Tag: Farida Jalal

  • Curtain call for ‘DDLJ’ at Mumbai’s Maratha Mandir

    Curtain call for ‘DDLJ’ at Mumbai’s Maratha Mandir

    MUMBAI: After a historic 1000 week run, the iconic Dilwale Dulhania Le Jayenge (DDLJ) made its final curtain call at Mumbai’s Maratha Mandir on 19 February, 2015.

     

     Post the 1000 week celebrations in December last year, the theatre had requested YRF to prepone the DDLJ morning show to 9:15 am instead of 11:30 am as it was becoming difficult for the cinema to accommodate multiple new releases every week with just three regular shows.

     

     YRF obliged from 13 February, 2015. However, while the theatre management was happy to continue the film for as long as it continued to draw in the audiences, owing to logistical issues of their staff having to work inordinately long hours to accommodate an additional early morning show, it was mutually decided to end the films historic and record breaking run.

     

     After playing for 1009 uninterrupted weeks, the films unprecedented performance has come to an end at the Maratha Mandir. The film played out in the 9:15 am today for the last time at the theatre.

     

    The movie, which is directed by Aditya Chopra, stars Shah Rukh Khan and Kajol in the lead along with the late Amrish Puri, Farida Jalal, Anupam Kher, Satish Kaushik, Mandira Bedi and Parmeet Sethi amongst others.

  • Shows that go on endlessly are really the TRP-fetchers, says Purnendu Shekhar

    Shows that go on endlessly are really the TRP-fetchers, says Purnendu Shekhar

    NEW DELHI: Writer Purnendu Shekhar said today that television channels often ask the writer to add sequences in serials that are proving popular with the masses.

    Shekhar told indiantelevision.com that he agreed that some serials had outlived their existence, but said he was asked to continue adding episodes because the respective channel felt the show was fetching TRPs.

     
    Writer of shows like ‘Balika Badhu’, Shekhar has now penned the series ‘Satrangi Sasural’ for Zee TV which is a story of a housewife who has to contend with seven mother-in-laws.

     
    Producer Bhairavi Raichura, who is also an actor said that while there is no pack up at the end of the day as it happens for an actor, but seeing a serial on screen is like seeing a new born baby. But she admitted she preferred playing the actor.

     
    Meanwhile speaking at the press meet, she denied that ‘Satrangi Sasural’ was a woman-oriented show as it involved many elements as it exists in every family.  

     
    Shekhar said the concept for the series had been given to him by the channel and he had then penned a story around it.

    He admitted that a writer had to keep the social issues in mind and taking care of elders was a major issue in this series directed by Nandita Mehra.

     
    He said he had learnt his basics in television from Zee since he had commenced his work as a writer for an earlier show with the channel. His shows include ‘Astitva – Ek Prem Kahani’ and ‘Saat Phere’.

     
    He stressed that the present series was not a typical saas-bahu story and said he would make every attempt to ensure that this does not happen in the coming episodes.

     
    Referring to the return of Farida Jalal on the small screen, he said she will be a surprise as she has always been taken as a character who brings some comedy on screen which will not happen this time.

     
    ‘Satrangi Sasural’ will showcase the life of a girl living in a Delhi-based household with seven mother-in-laws, each of them having their own individual personality traits, quirks and diverse characteristics. The show has locked in an impressive ensemble star cast to play the seven mother-in-laws on the small screen along with the main leads.

     
    The series will see a slew of prominent, popular yesteryear actors making a comeback. Viewers will see veteran actor Farida Jalal return to the small screen as the stern and stoic matriarch – the grandmother of the groom who calls the shots and runs the show.

     She gives shelter to six other women of the family who are either widows, left in a lurch by their husbands or just chose to walk away from troubled marriages. Prominent faces who have stepped in as the mother-in-laws include powerhouse performers like Bhavna Balsavar, Sadia Siddiqui, ReshamTipnis, Sheetal Thakkar, Sonali Sachdev and Samta Sagar.

     
    Shekhar said, “You don’t need to be a biological mother to know what it feels like to be a mother. In that sense, the male lead of our show Vihaan has been raised by not one, but seven mothers. So our leading lady Aarushi is posed with a most unusual scenario where she must deal with seven mothers-in-law – a prospect bound to make any girl turn jittery and develop cold feet about marriage.”

     
    The show explores the interesting dynamics between Aarushi and her seven mother-in-laws.

    Produced by 24 Frames, ‘Satrangi Sasural’ has Ravish Desai as the male lead protagonist – Vihaan, opposite Mugdha Chaphekar who essays the role of Aarushi.

     

  • Kurkure to launch new leg of ‘Tedha Hai Par Mera Hai’ campaign

    MUMBAI: Kurkure is launching a new campaign introducing its new Extra Large- Super Saver pack.

    The new product is being introduced with a ‘Kurkure twist‘ and takes forward the new creative strategy of the Kurkure ‘Tedha Hai Par Mera Hai family‘ introduced last month.

    The ad-film starring the new “quirky” and “endearing” family is shown planning a ‘small Indian family party‘ with this new pack.

    The campaign starring the family comprising of Parineeti Chopra, Kunal Kapoor, Farida Jalal, Boman Irani, Ramyakrishnan, and Shivansh is scheduled to go on air on 29 January.

    It will be supported by a 360-degree marketing plan including print, radio activation and digital media engagement.

