Tag: Excel Home Videos

  • Colors kicks off season two of ’24’

    Colors kicks off season two of ’24’

    MUMBAI: It’s been a year since ’24’ changed the face of Indian television as the show’s Indian adaptation took the country by storm while garnering incredible feedback from industry stalwarts and viewers. Now, as Colors prepares to kick-off the second season of this unprecedented entertainer, Anil Kapoor Film Company makes Season 1, directed by Abhinay Deo and co-produced by RDP Television, available to viewers while giving them the opportunity to go down memory lane and revisit the action-packed hybrid genre lead by Anil Kapoor as ATU Chief Jai Singh Rathod.

     

    The DVD will be available for purchase to viewers to raise excitement levels for the next season which promises to surpass the standards set by the first season of the show. The 24: Season 1 DVD will be available at all leading stores online and retail from 24-Dec-14.

     

    With the second season of 24 ready to go on-the-floor, Raj Nayak, CEO – COLORS said, “Season 1 of 24 wowed viewers and created a benchmark on Indian television. The hybrid genre of entertainment in a real-time narrative focusing on espionage struck a chord and made for an unparalleled viewing experience thereby generating curiosity for a new season even before the first season came to an end. As we kick-off the second season of the show, our challenge has been set: to go beyond the standards set by season one. The DVD for 24: Season 1 will enable viewers to relive the power-packed action and set the stage for a brand-new season which promises to entice viewers unlike ever before.”

     

    Actor and Producer Anil Kapoor further added, “When 24 hit television screens in 2013, little did we know that the show would redefine the action genre and be titled a game-changer while paving way for many such finite series in the GEC space. The thrill and pace of television is much different from what films have to offer and I have been itching to get back to the drawing board and work on the second season of 24. I am eager to step back into the shoes of Jai Singh Rathod and experience another 24 hours of his action-packed, challenging day. To enable viewers to relive the thrill of 24, we are releasing the DVD of the first Season so that all my fans in India and around the world can relive the experience or can catch up with the series if they have missed it.”

     

    The DVDs for the first season of the Indian adaptation of 24 will be distributed by Excel Home Entertainment. Mr. M.N. Kapasi, Managing Director, Excel Home Videos said, When 24 first launched on COLORS last year, it became an overnight sensation of sorts with everyone discussing the show and speaking about its inimitable format and strong characterization. We are very happy to be associated with Anil Kapoor Film Co. to make the DVDs available to the show’s fans and viewers across India and give them a chance to catch up on their favourite show.”

     

    While 24: Season 1 marked the television debut of Bollywood superstar Anil Kapoor, it was backed by a stellar cast comprising of Tisca Chopra, Mandira Bedi, Ajinkya Deo, Sapna Pabbi, Neil Bhoopalam and Anita Raaj to name a few, some interesting cameos by Bollywood’s talented actors like Anupam Kher, Shabana Azmi, Richa Chaddha and Rahul Khanna among others. Season1 also brought together the most talented technical team from the entertainment industry. Season 2 of the show, which will go on floors in 2015, promises to raise the levels of thrill and excitement to further create a unique viewing proposition which will enthral the viewers.

  • Excel Home Videos wins 2 Fox Marketing Awards

    Excel Home Videos wins 2 Fox Marketing Awards

    MUMBAI: Home entertainment major Excel Home Videos earned two Awards for India at the Twentieth Century Fox Awards for Excellence in Home Entertainment.

     

    This is the first time that an Indian company has received honours from Fox for the home entertainment segment. The company swept two of the four awards for India, including ‘Highest Growth’ and ‘Best Theatrical Synergy”.

     

    The other two awards were won by Hong Kong. The award ceremony held at Bali, Indonesia witnessed nine countries, including South Korea, Singapore, Malaysia, Indonesia, among others, competing for top honours.

    The award for ‘highest growth’ was for the 67 per cent growth the company achieved in the last fiscal. Excel Home Videos, which owns the largest DVD catalogue in the country and enjoys a retail penetration of over 12,000 retail outlets, attributes the success to its product quality, technical brilliance and innovative marketing. Apart from Fox, Excel also represents other entertainment majors like Walt Disney, MGM, Merchant Ivory, HIT, Shringar, and EA amongst others in India.

    The award of ‘Best Theatrical Synergy’ was conferred for the pioneering efforts of the company in successfully using theatrical synergy to promote Home Video Products. Says MN Kapasi, MD, Excel Home Videos, “Merely coinciding the release hasn’t achieved us the feat. The entire effort has been well coordinated with effective pricing, DVD visibility in stores, innovative advertising, among other aspects”. The experiment began with the DVD re-release of the Brad Pitt starrer ‘Fight Club‘ last February. The English DVD did roaring business with the pre-launch hype of the Sohail Khan starrer. The success was later duplicated with a string of Marvel titles including X – Men 1X – Men 2X – Men 3Fantastic FourThe Rise of the Silver SurferElektra, and Daredevil, among others.”

     

    The Awards, in its third year, were presented by Richard Crook, vice president, International Licensees, 20th Century Fox Home Entertainment.

  • Second season of ‘Desperate Housewives’ and ‘Lost’ on DVD

    Second season of ‘Desperate Housewives’ and ‘Lost’ on DVD

    MUMBAI: The second season of Desperate Housewives and Lost are out on DVD and are released by Excel Home Videos.

    Excel Home Videos managing director M N Kapasi said, “Keeping in mind the high demand with the first season, we have increased the number of DVDs released this year to cater to the same.”

    Desperate Housewives the series that chronicles the lives of women at Wysteria Lane, has new plots with extra features like unaired story lines, deleted scenes, fashion and culture, juicy bites, directors views among others on the DVD.

    Lost, the drama about the survivors of the Oceanic Flight 815 now discover that they are not alone in the fight with the others.

    The second season reveals new realms of mystery and intrigue.The DVD consists of over two hours of bonus features like the Lost flashbacks, deleted scenes and bloopers amongst others.

  • Disney Pixar’s ‘Cars’ released with record number of DVDs

    MUMBAI: Disney Pixar title Cars has been released with a record number of DVDs for any animated film from Disney in India. The units (DVDs) released is twice the number compared to Finding Nemo, which had exceeded market expectations in the past, asserts an official release.

    The movie is being released by Excel Home Videos (licensee for Walt Disney’s home entertainment business- Buena Vista Home Entertainment).

    Excel Home Videos managing director M.N. Kapasi said, “The success of animated movies on Home Video in India has been an eye opener for marketers focused on the Indian landscape.”

    “The growing clout of children in the household’s buying patterns combined with their affinity and knowledge of latest technologies has indirectly contributed to the success of children focused content on home video. Also, animated content scores high with parents as they can be watched without parental guidance,” he added.

    The growth also has been attributed to the increasing acceptance of animated content by other age groups, thus making animated movies a perfect family viewing spectacle. The DVD will also be released in Hindi, adds the release.

    Cars story is about hotshot rookie race car Lightning McQueen who is living life in the fast lane until he hits a diversion on his way to the most important race of his life. Stranded in a forgotten town, he meets a variety of quirky characters who help him discover that there’s more to life than trophies and fame.