Tag: Goa Fest

  • John Abraham becomes Goa Aces’ owner for the Indian Racing Festival 2024

    John Abraham becomes Goa Aces’ owner for the Indian Racing Festival 2024

    Mumbai: Film actor John Abraham’s passion for motorsports takes center stage as he becomes the owner of the Goa Aces by JA Racing for the Indian Racing Festival 2024. Renowned for his on-screen charisma and off-screen enthusiasm for racing, Abraham’s new role aims to advance motorsports in India. As the season approaches, his commitment to both the sport and the spotlight ensures an exciting year ahead.

    From 24 August to 17 November, the Indian Racing Festival, conceived by Racing Promotions Pvt Ltd (RPPL), will be defined by the thunderous roar of engines and the high-pitched screech of tires. The IRF, now in its third season, promises to be bigger and better, revving up with unmatched intensity and spectacle. Featuring the Indian Racing League (IRL) and the FIA Formula 4 Indian Championship (F4IC), this exhilarating festival is set to deliver a season of extraordinary racing excitement.

    “Having John Abraham as the owner of Goa Aces is poised to unlock immense potential for developing Goa into a premier motorsports venue. John’s deep passion for racing and his collection of bikes and cars will amplify interest in the sport, adding to the region’s proud sporting culture. This strategic move promises to also elevate Goa’s status in the motorsports world and expand its appeal beyond traditional racing circles,” said RPPL chairman and MD Akhilesh Reddy.

    With his deep passion for the sport, commitment to motivating the motorsports community, and belief in India’s potential to shine on the global stage, Abraham’s role is set to profoundly enhance the vision of the Indian Racing Festival. His influential presence and strong connection with India’s youth are expected to attract a new generation of fans, elevating the sport’s profile and igniting enthusiasm across the country.

    Expressing his enthusiasm about joining the Indian Racing Festival as the owner of Goa Aces by JA Racing, John Abraham remarked, “I’ve always been captivated by fast cars and bikes, and I’ve longed to be part of this thrilling sport as it makes new strides in our country. I am thankful to the IRF team and as owner of Goa Aces, I’m excited about the opportunity to help build a robust motorsports ecosystem in Goa and, with the Indian Racing Festival, uncover new talent that can shine on the global stage in the near future.”

    Fans are preparing for an exciting three months of racing weekends, with John Abraham joining the star-studded lineup. He will be alongside Kolkata Royal Tigers owner Sourav Ganguly and Speed Demons Delhi team owner Arjun Kapoor. This lineup highlights the growing popularity of motorsports in India and the Indian Racing Festival’s appeal to prominent figures from various fields who share a passion for cars.

    The 2024 Indian Racing Festival will feature eight city-based teams from Delhi, Hyderabad, Bangalore, Chennai, Goa, Kochi, Ahmedabad, and Kolkata, all competing fiercely for the coveted championship from August to November. This eagerly awaited event is set to deliver a high-octane, adrenaline-pumping spectacle as well as highlighting top motorsport talent from India and beyond. Adding to the excitement, the festival will introduce a groundbreaking night race on a street circuit in Chennai, marking a historic first for Indian motorsports and amplifying the thrill and grandeur of the second edition.

  • Abby Awards Day 3: TLG India and Famous Innovations win for their creativity during Goafest 2022

    Abby Awards Day 3: TLG India and Famous Innovations win for their creativity during Goafest 2022

    MUMBAI: On day three of Goafest saw the grand finale of the event celebrating the best in advertising, marketing and media industries, with creative minds battling it out at the ‘One Show ABBY Awards’. TLG India (The Leo Burnett Group) walked away with the ‘Creative agency of the year Abby’, along with bagging the ‘Specialist brand activation and promotion agency of the year’ award. The Grand Prix was bagged by Famous Innovations in the Out Of Home (OOH) / Ambient Media Abby category. Good Morning Films won the ‘Specialist agency of the year’ in the video craft category.

    Famous Innovations ranked second in the ‘Creative Agency of the Year category’, FCB was third, followed by Enormous, Grey, Creativeland Asia, Havas, Cheil, Script room, and Mindshare.