    PepsiCo India executive vice president – Foods Nalin Sood said, “The key insight behind the latest campaign is that there is no such concept as a small family party in India and this makes for a good proposition for our new Extra Large pack. Taking forward our mega brand strategy, consumers will see a lot of excitement from brand Kurkure over the coming months and this campaign is a step towards it”.

    The television commercials for the brand have been conceptualised and created by JWT.

    JWT India chief creative officer Bobby Pawar added, “Indians love to get together for fun-filled family moments, which is what our latest campaign aims to bring alive. The concept is stemming from the thought that we all have large social circles and can‘t escape from leaving extended family/ friends out of a ‘small‘ gathering”.

    In the TVC, the family is seen discussing the guest list for a small party that keeps increasing as each family member wishes to invite his/her close family and friends. Towards the end a ‘small gathering‘ becomes a ‘large party‘. However, the family has no worries as they have the new Kurkure Extra Large – Super Saver pack that is the perfect snacking option for such large family occasions.

    The TVC 40 seconder TVC is producer by Love & Faith‘s Varun Shah.

    For the record, the media planning agency for the account is Mindshare.

  • Release of Yeh Jo Mohabbat Hai deferred to 13 July

    Release of Yeh Jo Mohabbat Hai deferred to 13 July

    MUMBAI: The release of Ashim Samanta’s Yeh Jo Mohabbat Hai has been postponed to 13 July. Earlier, the film was scheduled to release on 22 June.

    Revealed Samanta, “While we were looking at releasing the film in June, my creative team came up with the13 July date as the best time. We are going as per the suggestion.”

    Produced under the banner of Aradhana Films, Yeh Jo Mohabbat Hai stars Nazia Hussain opposite Aditya Samanta (grandson of Shakti Samanta).

    The film also stars Mohnish Behl, Rati Agnihotri, Farida Jalal, Mukesh Tiwari, Anooradha Pateland Preet Kaur Madan. The music is by Annu Malik.

  • Star Plus to launch ‘Rin Mera Star Superstar’ on 8 September

    Star Plus to launch ‘Rin Mera Star Superstar’ on 8 September

    MUMBAI: Star Plus’ nationwide talent hunt targeted at the kids segment, Rin Mera Star Superstar, will launch on 8 September at 7:30 pm. The hunt is dedicated to unearthing talent in children aged 5-14.

    The programme promises to offer a national platform for talented children to showcase their potential that will help them win a scholarship of Rs 5,00,000 to pursue the dream of becoming an artist. Rin Mera Star Superstar will be hosted by television actress Shilpa Sakhlani.

    As per an official release, mothers of the kids have an active role to play in defining the kid’s victory or loss in the Maa Sangram round where each mother plead to the judges and audience requesting votes for his/her talented child. Her appeal will then be judged by the audience and can affect the final scores of her child. The mother-child duo with the highest score will move on to the semi-finals level of the Talent Hunt.

    Rin Mera Star Superstar jury panel comprises of Sachin Pilgaonkar and Farida Jalal. Selected from among lakhs of entries across the country, 40 most talented kids will showcase their talent to the world and garner votes along with their mothers to achieve the coveted title!! These kids have been groomed by choreographer Pooja Shetty, singer Qadir Mustafa Khan and actor Alok Ulfat The hunt on air kick starts with actress and super mom Raveena Tandon coming especially to encourage the kids in the first episode followed by many more famous personalities later, the release further adds.

    Show Format
    Produced by Endemol, Rin Mera Star Superstar will be aired every Friday eliminating two out of the four kids in each episode. Two Semi final episodes and a Grand Finale will follow elimination rounds. Each show will open with the host introducing the celebrity guest, judges and contestants for the day to perform. After the performance round, Mothers of two kids who have qualified will plead to judges and viewers to vote for their child. Contestant who gets the highest score will make it to the semi finals.

  • Star Plus to launch ‘Rin Mera Star Superstar’ on 8 September

    MUMBAI: Star Plus’ nationwide talent hunt targeted at the kids segment, Rin Mera Star Superstar, will launch on 8 September at 7:30 pm. The hunt is dedicated to unearthing talent in children aged 5-14.

    The programme promises to offer a national platform for talented children to showcase their potential that will help them win a scholarship of Rs 5,00,000 to pursue the dream of becoming an artist. Rin Mera Star Superstar will be hosted by television actress Shilpa Sakhlani.
    As per an official release, mothers of the kids have an active role to play in defining the kid’s victory or loss in the Maa Sangram round where each mother plead to the judges and audience requesting votes for his/her talented child. Her appeal will then be judged by the audience and can affect the final scores of her child. The mother-child duo with the highest score will move on to the semi-finals level of the Talent Hunt.

    Rin Mera Star Superstar jury panel comprises of Sachin Pilgaonkar and Farida Jalal. Selected from among lakhs of entries across the country, 40 most talented kids will showcase their talent to the world and garner votes along with their mothers to achieve the coveted title!! These kids have been groomed by choreographer Pooja Shetty, singer Qadir Mustafa Khan and actor Alok Ulfat The hunt on air kick starts with actress and super mom Raveena Tandon coming especially to encourage the kids in the first episode followed by many more famous personalities later, the release further adds.
    Show Format
    Produced by Endemol, Rin Mera Star Superstar will be aired every Friday eliminating two out of the four kids in each episode. Two Semi final episodes and a Grand Finale will follow elimination rounds. Each show will open with the host introducing the celebrity guest, judges and contestants for the day to perform. After the performance round, Mothers of two kids who have qualified will plead to judges and viewers to vote for their child. Contestant who gets the highest score will make it to the semi finals.