Tag: ETV Telugu

NTO 2.0: ETV publishes new RIO effective 1 December

Mumbai: Eenadu TV (ETV) has published its reference interconnection offer (RIO) issued under telecommunications (broadcasting and cable) services interconnection (addressable systems) regulations, 2017 for all distribution platforms. The new RIO will be effective from 1 December onwards.

The tariffs for TV channels mentioned in the RIO adhere to the Telecom Regulatory Authority of India (Trai) new tariff order (NTO) 2.0.

The channel operates 24 channels and is offering three bouquets to viewers. Its Telugu general entertainment channel ETV Telugu and ETV HD are priced greater than Rs 12. As per new tariff regime 2.0 order, Trai has mandated that a channel’s MRP must not exceed Rs 12 for it to be included in any bouquet.

The implementation of the new tariff order 2.0 is on hold as broadcasters under the aegis of the Indian Broadcasting Foundation (IBF) have challenged the Trai order in the Supreme Court. The final hearing on the matter is scheduled for 30 November.

October 25, 2021
BARC week 30: Dangal pips pay channels to head all platforms across genres list

BENGALURU: Enterr 10 Television’s free to air (FTA) Hindi GEC headed Broadcast Audience Research Council of India’s (BARC) list of top 10 channels across genres on all platforms in week 30 of 2019 (Saturday, 20 July 2019 to Friday, 26 July 2019, week under review). As a matter of fact, Dangal was the only FTA channel in BARC’s weekly list of top 10 channels on all platforms across genres, a list which quite obviously was a skewed image starting rank 2 onward of BARC’s weekly list of top 11 pay channels across genres for the first nine ranks. BARC also lists out the top 11 free channels across genres every week. This report covers the former two lists.

Top 10 channels on all platforms and Top 11 pay channels across genres

Six Hindi GECs, two Tamil GECs and one channel each from the Hindi movies and Telugu genres comprise BARC’s weekly list of top 10 channels across genres on all platforms. There were three channels each from the Star India Network and Sony Pictures Network India (SPN), and one channel each from Enterr 10 Television, Sun TV Network, Network18-Viacom18 and Zee Entertainment Enterprises Ltd (Zeel) in BARC’s across genres on all platforms for week 30 of 2019.

In comparison, there were five Hindi GECs, two channels each from the Tamil and Telugu genres and one channel each from the Hindi movies and Kannada genres in BARC’s weekly list of top 11 pay channels across genres. From the networks’ perspective, there were three channels each from Star India and SPN, two channels each from Zeel and Netwrok18-Viacom18 and one channel from the Sun TV Network.

As mentioned above, Dangal headed BARC’s weekly list of top 10 channels on all platforms across genres in week 30 of 2019. The channel climbed up one place to first rank with 866.547 million weekly impressions in week 30 of 2019 from second rank and 781.501 million weekly impressions in week 29. Dangal retained first spot in BARC’s weekly list of top 11 free channels across genres in week 30 of 2019 with 665.082 million weekly impressions as compared to 589.591 million weekly impressions in week 29. Dangal was ranked first in BARC’s weekly list of top 10 Hindi GECs in the combined urban and rural Hindi speaking market HSM (U+R) as well as in HSM (R) and was ranked sixth in HSM (U). Dangal also headed BARC’s weekly list of top 8 free Hindi GECs during the week under review.

Slipping to second rank in BARC’s weekly list of top 10 channels on all platforms across genres and retaining first rank in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019 was the Sun TV Network’s flagship Tamil GEC Sun TV with 852.575 million weekly impressions as compared to 863.550 million weekly impressions in week 29 in both the across genres lists. Sun TV also headed BARC’s weekly list of top 5 Tamil channels in Tamil Nadu and Puducherry.

