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Tag: GodLike

  • Hyderabad levels up as Comic Con and DreamHack unite for epic pop fest

    Hyderabad levels up as Comic Con and DreamHack unite for epic pop fest

    MUMBAI: Heroes, gamers, and dreamers assembled Hyderabad just turned into a real-life multiverse. The Maruti Suzuki Arena Hyderabad Comic Con, powered by Crunchyroll and paired with Dreamhack India, transformed Hitex Exhibition Centre into the capital of cool from 31 October to 2 November.

    Over 40,000 fans including 400-plus cosplayers descended on the venue for three packed days celebrating everything from anime and comics to esports and AR-fuelled fun. Organised by Comic Con India under Nodwin Gaming, the event fused nostalgia and next-gen tech in equal measure.

    Comic lovers geeked out with Mike Costa, writer and executive producer of Lucifer, and J. Gonzo, the artist behind striking covers for Teenage Mutant Ninja Turtles and Ghost Rider. Joining them were 17 homegrown comic creators, 9 performers, and 80 exhibitors, ensuring every corner buzzed with creative energy.

    Maruti Suzuki kept things fast and fun with a reflex challenge and display zone, while Crunchyroll’s booth had anime fans grooving to a non-stop playlist. Android Land’s Panfest drew BGMI warriors into live open lobbies, where digital battles matched the on-ground adrenaline.

    Meanwhile, Amar Chitra Katha and Tinkle blended the old with the new, offering fans a VR-powered dive into India’s mythological universes. The Running Man Rage Room let visitors smash their stress away, while the Predator Badlands Zone and Zootopia 2 Zone kept the high-octane vibes going.

    Adding star power, DreamHack India celebrated its sixth anniversary with a gamer’s paradise of retro titles, KO Fight Night, chess blitz tournaments, and BYOD arenas. KMR YoshiKiller claimed victory in Tekken 8, pocketing Rs 1 lakh, while JLQ Hallmark took home Rs 40,000 as the Super Smash Bros champ.

    The cosplay highlight came with the Hyderabad qualifiers for the Indian Championship of Cosplay 2026, where Pracheta Banerjee bagged the city crown and Rs 50,000, earning a spot in the national finals.

    Gaming icons like Scout, Kaashvi, Ghatak, and Trace God met fans at packed meet-and-greet zones powered by Revenant Esports, while Red Bull athletes and Godlike creators including Jonathan, V3nom, Zgod, Sharkshe, and Payal lit up the Red Bull Tetris National Finals. Even childhood favourite Rob (Harun Robert) of M.A.D. fame joined the party.

    Performers such as Syed Bashaar, Vivek Muralidharan, Karan Singh, Celinedee Matahari, and Kayden Sharma brought music, magic, and mischief to the stage, turning the convention into a festival of pure fandom.

    Reflecting on the success, Comic Con India CEO Shefali Johnson said, “Hyderabad’s energy was phenomenal, people of all ages came together to celebrate pop culture. From Shinchan to Ironman, fans showed up in full spirit.”

    Nodwin Gaming co-founder & MD Akshat Rathee added, “We’ve once again brought pop culture and gaming together like never before. The enthusiasm from Hyderabad fuels us to make every season bigger and bolder.”

    With the capes folded and controllers powered down, Comic Con India now heads east with its first-ever Guwahati edition on 22–23 November 2025 proving that India’s pop culture universe is only getting larger, louder, and infinitely more legendary.

     

  • Scoop, score, chill repeat as Mother Dairy drops into esports arena

    Scoop, score, chill repeat as Mother Dairy drops into esports arena

    MUMBAI: When the heat is on and the stakes are high, a scoop of calm can go a long way. And this summer, it came with sprinkles of glory and a side of gaming grit. Mother Dairy has officially levelled up. In a sizzling first, the iconic dairy brand dipped into the world of esports with the Mother Dairy Chillz Cup, a high-octane gaming tournament hosted in partnership with Rooter, India’s largest game streaming and commerce platform. With 64 top teams and over 2,000 gamers facing off in an epic Battlegrounds Mobile India (BGMI) showdown, it wasn’t just about victory, it was about staying cool while doing it.

