MUMBAI: In a plot twist worthy of a prime-time sports drama, Eventfaqs Media has levelled up by acquiring a majority stake in Sportzpower—the B2B media brand that’s been quietly powering India’s sports, gaming, and esports chatter since before it was cool. It’s a move that blends backstage brilliance with front-page action, and positions both companies to tackle the subcontinent and the middle east like a well-coordinated tag team.
The announcement dropped on 11 April 2025, but the game plan is far from a last-minute Hail Mary. Eventfaqs, the heavyweight in India’s events and experiential marketing circuit since 2007, has made it clear: this acquisition is about scaling the turf and owning the spotlight across new markets.
“We are very excited to take a majority stake in Sportzpower and partner with the brand to assist it in achieving its goals,” said Eventfaqs Media MD Deepak Choudhary. “It is a unique collaboration that will benefit both the brands in our quest to be the leaders in our businesses in the sub-continent and the Middle East markets.”
Founded in 2008, Sportzpower built its niche through deep dives into India’s sports industry—be it cricket, football, golf or esports—delivering analysis, forums, newsletters, and more to the suits behind the stadium lights. With their signature single-sport knowledge series and dedicated forums like India Football Forum and India Pro Leagues Forum, they’ve made business-speak out of sport-speak.
Sportzpower co-founder Thomas Abraham called the deal “a thrilling moment”, adding, “It comes at an opportune time as the sports sector is growing at a scorching pace in India, and the middle east countries are now establishing their interest and growing in multiple sports, including cricket.”
Meanwhile, fellow co-founder C.P. Thomas sees the move as a launchpad. “This collaboration… will propel Sportzpower to play a pivotal role in shaping the narrative in India and beyond for these new-age industries,” he said. Translation: it’s not just about reporting the news—it’s about making it.
The synergy here isn’t just corporate fluff. Eventfaqs brings its multi-channel muscle—across digital, print, and live events—to help Sportzpower step into the international arena with bigger conferences, broader audiences, and brighter lights. And with gaming and esports booming faster than a T20 innings, timing couldn’t be sharper.
The goal? To become the dominant voice in the B2B media landscape of sport, gaming, and experiential marketing.
Think less press release, more power play.
