ITV

Tag: Gaurav Gera

  • India Gate Foods & Vidya Balan unite for Apne Vote Se No Compromise campaign

    India Gate Foods & Vidya Balan unite for Apne Vote Se No Compromise campaign

    Mumbai: India Gate Foods announced its collaboration with esteemed actress Vidya Balan for the phase five of its on-going Elections campaign: Apne Vote Se No Compromise.

    This impactful campaign aims to elevate societal awareness and encourage civic engagement. India Gate Foods, in its commitment to social responsibility, joined hands with influential personalities representing diverse spheres of society such as Tisca Chopra, Baba Sehgal, Gaurav Gera, Bhagyashree, Dalip Tahil and Shubham Gaur, to underscores the importance of voting as a cornerstone of responsible citizenship. The campaign’s message, Pehle Matdaan, Phir Araam (vote first, relax later), seeks to transform the perception of Election Day from a mere holiday to a day of significant civic duty.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by Vidya Balan (@balanvidya)

     

    Vidya Balan expressed her enthusiasm stating “I’m happy to be associated with this vital message, emphasizing the importance of exercising one’s right to vote. Being a firm believer of it, I’m glad  to collaborate with India Gate Foods to help spread this crucial message to the public: Apne Vote Se No Compromise. “

    The core message of this campaign resonates deeply with India Gate Food’s ethos of quality, integrity, and responsibility. India Gate urges citizens to make no compromise with their vote, emphasizing the pivotal role every individual plays in shaping the nation’s future. By instilling a sense of civic duty and encouraging active participation in the electoral process, India Gate Basmati Rice endeavors to foster a culture of responsible citizenship.

    KRBL Ltd (India business) head of digital marketing & corporate communication Mitika Malhotra stated, “We are thrilled to embark on this journey alongside such esteemed personalities who share our commitment to social change. Through Apne Vote Se No Compromise, we aim to spark a significant shift in societal attitudes towards elections, empowering citizens to realize their vote’s influence in shaping the nation’s destiny.”

    As India’s leading basmati rice brand, India Gate Foods takes immense pride in leveraging its platform to drive positive change and contribute to the nation’s progress. With this campaign, India Gate Foods reaffirms its unwavering dedication to fostering a more engaged, responsible, and participative democracy.

  • Crime meets comedy in Amazon miniTV’s ‘Constable Girpade’

    Crime meets comedy in Amazon miniTV’s ‘Constable Girpade’

    Mumbai: Amazon miniTV, a free video streaming service from Amazon, unveiled the trailer of its latest cop-comedy drama, Constable Girpade, created by award-winning writer-director, Saad Khan. The trailer gives an insight into Constable Girpade’s thrilling journey filled with twists, turns and laughter that will certainly keep viewers on the edge of their seats. The series brings together an ensemble cast including Khushaal Pawar, Neel Salkar, Vrajesh Hirjee, Gaurav Gera, Muskan Bamne, Dr. Sanket Bhosale and Chandni in pivotal roles.

    Constable Girpade (Khushaal Pawar) and Phenyl Mohan (Gaurav Gera), the master of disguise, engage in a cat-and-mouse game throughout the series, which is filled with humorous moments and adventure. The trailer gives a glimpse of the hilarious characters in the series, ready to take viewers on an adventure, solving the wildest cases dealing with complex and unpredictable rich folks. Girpade is caught in the middle of all the drama while attempting to catch Phenyl Mohan, fulfill his obligations, and confess his love.

    Produced by FirstAction Studios (a Rainshine Entertainment company), Constable Girpade explores the contrasting tones of Mumbai with complex crime cases that come to a shocking conclusion in the end, leaving viewers in splits. Keeping up with crime-solving elements, the series will leave viewers to ponder upon what is right and what is wrong!  Get ready to tickle your bones with whodunit mysteries and solve intricate cases with Constable Girpade.

    Amazon miniTV head of content Amogh Dusad sharing his thoughts about the series, said, “Constable Girpade is a perfect cop-comedy drama that has the perfect balance of investigations laced with humor, led by Khushaal Pawar as he prepares to win over audiences with his endearing portrayal of Girpade! Saad and his team have done a brilliant job of bringing together an ensemble that is definitely going to give audiences a laughter riot!”

    Rainshine Entertainment (India) CEO Anuraag Srivastava said, “We’re delighted to join forces with Amazon miniTV for ‘Constable Girpade’. FirstAction studios at Rainshine has consistently captivated audiences with young and contemporary content, and this series is a testament to that. With its intriguing plot, ‘Constable Girpade’ promises a roller-coaster of laughter and suspense that will leave viewers wanting more.”

