ITV

Tag: FIM

  • Monster Energy to sponsor two FIM races

    Monster Energy to sponsor two FIM races

    MUMBAI: IMG Motorsports, part of the Events and Federations division within IMG Worldwide, has signed energy drink brand Monster Energy as the presenting sponsor of the individual world championship FIM Speedway Grand Prix series.

    The multi-year sponsorship deal will also see Monster Energy become the title sponsor of team world championship which will be known as the FIM Monster Energy Speedway World Cup. A new logo featuring the Monster Energy brand has been designed for the SWC tournament, which takes place in July.

    IMG Global Head of Motorsports Rob Armstrong said, “It’s a credit to the SGP series and the IMG Motorsports team that we have attracted a brand like Monster Energy. There are exciting times ahead for both the world championships with the Grand Prix series expanding into the Southern Hemisphere this year. I’m delighted to have Monster Energy on board and they have a huge part to play as we continue to develop truly great world championship events.”

    Monster Energy MD Jamal Benmiloud said, “We love this sport, from the athletes to the dedicated fans, so it’s great to be able to support both the SGP and SWC in their mission to grow this great sport. We’re delighted to play our part in presenting the FIM Speedway Grand Prix series and FIM Monster Energy Speedway World Cup. We can’t wait to catch up with speedway fans around the world this season. We’re looking forward to an exciting season ahead.”

  • Fox to offer an online preview of new season of ‘The Simpsons’

    MUMBAI: As a way to whet fans appetitie for the new season of the longest running sitcom The Simpsons, US broadcaster Fox along with sister firm Fox Interactive Media (FIM) are offering fans a glimpse of the show on the web.

    Through a campaign sponsored by Burger King, FIM sites will offer a promotional first look at the first episode.

    In a Simpsons first, online fans on three FIM sites including MySpace.com, Fox.com and IGN.com’s new site will have the exclusive opportunity to see the first seven minutes of the first episode before it airs on television. In addition, viewers will get to see footage of an episode in the making including an animatic and the finished scene.

    Across the FIM network, a marketing campaign will drive fans to the video debut and promote tune in for the broadcast. Promotional initiatives specific to each property include: AskMen.com becoming “AskHomer” for the day and profiling Homer as the site’s Man of the Week; FoxSports.com on MSN presenting Homer’s week one NFL picks; a “Simpsons”-style graphic takeover of the homepage on Rotten Tomatoes and much more. The promotion will culminate with The Simpsons season premiere on 10 September.

    Fox president entertainment Peter Ligouri says, “This sneak peek at The Simpsons’ 18th season is a huge bonus for dedicated fans. Being able to preview the first episode of the new season will surely whet viewers’ appetite for the premiere on Sunday.”

    FIM president Ross Levinsohn says, “We are thrilled to be able to offer an exclusive first look at the Simpsons to our core audience of 18-34 year olds, who have embraced this show as one of the most popular TV programs of our time.

    “We are seeing an increasing demand for video content across FIM sites, and we are focused on delivering that content in a variety of ways – blending established media and user-generated content in a meaningful way.”

    Simpsons fans can visit MySpace, www.igntv.com and Fox.com to get the first look at the first episode before it airs on 10 September. Additional Simpsons features and promotions can also be accessed at www.rottentomatoes.com and www.scout.com in addition to the other three sites.

    The Simpsons will air their historic 400th episode in May 2007. The series features Homer, Marge, Bart, Lisa and Maggie Simpson who take traditional family life and turn them upside down.
     
     

  • FIM and Twentieth Century to deliver movies, TV shows for download

    FIM and Twentieth Century to deliver movies, TV shows for download

    MUMBAI: Fox Interactive Media (FIM) and Twentieth Century Fox have inked a multi-year agreement to provide feature films and television shows on a download-to-own basis across the FIM network. Fox Interactive Media’s network of properties will have access to Fox Entertainment Group’s catalogue of content including hit feature films such as X-Men The Last Stand and The Omen as well as episodes of television series like 24, and Prison Break.

    IGN Entertainment will be the first FIM property to offer a selection of on its Direct2Drive site (www.direct2drive.com) in October 2006 with additional FIM properties including MySpace.com to come.

    “Our drive to deliver Twentieth Century Fox content via the most powerful online platforms is advanced substantially by this agreement. Offering Fox content in conjunction with FIM properties enables viewers to access the best movies and TV shows from multiple platforms in the Fox family,” said Fox Entertainment Group president digital media Peter Levinsohn.

    Initially, FIM will offer films from Twentieth Century Fox including new releases, made-for-TV movies, direct-to-video releases and select content from the Twentieth Century Fox film library on IGN’s Direct2Drive site. The site will also offer current television series from various Fox entities such as Twentieth Century Fox, Fox Broadcasting Company, Fuel TV, Speed, and FX with a selection of shows available within 24 hours of initial broadcast.

    In an industry first, purchased movies and television shows will be immediately transferable to Windows Media compatible portable devices providing users with a convenient way to take the video content with them on the go.

    “Today marks an important step as we continue to build a bridge between the worlds of user-generated and top-quality, professional content, further enhancing our range of consumer offerings across both free, ad-supported and paid download business models. With more than 75 million monthly users and one of the largest entertainment communities on the web, we are thrilled to begin offering our users exciting content from Fox,” said FIM president Ross Levinsohn.

    The agreement with Twentieth Century Fox will enable FIM, already a leader in downloadable games with Direct2Drive, to expand its offerings with premier TV and movie content. Direct2Drive will promote the new offering throughout the IGN Entertainment network, including IGN.com, Rotten Tomatoes; and Film Force, among other sites.

    Direct2Drive’s secure digital download service will enable users to transfer content to up to two PCs and one portable device per PC. Content will be available at approximately $19.99 for new feature film releases and $1.99 per TV series episode.