MUMBAI: Advertising volume grew during the last two weeks by 16 per cent, according to a ninth edition of a joint report by Broadcast Audience Research...
NEW DELHI: While the count of brands advertising on television grew by 10 per cent in week 17 as compared to the last week, FCT dropped...
NEW DELHI: As per the sixth edition of BARC-Nielsen data, which shares insight into the media habits during the COVID2019 period, brands that advertised heavily during...
Business news genre has come a long way in the last 20 years of its existence in India and so has the business news coverage. It...
MUMBAI: News Nation Network Pvt. Ltd. launched a National Hindi News Channel -News Nation in February 2013 with a basic premise of “ideal viewer connects”. The...
NEW DELHI: Doordarshan, which recently decided to invite eligible producers to create and market fresh content on the channel for a fixed tenure extending up to...
NEW DELHI: Doordarshan, which recently decided to invite eligible producers to create and market fresh content on the channel for a fixed tenure extending up to...
MUMBAI: The market size for the kids entertainment genre has been growing by leaps and bounds with a possible target audience of 400 million (40 crore)....
MUMBAI: The market size for the kids entertainment genre has been growing by leaps and bounds with a possible target audience of 400 million (40 crore)....
MUMBAI: It made all the right buzz when it announced last month that it was launching India‘s first 24 hour wedding entertainment TV channel. Now Shagun...
MUMBAI: Media veteran Nilesh Thakkar, whose latest stint was with Aas Paas TV (the television wing of Gujarati daily Gujarat Samachar), has turned entrepreneur with his...
MUMBAI: Sports broadcaster ESPN Star Sports is playing hard ball with advertisers for the blockbuster India-Pakistan series comprising 3 ODIs and two T20s. The sportscaster has...
MUMBAI: Mobile video streaming provider ZengaTV, the exclusive mobile rights for the ongoing India-Sri Lanka series, has roped in Parle Wafers as the title sponsor for...
Joy Chakraborthy took charge of Zee Network as ad sales head in early 2005, at a time when Zee TV was going through a crucial phase....
Tent-pole programming — where one or two blockbuster shows are used to hook the viewers and ensure that they stay loyal to the channel just for...
MUMBAI: The Prasar Bharati marketing team has created a record by selling the ad inventory for the upcoming domestic fixtures of the Indian cricket team in...
MUMBAI / NEW DELHI: The great thing about Zee is that it cannot be far behind from what others have done and this time round it...
MUMBAI: Crisil risk evaluation for the Indian entertainment industry, a pioneering initiative undertaken by CII (Confederation of Indian Industry) would play a catalytic role in channelising...
MUMBAI: Not to be outdone by private channels lining up fresh programming in the new year, Prasar Bharati too is gearing to make its presence felt. ...
Public broadcaster Prasar Bharati has invited bids for Hindi feature films to be telecast on public holidays for the rest of the year. The films are...
National broadcaster Doordarshan, in its efforts to give impetus to its own sports channels, is looking for fresh sports programmes and inviting proposals from producers under...