robust narrative of mompreneurs across India. Through their popular programming, we anticipate mompreneurs stories & support becoming widespread across the country.

    WhatsApp joins as the digital growth and technology partner. This significant partnership with WhatsApp provides dedicated WhatsApp Business Apps or API Business Accounts tailored to cater to the distinctive requirements of each Mompreneurs enterprise. Beyond technology, WhatsApp will also conduct insightful mentorship sessions, business building on whatsapp masterclasses, and privacy workshops to elevate the digital prowess of Mompreneurs.  

    Additionally, FICCI FLO Mumbai, an existing partner, has expanded its partnership to the FICCI FLO National Startup Wing. This transition signifies FICCI FLO’s commitment to extending its collaboration beyond Mumbai & the Western Region and making their initiatives and support available to mom entrepreneurs and professionals across the entire nation. Startup India and FICCI FLO National Wing join existing partner Aspire for Her in the entrepreneurship bootcamps.

    Moreover, Archana Khosla Burman who is the chairperson FICCI FLO Mumbai and founder of Vertices Partners, one of India’s top law firms for entrepreneurs and investors, will have her law firm conduct a masterclass on legal compliances and choices when setting up and scaling ventures.

    In a vision for creating a strong and supportive community, it is now joined by its community partners, GurgaonMoms and D2C Insider. Originating from a simple WhatsApp group, D2C Insider has grown to become India’s largest community for DTC brands with over 5,000 brand founders, 500+ enabler founders, and 500+ investors. Both partners play a pivotal role in amplifying the mompreneurs program & their businesses amongst its members.

    In addition to mentorship and business coaching through the institutional partnerships of Startup India, Whatsapp, FICCI FLO & Aspire For Her, it has announced the contribution of distinguished business leaders and investors to masterclasses. Masterclasses are a unique concept by which industry leaders and organizations will contribute through their time with exclusive learning sessions for shortlisted mompreneurs. Hindustan Times CEO and MD Praveen Someshwar will conduct a much-anticipated masterclass for our shortlisted mompreneurs on brand building.

    We have also started receiving commitments on equity grants from jury and advisory board members. Dr Aarti Gupta, our advisory & jury representative of DBR Ventures has committed to invest $10,000 in equity capital in one of the top 10 winners on behalf of DBR group. Similarly, Ankita Vashishta of Strong Her Ventures has committed to equity capital from a minimum of $10k to a maximum of $25k usd in shortlisted ventures.

    Speaking on the partnership, Good Glamm Group group co-founder, and The Good Community CEO Naiyya Saggi says, “There are more than 15 mn women led businesses in India. The Hon’ble Prime Minister has himself emphasized that women driving development is a Nation Building Imperative. We have known for a long time that Mothers have different journeys as a cohort to financial autonomy and entrepreneurship. Which is why we believe the Mompreneurs program to be a critical initiative, especially since its the first of its kind where so many stakeholders have come together to support Mom Entrepreneurs in specific. We are very grateful to our partners, Start Up India, Stride Ventures, WhatsApp, Ficci Flo National Wing, Aspire For Her, 94.3 Radio One, Fever FM, Gurgaon Moms, DTC Insider, Our distinguished Masterclass Leaders, Advisory Board & Investors for their unflinching commitment. This unprecedented and groundbreaking alliance brings incredible partners coming together to carve a path for mompreneurs nationally to flourish and grow.”

    Speaking on the association, Ministry of Commerce and Industry joint secretary – department for promotion of industry and internal trade (DPIIT) Manmeet Nanda said, “With Startup India joining hands with the Moms Co Mompreneurs show as a dedicated mentorship and support partner, this partnership enables us to extend our commitment to fostering entrepreneurship. Holding profound significance as we delve into fostering a thriving entrepreneurial spirit among the talented Mompreneurs of our nation, shedding light on the landscape of Mompreneurs across India. Our commitment encompasses fast-tracked support for registration and recognition, personalized guidance for top startups, strategic branding, and co-authoring an insightful narrative for every Mompreneur’s journey.”

    “We at Stride Ventures take great pride in partnering with The Mompreneurs Show to support The Moms Co and the Good Glamm Group team’s mission of empowering and uplifting mompreneurs across India. This initiative provides a vital platform to propel enterprising mothers and champion their unique approaches to build successful businesses,” said Stride Ventures chief of public policy & strategy Ravneet Mann.

    Beyond robust partnerships, the winners will also be presented with an unparalleled opportunity for mentorship and co-investments from esteemed entrepreneurs, jury members, advisory board experts and mom-leaders. The winners will have a unique chance to tap into a network of established professionals, entrepreneurs and industry veterans contributing to the growth and sustainability of the winner’s entrepreneurial ventures.  