Climbing up to third place in BARC’s weekly list of top 10 channels on all platforms across genres and to second spot in BARC’s weekly list of top 11 pay channels was Star India’s flagship Telugu GEC Star Maa in week 30 of 2019 with 789.084 million weekly impressions as compared to 683.816 million weekly impressions in week 29 in both the across genres lists. Star Maa was ranked fifth and fourth in BARC’s weekly lists of top 10 channels on all platforms across genres and BARC’s weekly list of top 11 pay channels across genres respectively in week 29. Star Maa also headed BARC’s weekly list of top 5 Telugu channels in the Andhra Pradesh/Telangana market.

Dropping a place to fourth rank in BARC’s weekly list of top 10 channels on all platforms across genres and to third spot in BARC’s weekly list of top 11 pay channels was Star India’s flagship Hindi GEC Star Plus. The channel garnered 775.771 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres in week 30 of 2019 as compared to 708.740 million weekly impressions in week 29. Star Plus scored 773.598 million weekly impressions in week 30 of 2019 BARC’s weekly list of top 11 pay channels across genres as compared to 708.740 million weekly impressions. Star Plus was ranked second in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R) market list, fourth in the HSM (R) list and was ranked first in the HSM (U) list in week 30 of 2019. Further, Star Plus headed BARC’s weekly list of top 10 Hindi pay GECs during the week under review.

Also dropping a place to fifth rank in BARC’s weekly list of top 10 channels on all platforms across genres and falling a place to fourth spot in BARC’s weekly list of top 11 pay channels across genres was Zeel’s flagship Hindi GEC Zee TV. Zee TV scored 728.652 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres in week 30 of 2019 as compared to fourth rank and 693.440 million weekly impressions in the previous week. Zee TV had 726.127 million weekly impressions in week 30 of 2019 in BARC’s weekly list of top 11 pay channels across genres as compared to third rank and 691.204 million weekly impressions in week 29. Zee TV was ranked third in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), HSM (R) and HSM (U). Zee TV was ranked second in BARC’s weekly list of top 10 pay Hindi GECs in week 30 of 2019.

SPN’s Hindi GEC Sony Sab climbed a place to sixth rank from seventh rank in BARC’s weekly list of top 10 channels on all platforms across genres and to fifth place from sixth spot in BARC’s weekly list of top 11 pay channels across genres. Sony Sab garnered 581.451 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres during the period under review as compared to 551.715 million weekly impressions in week 29. Sony Sab had 577.502 million weekly impressions in week 30 of 2019 in BARC’s weekly list of top 11 pay channels across genres as compared to 547.408 million weekly impressions in week 29. Sony Sab was ranked fourth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), second in HSM (U) sixth in HSM (R). Sony Sab was ranked third in BARC’s weekly list of top 10 pay Hindi GECs in week 30 of 2019.

Star India’s flagship Tamil GEC Star Vijay also climbed a place to seventh rank from eighth rank in and BARC’s weekly list of top 10 channels on all platforms across genres and from seventh to sixth rank in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019. The channel garnered 554.680 million weekly impressions in week 30 of 2019 in BARC’s weekly list of top 10 channels on all platforms across genres as compared to 531.446 million weekly impressions in the previous week. In BARC’s weekly list of top 10 pay channels across genres, Star Vijay scored 554.672 million weekly impressions in week 30 of 2019 as compared to 531.446 million weekly impressions in week 29. Star Vijay was ranked second in BARC’s weekly list of top 5 Tamil channels in Tamil Nadu and Puducherry.

Viacom18’s flagship Hindi GEC Colors dropped to eight place from sixth rank in BARC’s weekly list of top 10 channels on all platforms across genres and from fifth to seventh rank in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019. Colors garnered 552.502 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres as compared to 563.058 million weekly impressions in week 29. In BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019, Colors scored 550.042 million weekly impressions as compared to 558.873 million weekly impressions in week 29. Colors was ranked fifth in BARC’s weekly list of top 10 Hindi GECs in HSM(U+R), HSM (R) and HSM (U). Colors was ranked fourth in BARC’s weekly list of top 10 pay Hindi GECs in week 30 of 2019.

