ITV

Tag: Genre

  • Channel ratings: Genre leaders continue to dominate

    Channel ratings: Genre leaders continue to dominate

    MUMBAI: Times network shone this week with Times Now as the undisputed leader in the English News space and ET Now dominated the English business news genre. According to week 37 of Broadcast Audience Research Council (BARC) all India data, in the Hindi news genre, Aaj Tak continued to lead whereas CNBC Awaaz ranked number one in Hindi Business News.

    English news

    Times Now maintained its first position with 446 Impressions (000s). CNN News18 took the second position with 204 Impressions (000s). NDTV 24×7 settled on the third berth with 193 Impressions (000s). India Today television grabbed the fourth spot with 139 Impressions (000s) whereas News X sustained its fifth position with 79 Impressions (000s).

    English business news

    ET Now dominated the space with 157 Impressions (000s) followed by CNBC TV18  that secured the second slot with 153 Impressions (000s).  NDTV Profit and NDTV Prime with 93 Impressions (000s) and BTVi with 13 (‘000s) Impressions (000s) took the third and fourth positions respectively.

    Hindi news

    Aaj Tak stood at the first spot with 82288 Impressions (000s) followed by India TV at the second position with 75059 Impressions (000s).  India News sustained was at third position with 75059 Impressions (000s) followed by ABP News securing the fourth position with 58691 Impressions (000s). Zee News took the fifth position with 52913 Impressions (000s).

    Hindi business news

    CNBC Awaaz grabbed the first spot with 877 Impressions (000s) whereas Zee Business stood at the second spot with 593 Impressions (000s).
     

  • Hungama revamps its music app

    Hungama revamps its music app

    MUMBAI: Hungama.com, the largest digital destination for Bollywood, regional and South Asian music, has revamped its music app by adding a slew of new features like video streaming, mood-based music discovery, integrated loyalty and rewards functionality.

    The audio/video download streaming service will allow users to purchase and download entertainment content on connected mobile devices. Music intelligence is another aspect of the app, with an add-on feature which brings interesting trivia and lyrics to each song with just a touch.

    The ‘my stream’ option allows users to invite, share and connect with friends online through social networking platforms and initiate waves of interesting music conversations online.

    The ‘mood discovery’ functionality, another unique component, plays music to match users’ moods. This feature allows music discovery based on user preferences – Mood, Tempo, Category, Genre or Era.

    The loyalty feature that rewards users for every action on the app brings an element of gamification. Users can earn and redeem points every time videos are viewed or music is played/shared, or even by inviting friends or creating playlists.

    The free-to-download application brings an extensive catalogue of music tracks & videos with over two million songs from Bollywood, International, Telugu, Bhojpuri, Tamil, Malayalam and other regional content.