    A total of 32 video craft Abbys, two radio craft Abbys, 29 branded content Abbys, 13 brand activation & promotion Abbys, four diversity Abbys, 17 OOH Abbys including one Grand Prix, 19 still print and still craft Abbys, four still digital Abbys, 20 Audio Visual TV/Cinema Abbys, 41 audio visual digital Abbys, one young Abbys, two red Abbys, 11 integrated Abbys and three Green awards Abbys were handed out to deserving winners on the final day of the adfest.

    Audio Visual Digital Abby Awards – 2022

    The category had six gold and twelve silver awards. First gold award was grabbed by GREY Group for Gillette India. Enormous Brands LLP won the second gold for their campaign Jaquar Bath & Lights. Other gold awards in the category was won by FCB Group India TLG India Private Limited.

    In silver awards, TLG India and FCB both won three awards each while the rest of the awards were picked by Sideways Consulting, Cheil India and GREY Group.

    Audio Visual TV / Cinema Abby Awards – 2022

    This category had two gold and nine silver. Enormous Brands LLP grabbed both gold awards and silver awards were bagged by TLG India Private Limited, Enormous Brands LLP, FCB Group India, The Script Room, and Creative Land Asia.

    Brand Activation & Promotion Abby Awards – 2022

    This category only had one gold which was picked by FCB Group India and three silver. VMLY&R won one of the silver awards and the other two were picked by TLG India.

    Branded Content & Entertainment Abby Awards – 2022

    In this category, there were four gold and ten silver. The first gold award was won by Enormous Brands LLP for Winkies. The other gold awards were bagged by Mindshare, GREY Group and FCB Group India.

    Four silver awards were won by Cheil India. Other silver awards in the category were won by Think and Learn, Handyyman, Tribes Communication, Enormous Brands LLP and Grey Group.

    Diversity, Equality & Inclusion Abby Awards – 2022

    This category didn’t have any gold. It has three silver Superfly Films for Tanishq, Grey Group for Gillette India and FCB Group India for Unaids.

    Green Abby Awards – 2022

    This category had one gold and one silver. Gold award was bagged by VMLY&R for Maxx Flash’s The Killer Pack campaign and silver was picked by Famous Innovations for Livpure’s Cutting Paani campaign.

    Integrated Awards – 2022

    In this category, there was one gold which was bagged by Grey Group and three silver awards bagged by Havas Worldwide India, TLG India Private Limited and FCB Group India.

    Out Of Home / Ambient Media Abby Awards – 2022

    In the search subcategory, Famous Innovations bagged a gold for its campaign titled Avoid Humans – Deceit for the Tadoba Wildlife Sanctuary and Irai Safari brand. The second gold in the category was won by TLG India for brand spotify for its campaign ‘There’s a Playlist for that’.

    There were four silvers given away in the category, of which two were won by FCB Group India, and two by Famous Innovations.

    Radio & Radio Craft Abby Awards – 2022

    Enormous Brands LLP won the silver for the brand Bharti AXA.

    Red Abby Awards – 2022

    Cheil India picked up the only gold in Red Abby category for the Mental Health brand.

    Still Craft Abby Awards – 2022

    Famous Innovations won gold for the brand Tadoba Wildlife Sanctuary and Irai Safari. All the three Silvers in the category were bagged up by the Famous Innovations too.

    Still Digital Abby Awards – 2022

    Cheil India, TLG India and Havas Worldwide India bagged the three silvers in the category. There was no gold Abby in the Still Digital.

    Still Print Abby Awards – 2022

    The Still Print Abby category saw six silvers, with four won by Famous Innovations and one each by TLG India and Havas Worldwide.

    Video Craft Abby Awards – 2022

    Eight golds were given away in the video craft category, out of it five were bagged by Good Morning Films, while three were won by Early Man Film. There were four silvers in the category- two were won by Early Man Film, one by Good Morning Films and Superfly Films won one silver.

    Young Abby Awards – 2022

    The Young Abby awards category saw FCB Group India pick up a gold for its campaign ‘Can an imaginary girl help’ for Parle G.

  • NDTV awarded as India’s most trusted brand; Dr Prannoy Roy falicitated with Lal Bahadur Shastri National Award

    NDTV awarded as India’s most trusted brand; Dr Prannoy Roy falicitated with Lal Bahadur Shastri National Award

    MUMBAI: 2015-2016 has truly been a golden year for NDTV in more ways than one with NDTV being awarded India’s most trusted brand across all television in India for the 3rd year in a row, based on Trust Research Advisory’s Brand Trust Report, India Study.  NDTV co-founder and executive co-chairperson Dr Prannoy Roy received the prestigious Lal Bahadur Shastri National Award for excellence in public administration, academics and management 2015.