SPN’s flagship Hindi GEC Sony Entertainment Television or SET climbed a rank to ninth place from tenth place in BARC’s weekly list of top 10 channels on all platforms across genres and to eighth rank from ninth spot in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019. SET scored 532.703 million weekly impressions in BARC’s weekly list of top 10 channels on all platforms across genres as compared to 504.481 million weekly impressions in week 29. In BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019, SET scored 531.357 million weekly impressions as compared to 502.417 million weekly impressions in week 29. SET was ranked sixth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R), seventh in HSM (R) and fourth in HSM (U). SET was placed fifth in BARC’s weekly list of top 10 pay Hindi GECs in week 30 of 2019.

SPN’s Hindi movies channel Sony Max dropped a place to tenth rank from ninth in BARC’s weekly list of top 10 channels on all platforms across genres and to ninth rank in BARC’s weekly list of top 11 pay channels across genres in week 30 of 2019 from eighth spot in week 29. Sony Max scored 501.292 million weekly impressions during the period under review as compared to 504.481 million weekly impressions in week 29 in BARC’s weekly list of top 10 channels on all platforms across genres. Sony Max garnered 499.359 million weekly impressions in week 30 of 2019 in BARC’s weekly list of top 11 pay channels across genres as compared to 519.990 million weekly impressions in week 29. Sony Max was ranked first in BARC’s weekly list of top 5 Hindi movies channels in HSM (U+R) and HSM (U) and second in HSM (R). Sony Max was also ranked first in BARC’s weekly list of top 5 pay Hindi movies channels in week 30 of 2019.

Entering BARC’s weekly list of top 11 pay channels across genres at rank 10 was Zeel’s flagship Kannada GEC Zee Kannada with 467.511 million weekly impressions in week 30 of 2019. Zee Kannada was ranked first in BARC’s weekly list of top 5 Kannada channels in the Karnataka market.

The Network18-Viacom18 related Telugu GEC ETV Telugu also entered BARC’s weekly list of top 11 pay channels across genres at rank 11 with 450.861 million weekly impressions in week 30 of 2019. ETV Telugu was ranked second in BARC’s weekly list of top 5 Telugu channels in the Andhra Pradesh/Telangana market.

August 2, 2019

BARC wk 28: Regional channels continue to hold forte

MUMBAI: Sun TV continued to be in the leading position in Tamil (urban + rural) HSM with 779347 weekly impressions (000). The channel was followed by Star Vijay, Zee Tamil, KTV and Star Sports 1 Tamil at second, third, fourth and fifth positions respectively.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	Sun TV	779347
2	STAR Vijay	519030
3	Zee Tamil	370192
4	KTV	266773
5	STAR Sports 1 Tamil	120412
Tamil Nadu/ Puducherry (U+R) : NCCS All : 2+ Individuals,

In the Telugu space Star Maa, ETV Telugu, Zee Telugu, Gemini TV and Gemini Movies were at first, second, third, fourth and fifth positions respectively.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	STAR Maa	648920
2	ETV Telugu	435883
3	Zee Telugu	398764
4	Gemini TV	361879
5	Gemini Movies	187486
AP/ Telangana (U+R) : NCCS All : 2+ Individuals,

In the Bengali space, Zee Bangla was in the leading position. The channel was followed by Star Jalsha, Jalsha Movies, Zee Bangla Cinema and Sony Aath.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	Zee Bangla	301191
2	STAR Jalsha	259397
3	Jalsha Movies	81904
4	Zee Bangla Cinema	58770
5	Sony Aath	58219
WB (U+R): NCCS All : 2+ Individuals,

Bhojpuri Cinema, Big Ganga, B4U Bhojpuri, Dabangg and Bhojpuri Dhamaka DISHUM were the top 5 channels in the Bhojpuri space.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	Bhojpuri Cinema	54249
2	Big Ganga	48194
3	B4U Bhojpuri	47088
4	Dabangg	15522
5	Bhojpuri Dhamaka DISHUM	13893
Bihar/Jharkhand (U+R) : NCCS All : 2+ Individuals