  • Parle Krackjack launches TV campaign with new sweet and salty avatars

    Parle Krackjack launches TV campaign with new sweet and salty avatars

    Mumbai: Parle Products, the largest selling biscuit brand has released its latest campaign for KrackJack. This latest iteration of the Parle Krackjack campaign adds to the legacy of a brand that has been loved by the nation for over half a century. It carries forward the same set of delightfully whacky ideas to a new generation of Krackjack connoisseurs.

    The three-film campaign created by Thought Blurb Communications tells stories of conundrums that are solved in hilarious ways by the two protagonists, Krack (played by Dharmesh Yelande) and Jack (played by Raghav Juyal). They have different sweet and salty perspectives, that brings alive the idea- “Sweet and Salty saath jab aaye, baat ban jaaye”.

    The over-the-top style of humour follows a legacy that was started in the 90s with Boman Irani and Vijay Patkar playing the titular roles. The torch then passed on to Swapnil Joshi and Gaurav Gera in the noughties, and after a decade, Krackjack has now found renewed vigour with Raghav Juyal and Dharmesh Yelande.

    Parle Products senior category head Mayank Shah has spoken about Krackjack and the direction it has taken over the years, “Krackjack is the first biscuit in India to find that magical spot in the consumer’s palate with a flavour that tickles sweet and salty taste buds. When the flavour is so out-of-the ordinary, how can its communication not be unusual? Over the years, the characters Krack & Jack, have endeared themselves to audiences across the country. Every new generation resonates with these sweet and salty characters. Dharmesh and Raghav are new age celebrities with a wide fan following among the youth. More importantly, we chose them because we felt they have a spontaneity in their repartee, which is key to the brand’s communication.”

    Thought Blurb Communications CCO & founder Vinod Kunj has echoed the sentiment and explained the challenges, “It’s a big challenge to work on a legacy brand like Krackjack with a high decibel legacy communication. When we got the brief we were clear that we have to carry forward the torch to the next generation of audiences across India. Not only do we have to appeal to a wide section of audiences across socio economic segments, we also had to touch their funny bone. Evidenced by the viewer responses we have received, the execution seems to have hit the bull’s eye. The dash of rollicking humour coating the films make them entirely enjoyable.”

    Joining in with her perspective on the creative execution, Thought Blurb national creative director Renu Somani added, “We started off with a product that is sweet but also has salty overtones. That kind of dictated the tone and tenor of the campaign. In one of the brain storming sessions when the strategy team came up with the idea of ‘contrarian views working towards a common goal’ we knew we had our campaign. This in turn finds resonance in the claim – ‘sweet aur salty saath jab aaye, baat ban jaaye’. The fun part was working with the film crew to get Dharmesh and Raghav to work in tandem to translate this strange combination of diametrically opposite views. We wanted the viewers to have fun, and I think that has come out quite well.”

    The campaign is released in 12 languages across mediums.

  • The Q announces influencer-led comedy show ‘Hasi Ka Hahakaar’

    The Q announces influencer-led comedy show ‘Hasi Ka Hahakaar’

    Mumbai: Hindi GEC The Q has announced its first original for the year “Hasi Ka Hahakaar” with Gaurav Gera as the host. Premiering on 22 January, the scripted reality comedy series will feature popular comedy influencers and artists as guests. The show will air every Saturday and Sunday at 7:30 p.m and 10 p.m.

    “Hasi Ka Hahakaar” will give viewers and Gaurav Gera fans an opportunity to see him in a different avatar in each episode along with his Man-Friday and co-actor Sandesh Nayak playing the character of Khurram Bhopali. The show will give popular comedy entertainers and influencers from the digital world an opportunity to be on television alongside Gera, bolstering the overall comedy quotient, said the channel in a statement.

    Each episode will have a special segment with comedians Kettan Singh, Ankita Srivastav, Ishtiyak Khan and Mubeen Saudagar joining the host. Their engagement with emerging comedy influencers on-air will further the brand’s proposition of providing a platform for digital talent on national television, it added.

    Speaking on the launch of the new show, The Q programming head Tanya Shukla said, “Given the external environment and the volatile times we are living in, the comedy genre has naturally cemented its position in the minds of viewers. Hasi Ka Hahakaar is India’s first large-scale influencer-led comedy show on television. It is conceptualised upon The Q’s ‘Zara Hatke’ proposition. The fresh and innovative concept brings together talented individuals with great comedy timing.”