    Not only has NDTV taken on some major projects and delivered cutting edge work , it has also been a year when they earned several accolades and honours. Spearheading this successful journey has been the NDTV Non Tabloid Campaign.

    The NDTV non tabloid campaign was started keeping in mind the basic ethics and principles the organization was founded upon. NDTV kick started this campaign with two promotional videos and then began its incredible journey. The campaign resonated with the audience as it reflected upon aspects responsible in everything that is going wrong with media nowadays. It focused on how the biggest threat to Indian television is tabloid news and that it needs to be stopped.

    The promo went on to win several awards including two world golds at the New York festival International TV and film awards where it beat entries from 52 countries. At the Goa Fest, one of the most coveted advertising awards in the country, it was the only campaign to win the Broadcasters Abby Award.

    NDTV’s The Buck Stops Here – Srinagar Floods Coverage was also announced as one of the 8 International Emmy nominees for the 2015 News & Current Affairs categories for its week-long ground reportage and broadcasts on the floods in Jammu and Kashmir. This is the first time that India has been nominated in the News category.

    Another feat that NDTV has won significant accolades for is their remarkable documentary on human survival – Operation Everest. This documentary has won the Award of Excellence in Environment Category at Canada International Film Festival 2016; the Best Documentary (Jury) Award at 6th Dada Saheb Phalke Film Festival 2016 and also won the Mumbai Press Club’s RedInk Excellence in Sports Journalism Award 2016

    NDTV’s Editors, Anchors, correspondents and programmes have received many prestigious awards through the year including the Journalist of the Year: Ravish Kumar (NDTV India) Red Ink Awards ; National Award for Outstanding Efforts in Communication in the Electronic Medium – Pallava Bagla, NDTV (Ministry of Science and Technology, GOI) with Best News Website for NDTV.com. (IAMAI Awards 2015); Best Film Critic- Prashant Shishodia – NDTV India (Dada Saheb Phalke Film Foundation Award).

  • NDTV awarded as India’s most trusted brand; Dr Prannoy Roy falicitated with Lal Bahadur Shastri National Award

    NDTV awarded as India’s most trusted brand; Dr Prannoy Roy falicitated with Lal Bahadur Shastri National Award

    MUMBAI: 2015-2016 has truly been a golden year for NDTV in more ways than one with NDTV being awarded India’s most trusted brand across all television in India for the 3rd year in a row, based on Trust Research Advisory’s Brand Trust Report, India Study.  NDTV co-founder and executive co-chairperson Dr Prannoy Roy received the prestigious Lal Bahadur Shastri National Award for excellence in public administration, academics and management 2015.

    Not only has NDTV taken on some major projects and delivered cutting edge work , it has also been a year when they earned several accolades and honours. Spearheading this successful journey has been the NDTV Non Tabloid Campaign.

    The NDTV non tabloid campaign was started keeping in mind the basic ethics and principles the organization was founded upon. NDTV kick started this campaign with two promotional videos and then began its incredible journey. The campaign resonated with the audience as it reflected upon aspects responsible in everything that is going wrong with media nowadays. It focused on how the biggest threat to Indian television is tabloid news and that it needs to be stopped.

    The promo went on to win several awards including two world golds at the New York festival International TV and film awards where it beat entries from 52 countries. At the Goa Fest, one of the most coveted advertising awards in the country, it was the only campaign to win the Broadcasters Abby Award.

    NDTV’s The Buck Stops Here – Srinagar Floods Coverage was also announced as one of the 8 International Emmy nominees for the 2015 News & Current Affairs categories for its week-long ground reportage and broadcasts on the floods in Jammu and Kashmir. This is the first time that India has been nominated in the News category.