Zee Marathi, Fakt Marathi, Colors Marathi, Zee Talkies and Star Pravah were the top 5 channels in the Marathi genre.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	Zee Marathi	379312
2	Fakt Marathi	244501
3	Colors Marathi	175923
4	Zee Talkies	153550
5	STAR Pravah	97017
Mah/ Goa (U+R) : NCCS All : 2+ Individuals,

In the Malayalam space, Asianet continued to hold its leading position. Flowers TV, Mazhavil Manorama, Asianet Plus and Surya TV were at second, third, fourth and fifth positions respectively.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	Asianet	273655
2	Flowers TV	115038
3	Mazhavil Manorama	92616
4	Asianet Plus	57324
5	Surya TV	54740
Kerala (U+R) : NCCS All : 2+ Individuals,

Zee Kannada, Colors Kannada, Udaya TV, Star Survarna and Udaya Movies were the top 5 channels in the Kannada space in week 28 of BARC India Ratings

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	Zee Kannada	397827
2	Colors Kannada	290193
3	Udaya TV	215579
4	Star Suvarna	153160
5	Udaya Movies	149786
Karnataka (U+R) : NCCS All : 2+ Individuals,

PTC Punjabi, Pitaara TV, DD Punjabi, T TV and Manoranjan Movies were the top 5 channels in the Punjabi space

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	PTC Punjabi	53114
2	Pitaara TV	25435
3	DD Punjabi	18843
4	T TV	17388
5	Manoranjan Movies	17144
Pun / Cha (U+R): NCCS All: 2+ Individuals,

In Oriya space, Tarang, Zee Sarthak, Alankar, Prarthana, and Tarang Music were the top 5 channels

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 28
1	Tarang	160987
2	Zee Sarthak	133773
3	Alankar	49124
4	Prarthana	27619
5	Tarang Music	26697
Odisha (U+R) : NCCS All : 2+ Individuals,

July 19, 2019

Makara Sankranti helped viewership soar in Andhra Pradesh, Telangana, Tamil Nadu

MUMBAI: The festival of Makara Sankranti, also called as Thai Pongal by Tamils, is a harvest festival dedicated to the Sun which is usually celebrated every year during the month of January. Broadcast Audience Research Council (BARC) data suggests that on this occasion, Andhra Pradesh (AP), Telangana (TL) and Tamil Nadu observed high availability of viewers on TV on this day.

The government declared a six-day holiday on account of Pongal celebration which led to additional tune in and growth in television consumption in TN. On the back of special programming aired on the general entertainment channels (GECs) in these languages, the two markets saw growth in terms of time spent by the audiences. In Tamil Nadu the average time spent (ATS) by viewers grew 14 per cent whereas in AP/TL it grew by 13 per cent.

Backing it up with some more accurate data, the ATS in Tamil Nadu grew from 4 hours 37 minutes 11 secs to 5 hours 16 mins 26 secs on Total TV and in AP/TL, it grew from 4 hours 14 min 31 secs to 4 hours 47 min 7 secs.

While comparing the viewership during the year 2018 as against 2019, during this festival, in TN/Pondicherry it raked in 15 per cent viewership as compared to 6 per cent in the year 2018 in week 3 as per BARC data.

Meanwhile, the year 2019 wasn’t as great as the year 2018 for AP/TL in terms of viewership, because it observed a downfall from 18 per cent to 15 per cent in the week 3 of the BARC data.

Talking about Tamil Nadu, the TV channels witnessed a 14 per cent growth primarily contributed by Tamil GEC which grew by 21 per cent with respect to previous week. Sun TV was the dominant player where its world television premiere, Sandakozhi 2, helped it garner 13731 impressions (000s).

