Tag: Fashion Entrepreneur Fund

Pitch to Get Rich: Where fashion meets big business

MUMBAI: India’s fashion scene is getting a glamorous makeover. Jiohotstar is set to premiere Pitch to Get Rich on October 20, a reality series that fuses Hindi cinema’s sparkle with entrepreneurial grit. Produced by Dharmatic Entertainment and the Fashion Entrepreneur Fund, the show features a Rs 40 crore investment pool aimed at turning creative fashion ideas into thriving businesses.

Fourteen aspiring founders will compete in a first-of-its-kind format, pitching their fashion ventures while navigating real-world business challenges. Celebrities and industry leaders, including Akshay Kumar, Karan Johar, Manish Malhotra, and Malaika Arora, join forces with top business tycoons to mentor, judge, and invest in India’s fashion talent.

Dharmatic Entertainment CEO Apoorva Mehta said, “Pitch to Get Rich is more than entertainment. It’s a stage for dreamers who want to build, innovate, and shine globally.” Founder of FEF Sanjay Nigam added, “The show champions ‘Make in India’ while inspiring the next generation of fashion entrepreneurs.”

With homegrown talent in the spotlight, Pitch to Get Rich promises a thrilling mix of style, strategy, and star power, streaming exclusively on Jiohotstar.

October 3, 2025
Deepak Lamba joins Fashion Entrepreneur Fund as CEO

Mumbai: The Fashion Entrepreneur Fund (FEF) appoints media veteran Deepak Lamba as chief executive officer, positioning him to spearhead its vision of fostering cutting-edge innovation within the fashion sector. With over 20 years in media, lifestyle, and entertainment, Lamba brings extensive experience launching high-impact initiatives for prominent companies, ensuring his role at FEF will be transformative for the fund and its fashion entrepreneur partners.

In his new position, Lamba aims to advance FEF’s unique venture studio model, which integrates strategic mentorship with capital funding to accelerate growth for budding fashion and lifestyle brands. “I believe that powerful, meaningful experiences can shape industries and inspire individuals,” Lamba stated. “Joining FEF is an opportunity to build platforms that offer unparalleled value, in both business and personal growth.”

With FEF valued at Rs 540 crore, Lamba will direct strategic partnerships, including a collaboration with Dharmatic to launch an annual web series, enhancing FEF’s reach within the fashion industry. The fund’s investor pool includes influential figures like Akshay Kumar, Karan Johar, Ravi Jaipuria, Naveen Jindal, and Vinod Dugar, highlighting FEF’s robust network and support in achieving unicorn status by 2028.

FEF’s chairman Vagish Pathak and founder Sanjay Nigam shared, “With Deepak at the helm of the Fashion Entrepreneur Fund, we are poised to ignite innovation and drive sustainable growth in the industry, empowering visionary entrepreneurs to turn their dreams into reality.”

Lamba previously led Times Strategic Solutions Ltd. and World Wide Media and held significant leadership roles at Bloomberg UTV and Viacom18, showcasing his proven record of strategic growth. His appointment marks a pivotal step in FEF’s ambition to nurture India’s next generation of disruptive fashion brands.

November 5, 2024
Concept PR bags mandate for Fashion Entrepreneur Fund (FEF)

Mumbai: Concept Public Relations India Ltd (Concept PR), part of the Concept Group, an independent integrated communication group, has won the PR mandate for the esteemed Fashion Entrepreneur Fund (FEF), a venture studio that supports entrepreneurial ideas of the fashion industry and fosters a collaborative fashion ecosystem, is inviting fashion entrepreneurs to showcase their business ideas and grab the opportunity to transform their dreams into reality, with an initial investment of Rs 20 crores.

Led by Sanjay Nigam and Vagish Pathak (chairman, Fashion Entrepreneur Fund), the Fashion Entrepreneur Fund (FEF) has garnered the support of prominent key business leaders as investors, including Indian film director Karan Johar, Vinod Dugar (Honorary Consul of Malawi and co-promoter of RDB Group), Sandeep Jain (director of Vega Industries Pvt Ltd), Gaurav Dalmia (chairman of Dalmia Group Holdings), Sukhraj Nahar (founder, chairman, and managing director of Nahar Group), Manju Yagnik (vice-chairperson, Nahar Group), Prithviraj Kothari (managing director of RiddhiSiddhi Bullion Ltd – RSBL), Sonali Dugar (Dugar Finance & Investments Ltd) and Naveen Jindal (chairman of Jindal Steel & Power Limited). Together, they bring invaluable expertise to complement Nigam’s entrepreneurial vision.

The partnership with Fashion Entrepreneur Fund not only amplifies Concept PR’s diverse portfolio but also solidifies its position as a leader in shaping and elevating brands. With a commitment to strategic prowess and immaculate execution, Concept PR is poised to bring its unique blend of creativity and expertise to the forefront of these prominent ventures.

Concept PR MD Ashish Jalan conveyed his enthusiasm for the collaboration, stating, “Concept PR is truly honored to be entrusted with the PR mandate for the Fashion Entrepreneur Fund. This partnership not only reflects our steadfast dedication to fostering success in fashion and entrepreneurship but also underscores the exceptional concept behind FEF. As a venture studio, FEF is committed to nurturing innovative ideas within the fashion industry and fostering a collaborative ecosystem. With FEF inviting fashion entrepreneurs to showcase their visionary business ideas, we are eager to leverage our expertise and creativity to enhance the brand presence of this prestigious venture. Together, we look forward to turning dreams into reality.”

Highlighting Concept PR’s strategic prowess, Jalan emphasized the value addition to the company’s diverse portfolio through the inclusion of the Fashion Entrepreneur Fund. He stated, “Collaborating with industry leaders not only boosts our portfolio but also provides an exciting opportunity to contribute to the success of these ventures. We are confident that our strategic insights and execution capabilities will play a pivotal role in making the Fashion Entrepreneur Fund a resounding success.”

FEF India Fashion Awards and Fashion Entrepreneur Fund founder Sanjay Nigam conveyed his confidence in Concept PR. He stated, “Selecting a PR partner is a critical decision, and Concept PR’s stellar industry reputation, coupled with their history of successful campaigns, made them the clear choice. I have full belief in the team’s ability to authentically convey the essence and vision of the Fashion Entrepreneur Fund.”

“Entrusting them with our ‘baby’ is a decision I make with absolute trust in their capabilities,” affirmed Nigam.

This partnership signifies the alignment of shared values and goals, and Concept PR is geared up to deploy its expertise to enhance the visibility and impact of the Fashion Entrepreneur Fund. The collaboration promises a synergy of creativity, innovation, and strategic communication that will undoubtedly set new benchmarks in the fashion and entrepreneurship industries.

April 19, 2024