Tag: gadgets

  • Baatu Technologies unveils safest smart tab for kids – Enable Tab

    Baatu Technologies unveils safest smart tab for kids – Enable Tab

    Mumbai: Baatu Tech, at the forefront of digital parenting, proudly introduces the ‘Enable Tab’, powered by the Android 12 operating system parental control tablet designed to safeguard children in the virtual realm. Recently launched Enable Tab, is conveniently available for purchase on Baatu Tech’s official website and popular e-commerce platforms such as Amazon and Flipkart. To celebrate this milestone, Baatu Tech is extending exclusive benefits to its customers during the launch period. Take advantage of special concessions, including a referral bonus and a generous Rs 500 ‘direct purchase’ discount as part of our inaugural offer.

    The ‘Enable Tab’ leverages the power of Artificial Intelligence (AI) to enhance digital parenting capabilities. As the flavour of the season, AI plays a pivotal role in the tablet’s functionality, particularly in the identification of inappropriate content. The device’s claim to fame lies in the ability of the AI models to detect and alert parents about potentially harmful material, ensuring a safe and secure online environment for children. Its parental control system is distinct, offering a seamless link between the “Baatu Parenting App” and the ‘Enable’ tab, providing detailed insights into children’s online activities. The Enable Tab does not work without being connected to the parenting app, thus ensuring that every minute spent online is supervised and safe for your ward.

    The organisation further ensures the security and privacy of children by employing end-to-end encryption, assuring that personal information remains protected and is not used for advertising purposes. Other key features include:

    ●        Geo-Fencing: Creating virtual perimeters to notify users when entering or leaving specific areas

    ●        Screen Time Monitoring: Enabling parents to set daily screen time limits and gain insights into device and app usage through detailed statistics

    ●        App Control/Monitoring: Parental access to lock/unlock specific applications

    ●        Identifying Inappropriate Content: Scanning all content sources for inappropriate material using AI models

    ●        Battery Level Monitoring: Tracking and notifying parents when the battery reaches critical levels.

    ●        Providing parents with call usage statistics, text monitoring, and call whitelisting

    Additionally, The Enable Tab is a powerhouse tablet that can handle anything you throw at it. It’s perfect for students, professionals, and families needing a device to keep up with their busy lifestyles. It boasts a large and clear 10.1-inch HD display, a powerful MediaTek processor, dual cameras, supreme speakers, and a long-lasting 6000mAh battery.

    Furthermore, Baatu Tech recognises the need to address critical concerns about online safety, including mental health. The ‘Enable Tab’ introduces a suicide alert feature, utilising AI algorithms to identify potential signs of distress in children’s online activities. This groundbreaking functionality goes beyond traditional parental control measures, providing parents with timely alerts and resources to intervene and support their children during vulnerable moments.

    Baatu Tech founder & managing director Sandeep Kumar said, “In an age of hyper-connectivity, the widespread use of phones to keep children occupied sparked our interest in understanding the impact on the next generation. While acknowledging the need for digital literacy, we must ensure that what should function as a boon does not become a bane. The Enable Tab is the perfect way to strike this balance. It embodies our effort to ensure that every child can explore the deep spans of the internet without risking their well-being. “

  • Gizmobaba ventures into offline retail

    Gizmobaba ventures into offline retail

    MUMBAI: Gizmobaba.com, a portal for all wacky gizmos recently launched their first physical store in Mumbai in reaction to customers seeking for physical demo of products.

    Gizmobaba founder Alok Chawla stated, “This is the first step into offline retail; we will further expand after evaluating the customers’ response.” He further added, “We believe, in India, people love to go to the store and get a feel of the product, see how it functions and if it really does look good. Additionally, a physical store allows greater reach especially among people who are not comfortable with an online payment or return options. ”

    Talking about the further expansions of the offline stores, Chawla said, “We are soon coming up with SIS retail formats and we are targeting multi-brand gadgets stores / departmental stores inside which we can set up Gizmobaba’s mini stores. We see a huge potential in hybrid model of business. On one hand online dimension of the business helps us reach out to infinite customers however offline will complement the online as it enforces the value of the brand in the minds of our customers, and buyers will trust the brand more if they see it offline as well as online. Therefore, we look for franchise out the offline stores as well.”