According to the FICCI Frames 2018, Southern state contributes substantially to the TV viewership when compared to the rest of the HSM (Hindi speaking market). Out of the total daily tune- in on TV of 566 million, 191 million viewership comes from South which is almost one-third of the total TV viewership of the country. The remaining 375 million viewership arises from the HSM.

Talking about AP/TL, Telugu GEC channels saw 15 per cent growth in viewership. Telugu music and Telugu movies witnessed 13 per cent and 12 per cent growth respectively. Here, ETV Telugu ruled the roost with its special event—Sakutumba Saparivara Samethanga, with 7806 Impressions (000s).

Not only this, South viewers have been active during Dussera and Diwali with 16 per cent rise in viewership while HSM has stayed almost unchanged with just 1 per cent rise in viewership. Kerala and TN markets are seen leading the country’s total viewership during Diwali with a rise of 32 per cent and 30 per cent respectively.

February 4, 2019

Sony Marathi new entrant in BARC regional data week 3

MUMBAI: In the Bengali market, Sony Aath emerged as the new player this week that secured fifth position in BARC data week 3. Dabangg emerged as the new player in the market by securing third position in the Bhojpuri market. Zee Kannada and Colors Kannada swapped their first and second positions in the Kannada cluster. No changes were observed in Malayalam, Tamil and Telugu space. Sony Marathi, a new player secured fifth position.

Bangla

Zee Bangla, Star Jalsha and Colors Bangla continued to be on first, second and third positions respectively. Aakash Aath stood at fourth position. Sony Aath emerged as the new player this week that secured fifth position.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 3
1	Zee Bangla	365251
2	STAR Jalsha	296327
3	Colors Bangla	61378
4	Aakash Aath	53125
5	Sony Aath	51530
WB (U+R): NCCS All : 2+ Individuals

Bhojpuri

Bhojpuri Cinema and Big Ganga retained their first and second positions respectively. Dabangg emerged as the new player in the market by securing third position. Bhojpuri Dhamaka Dishum and Housefull Action bagged fourth and fifth positions respectively.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 3
1	Bhojpuri Cinema	47211
2	Big Ganga	38077
3	Dabangg	16003
4	Bhojpuri Dhamaka DISHUM	13433
5	Housefull Action	5296
Bihar/Jharkhand (U+R) : NCCS All : 2+ Individuals

Kannada

Zee Kannada and Colors Kannada swapped their first and second positions respectively. Udaya TV and Udaya Movies retained their third and fourth positions. Star Suvarna emerged as the new player by bagging fifth position.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 3
1	Zee Kannada	440745
2	Colors Kannada	415942
3	Udaya TV	276783
4	Udaya Movies	186878
5	Star Suvarna	156250
Karnataka (U+R) : NCCS All : 2+ Individuals

Malayalam

No changes were observed in the Malayalam segment. Asianet, the Malayalam general entertainment channel from Star TV, managed to be on first position, followed by Flowers TV, Mazhavil Manorama, Surya TV and Asianet Movies second, third, fourth and fifth positions.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 3
1	Asianet	298081
2	Flowers TV	107394
3	Mazhavil Manorama	82733
4	Surya TV	66601
5	Asianet Movies	52650
Kerala (U+R) : NCCS All : 2+ Individuals

Marathi

Zee Marathi, Colors Marathi, Star Pravah and Zee Talkies maintained their first, second, third and fourth positions respectively. Sony Marathi, a new player secured fifth position.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 3
1	Zee Marathi	464115
2	Colors Marathi	155386
3	STAR Pravah	110898
4	Zee Talkies	105307
5	Sony Marathi	40542
Mah/ Goa (U+R) : NCCS All : 2+ Individuals

Tamil

Sun TV, Star Vijay, Zee Tamil, KTV and Adithya TV mainted their first, second, third, fourth and fifth positions.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 3
1	Sun TV	1098161
2	STAR Vijay	555004
3	Zee Tamil	530225
4	KTV	353110
5	Adithya TV	100194
Tamil Nadu/ Puducherry (U+R) : NCCS All : 2+ Individuals

Telugu

Star Maa, Zee Telugu, ETV Telugu, Gemini TV and Gemini Movies held on to their first, second, third, fourth and fifth positions respectively.

