ITV

Tag: Ezhinte Pani

  • Bigg Boss Malayalam 7 smashes records with highest-ever ratings

    Bigg Boss Malayalam 7 smashes records with highest-ever ratings

    MUMBAI: Bigg Boss Malayalam season 7, fronted by veteran actor Mohanlal, has stormed into the record books with its highest ratings yet. BARC data (15+U, week 31, HD+SD) shows the mega launch episode pulling in a blistering 15.3 TVR, while regular episodes clocked an impressive 11.4 TVR — the best performance in the franchise’s Malayalam run.

    Under its punchy new tagline Ezhinte Pani, the show has shaken up the Bigg Boss format with sharper gameplay, higher stakes and a more immersive viewer experience. 

    Contestants face brutal challenges, clever manoeuvres and emotionally charged showdowns — a cocktail that has viewers glued to their screens.

    Aired on Asianet at 9.30pm weekdays and 9.00pm weekends, the series is also streaming 24×7 on JioHotstar. Season 7, it seems, has the competition playing catch-up.

  • Bigg Boss Malayalam season 7 to storm Asianet with Ezhinte Pani

    Bigg Boss Malayalam season 7 to storm Asianet with Ezhinte Pani

    MUMBAI: Asianet has pulled out all the stops for the launch of Bigg Boss Malayalam season 7, which is to be unveiled on 3 August at 7pm with superstar Mohanlal at the helm. The reality behemoth returns with the fiery tagline Ezhinte Pani, a clarion call for a season built on grit, guile and unrelenting competition.

    The premiere episode will showcase a vibrant, eclectic mix of contestants—actors, influencers, professionals and mavericks—ready to test their mettle inside the Bigg Boss house. Mohanlal, in trademark style, will set the tone for a season that promises power plays, unpredictable twists and no shortage of fireworks.

    Breaking from the familiar, Asianet has constructed its own custom-built set for the first time: the most spacious and opulent Bigg Boss house yet. It features sweeping lawns, a sprawling dining hall, a gleaming kitchen, plush bedrooms, a grand living room and the ever-enigmatic confession chamber, where strategy and emotion collide.

    Season 7 also raises the stakes with tougher tasks, more complex strategies and sharper audience engagement. The new format pivots on public opinion as much as on smart gameplay, ensuring that no contestant can rest easy.

    Episodes will air Monday to Friday at 9.30pm and weekends at 9pm. For die-hard fans, every unfiltered moment is available round the clock on JioHotstar.

    With Ezhinte Pani, Bigg Boss Malayalam promises not just entertainment, but a test of endurance, wit and resilience—cementing its place as Asianet’s crown jewel in reality television.