    The company plans to roll out five to eight more outlets in 2015. Also, they expect to have an equal number of franchises ‘Shop in Shop’ outlets across the nation.  Gizmobaba ensures a perfect customer experience at their offline store. Before a customer buys any product they witness a complete demonstration of the product given by the tech experts available at the store. They have installed a screen showing videos and demos of their product.

  • MTV forays into gadgets space in partnership with Soundlogic

    MTV forays into gadgets space in partnership with Soundlogic

    MUMBAI: Giving ‘coolness’ a complete new dimension, MTV, the leading youth iconic brand in association with Soundlogic – makers of state-of-the-art technology products – together launched an uber cool range of gadgets for the youth – MTV Fashiontronix by Soundlogic.

    Speaking about this new range, Viacom 18 business head – consumer products Saugato Bhowmik said in a release: “We are extremely delighted to launch this exciting new gadget range with Soundlogic. Through this partnership we are focused to empower the youth with their favourite Music on the Go… It is the perfect mix of style, design and price. So, no more compromise between funk and affordability!”

    The range is available exclusively on www.cromaretail.com and across 40 plus Croma stores for the first 60 days. Apart from this, it is available at 300 plus traditional retail outlets across the country.

    Soundlogic director Sagar Gwallani added: “We are thrilled to partner with MTV for the launch of MTV Fashiontronix range of gadgets. The entire range is designed keeping in mind the needs of the youth. It’s not only, very cool and stylish but also state-of-the-art technology. Partnering with Croma, the most preferred electronic destination for today’s youth, we are confident of the range doing very well.”

    MTV Fashiontronix by Soundlogic brings together the channel’s unique creative edge and Soundlogic’s technical bandwidth to deliver unmatched sound experience. The range is available in trendy colours that exude the youth channels’ attributes making it just as stylish as the youth today!   The range comprises earphones; headphones and Bluetooth enabled speakers priced between Rs 899 and Rs 3,999.

    Infiniti Retail CEO and MD Ajit Joshi said: “At Croma, you’ll always find the latest and the best electronics being launched first. And this time again, we are excited to be the exclusive retail partner for MTV Fashiontronix by Soundlogic. The range is funky and cool, something the youth will like instantly.”

  • MTV forays into gadgets’ space in partnership with Soundlogic

    MTV forays into gadgets’ space in partnership with Soundlogic

    MUMBAI: Giving ‘coolness’ a complete new dimension, MTV, the leading youth iconic brand in association with Soundlogic – makers of state-of-the-art technology products – together launched an uber cool range of gadgets for the youth – MTV Fashiontronix by Soundlogic.

    Speaking about this new range, Viacom 18 business head – consumer products Saugato Bhowmik said in a release: “We are extremely delighted to launch this exciting new gadget range with Soundlogic. Through this partnership we are focused to empower the youth with their favourite Music on the Go… It is the perfect mix of style, design and price. So, no more compromise between funk and affordability!”

    The range is available exclusively on www.cromaretail.com and across 40 plus Croma stores for the first 60 days. Apart from this, it is available at 300 plus traditional retail outlets across the country.

    Soundlogic director Sagar Gwallani added: “We are thrilled to partner with MTV for the launch of MTV Fashiontronix range of gadgets. The entire range is designed keeping in mind the needs of the youth. It’s not only, very cool and stylish but also state-of-the-art technology. Partnering with Croma, the most preferred electronic destination for today’s youth, we are confident of the range doing very well.”

    MTV Fashiontronix by Soundlogic brings together the channel’s unique creative edge and Soundlogic’s technical bandwidth to deliver unmatched sound experience. The range is available in trendy colours that exude the youth channels’ attributes making it just as stylish as the youth today!   The range comprises earphones; headphones and Bluetooth enabled speakers priced between Rs 899 and Rs 3,999.