Rank	Channel Name	Weekly Impressions (000s) sum
		Week 3
1	STAR Maa	733979
2	Zee Telugu	616851
3	ETV Telugu	543543
4	Gemini TV	470183
5	Gemini Movies	213778
AP/ Telangana (U+R) : NCCS All : 2+ Individuals

January 28, 2019

Sony Aath enters Bangla top 5 in BARC week 51

MUMBAI: In the Bengali space, Sony Aath emerged as the new player standing on fifth position in BARC data week 51. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position in the Bhojpuri market. Udaya Movies and Star Suvarna exchanged their fourth and fifth positions in the Kannada space. No changes were observed in Malayalam, Marathi, Tamil and Tamil segment.

Bangla

Zee Bangla and Star Jalsha continued to be ifirst and second positions with 384866 impressions '000s and 319968 impressions '000s respectively. Jalsha Movies and Colors Bangla interchanged their third and fourth positions respectively with 72066 impressions '000s and 66767 impressions '000s. Sony Aath emerged as the new player standing at fifth position with 65304 impressions '000s.

Bhojpuri

Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum and Housefull Action continued to be at first, second, third and fourth positions respectively with 46293 impressions '000s, 42393 impressions '000s, 12973 impressions '000s and 7470 impressions '000s. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position with 2528 impressions '000s.

Kannada

Colors Kannada, Zee Kannada and Udaya TV continued to be in first, second and third positions respectively with 413752 impressions '000s, 213661 impressions '000s and 213661 impressions '000s. Udaya Movies and Star Suvarna exchanged their fourth and fifth positions with 177113 impressions '000s and 160377 impressions '000s respectively.

Malayalam

No changes were observed in the Malayalam space. Asianet, the Malayalam general entertainment channel from Star TV retained its first position with 291882 impressions '000s. Flowers TV, Mazhavil Manorama, Surya TV and Asianet Movies also continued to be second, third, fourth and fifth positions with 102017 impressions '000s, 88354 impressions '000s, 80230 impressions '000s and 61768 impressions '000s respectively.

Marathi

Zee Marathi, Colors Marathi, Star Pravah and Zee Talkies and Zee Yuva continued to be on first, second, third, fourth and fifth positions respectively with 394208 impressions '000s, 147681 impressions '000s, 123367 impressions '000s, 113346 impressions '000s and 43716 impressions '000s.

Tamil

Sun TV, Star Vijay, Zee Tamil, KTV and Adithya TV continued to be in first, second, third, fourth and fifth positions respectively with 902033 impressions '000s, 493107 impressions '000s, 487720 impressions '000s, 318325 impressions '000s and 104737 impressions '000s.

Telugu

Star Maa, Zee Telugu, ETV Telugu, Gemini TV and Gemini Movies hold on to their first, second, third, fourth and fifth positions respectively with 643948 impressions '000s, 508627 impressions '000s, 455719 impressions '000s, 441445 impressions '000s and 198809 impressions '000s.

December 31, 2018
Oscar Movies Bhojpuri new entrant in BARC regional data week 50

MUMBAI: In the Bengali space, Colors Bangla and Jalsha Movies interchanged their third and fourth positions in BARC data week 50. Oscar Movies Bhojpuri emerged as the new player in the market by securing fifth position in the Bhojpuri market. Zee Kannada continued to be the dominant player in the Kannada space. No changes were observed in Malayalam, Marathi, Tamil and Telugu segments.

Bangla

Zee Bangla and Star Jalsha continued to be in first and second positions with 366948 impressions '000s and 314622 impressions '000s respectively. Colors Bangla and Jalsha Movies interchanged their third and fourth positions respectively with 69932 impressions '000s and 64544 impressions '000s. Aakash Aath continued to be in fifth position with 57418 impressions '000s.