    Another feat that NDTV has won significant accolades for is their remarkable documentary on human survival – Operation Everest. This documentary has won the Award of Excellence in Environment Category at Canada International Film Festival 2016; the Best Documentary (Jury) Award at 6th Dada Saheb Phalke Film Festival 2016 and also won the Mumbai Press Club’s RedInk Excellence in Sports Journalism Award 2016

    NDTV’s Editors, Anchors, correspondents and programmes have received many prestigious awards through the year including the Journalist of the Year: Ravish Kumar (NDTV India) Red Ink Awards ; National Award for Outstanding Efforts in Communication in the Electronic Medium – Pallava Bagla, NDTV (Ministry of Science and Technology, GOI) with Best News Website for NDTV.com. (IAMAI Awards 2015); Best Film Critic- Prashant Shishodia – NDTV India (Dada Saheb Phalke Film Foundation Award).

  • Goa Fest: Rajdeep Sardesai in talks with Arjuna Ranatunga

    Goa Fest: Rajdeep Sardesai in talks with Arjuna Ranatunga

    Goa: For the first session on the day two of Goafest, the audience were amused with the presence of minister of ports and shipping and former Sri Lanka cricket captain Arjuna Ranatunga in conversation with senior journalist, author and founder of the IBN Network Rajdeep Sardesai.

    The session kick-started with Sardesai asking Ranatunga about ICC World Cup win in 1996, at a time the country was faced with internal issues. Recalling the mindset at the time of the tournament, “I wanted a team of 14 cricketers who would give their life and dedication to the country. Winning the World Cup did not happen overnight. I asked my players if they wanted to win. I only picked committed players and not the best players. We didn’t care about the money. I led the team like a school principal. I would order my players to get back to their rooms at 10 pm, even if they couldn’t get sleep early, said Captain Fantastic.

    It could be well remembered that during the Sri Lanka-Australia final of the World Cup, Ranatunga hit Shane Warne for a six and then stuck his tongue out. A puzzled Sardesai asked the reason behind his reaction and whether the captain is supposed to be this aggressive. Putting blame on his size which makes him pant, pretending to be innocent he riddled, “I don’t remember sticking a tongue out to Warne. I walk between the wickets”.

    He further noted that this issue was created by two Indian journalists who had come to interview him. “Two journalists met me post our semi-finale win and said ‘Rana you need to give Australia a short before you start. The two guys told me where they’ll be sitting in the audience, during the press conference and told me to answer their questions. One of them asked me about Shane Warne. I said he was mediocre bowler, highly rated in his country and I don’t think he’s a match winner against us.Then the other asked me about the Waugh brothers. I said the same about them and said that there were better cricketers in Asia”.

    Ranatunga used to analyse all his reactions and believes that a captain has to be aggressive. “If they push us, you have to push them twice or thrice. If I do something like that now, I would be suspended. At that time, we did not have such realistic rules at that time. I knew if all of us left, the match would be abandoned and they’d win. I don’t want young guys to do this. I love and respect the way Kapil Dev and Imran Khan managed their teams. I have learned a lot from them. Even they were aggressive captains.”

    Going further, Sardesai asked Ranatunga whether a captain in the subcontinent needs to be a politician. “We have created unhappiness to a lot of western teams but that did not hamper my credibility back home.”

    When asked about which job is the most challenging that being a captain for a cricket team winning a world cup or a minister who ensures policy change. He asserted, “Being a minister is the toughest assignment. Ports is one of the most corrupt industries with more than 90 per cent people being corrupt. But I love challenges and want to have them in life; to go on bad roads and not the highways”.

    The question on different ways to deal with corruption has never been answered. Rana strongly opposes any kind of corruption done by the 10,000 people working in the industry. “I’m not going to go to the past and drag things out. But from the day I join, I want you to be clean. Don’t make me push you to the wall. I feel I can get things right provided I don’t get shot”, he said.

    A buddhist follower by nature, Ranatunga trusts that Buddhism does bring calmness to him despite all the controversies and pressure. “When I was struggling or went through pressure, I used to talk to the top priests and still do that. I do a bit of meditation. It’s not just Buddhism. All religions have enough good areas where you can learn and observe.”

    Majority of the players endorse brands which could affect a cricketers game. A question that often strikes our mind is whether endorsements affect performances. “I have never done an ad.”

    Recalling his first test at the at of 18, he said that a boss from a leading company had approached him for a commercial. Going back to that time, he remarked, “I don’t know anything about this; why don’t you talk to my mum? My mother was a teacher and listened to him for half an hour. Her answer was ‘sorry Michael, my son is not for sale.’”

