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Tag: Free ad supported streaming

  • Just For Laughs channel pranks its way onto Pluto TV in global deal

    Just For Laughs channel pranks its way onto Pluto TV in global deal

    MUMBAI: When the world needed a laugh, Just For Laughs didn’t clown around. In a move as smooth as a silent slapstick gag, Just For Entertainment Distribution inked a deal with Pluto TV to launch its FAST channel across Canada, Latin America, Brazil, France, Italy, and the Nordics. The Just For Laughs GAGS channel is now live and ready to tickle funny bones, sans dialogue, across six major territories.

    Pluto TV, the reigning champ of free, ad-supported streaming television (FAST), has opened the global doors for the Montreal-born comedy empire. The partnership promises pure, no-translation-needed hilarity—where classic pranks meet universal mischief, and nobody is safe (except maybe your coffee mug).

    “JFE Distribution is thrilled to announce our continuing expansion, now with our FAST deal with Pluto TV in several territories. Placing our award-winning content on new channels helps with our mission of ‘Keeping the world feeling good’ with the best programming around,” said Just For Entertainment Distribution CRSO Alex Avon.

    Pluto TV International SVP of content strategy and acquisitions Kat Kowalski added, “Canadian content travels the globe so well. Pluto TV viewers love a good laugh, and through Canada’s JFE Distribution we are so happy to bring the Just For Laughs Channel to the FAST world through our platform.”

    JFE Distribution director of monetisation & OTT Carlos Pacheco said, “Our new partnership with Pluto TV further exemplifies our unique standing as an independent producer and publisher by expanding our content into even more markets. We’re especially proud to bring Just for Laughs’ first FAST channel in the Canadian market with Pluto TV.”

    The launch joins Pluto TV’s already broad buffet of genres in Canada—from crime drama and sci-fi to news, game shows, and anime. Now, with the Just For Laughs GAGS channel on the line-up, things just got a whole lot cheekier.

    If laughter is the best medicine, Pluto TV may have just opened a cross-continental pharmacy.

  • Shemaroo collaborates with Amagi to maximise global reach

    Shemaroo collaborates with Amagi to maximise global reach

    Mumbai: Shemaroo on Friday announced that it has partnered with Amagi to create, distribute, and monetize a new channel on the free ad-supported streaming TV (FAST) platform, Plex, in the US.

    Following this partnership, Shemaroo will gain the full advantage of Amagi’s best-in-class cloud technology services that include the broadcast-grade channel playout solution, Amagi CLOUDPORT, and the advanced dynamic server-side ad insertion solution, Amagi THUNDERSTORM.

    The channel hosts a curated collection of movies and music from Bollywood and targets a global audience. While Plex is the first FAST platform on which the channel is distributed, Shemaroo hopes to extend its reach to other leading FAST platforms such as SLING, Xiaomi, and more, in the coming months.

    Shemaroo has been entertaining audiences with its content for the past 60 years. It has a global reach and has played a pioneering role in the areas of content ownership, aggregation, and distribution. As the leading technology provider in the global FAST ecosystem, Amagi will also be able to generate high visibility and ad-based revenue streams for Shemaroo’s content.

    Speaking about this collaboration, Amagi co-founder and CEO Baskar Subramanian commented, “India has a rich legacy of quality content. Indian content owners, similarly, have a long history of entertaining audiences with diverse and high-quality programming. Shemaroo is one of the pioneers in this space.”

    He added, “We are thrilled to give Shemaroo’s premium content its rightful place in the global content marketplace.”

    Shemaroo Entertainment USA general manager Kunal Wadhwani commented, “This initiative will bolster Shemaroo’s presence in the US as it will not only expand our viewer ecosystem but also serve our existing fan base with a vast collection of Bollywood movies on a different medium. There is a growing demand for free ad-supported streaming channels, which makes it critical that our content is also available on this platform for consumers. The specially curated content will surely be loved by consumers watching the theme-based movies with their family.”

    Shemaroo has always kept consumers at its core and ensured it reaches out to them to cater to their entertainment in various formats preferred by them. Today, Shemaroo Entertainment remains the only sizeable media company with complete ownership to thrive and grow in this highly challenging and evolving ecosystem.

    Amagi provides a complete suite of solutions for channel creation, distribution, and monetization for broadcast and streaming TV customers, globally. The company works with over 800 content brands, manages over 2,000 channel deliveries, and manages 50 billion ad opportunities. Amagi clients include ABS-CBN, A+E Networks UK, beIN Sports, Curiosity Stream, Discovery Networks, Fox Networks, Fremantle, Gusto TV, NBCUniversal, Tastemade, Tegna, USA Today, Vice Media, and Warner Media, among others.