MUMBAI: CNN-IBN has claimed leadership in the English News market. As per the latest TAM data the channel, this week, has emerged as the leader in most TGs, including the crucial primetime TG.
Market: All India, Period: Week 47
All day
| CS AB 25+ MALE | 38 per cent |
| CS AB 25+ | 38.5 per cent |
| CS AB 15+ | 33 per cent |
Weekdays Primetime
| CS AB 25+ MALE | 41.2 per cent |
| CS AB 25+ | 39.4 per cent |
| CS AB 15+ | 39.5 per cent |
CNN-IBN and IBN 7 editor in chief Rajdeep Sardesai said, “These findings are yet another source of delight to our team, who have consistently worked hard to get this far. However, being a key player in today’s competitive media market means that we take such achievements in our stride and use them to motivate us to continue attaining new heights.”
CNN-IBN and IBN 7 network sales head Sanjay Dua added, “CNN-IBN, by providing quality English News is able to create a confluence between the continuously increasing affluent Indian community and the discerning marketer.”
Relative channel shares of English News channels:
| Channel |
Relative share percentage All Day |
Relative share percentage Weekday |
| CNN IBN | 33 | 39.5 |
| NDTV 24×7 | 33 | 30.2 |
| Times Now | 17 | 14 |
| Headlines Today | 11 | 7 |
| CNN | 6 | 7 |
| BBC | 0 | 2.3 |
TG: CS AB 15 years +
Market: All India
Period: week 47
Source: TAM Peoplemeter System