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MUMBAI: Nestlé India has retained Zenith as the AOR (agency of record) for its media business. Recently, Nestle also consolidated its nutrition digital marketing business with...
MUMBAI: Hindustan Coca-Cola Beverages (HCCB) has announced its plan to become a $2.5 billion FMCG company by 2020. The company’s plan includes manufacturing and selling a...
MUMBAI: Sunil Buch has put in his papers at ZEEL. Appointed as the chief business officer of the network in 2014, and recently elevated to the...
MUMBAI: Hathway Bhawani Cabletel and Datacom’s managing director and CEO Sameer Joseph has resigned with immediate effect, that is, 4 October, 2017. With an experience of...
MUMBAI: Dentsu Aegis Network has announced the launch of Amplifi in India under the Executive Sponsorship of Kartik Iyer, President Media Agencies and Amplifi. Amplifi is...
MUMBAI: Marketing mavens are aware that a majority of brand spending in India takes place between August and December every year because of a range of festivals...
MUMBAI: Truecaller claims to have reached a new milestone as a mobile in-app publisher, achieving a record 200 million impressions in a single day. The daily...
MUMBAI: Future Consumer Limited the food and FMCG arm of Future Group launches a premium gourmet gifting brand – ‘Gruezi’, in partnership with ‘Chocolat Frey AG’...
BENGALURU: Hindustan Unilever Limited (HUL), Reckitt Benckiser (India) Ltd (RBIL) and Baba Ramdev’sPatanjaliAyurved Ltd (Patanjali) were the three top advertisers that have been present in all...
MUMBAI: The Bombay High Court has directed popular FMCG brand Amul to suspend the telecast of the television commercial that showed frozen desserts in a negative...
MUMBAI: Advertisers in the media & entertainment category are most confident about seeing growth in their category this year. They are closely followed by advertisers in...
MUMBAI: India is recovering from the aftereffects of demonetisation, and the currency deficit faced during this period has helped the country leap frog towards a lesser...
MUMBAI: MEC India, a leading media agency, announced the appointment of Ravi Sekhar KV as Chief Digital Officer. Sekhar’s role at MEC will be to drive...
MUMBAI: Social Samosa, one of India’s leading news aggregator on social and digital media industry, has announced the winners of its first edition of Best Social...
BENGALURU: The Music genre represented solely by Indian music company Super Cassettes Industries (Super Cassettes) was the third largest TV advertiser in terms of ad insertions...
GOA: Having given to the industry marquee properties like the EMVIES, EFFIES and ABBY’s, The Advertising Club that has been a catalyst in developing the industry...
BENGALURU: The top 10 advertisers in week 12 of 2017 (Saturday, 18 March 2017 to Friday, 24 March 2017) were almost the same as those in...
MUMBAI: Snapdeal has shared the success of their seller initiative ‘Grow My Business’, helping sellers across categories to grow their assortment both qualitatively and quantitatively. Driven...
BENGALURU: 10 FMCG players were top television advertisers in week 9 of 2017 (Saturday, 25 February to Friday, March 3, 2017) Top 10 Advertisers *Across Genre...
MUMBAI: Former Times Now CFO S Sundaram has joined Republic, Arnab Goswami’s media entity, as the group CFO for the TV and digital venture. Republic is...
MUMBAI: Stockbroking firm Centrum Broking’s research team is relatively bullish on the Sun TV Network. In its latest report, Centrum has stated that Sun TV has...
BENGALURU:FMCG advertisers had 92.25 percent of the share of television advertisement insertions among the total TV ad insertions by top 10 advertisers across genres list in...
MUMBAI: HCL Technologies, a leading global IT services provider, has emerged as the fastest growing global IT services brand in the world moving upwards by 122...
MUMBAI: Reliance Broadcast Network Limited, a media and entertainment company with interests in radio, television and television production, has strengthened its core leadership team with consumer-focused...