    “Viewers will get to witness Gaurav Gera in some of his most popular digital avatars including Chutki, Shopkeeper, and Biddu Uncle among others. We are sure that show will strike a chord with viewers making them return for more. We look forward to creating, curating and investing to bring more such content that connects and resonates with our loyal viewer base while attracting new viewers to The Q,” she added. 

  • Chef Vicky Ratnani, Gaurav Gera cook up a storm in ‘Chef vs Fridge’

    Chef Vicky Ratnani, Gaurav Gera cook up a storm in ‘Chef vs Fridge’

    MUMBAI: It’s time to sharpen those knives, wear your apron and don the chef’s hat! In this playground for the foodies, it’s a game of imagination and innovation with plenty to mix and match. Come Sunday, 25 April, Zee Café will bring the ultimate cook-off to your television screens with the launch of cooking competitive show, Chef vs Fridge. 

    Based on the daily challenge posed by the fridge, every week will have exciting new themes featuring extraordinary dishes made from the limited ingredients available in the fridge that are an absolute feast for the eyes.  

    Airing as part of the channel’s special block ‘What The Food’ that brings MasterChef Australia S10 weeknights at 9, the homegrown production is set to air on Sundays at 8 pm on Zee Café and 10:30PM on Zee Café HD along with five other Zee channels viz. Zee TV, Zee Zest, Big Ganga, Zee Marathi and Zee Telugu in English, Hindi, Marathi and Telugu respectively and stream on Zee5. Coupled with irresistible food, repertoire of flavours and creative meal combinations, Chef vs Fridge promises to take viewers on the ultimate sensory experience that is sure to make every foodie drool.

    In a light-hearted campaign film featuring ace celebrity Chef Vicky Ratnani and actor-comic Gaurav Gera, the latter is seen all prepped up for a Mexican cooking experiment. With only idli and tomatoes available in his fridge, a surprised Gaurav is confused and caught off guard. It’s then that Chef Vicky Ratnani comes to the rescue with a unique dish suggestion that mixes the south Indian staple with the quintessential Mexcian ingredient. The film culminates with the judge-host duo revealing the show’s theme in chorus, ‘Ab fridge lega sabki class, chefs banaenge kuch world-class.’

    Presented By Haier, co-powered by Lifebuoy and Parle Platina Hide & Seek, cookware partner Prestige, Spice Partner Catch Salt & Spices and Gifting Partner The Gift Studio, Chef vs Fridge promises to be a unique platform with multiple integration opportunities for brand partners.

    ZeeL premium channels business head Kartik Mahadev said, “Zee Café has constantly innovated to add to the content repertoire of our discerning audience. Chef vs Fridge is a cook off show that is entertaining and informative and expands our originals content slate into the food entertainment genre. With a large footprint across five Zee channels and Zee5, our endeavour is to create access for the show with the ‘many Bharats’ in English, Hindi and Marathi. There has been great sponsor interest for the show and with the customised solutions and deep integrations we have left no stone unturned in delivering value to our customers.”

    Flux @ The Glitch collaborated with Zee Café’s internal team for the campaign. Content strategy & business associate vice president Varun Anchan remarked, “Every day, our refrigerator truly takes us by surprise. Sometimes it turns out to be a vault of treasures and some other times an empty pit. With this being the inspiration for the campaign, the brief from the Zee Café team propelled us to capture the daily challenge posed by the fridge as part of the campaign film. It was great fun collaborating with the Zee team for this project and both Chef Vicky Ratnani and Gaurav Gera added their unique flavours to the film truly which made it an entertaining affair.”

  • Introducing QuizBiz: India’s first live quiz show Launched by Cheetah Mobiles’ latest broadcasting app Live.me

    Introducing QuizBiz: India’s first live quiz show Launched by Cheetah Mobiles’ latest broadcasting app Live.me

    Live.me app by Cheetah Mobiles today launched QuizBiz – India’s first dedicated live quiz show. QuizBiz is one of Live.me app’s most popular content offerings, with talented hosts conducting live QnA sessions and cash prizes being its most attractive feature. Cheetah Mobiles is the maker of popular mobile utility apps such as Clean Master, CM Security, and Battery Doctor, and allows users to interact with each other and social influencers ‘live’.