Bhojpuri

Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum and Housefull Action continued to be in first, second, third and fourth positions respectively with 43864 impressions '000s, 38495 impressions '000s, 13994 impressions '000s and 6477 impressions '000s. Oscar Movies Bhojpuri emerged as the new player in the market by securing fifth position with 2297 impressions '000s.

Kannada

Colors Kannada, Zee Kannada and Udaya TV continued to be in first, second and third positions respectively with 425910 impressions '000s, 399817 impressions '000s and 211325 impressions '000s. Star Suvarna and Udaya Movies stood at fourth and fifth positions with 179493 impressions '000s and 179123 impressions '000s respectively.

Malayalam

Asianet, the Malayalam general entertainment channel from Star TV retained its first position with 310692 impressions '000s. Flowers TV, Mazhavil Manorama, Surya TV and Asianet Movies also continued to be in second, third, fourth and fifth positions with 108223 impressions '000s, 86641 impressions '000s, 85330 impressions '000s and 59908 impressions '000s respectively.

Marathi

Zee Marathi, Colors Marathi, Star Pravah, Zee Talkies and Zee Yuva continued to be in first, second, third, fourth and fifth positions respectively with 392454 impressions '000s, 159632 impressions '000s, 129360 impressions '000s, 112082 impressions '000s and 49209 impressions '000s.

Tamil

Sun TV, Star Vijay, Zee Tamil, KTV and Aadithya TV retained their first, second, third, fourth and fifth positions respectively with 906402 impressions '000s, 502108 impressions '000s, 487544 impressions '000s, 316618 impressions '000s and 101685 impressions '000s.

Telugu

Star Maa, Zee Telugu, ETV Telugu, Gemini TV and Gemini Movies continued to be in first, second, third, fourth and fifth positions respectively with 646277 impressions '000s, 542091 impressions '000s, 473513 impressions '000s, 418739 impressions '000s and 189137 impressions '000s.

December 24, 2018
Star Maa is 3rd highest viewed channel in the country

MUMBAI: Among all the other players in the Telugu general entertainment channels (GECs) space, Star India has led in the already cluttered market consistently over the last few weeks. According to BARC data in week 34 of 2018, Star India’s GEC channel, Star Maa, is now the third highest viewed channel in the country.

The channel claims to have an undisputed leadership over Zee that dominates the Bangla and Marathi segments. Star Maa claims to be on top of Zee Telugu by garnering 37 per cent in terms of viewership. Star Maa retained its leadership position in BARC’s week 34 with 657052 impressions (000s) sum, whereas Zee Telugu secured second position with 487964 impressions (000s) sum, followed by Gemini TV, ETV Telugu and Gemini Movies bagging third, fourth and fifth positions with 486908 impressions (000s) sum, 465314 impressions (000s) sum and 218436 impressions (000s) sum respectively.

Karthika Deepam, Koyilamma and Kumkuma Puvva are among the top 5 programs as per BARC data that are working quite well for the channel. Furthermore, the channel is gearing up to entertain viewers with some impactful properties like Pelli Choopulu where popular TV anchor Pradeep sets out to meet eligible girls and find a potential life partner, The Great Telugu Laughter Challenge judged by the most popular Telugu comedy star Bhramanadam and Mouna Ragam a poignant story of an unwanted girl child who survives an illegal abortion attempt and journeys to become the protector of her house.

The channel is at 936 GRPs, the highest for the Telugu brand in the BARC era [BARC, Wk 34 2018, Urban 15+ AP / TS ]. It also claims to have a well-rounded viewership in fiction, non-fiction and the biggest Tollywood movies, where it leads with more than 70 per cent slots in the prime time viewership for fiction genre. Also, Bigg Boss Season 2 in Telugu is delivering strong with a whopping 4.4 crore viewers tuning in each week.