    One thing that my mother told me at that time was, “Don’t sell your talent or body for money.”

    “There are players who are interested in sacrificing play time or family time to do ads. I believe you need to identify what you are good at. Don’t do toilet ads to earn more. I’ve done three charity ads. I may have lost a lot of money not doing ads but these are the things that kept me going”, asserted the minister.

    At the end of the session, the table was made open for Q&A sessions. One of the questions asked was on the T20 format. Ranatunga compared 20-20 to a brand of instant noodles. “T20 matches are quick, and filling but not healthy. Test cricket is what a mother cooks. It’s healthy, but might not be very filling.”

    He further added, “We will lose our identity because of T20. India and Pakistan were among the best at hockey but now they play on artificial grass, it’s all about power. These days you don’t need brains and technique. Behind the walls they are creating another sort of cricket for them to go to the top”.

    A question was thrown at Sardesai whether he will choose to become a cricketer or continue with being a journalist. Answering the question, he commented, “Cricket needs talent, journalists don’t need talent.” Ranatunga added further, “If you have money, you can be the president but cricket needs talent.”

    The session concluded with Sardesai questioning Ranatunga whether he would endorse a brand ever to which he replied, “Only if you convince the three important ladies in my life i.e. my mother, wife and daughter, I will do anything that you want me to do.”

  • Goa Fest: Rajdeep Sardesai in talks with Arjuna Ranatunga

    Goa Fest: Rajdeep Sardesai in talks with Arjuna Ranatunga

    Goa: For the first session on the day two of Goafest, the audience were amused with the presence of minister of ports and shipping and former Sri Lanka cricket captain Arjuna Ranatunga in conversation with senior journalist, author and founder of the IBN Network Rajdeep Sardesai.

    The session kick-started with Sardesai asking Ranatunga about ICC World Cup win in 1996, at a time the country was faced with internal issues. Recalling the mindset at the time of the tournament, “I wanted a team of 14 cricketers who would give their life and dedication to the country. Winning the World Cup did not happen overnight. I asked my players if they wanted to win. I only picked committed players and not the best players. We didn’t care about the money. I led the team like a school principal. I would order my players to get back to their rooms at 10 pm, even if they couldn’t get sleep early, said Captain Fantastic.

    It could be well remembered that during the Sri Lanka-Australia final of the World Cup, Ranatunga hit Shane Warne for a six and then stuck his tongue out. A puzzled Sardesai asked the reason behind his reaction and whether the captain is supposed to be this aggressive. Putting blame on his size which makes him pant, pretending to be innocent he riddled, “I don’t remember sticking a tongue out to Warne. I walk between the wickets”.

    He further noted that this issue was created by two Indian journalists who had come to interview him. “Two journalists met me post our semi-finale win and said ‘Rana you need to give Australia a short before you start. The two guys told me where they’ll be sitting in the audience, during the press conference and told me to answer their questions. One of them asked me about Shane Warne. I said he was mediocre bowler, highly rated in his country and I don’t think he’s a match winner against us.Then the other asked me about the Waugh brothers. I said the same about them and said that there were better cricketers in Asia”.

    Ranatunga used to analyse all his reactions and believes that a captain has to be aggressive. “If they push us, you have to push them twice or thrice. If I do something like that now, I would be suspended. At that time, we did not have such realistic rules at that time. I knew if all of us left, the match would be abandoned and they’d win. I don’t want young guys to do this. I love and respect the way Kapil Dev and Imran Khan managed their teams. I have learned a lot from them. Even they were aggressive captains.”

    Going further, Sardesai asked Ranatunga whether a captain in the subcontinent needs to be a politician. “We have created unhappiness to a lot of western teams but that did not hamper my credibility back home.”

    When asked about which job is the most challenging that being a captain for a cricket team winning a world cup or a minister who ensures policy change. He asserted, “Being a minister is the toughest assignment. Ports is one of the most corrupt industries with more than 90 per cent people being corrupt. But I love challenges and want to have them in life; to go on bad roads and not the highways”.

    The question on different ways to deal with corruption has never been answered. Rana strongly opposes any kind of corruption done by the 10,000 people working in the industry. “I’m not going to go to the past and drag things out. But from the day I join, I want you to be clean. Don’t make me push you to the wall. I feel I can get things right provided I don’t get shot”, he said.

