MUMBAI: The week 23 of BARC (Broadcast Audience Research Council) India witnessed an interesting fluctuation in terms of ratings. Although Star Plus retained its lead the Hindi GEC (U+R), it witnessed a drop in ratings but Colors dropped more. Life OK exited the Top 10 list in the same market. Backed by ICC championship, DD National entered the list this week in all the three markets.
Hindi GEC (U+R)
Star Plus retained its lead the genre with 617771 Impressions (000s) followed by Sony Pal on number two with 539747 Impressions (000s) and Rishtey on third with 530771 Impressions (000s). Zee Anmol stood on number four with 489593 Impressions (000s) whereas Zee TV garnered the fifth slot with 487877 Impressions (000s) followed by DD National at sixth with 435065 Impressions (000s).
Colors dropped to number seven with 422356 Impressions (000s) followed by Sab TV at the eighth spot with 418957 Impressions (000s) and Star Utsav stood at the ninth position with 323416 Impressions (000s). Sony Entertainment bagged the tenth spot with 323416 Impressions (000s).
GEC RURAL
Sony Pal continued to remain at the top position with 402620 Impressions (000s) sum this week as compared to 444094 Impressions (000s) sum in week 22.
Rishtey and Zee Anmol stood at second and third position with 398172 Impressions (000s) sum and 380513 Impressions (000s) sum respectively as in the last week.
DD National made a new entry in the rural GEC with 256623 Impressions (000s) sum. Star Utsav slipped from the fourth position to fifth position with 243395 Impressions (000s) sum.
Star Plus is still on the sixth position, whereas Zee TV slipped to the seventh position from the fifth position. Big Magic jumped to the eighth position from the ninth position as in the last week. Sony Sab is now on the ninth position from the seventh position, whereas Colors also came down to the tenth position from the eighth position as in the last week.
GEC URBAN
Star Plus sat pretty at the top position with 406489 Impressions (000s) sum this week as compared to 440978 Impressions (000s) sum in week 22.
Zee TV, Colors, Sony Sab and Sony Entertainment Television retained their respective second, third, fourth and fifth positions with 289515 Impressions (000s) 286759 Impressions (000s) 282948 Impressions (000s) 237581 Impressions (000s) as in the last week.
Life OK stood at the sixth position as in the last week. DD National made an entry in the urban GEC at the seventh position replacing Sony Pal, whereas Sony Pal slipped to the eighth position from seventh position as in the last week. Rishtey and &TV slipped a slot each to the respectively ninth and tenth positions.