MUMBAI: Training its guns at the digital-ad dominance of Google and Facebook, News Corp has launched a platform, News IQ, to let advertisers reach audiences across...
MUMBAI: Digital and social media agency WATConsult, part of Dentsu Aegis Network, has announced the launch of DASH, a singular dashboard to view all digital data...
MUMBAI: Facebook is actively looking at increasing its sports presence by launching its new Facebook Live service. Speaking at a Sportel Tech Panel session on Social...
Imagine, what will pop up in your mind when you hear ‘Let’s do it’ or ‘Ho jaye’, something naughty or kinky? But, these are words regularly used by...
MUMBAI: The ‘Over the top’ (OTT) video consumption in India has rapidly evolved over the last year, given the advancements in digital infrastructure and efforts by...
MUMBAI: News genre is emerging in popularity across leading online video platforms in India and crossing a billion-plus online viewership every month. Vidooly Media Tech conducted...
MUMBAI: We have all tried to cram our thoughts into a single tweet, and it’s a pain! You have so much to write about, but the...
MUMBAI: It’s been sometime that we have got to listen to advertising heavyweight and guru Martin Sorrell’s unique insights. For those who have missed him, he’s...
From the thirty seventh floor room, consisting of a table for the occupant to stand and work, some thought-provoking books and a huge TV screen, apart...
“Astronomical”, “whopping” and “staggering” were some of the words used to describe Star Group’s consolidated global bid of $2.55 billion for the media rights of the...
The numbers were close to what we at indiantelevision.com were betting on. In conversations with senior executives from various companies, we had predicted that the telecast...
MUMBAI: Star India has been investing heavily in Indian sport. And that investment – and promise to invest more – got the vote of confidence from...
MUMBAI: “Smile, it is the key that fits the lock of everybody’s heart,” says American writer-author of ‘Inspiration for Lesbian, Gay, Bisexual and Transgender Students and...
MUMBAI: There is a new kingpin in news town. Amidst all the crowing about who’s No 1 in television news, the Hindi language news channel ABP...
MUMBAI: BBC is rising to the fact that expansion in India makes logical sense. With the proliferation of news sources, BBC is witnessing a mobile revolution...
MUMBAI: FB is excited to see how creators and publishers use shows to connect with their fans and community. Watching video on Facebook has the incredible...
MUMBAI: Facebook, last October, outlined what it will take to create a healthy advertising ecosystem: great experiences for people, meaningful business results for advertisers, and sustainable...
With millennials increasingly consuming video online and on their handsets on Youtube and on VOD services, Facebook, the world’s largest social media network, has also rushed...
MUMBAI: Dekkho will largely focus on youth-based videos and regional content across six languages, primarily serving the 18-30 year old mobile audience. The online video streaming...
MUMBAI: QYOU Media, a leading curator of premium ‘best-of-web’ video for multiscreen distribution, has expanded its partnership with Tata Sky, a leading content distribution platform in...
MUMBAI: Cable cutters never had it this good. Now, a broad range of streaming services is available on all your devices, including those that offer live...
MUMBAI: Myntra has launched a three-minute video, featuring a customer for the first time. Data driven insights indicate that she has been one of the most...
MUMBAI: Survey findings released by Ogilvy Media Influence’s annual global survey of over 250 reporters and editors finds Facebook to be the number one gatekeeper for...
MUMBAI: BBC Learning English has launched special content for Thai-speaking learners. BBC Learning English – Thai is now live on the BBC Learning English website as...
NEW DELHI/MUMBAI: Republic TV continues to make news even as it reports views and news. Touted as the country’s truly free-to-air (FTA) news channel, however, what...
MUMBAI: Google and Facebook together accounted for 20% of global advertising expenditure across all media in 2016, up from 11% in 2012, according to the new...
BENGALURU: Facebook Inc., (FB) reported 51.1 percent year-on-year (y-o-y) growth in ad revenue for the quarter ended 31 March 2017 (Q1-17, current quarter) as compared to...
MUMBAI: GroupM has published Interaction 2017, a state of the union assessment of digital advertising worldwide with forecasts on technology developments, media marketplace trends and evolving consumer...
MUMBAI: Facebook hosted an interactive product showcase for Facebook community to experience in Mumbai. Facebook: A place to connect, showcased brings to life Facebook’s mission, shared...
MUMBAI: UCWeb, an Alibaba Mobile Business Group company, today announced that its latest product, UC News, has crossed 100 Million Monthly Active Users (MAUs) in India...
MOSCOW: RT, the global TV news network, has become a pioneer of 360-degree video format commercialisation by securing licensing agreements for VR content with organisations from...
GOA: The final session of Goafest 2017 concluded with the stating of a few significant points by the head of Facebook creative shop India and global...
NEW DELHI: A sum of Rs 1.2225 billion was released from 2014-15 to 2016-17 to Prasar Bharati by the information and broadcasting ministry for Dordarshan Kisan...
MUMBAI: As a growing number are switching to mobile entertainment, Amazon Prime has decided to stream US National Football League games live. A company spokesperson said...
Mumbai: The second season Footwear and apparel and apparel accessories brand Woodland’s #AgainstAllOdds digital campaign is back with highlighting the stories of people who are pursuing...
NEW DELHI: Germany has threatened to impose fines of up to €50 million (Euro Five crore) on social media networks including Facebook and Twitter if they...
MUMBAI: India’s leading online fashion portal Jabong has announced the addition of Virat Kohli’s breakaway fashion brand Wrogn to its product portfolio. The men’s fashionwear brand...
MUMBAI: Facebook and TLabs accelerator have partnered to strengthen the mobile startup ecosystem in India. Both Facebook and TLabs have a strong focus and expertise on...
MUMBAI: VLCC, a leader in beauty and wellness industry in India, has announced the roll-out of its innovative “The Beauty-Full Month” campaign to celebrate womanhood across...
MUMBAI: ad:tech, one of the largest digital marketing event, concluded its 7th edition of Digital Marketing & Advertising Conference & Exhibition in India at Gurgaon. ad:tech...
MUMBAI: Facebook has announced its new destination for cross-platform measurement called — advanced measurement. The first two products will focus on reach and attribution. Advanced Measurement...
MUMBAI: Leading the user-generated content ecosystem in India, Alibaba Group’s UCWeb Inc has announced the launch of We-Media Reward Plan 2.0, a self-creating content platform in...
MUMBAI: Yepme announced its plan to expand into Europe. The company has launched uk.yepme.com to service customers across UK. The brand footprint is also being extended...
MUMBAI: This year, celebrate Valentine Day with a furry twist on Romedy Now. The channel has launched a unique property- #FurrentinesDay, to celebrate Valentine’s with animals...
MUMBAI: Beware, Facebook and Periscope. YouTube is ready to ramp up a challenge with its live mobile closeup. Google-owned video network has began to let popular...
MUMBAI: Facebook is seeking publishers to make specific and niche content and also working on a TV-style video app. FB has no definite model of video...
MUMBAI: Facebook is seeking publishers to make specific and niche content and also working on a TV-style video app. FB has no definite model of video...
NEW DELHI: Public sector telco BSNL will launch 1,000 high-speed Wi-Fi hotspots across the state of Kerala to address the challenges posed by its absence in...
MUMBAI: For all those media watchers who have been writing Netflix’s obituary in India, here’s a note of caution: take a few steps back, hold on...
NEW DELHI: Public sector telco BSNL will launch 1,000 high-speed Wi-Fi hotspots across the state of Kerala to address the challenges posed by its absence in...