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MUMBAI: High-speed tackles, tight turnarounds and barely any recovery time elite hockey is as much about endurance as it is about skill. As the Hockey India...
MUMBAI: This Father’s Day, D2C wellness brand Frido is skipping the mugs and neckties and going straight for the knees — quite literally. Its cheeky-yet-heartfelt campaign,...
MUMBAI: This Women’s Day, Frido is challenging the traditional notion of comfort with its bold campaign, ‘Her Terms and Comfort’. Designed to encourage women to prioritise...
MUMBAI: Comfort meets strategy, and the result? A whole lot of swagger for your home and lifestyle. Frido teams up with Kaizzen to bring ease and...
Mumbai: Frido, a leading Indian consumer healthcare brand, announces a new collaboration with Royal Challengers Bengaluru (RCB), marking the first-ever partnership between an insole brand and...