    A buddhist follower by nature, Ranatunga trusts that Buddhism does bring calmness to him despite all the controversies and pressure. “When I was struggling or went through pressure, I used to talk to the top priests and still do that. I do a bit of meditation. It’s not just Buddhism. All religions have enough good areas where you can learn and observe.”

    Majority of the players endorse brands which could affect a cricketers game. A question that often strikes our mind is whether endorsements affect performances. “I have never done an ad.”

    Recalling his first test at the at of 18, he said that a boss from a leading company had approached him for a commercial. Going back to that time, he remarked, “I don’t know anything about this; why don’t you talk to my mum? My mother was a teacher and listened to him for half an hour. Her answer was ‘sorry Michael, my son is not for sale.’”

    One thing that my mother told me at that time was, “Don’t sell your talent or body for money.”

    “There are players who are interested in sacrificing play time or family time to do ads. I believe you need to identify what you are good at. Don’t do toilet ads to earn more. I’ve done three charity ads. I may have lost a lot of money not doing ads but these are the things that kept me going”, asserted the minister.

    At the end of the session, the table was made open for Q&A sessions. One of the questions asked was on the T20 format. Ranatunga compared 20-20 to a brand of instant noodles. “T20 matches are quick, and filling but not healthy. Test cricket is what a mother cooks. It’s healthy, but might not be very filling.”

    He further added, “We will lose our identity because of T20. India and Pakistan were among the best at hockey but now they play on artificial grass, it’s all about power. These days you don’t need brains and technique. Behind the walls they are creating another sort of cricket for them to go to the top”.

    A question was thrown at Sardesai whether he will choose to become a cricketer or continue with being a journalist. Answering the question, he commented, “Cricket needs talent, journalists don’t need talent.” Ranatunga added further, “If you have money, you can be the president but cricket needs talent.”

    The session concluded with Sardesai questioning Ranatunga whether he would endorse a brand ever to which he replied, “Only if you convince the three important ladies in my life i.e. my mother, wife and daughter, I will do anything that you want me to do.”

  • Goafest  2016: Mindshare and Maxus dominate Media; Dainik Jagran leads publisher category

    Goafest 2016: Mindshare and Maxus dominate Media; Dainik Jagran leads publisher category

    MUMBAI: Goafest 2016’s first ABBY night kick started with healthy dose of laughter well packed in snarky and quick witted jokes delivered by the ever charming Vir Das. Still holding their stomachs, the entire advertising fraternity of India prepared themselves to see who bagged the metals in the Media and Publisher categories.

    Continuing their winning streak two years in a row, Mindshare India were the clear leader in the media category with 17 metals to their name, out of which two were gold, six silver and nine silver. The agency bagged gold in Best Use of Newspaper and Magazine category for their Lakme Lip pouts in Grazia — Play time for your pout campaign for Lakme; and in Best use of Integrated campaign category for  Before Iftar time; It’s Lifebouy Time for Lifebouy.

    The second agency leading Media ABBY was Maxus, with 7 metals to their name. Maxus got their gold for their ‘Get A Job’ campaign for LinkedIn in the Youth Marketing category.Apart from this they bagged two silver and four bronze trophies.

    Extending his congratulations to the winners, The Advertiisng Club president Raj Nayak said, “It is such a pleasure to see such tremendous work from brilliant minds winning much deserved Abbys for their efforts. What we’ve seen and are likely to observe in the next two days are some of the most creative works produced by advertising, media and marketing professionals in the country. It makes me immensely proud to be witnessing the triumph of talent across the board. With Goafest 2016, our aim is to celebrate creativity, originality and innovation and I believe we have begun on the right note today. I’m very happy that the entire industry has come together to celebrate the industry’s biggest event.”

    Apart from them, Pratap Bose’s The Social Street emerged as a powerful contender in the media category winning two golds and two silver trophies on their first year of entering the ABBY.

    A total of 11 golds were given away in the Media ABBY, followed by 36 silver and 30 bronze trophies. In the Publisher category,  Dainik Jagran rose as the clear lead bagging all the three golds given out in the category.

