ITV

Tag: Global Entertainment

  • Zee5 elevates Shresth Gupta to VP – marketing (SVOD)

    Zee5 elevates Shresth Gupta to VP – marketing (SVOD)

    MUMBAI: In the fast-paced world of digital streaming, standing still is not an option. Just as an outdated gadget or a long-overdue promotion begs for an upgrade, so too does the leadership that steers innovation.

    Zee5, India’s leading homegrown video streaming platform, has announced a major upgrade of its own, elevating Shresth Gupta as VP – marketing (SVOD) for India and global markets. This dynamic move underscores Zee5’s relentless drive to dominate the subscription video-on-demand (SVOD) space, sparking excitement and anticipation as the platform sets its sights on conquering new horizons and captivating audiences worldwide.

    In his new role, Gupta will spearhead the launch and promotion of original series and movies in Hindi, Bengali, and Marathi, aiming to drive subscription growth through impactful campaigns tailored for diverse audiences. Gupta joined Zee5 in August 2020 and has been instrumental in the platform’s success, orchestrating standout campaigns for popular titles such as “Taj: Divided by Blood”, “Sirf Ek Bandaa Kaafi Hai”, and “Gyaarah Gyaarah”.

    With over 15 years of experience in strategic planning and brand building, Gupta has held leadership positions at Sun TV Network, Zee Entertainment Enterprises, and Reliance Broadcast Network. He successfully launched impactful initiatives, including introducing Sun Bangla to eastern markets and overseeing the launch of premium channels like Zindagi and &Prive HD.

    Recognised for his expertise in digital marketing, storytelling, and consumer insights, Gupta has consistently delivered campaigns that resonate deeply with audiences.

    His educational credentials include a post graduate diploma in communications from MICA and a bachelor’s degree in engineering from Rajasthan University.

    This move underscores Zee5’s commitment to innovation in marketing and delivering exceptional value to its growing SVOD subscriber base.

  • Warner Bros Discovery revamps DTamil with blockbusters, superhero shows

    Warner Bros Discovery revamps DTamil with blockbusters, superhero shows

    Mumbai: Warner Bros Discovery has unveiled a major revamp of DTamil, the dedicated channel for Tamil-speaking audiences, starting Monday, 16 September 2024. With this revamp, DTamil will bring Hollywood blockbusters, top superhero series, and non-fiction shows, all dubbed in Tamil. This initiative will reaffirm Warner Bros Discovery’s dedication to offering top-tier global content in Indian languages, making DTamil the go-to destination for Tamil-dubbed Hollywood entertainment.

    Starting 16 September 2024, viewers will enjoy a star-studded lineup that includes Jackie Chan’s iconic movies, Keanu Reeves’s Matrix saga and Constantine, Ryan Reynolds’s Green Lantern, Arnold Schwarzenegger’s Collateral Damage, and fan-favorite films like V for Vendetta, Ninja Assassin, The Legends of Tarzan, and Poseidon. These films, carefully curated to resonate with Tamil audiences, will bring #SemmaHollywoodCinema to homes across the region.

    Warner Bros Discovery, South Asia, head of factual & lifestyle cluster, Sai Abishek expressed his excitement: “By bringing captivating Hollywood stories and offering hit global movies and TV shows to the Tamil cinema-loving audience, we are proud to deliver a robust blockbuster slate with Warner Bros. catalogue gems, now with a brand-new flavor in language of their choice. By presenting engaging content tailored to diverse audience preferences, the revamped DTamil channel is poised to deliver premier global entertainment. We are committed to enhancing the daily viewing experience for our Tamil- audience, offering a rich mix of cinema and valuable viewing options.”

    DTamil’s new programming will feature four key strands, each hosting movies from different genres:  

    – Hollywood Saravedi for creature-feature, horror, and action  

    – Matinee Magic at 3 pm for action and comedy  

    – Blockbuster Kondattam for back-to-back action drama and comedy  

    – Superhero Sagasangal for superhero action and drama  

    DTamil will also debut globally popular superhero shows: The Flash, Supernatural, DC Legends of Tomorrow, and Arrow—dubbed in Tamil for the first time. Additionally, the channel will feature local original productions from discovery+ and Discovery Channel, such as Star vs Food: India, Star vs Food: Malaysia, Selena + Restaurant, In The Eye of the Storm, and Ghost Brothers: Lights Out S2.

  • MipTV: ITVS to launch two factual series

    MipTV: ITVS to launch two factual series

    MUMBAI: ITVS Global Entertainment (ITVS GE) will debut two new factual series from The Garden at next month’s television trade event MipTV as part of their distribution agreement with the UK-based Indie.

     

    ‘Keeping Britain Alive’ and ‘Baby Makers’ will launch at the market as both finished shows and format.

     

    Keeping Britain Alive is a medical ob doc that tells the story of 24 Hours in the life of the world’s biggest free health care system – the NHS. Using over a hundred camera crews to shoot across Britain in hospitals, doctor’s surgeries, ambulances and helicopters – all captured at and connected by, a specific moment in time. With nothing off limits, it takes a fresh look at everything from life or death emergencies, to controversial topics like plastic surgery and weight loss.

     

    ITVS GE will launch this ob doc as a format titled ‘Keeping Your Nation Alive’ at MipTV. ‘Keeping Britain Alive’ is produced by The Garden for BBC TWO.

     

    ‘Baby Makers: The Fertility Clinic’ is a look at the fertility frontline. With exclusive access to The Hewitt Centre – one of the largest IVF clinics in Britain, the patients are met. Through candid accounts from staff that deal with the endless sperm and egg collections, to patients facing low sperm counts and ticking biological clocks, this documentary reveals the moral minefield of IVF.Baby Makers: The Fertility Clinic is produced by The Garden for BBC FOUR.

     

    ITV Studios Global Entertainment director of global acquisitions and co-productions Ruth Clarke said, “Hot on the heels of The Audience, we are delighted to be unveiling two new shows from The Garden at MIPTV. Known for their ground-breaking and thought-provoking series, we look forward to continuing our partnership with them to represent both of these new factual offerings at the international marketplace.”