Tag: #FinancialFreedom

  • Adgcraft Hosts Third Edition of #adgcrafttalks on Financial Freedom

    Adgcraft Hosts Third Edition of #adgcrafttalks on Financial Freedom

    Mumbai: Adgcraft, one of India’s most trusted PR agencies, successfully hosted the third session of its #adgcrafttalks series, a platform designed to bridge the gap between industry leaders and the next generation of communicators. The latest session, titled ‘Your Money, Your Pleasure, Your Freedom’, featured MIRR Investments founder, Namrata B Durgan and AbunDanze, founder, Sanjay Durgan who shared their expertise on achieving financial well-being and long-term independence.  

    The session provided a comprehensive roadmap to financial planning and investing wisely. Namrata and Sanjay Durgan captivated the Adgcraft team with actionable insights, focusing on strategies to secure financial freedom. Their presentation highlighted practical steps individuals can take to manage money effectively, invest with confidence, and build a sustainable path toward a secure financial future.  

    Adgcraft, founder & MD, Abhinay Kumar Singh said: “It was an enlightening session with experts who bring decades of experience to the table. Through #adgcrafttalks, our team gained invaluable, practical insights into financial freedom, which deepened their understanding of real-world industry dynamics. These sessions enable each team member to learn firsthand from experts, allowing them to develop practical knowledge and skills that directly translate into their life.”  

    Namrata reflected on her experience, stating: “It was truly a pleasure to be part of #adgcrafttalks and share my insights with such an enthusiastic and attentive team. The session was not only about financial concepts but also about building a mindset around investing wisely and preparing for long-term financial independence. I was impressed by how actively the team engaged in discussions and activities, showing a real curiosity and commitment to understanding the principles of financial management.”

    Sanjay added: “Meeting the young professionals at Adgcraft was invigorating. Their focus, enthusiasm, and depth of questions reflected their genuine interest in mastering the fundamentals of financial freedom. It was inspiring to see a group so committed to their growth, patiently absorbing every detail and unafraid to seek clarification.”

    The #adgcrafttalks series reflects Adgcraft’s dedication to fostering a culture of continuous learning and development. These sessions empower employees with actionable strategies, ensuring they stay ahead in the ever-evolving communication and PR landscape. By connecting directly with thought leaders, the team gains both theoretical knowledge and practical skills applicable to their professional and personal growth.  

     

  • INDmoney urges Indians to stop letting money sit idle in new campaign

    INDmoney urges Indians to stop letting money sit idle in new campaign

    Mumbai: INDmoney, one of India’s rapidly growing fintech platforms, launches a powerful new ad campaign titled ‘Apne Money Ko Khali Mat Bithao’ (Don’t let your money sit idle). Through a series of four engaging brand films, the campaign encourages viewers to actively manage their finances by investing and tracking their money smartly instead of letting it lie dormant.

    Set in relatable environments like gyms, office cafeterias, and hallways, each short film tells the story of two characters: one, a savvy INDmoney user who confidently states, ‘Maine apne money ko kaam par laga dia hai’ (I’ve put my money to work), and the other, who realises their money has been ‘sleeping’. Enter INDman, INDmoney’s superhero, who playfully jolts Moneyman, the idle money symbol, into action, inspiring viewers to follow suit.

    INDmoney, vice president & chief marketing officer, Ashish Arya said, “At INDmoney, our mission is to empower users to take control of their finances by simplifying investments through our one-stop platform. This brand campaign anchors on a simple yet powerful insight – we’re all caught in the daily grind to earn money, but we often overlook the fact that our hard-earned money is just sitting idle in bank accounts.”

    He added, “By highlighting relatable, everyday scenarios, we aim to make personal finance simpler and more accessible, be it investing in Indian or US stocks, mutual funds, or seamlessly tracking finances on a single app. INDman embodies our mission to help everyone take control of their finances.”

    Supari Studios, Director, Dipro Ghosal shared, “The concept behind these films is to communicate INDmoney’s message in an entertaining and relatable way. Through humour and everyday settings, we want INDman’s interactions to resonate with viewers, encouraging them to rethink their money management.”

    Launching across digital and social platforms, this campaign aims to inspire Indians nationwide to take an active role in growing their wealth with INDmoney.