    2016 has proven to be a good year for the ABBY. With total entries clocking at 4500, there has been a clear 25 per cent increase in entries from the previous year. This trend isn’t limited to entries. This year 150 jury members participated in the judging, with 86 for media ABBY alone. In total, 76 media agencies participated this year as compared to 53 last year.

    “Along with giving young enthusiastic talent a platform for their work, it is also our outlook, as the organizing committee of Goafest to curate best in class seminars and conclaves which will provide opportunities for professionals from the industry to learn and grow together. It is our constant endeavor to recognize and felicitate the best of the best creative minds for the unparalleled work that they have been doing. My heartiest congratulations to all our winners tonight,” Goafest Organizing Committee chairman Nakul Chopra added in parting.

     

  • Goafest  2016: Mindshare and Maxus dominate Media; Dainik Jagran leads publisher category

    Goafest 2016: Mindshare and Maxus dominate Media; Dainik Jagran leads publisher category

    MUMBAI: Goafest 2016’s first ABBY night kick started with healthy dose of laughter well packed in snarky and quick witted jokes delivered by the ever charming Vir Das. Still holding their stomachs, the entire advertising fraternity of India prepared themselves to see who bagged the metals in the Media and Publisher categories.

    Continuing their winning streak two years in a row, Mindshare India were the clear leader in the media category with 17 metals to their name, out of which two were gold, six silver and nine silver. The agency bagged gold in Best Use of Newspaper and Magazine category for their Lakme Lip pouts in Grazia — Play time for your pout campaign for Lakme; and in Best use of Integrated campaign category for  Before Iftar time; It’s Lifebouy Time for Lifebouy.

    The second agency leading Media ABBY was Maxus, with 7 metals to their name. Maxus got their gold for their ‘Get A Job’ campaign for LinkedIn in the Youth Marketing category.Apart from this they bagged two silver and four bronze trophies.

    Extending his congratulations to the winners, The Advertiisng Club president Raj Nayak said, “It is such a pleasure to see such tremendous work from brilliant minds winning much deserved Abbys for their efforts. What we’ve seen and are likely to observe in the next two days are some of the most creative works produced by advertising, media and marketing professionals in the country. It makes me immensely proud to be witnessing the triumph of talent across the board. With Goafest 2016, our aim is to celebrate creativity, originality and innovation and I believe we have begun on the right note today. I’m very happy that the entire industry has come together to celebrate the industry’s biggest event.”

    Apart from them, Pratap Bose’s The Social Street emerged as a powerful contender in the media category winning two golds and two silver trophies on their first year of entering the ABBY.

    A total of 11 golds were given away in the Media ABBY, followed by 36 silver and 30 bronze trophies. In the Publisher category,  Dainik Jagran rose as the clear lead bagging all the three golds given out in the category.

    2016 has proven to be a good year for the ABBY. With total entries clocking at 4500, there has been a clear 25 per cent increase in entries from the previous year. This trend isn’t limited to entries. This year 150 jury members participated in the judging, with 86 for media ABBY alone. In total, 76 media agencies participated this year as compared to 53 last year.

    “Along with giving young enthusiastic talent a platform for their work, it is also our outlook, as the organizing committee of Goafest to curate best in class seminars and conclaves which will provide opportunities for professionals from the industry to learn and grow together. It is our constant endeavor to recognize and felicitate the best of the best creative minds for the unparalleled work that they have been doing. My heartiest congratulations to all our winners tonight,” Goafest Organizing Committee chairman Nakul Chopra added in parting.

     

  • Ad Club adds new categories for Creative Abbys 2016; calls for entries

    Ad Club adds new categories for Creative Abbys 2016; calls for entries

    MUMBAI: The Goa Fest Creative Abbys by the Advertising Club, which recognise the best in advertising and marketing, has added two new categories namely Special Abby (Gender Sensitive) and Young Abby. 

    Additionally, in the Print Craft, Computer Generated Imagery as a sub-category will be introduced, whereas in the Design vertical, new sub-categories of Typography Design and Best Integrated Design with two or more sub-categories will be introduced.

    The Advertising Club has called for entries for the Creative Abbys 2016 and the last date for entries is 23 February, 2016. Campaigns released between 1 January, 2015 to 15 February, 2016 will be adjudged by a jury. The entry forms for the awards can be downloaded on the Ad Club website starting 9 February.