    And that’s where the magic happened. As players braved virtual crossfire and tactical pressure, Mother Dairy’s ice creams emerged as the real MVPs, cooling the nerves with indulgent favourites like Banoffee Pie, Pina Colada, Filter Coffee Cone, and the ever-quirky Choconado. It was a gaming-meets-gastronomy experience like no other.

    The final clash on May 11, 2025, wasn’t just a gaming finale, it was a festival of fandom. Crowds cheered, creators scooped up frozen delights, and elite teams like iqoo Soul, Godlike, and Revenant X Spark brought their A-game in front of roaring fans.

    Speaking about the collaboration, Mother Dairy Spokesperson said, “Ice creams are all about excitement and fun. We are thrilled to partner with Rooter for the Mother Dairy Chillz Cup, marking our entry into the dynamic and fast-growing world of esports. This association enables us to connect with a younger audience through a platform that thrives on energy, engagement, and innovation. The Chillz Cup truly embodies our brand’s youthful spirit and commitment to delivering the coolest experiences.”

    Rooter founder and CEO Piyush said “We’ve always believed in creating meaningful partnerships that bring value to both the gaming community and our brand partners. The Chillz Cup was a great example of how a legacy brand like Mother Dairy could connect with a digital-first audience in their native environment, making it a fun, and memorable experience. The Chillz Cup captured the cool spirit of gaming staying calm under pressure and outplaying rivals with a cool head just like enjoying a scoop of ice-cold Mother Dairy Ice Cream on a hot day. We are proud to collaborate on a campaign that celebrates high-performance gaming while adding an element of summer joy to the esports experience”

    From frosty cones to fiery comebacks, the Chillz Cup didn’t just serve scoops, it served up a new era of brand storytelling in gaming. And with esports now firmly on Mother Dairy’s menu, the summer just got a whole lot cooler.
     

  • Rooter signs up exclusive eSports deal with GodLike

    Rooter signs up exclusive eSports deal with GodLike

    Indian game streaming platform Rooter is now taking a major leap by signing a deal with the country’s most prominent and powerful eSports team GodLike.

    The partnership deal will provide Rooter exclusive live streaming rights broadcasted by GodLike for games such as Battlegrounds Mobile India (BGMI), Garena Free Fire, Call of Duty Mobile (CODM) and new forms of live gaming content. This partnership is stated to be the biggest eSports deal in Indian history.

    According to a report, interestingly, GodLike also signed an exclusive streaming partnership deal with Loco. The latter, too, was a partnership of unspecified value, and six gamers from GodLike’s roster will now be streaming their BGMI, Free Fire and CODM sessions on Rooter instead.

    During the announcement, Rooter said that the partnership is part of the company’s net investment of Rs 100 crore in the Indian esports industry. Also, the partnership between the two entities will not be limited to game streaming, as Rooter will also serve as a sponsor for GodLike in all the upcoming tournaments and events.

    Fans can catch the currently active content creators from GodLike on Rooter. They include, ‘Jonathan’ Amaral, Abhijeet ‘Ghatak’ Andhare, Abhishek ‘ZGOD’ Choudhary, Vivek ‘ClutchGod’ Horo, Suraj ‘Neyoo’ Majumdar, and Ashpreet ‘Gill’ Singh.

    Sharing his excitement on this partnership, Rooter co-founder and COO Dipesh Agarwal said, “GodLike is one of the most popular teams in the Indian eSports ecosystem and we foresee building a long-term relationship with them. Having their roster of professional gamers as part of our massive community will give the fans tons of exclusive content and a chance to interact with their favourite streamers. This is the biggest deal ever signed in India’s esports ecosystem, and by joining forces with GodLike, we look forward to building an enormous and competitive community of streamers and influencers on our platform.”

    Further Godlike eSport director Amar Sanjay Chandgude said, “We are thrilled to partner with the country’s most popular game streaming platform. The speed of innovation and the incredible gaming experience Rooter offers reaffirms its commitment to scale eSports in India. GodLike eSports is known for exploring and nurturing gaming talent across India. They have created India’s leading teams in Bgmi, Free Fire and Codm. The team is on a mission to build the most successful eSports ecosystem the world has ever witnessed.”