  • Women entrepreneurs driving change in a so-called men’s world

    Women entrepreneurs driving change in a so-called men’s world

    Mumbai: Women entrepreneurs are accelerating India’s business growth story. Ventures led by women entrepreneurs are expected to grow by 90 per cent in the next five years. But will this translate into a better and more inclusive corporate world led by women?  What will it take to build a more enabling work culture? Will the change be achieved in isolation from society or will it require a complete shift in mindsets? Who will drive this change – men or women? What support systems do women need, beginning with managing their personal lives and challenges, to sponsors and mentors at work to opt for and then stay in top roles?

    All this and more, was discussed at the roundtable organised during Wonder Women 2022 conference to explore the possibility of women entrepreneurs driving the next wave of business and economic growth in India. A day-long virtual event was organised by IndianTelevision.com on 4 March to recognise and honour remarkable women leaders, entrepreneurs and change-makers for their outstanding contributions in the arena of media, entertainment and marketing industries.

    The panel comprising Anika Parashar (The Woman’s Company founder and CEO), Sukhleen Aneja (Good Glamm Group’s CEO of beauty and FMCG brands division), Deepali Naair (IBM director – digital sales, India & ASEANZK digital sales centre, Bangalore ), Elizabeth Venkatraman (Kotak Mahindra Bank joint president – consumer, commercial and wealth marketing), Kranti Sarma (Technicolor Creative Studio India head of studio), Neha Kant (Clovia founder and director) and Preeti Jhangiani (actress, model and Pro Panja League’s founder-director) was moderated by IndianTelevision.com founder, CEO and editor-in-chief Anil NM Wanvari.

    Answering the big question, Technicolor’s Kranti Sarma and IBM’s Naair put forward a positive viewpoint, but with a hint of realism. Sharing her experience at Technicolor, Sarma stated, “There are huge opportunities in the creative space right now, but for some reason, women are not coming forward to take them up; the small percentage who do, do not stay. There has been a lack of self-motivated and self-driven women in the field. This is why we have taken to a women-oriented hiring policy.”

    Quoting studies that showed more women leaving the workforce than men, and the pipeline of women who will move into senior leadership roles getting shorter, IBM’s Deepali Naair said, “The real challenge to bringing about inclusion is in building a gender-agnostic society. In the last few years there has been this narrative for women by women, but the larger part of the corporate world is run by men. It is they who need to be convinced to get involved as sponsors and angels etc.”

    Talking of plausible solutions she added, “Moving towards a gig economy in terms of how you solve for people coming and working for gigs, how you pay them, how does that unit economics work, will create a truly inclusive future for both men and women.”

    The speakers unanimously agreed on the need for a more holistic societal and cultural change to encourage women to follow their dreams and passion. The collaborative effort, they said, will involve everyone, beginning with the parents and teachers to mentors and bosses.

    “Education is key for women to understand, acknowledge and appreciate their rights. That’s where the journey begins. Moving ahead, big companies will have to drive the change by creating a culture of diversity where women feel more comfortable in bringing their perspective to the table,” said Preeti Jhangiani of Pro Panja League.

    Good Glamm Group’s Aneja insisted on the need for more positive stories being told by women about their sponsors, as well as people and processes that aided their professional journeys. “The involvement of men in this initiative is extremely important simply because they are the majority. We need more positive stories about them, and how they encouraged women to come forward. How they managed expectations, priorities and careers to enable a flexible workplace environment.”

    For Elizabeth Venkatraman, financial independence is the most crucial requirement for women empowerment. “While a lot of glass ceilings are being broken, bringing more and more women into formal financial services is the sign of true independence, which is something we are working towards,” she said

    Adding on to the point, Clovia’s Kant remarked, “The society has skewed us to think it’s okay to not be financially independent; to take the backseat and allow the men to lead. This needs to change. As parents we will all have to be careful of the cues we pass on to the children.”

    Anika Parashar, whose professional journey has been all about supporting women through her entrepreneurial ventures, noted, “Today, women in India and around the world are taking strides in business. While there were many who dropped out in absence of support, there are also several examples where help has come in various forms – as sponsors, angels, evangelists who believed in them. Women need to stop apologising and speak with pride.”

  • BYJU’S in talks to go public via SPAC deal: Report

    BYJU’S in talks to go public via SPAC deal: Report

    Mumbai: Indian edtech giant BYJU’S is in advanced discussions to go public through one of Churchill Capital’s special-purpose acquisition companies (SPAC), Bloomberg News reported.

    BYJU’S has held talks with several potential SPAC partners and was working out an agreement with Michael Klein’s Churchill Capital, it was reported.The startup would raise a total of about $four billion and seek a valuation of about $48 billion. Churchill Capital VII raised more than $1.3 billion in an offering in February and trades on the New York Stock Exchange. 

    The edtech company was valued at $21 billion, according to market research firm CB Insights. While an announcement could come as soon as January, the negotiations are not final. Byju’s or Churchill could still opt out of such a deal, and Byju’s could consider an IPO in India next year, the report said, citing sources. 

    BYJU’S had earlier discussed a SPAC merger with Michael Dell’s MSD Acquisition Corp and Altimeter Capital Management, the report said.

    The startup had been aiming to file preliminary documents for a traditional initial public offering as soon as the second quarter of 2022 and was also considering a SPAC merger, Bloomberg News reported in September.