    Infiniti Retail CEO and MD Ajit Joshi said: “At Croma, you’ll always find the latest and the best electronics being launched first. And this time again, we are excited to be the exclusive retail partner for MTV Fashiontronix by Soundlogic. The range is funky and cool, something the youth will like instantly.”

  • Gizmobaba joins hands with Franchise India to get a national presence

    Gizmobaba joins hands with Franchise India to get a national presence

    MUMBAI: Gizmobaba – Portal for innovative gadgets and gizmos – is looking for rapid expansions. In order to expand its national penetration, the portal has joined hands with Franchise India, one of Asia’s leading franchise and retail management consultancy.

    By partnering with Franchise India, Gizmobaba is aiming to cross the penetration phase and get into the fast track growth phase. Gizmobaba.com was established in 2012, looking at fulfilling the needs of Indian consumers looking for the latest innovative gadgets and gizmos. Parallel to electronic industry growth, ecommerce has emerged as one of the biggest platform to sell gadgets.

    Gizmobaba managing director Alok Chawla exults: “The brand has aggressive growth plans and intends to approach a standardised and benchmarked franchise strategy – A sustainable format for future growth that eases out operations, and ensures faster growth and a large brand presence. Thus, we have approached the business through a standardised franchise strategy on the basis of industry norms.”

    Franchise India chairman Gaurav Marya asserts: “Considering the ‘Gizmobaba’ business model and the Industry, we have strategized a Franchise approach, UNIT Franchise which is a feasible option at this growth phase and the approach of Multi-Unit Franchise will be considered at the penetration phase of newer markets. Property should be ideally a Kiosk at a low rental place, but visibility factor should be considered.”

    He further added, “We feel there exists high opportunity for the fantastic innovative products in the given segment offered by Gizmobaba and there is a shortage of such concepts which are customised as per end consumer needs. However, the model is most suitable with the franchise owned and franchise operated model targeting the tier-II and tier-III cities in the initial phase.”

    Franchise India uses a stage wise approach has been formulated with the objective to create more realistic approach to franchising for the Gizmobaba business.

  • Smartube Entertainment launches trendspotters.tv

    Smartube Entertainment launches trendspotters.tv

    MUMBAI: Now track trends across all genres online with www.trendspotters.tv. This online channel launched by Smartube Entertainment comprehends trends from fashion and lifestyle to business, politics, sports, music, gadgets and much more.

    The inauguration took place at APREE 2013 at Riviera De Goa, a three day event which kick-started today and will be on till 25 August. APREE is an annual interactive knowledge exchange platform that brings advertising, PR, entertainment and event management companies together on one platform for social and business networking.

    www.trendspotters.tv founder Kunal Kishore Sinha elaborated, “APREE has achieved immense credibility over the past few years and is a buzzing congregation of industry experts, marketing geniuses and thought leaders. We could not have asked for a better platform than this to unveil the first look of trendspotters.tv. APREE has always given special emphasis to emerging social media and we are confident of trendspotters.tv becoming a significant part of this social media gamut. ”

    The website is a medium for bringing the next generation trends and talents to light, especially for the upwardly mobile audience. It brings out a cluster of micro trends every day for the new age audience who take inspiration from out-of-the-ordinary discoveries.

    Expressing excitement on the launch he said, “We are glad to launch India’s first digital TV which promises to be an exciting platform for next generation consumers. In the initial phase, we have launched trends for music, fashion and entertainment, and going ahead, we will be extending content pertaining to sports, advertising and consumer technology.”

  • CNN serves up tennis show ‘Open Court’

    CNN serves up tennis show ‘Open Court’

    MUMBAI: CNN has launched its first ever dedicated tennis programme Open Court. This is a monthly magazine feature show taking viewers beyond the baseline in search of the most compelling personal stories in the sport.

    The show goes behind-the-scenes with some of the biggest names in the global game, learning as much about life off the court as on it.