    On Live.me, participants can enjoy QuizBiz every day of the week and on weekends they can enjoy the quiz with special celebrity. Gaurav Gera, popular TV and Bollywood actor famous for his portrayal of funny characters such as Chutki and Shopkeeper, will host QuizBiz, adding lots of spunk and humour, further boosting the show’s engagement quotient.A participant will need to answer 12 questions, with 3 options each, to win cash prizes worth 200$ to 2000$ and it will go up to 10000$ in days to come. A wrong answer eliminates a participant, but he/she has the chance to join the quiz again by sending an invitation code to a friend on Facebook, WhatsApp, via email etc. The cash received from these shows can be redeemed using PayPal or converted to Live.me coins.

    Live.me is India’s first live broadcasting app that provides video-broadcasting features with interactive stickers and face-mapping technology that allows the user to interact with others in creative ways. Users can purchase digital “gifts” such as emojis for their favorite live content creators and share their favorite broadcasts with friends across the most popular social apps. Live.me app is available to download via Google Play and App Store.

    Elaborating further on the features of Live.me, Live.me, CEO, Yuki He said, “Recognizing the fact that Indian users prefer familiar content, Live.me has focused on localizing its content and promotion in a unique manner by hosting a show like QuizBiz. The app offers localized gifts such as authentic Indian food items including samosa, laddoo, jalebis, and festive stickers such as diyas and Holi colours. Going a step further to ensure the safety of the platform, Live.me has also identified sensitive Indian keywords in both English and Hindi and would block and report users uploading objectionable content. Additionally, Live.me features over 50 influencers to engage with, including popular models, singers and youth artists, such as Vishakha Sodha, Shruti Singh, Sonel Singh, Avanie Joshi, Shahzan Mujeeb, Nalin Swami, RJ Diamond and RJ Kalpesh.”

    Quizzes have always been extremely popular with Indians, who like nothing better than a good test of their grey matter while trying to answer interesting questions. The success of iconic shows such as KBC further underlines this idea, and QuizBiz has been modeled after such shows with questions across various categories such as Bollywood, trivia, general knowledge and sports, to name just a few.

    Live streaming and broadcasting apps are becoming the rage worldwide, thanks to the immediacy of communication guaranteed by them, which adds to the excitement of engaging with our favourite influencers. Live.me app aims to bring the joy of live engagement to Indians, offering a plethora of top-quality content presented by some of the best talents across various domains.  So, what are you waiting for? If you pride yourself in being the ‘Know-it-all’ of your gang, want to interact with your favourite stars on a quick-engaging, live public platform or are simply looking for spontaneous, rather than scripted content, just download the Live.me app and live the ‘LIVE’ life!

  • Mahayoddha Rama (Animation): Combines myth and comic for kids

    Mahayoddha Rama (Animation): Combines myth and comic for kids

    When it comes to animation films, our filmmakers usually fall back on Indian mythology probably thinking that the viewer will be familiar with the story already. Few, if ever, attempt a theme outside the myth such as the recent one MotuPatlu: King Of Kings.

    Mahayoddha Rama adopts a different approach in that this tale has been told from Ravan’s perspective who wants to destroy Rama, the avatar of Lord Vishnu, prophesied to be his doom. The approach is comical with a dash of martial art.

    As the story goes here, Ravan has been trying to get rid of Rama since his childhood and trying every trick from sending a tiger to kill Rama to sending his sister Surpankha to lure him and brother Laxman.

    Ravan’s 10 heads are the funny part of the film as each head has a different voice. While the main head has the voice of Gulshan Grover to go with his villain image, the rest are voices of Roshan Abbas, Gaurav Gera, Kiku Sharda, Sadashiv Amrapurkar and Amin Sayani, and others. One of the heads of Ravan also keeps chanting ‘Jai Shri Ram’ frequently!

    Kunal Kapoor has done the voiceover for Rama, Jimmy Shergill for Laxman and Suchitra Pillai for Surpankha.

    This animation film looks more like a comic take on the epic myth as the character of Ravan here is more like a caricature meant to evoke laughter though his surroundings are dark and he is surrounded by all sinister looking aides.

    While the animation is not up to the mark with the characters having limited expressions. The film has taken a long time hitting the cinemas having been made in 2008. It aims more at kids seeking fun out of this comical version of the Ramayana.

    Producer: Contiloe Films.

    Direction: Rohit Vaid.

