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Tag: global mkting

  • John Partilla is Time Warner global mkting group president

    MUMBAI: Media conglomerate Time Warner has appointed John Partilla as the president of its global marketing group. He assumes the role from 14 June.

    He will also be Time Warner senior vice president. Partilla succeeds Michael J. Kelly, who moved in January to Time Warner’s America Online unit as the president of AOL Media Networks.

     
    The 39 year old Partilla will oversee the operations of Time Warner’s global marketing group. Working with major advertisers, the Global Marketing group helps to drive the growth of advertising and marketing revenue across all of Time Warner’s businesses.

    Partilla added, ” I am looking forward to helping the company continue to build long-term client partnerships. We will be offering creative thinking as well as a unique point of entry to the company’s content, media platforms, consumer relationships and marketing infrastructure.” He will report to Time Warner’s media and communications group chairman Don Logan.

    Since 2000 Partilla has served as Brand Buzz CEO. He founded the creative solutions agency within Young & Rubicam. In the past, he led and coordinated Y&R’s business development efforts globally.

  • Simpson is AOL Time Warner’s senior VP, global mkting solutions

    Simpson is AOL Time Warner’s senior VP, global mkting solutions

    NEW YORK: This is an executive appointment made by AOL Time Warner with the aim of driving growth of its cross-divisional advertising and marketing initiatives. The media conglomerate has appointed Cleary Simpson, a 24-year veteran of Time as senior VP, global marketing solutions.

    Reporting to AOL Time Warner’s president, global marketing solutions Michael J Kelly, Simpson will be responsible for working with some of the company’s most important existing clients to further develop and implement cross-platform marketing solutions that take full advantage of all of AOL Time Warner’s businesses.

    The appointment was made on the basis of Simpson’s reputation for providing intelligent, innovative solutions for advertisers and understanding of how media partnerships work.

    Simpson spent 13 years at Time magazine. She was advertising director for Time from 1978 to 1991 and associate publisher of Life magazine from 1991 to 1992.