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Tag: Filamchi

  • Filamchi announces 50 world TV premieres starting 14 August

    Filamchi announces 50 world TV premieres starting 14 August

    Mumbai: IN10 Media Network-backed Bhojpuri film channel Filamchi is all set to entertain its viewers with 50 world television premieres starting 14 August.

    In the next three months, the channel will showcase blockbuster Bhojpuri films featuring popular actors. The titles include Baaghi Ek Yoddha, Lallu ki Laila, Pawan Putra featuring Khesari Lal Yadav, Dinesh Lal Yadav ‘Nirahua’, and Pawan Singh, respectively. 

    The channel said its go-to-market strategy is to serve the large appetite for films that exist within the Bhojpuri audience and that all the titles were handpicked for the viewers.

    “Our selectively curated world TV premieres offer great differentiation from the competition. The continuous streak of super-hit world television premieres will help us increase our audience base and build loyalty to the channel. The strategic move will further bolster our goal of being amongst the top three channels in the category,” said Filamchi, VP – strategy, Tarun Talreja.

    To ensure the viewers are in awe of the content lineup, the channel will be focusing on a 360-degree marketing plan to ensure an unparalleled experience for the audience. Additionally, the channel will unveil an engagement activity for its loyal customers wherein they will get a chance to win exciting gifts like bikes, TVs, and much more.  

    The film premieres will be aired every Saturday at 6:30 pm from 14 August and every weekend from 21 August. Keeping in mind the upcoming festive period, the channel will showcase a premiere every day at 6:30 pm between 11 and 18 September.

  • Filamchi will now be available on Tata Sky, Airtel Digital TV, GTPL, SITI – ICNCL & SITI Network

    Filamchi will now be available on Tata Sky, Airtel Digital TV, GTPL, SITI – ICNCL & SITI Network

    strategic alliance with leading Direct-To-Home (DTH) and leading cable service providers in the country. Under these new partnerships, the premium Bhojpuri channel on boards Tata Sky, Airtel Digital TV, GTPL and SITI – ICNCL & SITI Network, giving users of the respective platforms access to the channel’s exciting movie library.

    Filamchi can now be watched on Tata Sky at channel number 1114, on Airtel Digital TV at channel number 665, on GTPL Hathway at channel number 277, on SITI (ICNCL) at channel number 219 and on SITI Network at channel number 453. The pay channel can be subscribed for a nominal charge of Rs. 0.25 (excluding taxes) across platforms. Filamchi is also available on Darsh Digital at channel number 187.

    Targeted towards the Bhojpuri speaking audiences in the country, Filamchi brings a vast range of titles across genres to entertain and engage diverse movie buffs. The channel hosts an extensive collection of Bhojpuri films, including blockbusters featuring the industry’s biggest superstars Nirahua, Khesari Lal Yadav, Pawan Singh, Arvind Akela, Yash Mishra, Chintu Pandey, and legends like Ravi Kishan and Manoj Tiwari.

    Commenting on the recent partnerships, Filamchi   strategy VP  Tarun Talreja said,“Filamchi was designed to be accessible to Bhojpuri fans across the country through a robust distribution plan. Partnering with two of the leading DTH service providers, Tata Sky and Airtel Digital TV, and leading cable service providers GTPL and ICNCL, augments our reach strategy, enabling us to bring our latest offering to a wide base of audiences in the country.”

    Apart from Tata Sky, Airtel Digital TV, GTPL and SITI – ICNCL and SITI Network, Filamchi is available on leading multi-system operators in Bihar and Jharkhand. 

  • IN10 Media launches Filamchi for Bhojpuri movies

    IN10 Media launches Filamchi for Bhojpuri movies

    MUMBAI: IN10 Media Network has launched its first regional movie channel – Filamchi – Filman Ka Laalchi, a 24/7 linear broadcast channel for Bhojpuri cinema fans across the country.

    The network has been connecting, engaging, and entertaining a diverse range of audiences with its premium offerings across broadcast, digital, production, gaming, and fast-emerging into a network recognized for exceptional entertainment. After successfully establishing its linear broadcast channels in their respective genres, EPIC TV – India Ka Apna Infotainment and ShowBox – Apna Music, Apna Swag, this is the network’s foray into the regional cinema market.

    Targeted towards the Bhojpuri-speaking markets in Bihar, Jharkhand, Uttar Pradesh as well as metro cities in other regions, Filmachi aims to entertain and engage movie buffs with a vast range of titles across genres. In line with its brand proposition of 'Filman Ka Laalchi', the channel will host an extensive collection of over 250 Bhojpuri films, including blockbusters featuring Bhojpuri industry’s biggest superstars Nirahua, Khesari Lal Yadav, Pawan Singh, Arvind Akela, Yash Mishra, Chintu Pandey, and legends like Ravi Kishan and Manoj Tiwari.

    Currently, the channel is available on DD FreeDish and soon will launch across all major cable operators and platforms.

    IN10 Media Network MD Aditya Pittie said: “The regional entertainment landscape has seen a tremendous surge, with an increasing number of viewers preferring to consume content in their local languages. At IN10 Media Network, we see this as a great opportunity, which is in tandem with the expansion strategy for our broadcast business. With the launch of Filamchi and its exciting line-up of movies, we look forward to addressing the entertainment needs of Bhojpuri cinema fans in the country.”

    Filamchi will telecast movies round the clock to fulfil the insatiable appetite for Bhojpuri cinema, along with an exclusive ‘World Television Premiere’ every month to meet the audience’s demand for new and latest entertainment. Through the year, the channel will also curate a seasonal movie line-up to celebrate cultural events and festivals like Holi, Chhath Puja, Dussehra, Diwali, and others.

    All the Filman Ka Laalchis in the country, get ready for an extra dose of romance, drama, action, entertainment on Filmachi, the new destination for Bhojpuri movies!  

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