Tag: Free Fire

  • Esports Premier League 2021 hits one million registrations

    Esports Premier League 2021 hits one million registrations

    Mumbai: The inaugural edition of the nation-wide Esports league, Esports Premier League (ESPL) 2021 has seen an unprecedented response among the gaming community with massive one million registrations and has just concluded the last user registration phase. The registrations for the event went live on June 16.

    Due to COVID-19 pandemic, the first season of the league is being hosted virtually for two and a half months. ESPL 2021, which has Infinix smartphone as the presenting sponsor, is being played under the aegis of a gamer-centric campaign #ESPLGameSeFame.

    India’s first-ever franchise-based Esports league for Free Fire, ESPL, is preparing for the second level of the tournament. Out of the more than one million registered users, about the top 400 players from 88 teams will move to the second level, where the top eight invited teams of India join the mix. This will take the total number of teams to 96 teams in the level. These teams will be divided into eight groups of 12 each to compete for the top eight spots. The top eight teams will represent the eight regions of ESPL. At the end of the second level, ESPL will have the best Free Fire teams from India.

    “The astounding figures we have for the registration numbers of ESPL 2021 itself validate our position in the Esports sector,” ESPL director Vishwalok Nath said. “We are extremely happy by this overwhelming response to the inaugural edition of India’s first-ever franchise-based Esports league. What these amazing numbers tell us is that Esports is set to create history in India — both in terms of its growth as well as the interest, it is rapidly garnering among India’s youth. Competitive Esports events like the ESPL are setting the bar very high and propelling the industry to greater heights. The second phase of the league has all the action and current scenario working as a catalyst for our league, so be assured of a rocking & entertaining season.”

    The Live action will be available to watch on Disney+ Hotstar, Free Fire official streaming platform Booyah and Malayalam OTT platform Koode alongside official YouTube and Facebook channels of India Today and Aaj Tak and its websites.

  • Free Fire launches #IndiaKaBattleRoyale with Amol Parashar

    Free Fire launches #IndiaKaBattleRoyale with Amol Parashar

    MUMBAI: Free Fire has launched a new campaign called #IndiaKaBattleRoyale starring actor Amol Parashar. Conceptualised in-house, the campaign looks to excite local gamers and non-gamers across the country and has been rolled out on Free Fire India’s digital channels as well as on high-impact outdoor hoardings across Bangalore, Chennai, Hyderabad, and Kolkata.

    Indian users relate to #IndiaKaBattleRoyale’s series of light-hearted videos

    The #IndiaKaBattleRoyale campaign has kicked off with three videos highlighting the key unique selling points of Free Fire – Memory, Battery, and Time – that speaks to the local community. Each theme throws light on how Free Fire is an exciting, fast-paced game with 10-minute matches, and is uniquely designed to work seamlessly across smartphones. With ‘Game ka Thrill Ab Nahi Hoga Kill. Khelo Free Fire, India ka game’ as the overarching message of the campaign, Free Fire invites all users across India to join in the fun. 

    The campaign has piqued the interest of popular artistes across the country, with a host of comedians, musicians, actors/actresses, sports personalities, and content creators taking to social media to express their appreciation for Free Fire. The run up to the #IndiaKaBattleRoyale got over 40 million impressions on Instagram, Facebook and Twitter, with over 3.5 million engagements. The videos which were a part of #IndiaKaBattleRoyale so far have reached over 31.4 million people in less than 2 weeks!

  • Free Fire – the World’s Most Downloaded Mobile Battle Royale Game –  Suited for Gamers in India

    Free Fire – the World’s Most Downloaded Mobile Battle Royale Game – Suited for Gamers in India

    MUMBAI: Free Fire, the world’s most popular mobile battle royale game, was designed to deliver the premium battle royale experience to players all across India. Garena’s first self-developed game set out to address a need with players who wanted a highly immersive and enjoyable social battle royale game, designed specifically for mobile phones.

    Free Fire allows users to enjoy the premium mobile battle royale experience on almost any smartphone, and its quicker gameplay with smaller maps offers an engaging and immersive experience every round. The social and interactive elements of Free Fire, including  its unique guild system and story arcs for main characters in the game, ensure  players are always enjoying the game with those around you.

    Free Fire’s deliberate design and social gameplay has grown rapidly to become a favourite all over the world. As of May 2019, Free Fire has more than 450 million registered users, and over 50 million peak daily active users. Free Fire was the third most downloaded mobile game and the most downloaded battle royale game globally across the Google Play and iOS App Stores combined in the second quarter of 2019, according to App Annie. It also continued to be the top ranking game by monthly active users in Latin America in the second quarter, according to App Annie.

    Free Fire has one of the largest and most engaged global games community. Garena World 2019, which hosted the first-ever Free Fire World Cup, saw close to 270,000 attendees over the 2-day event. Free Fire World Cup attracted more than 27 million online views in total and recorded peak concurrent viewers of over 1.1 million on YouTube. Additionally, the recently concluded Free Fire Pro League Brazil 2019 saw close to 13 million views on YouTube alone. 

    Free Fire World Cup 2019, held in Bangkok, Thailand, in April 2019

     

    Team New X was crowned champions for the Free Fire Pro League Brazil 2019