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Tag: f1studioz

  • Designs on growth LS Digital appoints Dipali Mahesh to lead UI/UX

    Designs on growth LS Digital appoints Dipali Mahesh to lead UI/UX

    MUMBAI: Looks like LS Digital is giving its design story a bold new stroke. The integrated Digital Business Transformation (DBT) company has appointed Dipali Mahesh as managing director – UI/UX, F1studioz, signalling its intent to put design at the heart of its global growth blueprint.

    Mahesh brings 28 years of leadership experience across media and technology, with senior stints at Sony Pictures and Extreme Reach (formerly Adstream). She has managed multi-market operations across India, Singapore, Malaysia, and Thailand, building high-performing teams and turning around businesses with a clear focus on profitability.

    At LS Digital, Mahesh will co-lead the UI/UX vertical with co-founder & chief designer, D. Dhayan Kumar, under the guidance of Prasad Shejale, founder & CEO. Her brief? To shape F1studioz’s global strategy, expand its footprint in the US, UAE, and Europe, and position the studio as the go-to partner for enterprises betting on UI/UX as a critical business transformation lever.

    “I believe agility and innovation will continue to be our strongest differentiators,” Mahesh said, underlining her focus on scaling impact in international markets.

    Dhayan Kumar welcomed her appointment, noting the “immense value” of her global perspective, while Prasad Shejale called her a “deep expert in design strategy” whose experience will be pivotal to LS Digital’s next phase of innovation.

    For a firm that has been building its design-led transformation playbook, this appointment is no cosmetic tweak. It’s a strategic brushstroke on a much larger canvas, one where LS Digital is sketching its vision of future-ready UI/UX solutions with measurable impact for enterprises worldwide.

  • Revolutionising business with AI: LS Digital introduces Dataquark

    Revolutionising business with AI: LS Digital introduces Dataquark

    MUMBAI: India’s integrated Digital Business Transformation (DBT) company, LS Digital, has announced the launch of Dataquark, a dedicated business unit aimed at transforming data measurement, analysis, and reporting. This move follows strong demand for the Data & Insights pillar of LS Digital’s DBT framework, prompting the company to establish a distinct identity for this domain. Vinay Tamboli, previously CEO of Data & Insights, will now handle Dataquark as its CEO.

    Inspired by fundamental physics, Dataquark reflects the essential role of data in digital enterprises, akin to quarks forming the foundation of matter. The unit is set to drive strategic growth and AI-led transformation by enabling businesses to unify, process, and activate data.

    LS Digital founder & CEO, Prasad Shejale stated, “In a digital-first world, businesses must go beyond collecting data to fully harness its potential. Dataquark ensures that data is not just a foundational asset but a key driver of business transformation. Just as bringing in Langoor, f1studioz, and Social Panga strengthened our DBT framework, Dataquark will now handle the charge in Data & AI.”

    Dataquark bridges the gap between raw data and actionable intelligence, accelerating AI maturity and delivering measurable business impact. Its approach—“Collect – Collate – Activate”—ensures data integrity, privacy, and large-scale activation. With a comprehensive suite of services, it aims to enhance AI capabilities, optimise marketing effectiveness, and transform data infrastructure.

    Dataquark CEO Vinay Tamboli stated, “As AI evolves, the role of data has never been more critical. Dataquark will integrate AI-driven solutions, advanced analytics, and strategic partnerships to break data silos and accelerate innovation. With increasing demand for privacy-first, AI-ready data solutions, Dataquark is uniquely positioned to meet this need.”

    Dataquark offers four key services to help businesses unlock the full potential of their data. Its marketing data infrastructure integrates first-party data with advertising platforms to drive revenue and conversions. The business data infrastructure connects finance, marketing, operations, and sales through data lakes and advanced engineering, enabling smarter decision-making. Through AI & ML Solutions, Dataquark delivers actionable insights, predicts business KPIs, and automates processes to enhance efficiency. Finally, its Data & AI readiness services prepare organisations for AI adoption by conducting audits, developing strategies, and creating customised playbooks.

    Leveraging strategic partnerships with Google Cloud and Meta, Dataquark is equipped with cutting-edge AI technologies. Its advanced solutions, including Digiverse and partnerships with Aqilliz, Datamorph, and VWO, enable businesses to utilise blockchain-powered data collaboration, predictive analytics, and AI-driven insights.

    By launching Dataquark as a standalone unit, LS Digital underscores its commitment to reshaping how brands interact with data in an AI-driven economy. This initiative is set to empower CXOs in navigating an increasingly complex digital landscape with data as their competitive advantage.
     

  • LS Digital onboards Kaizzen as their PR and Communications partner

    LS Digital onboards Kaizzen as their PR and Communications partner

    Mumbai: LS Digital, a leading independent digital marketing transformation (DMT) company, has awarded their PR and communications mandate to Kaizzen, a leading integrated  communications agency, following a multi-agency pitch. Kaizzen’s mandate encompasses managing  LS Digital’s communication strategy, media relations, and corporate reputation. Through strategic  initiatives and targeted campaigns, Kaizzen will leverage its expertise to further strengthen LS Digital’s  presence in key markets and support the company’s ambitious growth plans.

    LS Digital is committed to revolutionizing the digital landscape by placing digital marketing  transformation (DMT) at the premise of its brand identity, with its specialised business units Langoor,  a CX & Web 3.0 company, f1studioz, a UI/UX company, and Social Panga, a digital-first creative  company. With a vision to drive innovation and redefine digital marketing standards to grow the  industry, LS Digital follows its guiding mantra #ChallengeTheNow to build industry best solutions  today that will reshape the future of global business.  

    Speaking on the partnership, SVP Strategic Partnerships & Marketing & PR  Anshuman Misra said, “LS Digital is a visionary company working with a single purpose of putting Digital Marketing  Transformation at the core of businesses. As India takes the centre stage in developing and delivering  tech-enabled, innovative services to the world, LS Digital is geared-up in spirit and strength to lead  this conversation, we are happy to welcome Kaizzen on board as our PR partner. We are confident  that this collaboration will further strengthen our position as a pioneering force in business  transformation.” On this collaboration, Anshuman further said, “In this new era of digital innovation  and transformation, joining forces with young and dynamic team of Kaizzen, will help us in our journey  of redefining industry standards, inspire change and shape the future by transforming businesses  digitally”.

    Kaizzen group president Nikhil Pavithran stated, “This partnership with LS Digital marks a  pivotal moment for Kaizzen, symbolizing our commitment to driving digital innovation and  transformation. LS Digital’s forward-thinking approach, coupled with their integration of digital-first  programmatic services to transform the way brands interact with their audience in the tech age,  resonates deeply with our vision. We firmly believe in the immense potential of this collaboration,  especially in alignment with the Honourable Prime Minister’s Digital India initiative, which sets the  stage for substantial market growth. This partnership signifies a synergy of expertise and gives us a  great opportunity to leverage our combined strengths to drive meaningful impact and foster  impactful dialogues.”