MUMBAI: Reliance Broadcast Network Limited, a media and entertainment company with interests in radio, television and television production, has strengthened its core leadership team with consumer-focused...
MUMBAI: Bhaskar Thakur, who left J. Walter Thomson (JWT) to join OYO Rooms as head of brand strategy, has returned to JWT Malaysia as the head...
MUMBAI: Bhaskar Thakur, who left J. Walter Thomson (JWT) to join OYO Rooms as head of brand strategy, has returned to JWT Malaysia as the head...
MUMBAI: Bharti Airtel has finally got the replacement of Shashi Arora, who after a successful stint of around five years as CEO – DTH, has moved...
MUMBAI: Bharti Airtel has finally got the replacement of Shashi Arora, who after a successful stint of around five years as CEO – DTH, has moved...
BENGALURU: Airtel Phone Services (Airtel Cellular) has been the largest advertiser on television for 4 weeks in row, starting from BARC week 43 (22 October 2016...
BENGALURU: Airtel Phone Services (Airtel Cellular) has been the largest advertiser on television for 4 weeks in row, starting from BARC week 43 (22 October 2016...
MUMBAI: After Patanjali reminded the market of the country’s belief in its ancient ayurvedic solutions with its aggressive performance in the FMCG sector, it is now...
MUMBAI: After Patanjali reminded the market of the country’s belief in its ancient ayurvedic solutions with its aggressive performance in the FMCG sector, it is now...
Inkspell announced the much awaited results of the Drivers of Digital Awards 2016 – India Chapter (DOD Awards) on 28 September, 2016. This event was conceptualized...
Inkspell announced the much awaited results of the Drivers of Digital Awards 2016 – India Chapter (DOD Awards) on 28 September, 2016. This event was conceptualized...
MUMBAI: The Mobile Marketing Association (MMA), in association with GroupM, one of India’s largest media and marketing conglomerate, has released a report on the mobile marketing...
MUMBAI: The Mobile Marketing Association (MMA), in association with GroupM, one of India’s largest media and marketing conglomerate, has released a report on the mobile marketing...
Mumbai: Amazon’s bet seems to have paid off. In the past few weeks, it has been accumulating original content and striking content licensing deals. Amazon had...
Mumbai: Amazon’s bet seems to have paid off. In the past few weeks, it has been accumulating original content and striking content licensing deals. Amazon had...
MUMBAI: Zoom aims at providing special type of content in the Bollywood space which is not happening on any other channel. Apart from branded content, music...
MUMBAI: Zoom aims at providing special type of content in the Bollywood space which is not happening on any other channel. Apart from branded content, music...
MUMBAI: It’s an epic move. Aditya Pittie of the Pittie Group as has hopped on board Epic TV as a director. He will lead the day-to-day...
MUMBAI: It’s an epic move. Aditya Pittie of the Pittie Group as has hopped on board Epic TV as a director. He will lead the day-to-day...
MUMBAI: H1 2016 has not been a good time for the advertising industry – TV specially – according to leading Indian ad agency Madison Media. Against...
MUMBAI: H1 2016 has not been a good time for the advertising industry – TV specially – according to leading Indian ad agency Madison Media. Against...
MUMBAI: The Indian version of Dragon’s Den – on which the iconic Mark Burnett show Shark Tank is based – is being readied to hit Indian...
MUMBAI: The Indian version of Dragon’s Den – on which the iconic Mark Burnett show Shark Tank is based – is being readied to hit Indian...
Three months back Ashok Namboodiri replaced Star India’s Kannada entertainment channel Suvarna’s business head Anup Chandrasekharan. Namboodiri hails from a very strong FMCG background with more...
Three months back Ashok Namboodiri replaced Star India’s Kannada entertainment channel Suvarna’s business head Anup Chandrasekharan. Namboodiri hails from a very strong FMCG background with more...
MUMBAI: Most spiritual and devotional channels operating in India have a bagful of problems: limited revenues, low production budgets, which have led to very poor production...