August 31, 2018
IPL 10 doesn’t guarantee Sony SIX ‘Top 10′ seat, Zee Telugu enters across genres’ list again

MUMBAI: Sony Max continued its dominance over the viewership ratings in week 16, according to Broadcast Audience Research Council of India (BARC) data Top 10 Channels *Across Genre: All India (U+R) : 2+ Individuals. Zee Telugu returned to the top 10 channels across genres list after a week’s hiatus, whereas Sony Six exited the list, the trendy IPL10 viewing notwithstanding.

(Zee Telugu has been present in the top 10 channels across genre list for 12 of the 16 weeks in 2017 so far). As a matter of fact, the top eight ranks in week 16 were unaltered as compared to week 15. There was generally a drop in Impressions in week 16 as compared to week 15. with Gemini being the only channel in the top 10 list that bucked this trend

Three channels from the Network18 (Colors, ETV Telugu and Rishtey) stable appeared in the Top 10 list of channels. Others in the list were two channels each from ZEEL (Zee TV and Zee Telugu), Sony Pictures Network (Sony MAX and Sony Pal) and Sun Network (Sun TV and Gemini TV), and one from Star India (i.e., Star Plus).

Based on the Impressions (000s), six channels from the Hindi-speaking (HSM) market, three from the Telugu market and one from the Tamil market figured in the top list.

Sony MAX clocked 13,16,227 Impressions (000s) Sum in BARC week 16 to claim the top slot, followed by Sun TV with 11,30,699 Impressions Sum. Star Plus was on the third spot with a distant 6,97,572 Impressions (000s) Sum. In week 15, Star Plus had garnered 7,60,241 Impressions (000s) Sum.

At the fourth place was Network18’s Colors with 6,00,514 Impressions (000s) Sum followed by Sony Pal which retained its week 15’s fifth spot with 5,98,821 Impressions (000s) Sum. Gemini TV with 5,93,814 Impressions (000s) Sum (5,61,209 Impressions (000s) Sum in week 15) was at the sixth position followed by Zee TV with 5,37,631 Impressions (000s) Sum.

Network18’s Rishtey was at the eighth spot with 5,16,690 Impressions (000s) Sums followed by Zee Telugu with 4,67,102 Impressions (000s) Sum. Network18s ETV Telugu completed the list at the tenth spot with 4,62,987 Impressions (000s) Sum.

April 29, 2017
BARC week 36: Sun TV continues to rule the roost by far across genres

BENGALURU: Except for a blip during the IPL weeks, the Tamil regional GEC Sun TV has held firm to its apex position in the top ten channels list based on ratings as per BARC data. While Hindi GECs’ dominated the top ten channels, taking seven of the spots, two other regional channels (besides Sun TV) have edged into the list over the past few months. Regional channels grabbed the numero uno, fifth and eighth spots in the list.

Among the top ten channels in BARC week 36 of 2016 were three Star India Channels; two channels each from or associated with the Sun Network, the Essel Groups ZEEL, Network 18; and one from Sony Pictures Networks India Pvt Ltd.

And so Sun TV continued to rule the roost in BARC in week 36 with 1069531 Weekly Impressions (000s) sum, followed by Star Plus, Zee TV and Colors from the Hindi GEC space at second, third and fourth positions respectively. Star Plus had 787960 Weekly Impressions (000s) sum, while Zee TV had 612813 Weekly Impressions (000s) sum, and Colors had 603413 Weekly Impressions (000s) sum

On fifth position was another regional channel from the Sun Network – the Telugu GEC Gemini with 574960 Weekly Impressions (000s) sum. Zee Anmol and Sony Max followed at sixth and seventh spots with 488422 Weekly Impressions (000s) sum and 463425 Weekly Impressions (000s) sum. Another regional channel associated with the Network 18 stable – ETV Telugu come in at eighth place with 453836 Weekly Impressions (000s) sum. The last two spots were taken by Star India’s Star Utsav with 437286 Weekly Impressions (000s) sum and Life OK with 423635 Weekly Impressions (000s) sum at ninth and tenth place in that order.

September 15, 2016