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Havas CX India has strengthened its leadership bench, appointing Amandeep Singh Kochar as executive vice president, experience strategy and martech head, as the group doubles down...
MUMBAI: Parthasarathy M A, chief strategy officer for South Asia at GroupM, has announced his retirement, drawing the curtain on a remarkable career that spanned more...
MUMBAI: When brands talk clicks, The Mavericks wants to talk connections and its latest hire proves it’s serious. The integrated marketing communications agency has appointed Gaurav...
MUMBAI: DDB Mudra Group has announced a boost at DDB Tribal north, appointing Ashna Nandrajog as senior vice president – business and Mohini Varma as executive...
Mumbai: BOULT, an audio brand has unveiled an exhilarating partnership with Ford Mustang in India. Both BOULT and Ford Mustang are committed to making powerful technology...
MUMBAI: As per a company statement, Ford India has recorded the highest ever domestic wholesales in its history at 265,714 units, in the year 2018. The...
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MUMBAI: Adobe has unveiled its new Adobe Advertising Cloud, the industry’s first end-to-end platform for managing advertising across traditional TV and digital formats. Combining capabilities from...
LAS VEGAS: The latest emerging innovation across every major industry takes center stage this week at CES® 2017, with product launches that propel global markets from...
LAS VEGAS: The latest emerging innovation across every major industry takes center stage this week at CES® 2017, with product launches that propel global markets from...
MUMBAI: In celebration of the agency’s 150th anniversary, JWT today announced a yearlong program of innovative events and activations to highlight its pioneering spirit and rich...
MUMBAI: Judges have come and gone, but what had remained consistent about Fox’s American Idol apart from host Ryan Seacrest, are the sponsors. However, in...
MUMBAI: Twitter has been frantically adding partners to its Amplify advertising program ever since it began informally last year with a partnership between the social network,...
MUMBAI: Location-based mobile advertising platform AdNear raised Rs 350 million ($6.3 million) from Sequoia Capital and Canaan Partners in the first round of early-stage venture funding....
MUMBAI: Single flagship clients account for over one-fifth of revenue for many media agencies, showing a symbiotic long-term relationship between them. Mindshare earned 20.3 per cent...
MUMBAI: RP Singh is shifting base to Mumbai and has joined digital and direct media agency, Neo@Ogilvy, as VP media. He comes in from Starcom Media...
MUMBAI: Ford Motor Company has announced its plans to produce a TV competition on the theme of designing a dream car. As per the concept, the...
MUMBAI: With an aim to expand its network and channel brands across multiple platforms and connecting viewers with their favorite shows anytime and anywhere, Disney-ABC Television...
Mumbai, December 28, 2005: No one reads men better like MAXIM! Yes, look into a man’s heart and you will find that…Men love sports, men love...
MUMBAI: US broadcaster Fox has announced that Ford Motor Company, Coca-Cola and Cingular Wireless will return as sponsors of its reality based show American Idol. ...
NEW DELHI: Bruce Dunlop & Associates (BDA), a broadcast design service company, is weighing the option of setting up an Indian office. The move follows after...
MUMBAI: The man behind American Idol is going to be leading the effort to get Fox television’s upcoming Fox Reality Channel off and running. David Lyle...
MUMBAI: NDTV 24×7 is now going the business way! The channel had launched a new programming initiative called 9-4 Business & News recently, wherein mostly business...
MUMBAI: J. Walter Thompson (JWT) has announced the formation of an expanded brand entertainment content development and placement practice in the US. A newly created unit...
NEW DELHI: Integrated Communication is a key to experiential marketing, says marketing guru and professor Dr. Bernd Schmitt. Defining experiential marketing as a tool for the...
LOS ANGELES: Harrison Ford who personified the action hero through characters such as Indiana Jones and Jack Ryan; and producer Gale Anne Hurd have been selected...