    Bangalore-based BYJU’s founded by Byju Raveendran, provides K-12 lessons, video material and one-to-one coding, math and reading classes and material to students in India and in countries in North America, the Middle East and Latin America.

    The startup is backed by US investment firm Tiger Global, Mark Zuckerberg’s Chan-Zuckerberg Initiative, Sequoia Capital India and BlackRock to name a few.

  • Good Glamm onboards Sukhleen Aneja as CEO of beauty & FMCG brands

    Good Glamm onboards Sukhleen Aneja as CEO of beauty & FMCG brands

    Mumbai: Beauty and personal care unicorn Good Glamm Group has onboarded Sukhleen Aneja as the CEO to head the brands business in order to step change its growth ambition of creating digital first House of Brands.

    In her new role, Aneja will be responsible for creating a strategic road map for leading digital first brands, integrating and scaling the recent acquisitions, and leveraging the digital ecosystem including content, creator and communities for creating a content-to-commerce powerhouse, said the company in a statement.

    Aneja brings with her nearly two decades of experience in the FMCG and beauty industry. Prior to joining Good Glamm Group she was the CMO for Reckitt’s hygiene portfolio across South Asia. She has been a force behind various award-winning campaigns for Reckitt while remaining focused on delivering strong commercial results. In her earlier roles, Aneja has managed diverse commercial teams delivering marketing ops and innovation for Reckitt Benckiser, Hindustan Unilever and L’Oréal Paris.

    As CEO – beauty & FMCG brands business Aneja will ensure strategic, financial and operational leadership for the brands while working closely with CXOs, founders of acquisitions, group founder Darpan Sanghvi and co-founders Priyanka Gill and Naiyya Saggi.  She will scale and deliver the organisation’s operational and fiscal goals for creating a future fit brand roadmap.

    “I am thrilled to join Good Glamm Group at a time where the D2C revolution in India has just begun. Beauty and personal care remain highly underleveraged online and that’s where lies the opportunity for creating strong and powerful consumer first brands leveraging the unique digital and content ecosystem that the group has built,” Aneja said.

    Good Glamm Group’s group founder and CEO Darpan Sanghvi  added, “We are extremely excited to have Sukhleen on board as we set our eyes on creating the biggest digital beauty conglomerate from South Asia. She brings with her an immense wealth of experience in building strong beauty and personal care brands combined with commercial acumen and consumer centricity. Sukhleen will be instrumental in defining the next phase of Good Glamm ‘s evolution in building the house of Brands including recent acquisitions like The Moms Co. & St. Botanica.”

    Anjeja has been recognised at ‘ET 40 Under 40’ and APAC ‘s Top 50 Marketers in APAC.

  • Good Glamm Group acquires ScoopWhoop, signals foray into men’s grooming space

    Good Glamm Group acquires ScoopWhoop, signals foray into men’s grooming space

    Mumbai: GoodGlamm Group, the parent company of direct-to-consumer (D2C) beauty and personal care brand MyGlamm, has acquired the new-age digital media platform ScoopWhoop Media. This is the second acquisition by the company in less than a month and the fourth big buyout for the group after The Moms Co, BabyChakra, and content and commerce platform POPxo, which it acquired last year.

    With the ScoopWhoop takeover, the company now intends to build its venture into the men’s grooming category.

    “I have been an ardent user and fan of ScoopWhoop for a long time. It’s a privilege to have Sattvik, Rishi, Sriparna join the Good Glamm Group family and have ScoopWhoop accelerate the Group’s foray into building a content-to-commerce platform for the burgeoning male grooming and personal care segment,” commented Good Glamm group founder and CEO Darpan Sanghvi.

    Founded in 2013 by Sattvik Mishra, Rishi Pratim Mukherjee, and Sriparna Tikekar, ScoopWhoop has over 1.5 billion impressions every month and over 100 million users, the company said.

    Based in New Delhi, the media outlet will continue to work as an independent brand and media house within the Good Glamm Group. Its founders will continue to lead ScoopWhoop and work closely with Sanghvi and the other co-founders of Good Glamm Group, Priyanka Gill and Naiyya Saggi, said the statement.

    The D2C brand MyGlamm had introduced The Good Glamm Group in September to consolidate all its businesses under one umbrella and announced its plans to acquire six brands in the beauty and personal care space before March. 

    “The acquisition of ScoopWhoop, which has a male audience of over 60 per cent, will pave the way for entry into content-to-commerce for the fast-growing male segment. Good Glamm Group’s commerce stack coupled with ScoopWhoop’s content capabilities and digital reach amongst men will turbocharge the group’s D2C capabilities in the male grooming segment,” the company said in a press statement.

    “The company is looking to invest Rs 500 crore over the next two years in the male grooming space and are in talks with a few brands in the segment to acquire them,” it further added.

    The company had acquired baby and mother products brand The Moms Co for Rs 500 crore earlier this month. It is also the group’s second acquisition in the content space after the women-centric content platform POPxo.