    Cast (voices): Gulshan Grover, Kunal Kapoor, Jimmy Sheirgill, Mouni Roy, Amin Sayani, Sadashiv Amrapurkar, Sameera Reddy

  • Mahayoddha Rama (Animation): Combines myth and comic for kids

    Mahayoddha Rama (Animation): Combines myth and comic for kids

    When it comes to animation films, our filmmakers usually fall back on Indian mythology probably thinking that the viewer will be familiar with the story already. Few, if ever, attempt a theme outside the myth such as the recent one MotuPatlu: King Of Kings.

    Mahayoddha Rama adopts a different approach in that this tale has been told from Ravan’s perspective who wants to destroy Rama, the avatar of Lord Vishnu, prophesied to be his doom. The approach is comical with a dash of martial art.

    As the story goes here, Ravan has been trying to get rid of Rama since his childhood and trying every trick from sending a tiger to kill Rama to sending his sister Surpankha to lure him and brother Laxman.

    Ravan’s 10 heads are the funny part of the film as each head has a different voice. While the main head has the voice of Gulshan Grover to go with his villain image, the rest are voices of Roshan Abbas, Gaurav Gera, Kiku Sharda, Sadashiv Amrapurkar and Amin Sayani, and others. One of the heads of Ravan also keeps chanting ‘Jai Shri Ram’ frequently!

    Kunal Kapoor has done the voiceover for Rama, Jimmy Shergill for Laxman and Suchitra Pillai for Surpankha.

    This animation film looks more like a comic take on the epic myth as the character of Ravan here is more like a caricature meant to evoke laughter though his surroundings are dark and he is surrounded by all sinister looking aides.

    While the animation is not up to the mark with the characters having limited expressions. The film has taken a long time hitting the cinemas having been made in 2008. It aims more at kids seeking fun out of this comical version of the Ramayana.

    Producer: Contiloe Films.

    Direction: Rohit Vaid.

    Cast (voices): Gulshan Grover, Kunal Kapoor, Jimmy Sheirgill, Mouni Roy, Amin Sayani, Sadashiv Amrapurkar, Sameera Reddy

  • Big Magic launches celebrity chat show with Gaurav Gera

    Big Magic launches celebrity chat show with Gaurav Gera

    MUMBAI: After the success of short format Chutki aur Shopkeepaa starring Gaurav Gera on Big Magic, the channel has now added another innovation to its programming with the launch of a celebrity chat show Chutki Baja Ke.

    Starting 25 September, the weekly thirty minute show be aired at 8:30 pm.

    The show will be filled with bizarre, unpredictable and hilarious conversations between popular celebrities and Gera. With this new show, the channel aims to increase the quirkiness quotient in its programming.

    Reliance Broadcast Network creative director Paritosh Painter said, “After the enormous success of our short format Chutki aur Shopkeepaa on television as well as on radio, we decided to increase the dose of #FullOnLOL moments for our viewers. We consistently aim to make unique content available to viewers, which can tickle their funny bones. With Chutki Baja Ke, we are extremely happy to extend our association with Gaurav Gera, one of the most talented and versatile actors of the industry.”

    Gera added, “While coming up with the concept of Chutki aur Shopkeepaa, I never expected such a huge response. I am really thankful to the viewers for making these characters so big. To take these characters to the next level, we are coming up with this never seen before talk show concept. I hope the audiences will like it, the same way they have liked my videos.”

  • ‘HA HA HA’ to be aired on 28 Feb 2007 at 10 p.m. on Star One

    MUMBAI: The Comedy Show Ha Ha Ha presents never before seen gags and the craziest spoofs attempted on Indian television.

    Wednesday, 28 February 2007 will see a Holi Special with a take off on the Bachchan household celebrating Holi with their close friends and relatives, while also endorsing various brands! That’s not all… other entertaining spoofs include a gag about a Housing Society playing Holi following the innumerable rules laid down by the housing society! Catch all this and more on The Comedy Show Ha Ha Ha… on Wednesday,28 February at 10 p.m only on Star One.

    The characters in this Holi special are:
    ” Gaurav Gera
    ” Suresh Menon
    ” Purbi Joshi
    ” Kiku
    ” Sonia

    ‘The Comedy Show…Ha Ha Ha’, is an epoch in television comedy in its appearance, writing, and performances. The Laughter Challenge finalists, guest celebrities, and the new team of power performers include Raju Srivastav, Ashwin Mushran , Harward Rosemeye and Sonia Rakkar who regularly treat you to their outrageous brand of stand-up and mind-boggling comedy!