    Awards Governing Council chairman Ramesh Narayan said, “This year’s Abby Awards will have three very significant improvements. Firstly to make the awards more in line with global practices, entries for almost all categories can be uploaded online. Secondly, to reinforce the idea that ‘what’s good, is good for the industry,’ there will be a special category for Gender Sensitive Advertising. Thirdly, to bring youth and the future onto centre-stage there will be a special Abby for entries received from copy and art teams under the age of 35 on the theme of how communication can help mitigate gender violence.”

    “These are all issues, which came up in our interaction with the creative fraternity and the media, and I am pleased to say we are responding with alacrity to industry and societal needs. The young winners of this new category would not only get an Abby but also be sent for the Cannes Lions festival this June, all expenses paid. This would give them a great exposure to international professionals and work,” he added. 

    Goa Fest chairman Nakul Chopra said, “I welcome these new developments. They are a part of our ongoing effort to keep evolving and improving. The online uploading of entries will pose a technological and financial challenge but we have decided that it is important enough to implement immediately.”

    Seconding Chopra’s point, Advertising Club president and Colors CEO Raj Nayak added, “To remain the gold standard of awards in India, we decided that technology, sensitive thinking and the future all needs to be addressed. I had said earlier that we could expect a lot this year, and it is beginning to show. The pre-eminent awards show in the country should show the way in every area.”

    “I am very happy that what was publicly requested on an AAAI platform (an award for gender sensitive advertising) just last year, is becoming a reality. We need to be in sync with what is being sought for. The award for young creatives is the industry’s way of nurturing young talent,” added AAAI president Dr. Ambi Parameswaran.

    The awards need to be uploaded online on the site on the site www.abbyawardsentries.com.

  • Ad Club adds new categories for Creative Abbys 2016; calls for entries

    Ad Club adds new categories for Creative Abbys 2016; calls for entries

    MUMBAI: The Goa Fest Creative Abbys by the Advertising Club, which recognise the best in advertising and marketing, has added two new categories namely Special Abby (Gender Sensitive) and Young Abby. 

    Additionally, in the Print Craft, Computer Generated Imagery as a sub-category will be introduced, whereas in the Design vertical, new sub-categories of Typography Design and Best Integrated Design with two or more sub-categories will be introduced.

    The Advertising Club has called for entries for the Creative Abbys 2016 and the last date for entries is 23 February, 2016. Campaigns released between 1 January, 2015 to 15 February, 2016 will be adjudged by a jury. The entry forms for the awards can be downloaded on the Ad Club website starting 9 February.

    Awards Governing Council chairman Ramesh Narayan said, “This year’s Abby Awards will have three very significant improvements. Firstly to make the awards more in line with global practices, entries for almost all categories can be uploaded online. Secondly, to reinforce the idea that ‘what’s good, is good for the industry,’ there will be a special category for Gender Sensitive Advertising. Thirdly, to bring youth and the future onto centre-stage there will be a special Abby for entries received from copy and art teams under the age of 35 on the theme of how communication can help mitigate gender violence.”

    “These are all issues, which came up in our interaction with the creative fraternity and the media, and I am pleased to say we are responding with alacrity to industry and societal needs. The young winners of this new category would not only get an Abby but also be sent for the Cannes Lions festival this June, all expenses paid. This would give them a great exposure to international professionals and work,” he added. 

    Goa Fest chairman Nakul Chopra said, “I welcome these new developments. They are a part of our ongoing effort to keep evolving and improving. The online uploading of entries will pose a technological and financial challenge but we have decided that it is important enough to implement immediately.”

    Seconding Chopra’s point, Advertising Club president and Colors CEO Raj Nayak added, “To remain the gold standard of awards in India, we decided that technology, sensitive thinking and the future all needs to be addressed. I had said earlier that we could expect a lot this year, and it is beginning to show. The pre-eminent awards show in the country should show the way in every area.”

    “I am very happy that what was publicly requested on an AAAI platform (an award for gender sensitive advertising) just last year, is becoming a reality. We need to be in sync with what is being sought for. The award for young creatives is the industry’s way of nurturing young talent,” added AAAI president Dr. Ambi Parameswaran.

    The awards need to be uploaded online on the site on the site www.abbyawardsentries.com.