    CNN VP of coverage and feature programming Mike McCarthy says, “Open Court aims to showcase the personalities that shape or have shaped, one of the world’s most universal sports. This most accessible of sports is populated by some of the most intriguing individuals, all with hugely diverse personal stories behind their journey to fame and success on the court. It is these stories that we feel will take this show from being a regular sports show into something much richer.”

    Open Court chronicles the players’ journeys from childhood to their first steps into the world of tennis through to their dominance on the world circuit. In the coming months, the show will complement these highly personal interviews with on the ground guides to major tournaments, and a quirky look at the latest developments in tennis technique and gadgets.

  • Infomedia launches gadget magazine ‘T3’ in India

    Infomedia launches gadget magazine ‘T3’ in India

     MUMBAI: Infomedia India Limited has unveiled T3 (Tomorrow’s Technology Today), the gadget magazine in India. The Indian edition of T3 is published under a licensing arrangement with Future Publishing, UK’s special interest publishers, and is the 23rd international edition of T3.

    T3 is aimed at early adopters and gadget aware audiences abreast with the latest in the gadget universe. It uses photography and a blend of news, reviews and features to bring readers up to scratch with the fast paced world of consumer technology. It spans different areas including lifestyle, consumer products, cars, hi-fi, mobile, video gaming products and leisure products, informs an official release.

    The cover story of the first issue Gadgets 2.0 focuses on the new generation of gadgets taking over the world. The story covers the spectrum of digital entertainment devices from the Sony PS3 to Toshiba HD DVD Player to the Sony Ericsson W950 mobile phone.

    Other sections include a sneak peek at the N95 and the Asus Lamborghini Laptop, over 30 pages of gadget reviews and an entire section on home entertainment media. The first issue will feature supermodel Deepika Padukone as the T3 cover girl. T3 tops this up with a first-ever interview with Bollywood superstar Shah Rukh Khan and film director Farhan Akhtar on their favourite gadgets.

    The monthly issue of the magazine will be available on newsstands and will be priced at Rs 100.

    Infomedia India MD Prakash Iyer said, “It gives me immense pleasure in launching the first edition of the world’s best gadget magazine in India. Our main objective to launch the magazine is to convey to the gadget crazy community that here is a magazine that is celebrating their passion. “

    Previously editor of hi-fi magazine AV Max, Nishant Padhiar is editor of T3.

    Padhiar adds, “With increasingly high disposable incomes and the start-ups of new concept tech stores, the consumer electronic industry is booming. We feel it is the right time to educate the consumer and T3 will provide all the information needed to do so.”

  • Mattel unveils ‘Batman’ action figures, vehicles & gadgets

    Mattel unveils ‘Batman’ action figures, vehicles & gadgets

    MUMBAI: Mattel has launched an exclusive range of action figures, vehicles and gadgets based on the Warner television series: The Batman.

    The new Batman collection promises to unleash a whole new wave of excitement amongst the fans of the Caped Crusader. From an assortment of action figures to the 10″ jumbo-sized action figures and the versatile 3-in-1 Batjet Vehicle, it consists of the complete range of toys and accessories all kids and collectors.

    Of course, no Batman Toy range would be complete without the Batmobile. This all new highly detailed Batmobile comes with lights and sounds, fires projectiles and is the perfect vehicle for the Gotham Guardian, informs an official release.

    Commenting on the launch Mattel Toys (I) Pvt. Ltd managing director Sanjay Luthra said, “Batman has been imbedded in the psyche of boys for generations. He is the original self-made superhero, and it is that essential humanity that kids can relate to. The linkage between entertainment properties and toys are increasingly becoming stronger and Mattel’s objective is to stay ahead of the race by launching an array of products which are faithful representatives of all aspects of the property. We aim to bring the imaginative and action-filled world of The Batman alive for all fans across the country.”

    The Batman range from Mattel Toys will be available across all leading shopping malls, toys and departmental stores across the country and will be priced between Rs. 299 to Rs. 1499.