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Tag: EMotorad

  • Top five electric cycle manufacturers in India

    Top five electric cycle manufacturers in India

    Mumbai: In India, electric cycles are becoming a hot trend for city dwellers. The green wave is driven by a perfect storm: rising fuel costs, a growing eco-consciousness, and initiatives that support e-bike adoption. E-bike production is booming, making e-cycles a potential game-changer for India’s transportation sector. Not only is this trend eco-friendly, but it also paves the way for exciting innovation and economic benefits.

    Here are the top electric cycle manufacturers in India

    DYNEM: DYNEM, India’s leading electric cycle gigafactory, produces over 500,000 e-cycles annually. It offers a wide range of e-bikes suitable for urban and off-road use, along with essential components like high-performance motors, LCD displays, controllers, and batteries. As a comprehensive supplier, DYNEM serves global e-bike companies seeking quality drivetrain solutions. India’s low import duties (0 to 2.5%) for European and American importers provide a competitive advantage, facilitating access to cost-effective manufacturing and legal anti-dumping options.

    Hero Lectro: Hero Electro, distinct from its larger sibling Hero Electric which specializes in electric scooters, is a key player in India’s rapidly growing electric cycle market. While Hero Electric focuses on two-wheeled electric vehicles, Hero Electro carves out a niche specifically in electric bicycles, or e-bikes. This targeted approach allows them to cater to the unique needs of urban commuters seeking eco-friendly and efficient transportation solutions.

    Tru-Bike: A young and impactful player in India’s e-bike revolution, Tru Bikes, established in 2020, has carved a niche for itself in Ludhiana, Punjab. This manufacturer stands out for its diverse offerings, encompassing adult e-bikes, e-mobility vehicles, and even premium kids’ bicycles. Tru Bikes combines innovation and quality, with a global reach that exports its products beyond Indian borders.

    EMotorad: Dhoni-backed Pune’s EMotorad is leading the e-bike charge in India. They focus on affordability and cutting-edge tech for a wide range of riders. Their premium e-bikes cater to both eco-conscious commuters and adventure seekers, making them a key player in India’s sustainable transportation revolution.

    NIBE Motors: Nibe Motors, a Maharashtra-based manufacturer, is a prominent name in India’s electric cycle scene. Established in Nashik, they’ve gained recognition and offer a range of e-bikes with features like robust build, ergonomic design, and ARAI (Automotive Research Association of India) approval. Their focus on domestic production positions them as a strong contender in India’s electric transportation revolution.

  • Mahendra Singh Dhoni invests in EMotorad

    Mahendra Singh Dhoni invests in EMotorad

    Mumbai: Pune-based EV startup EMotorad recently forged a significant partnership with cricket legend and former Indian captain Mahendra Singh Dhoni. His strategic investment will entail equity ownership in EMotorad alongside his new role as the company’s brand endorser.

    Expressing his enthusiasm for this collaboration, Dhoni said, “The future is in our hands. We are in an era where innovation plays a huge role in shaping sustainable solutions, and I’m a fan of new-age companies that build these. EMotorad stands at the forefront of shaping the future of mobility, and I am thrilled to be a part of this journey!”

    Founded in 2020 by Rajib Gangopadhyay, Kunal Gupta, Aditya Oza, and Sumedh Battewar, EMotorad is committed to revolutionising personal mobility solutions. It aims to fill the transportation gap and dent the global e-cycle market share. They are expanding globally,  investing in cutting-edge technology, fostering strategic partnerships, and delivering exceptional quality and value to consumers worldwide.

    EMotorad co-founder and CEO Kunal Gupta said, “It requires a great degree of level-headedness with humility to be MS Dhoni. He is nothing short of India’s national icon who embodies leadership, teamwork, adaptability, and maintaining calmness under pressure – be it on pitch or off. He’s Thala for a reason! He perfectly embodies the core values of EMotorad: someone with passion, authenticity, and most importantly the love for bikes, cars, and now our e-cycles. We started EMotorad with a simple mission: to optimise the world of mobility and create fun moments for people and the planet – and who better than MS Dhoni to represent this.”

    In November 2023, EMotorad secured Rs 164 crore in a Series B funding round led by Panthera Growth Partners. This capital was used to bolster its manufacturing capabilities, expand its global outreach, and enhance its R&D facility.

    Beyond its digital footprint, EMotorad boasts a network of over 350 dealers across India and more than 10 EM experience centres. While its roots and base operations are firmly anchored in India, its operations extend across eight countries, showcasing its commitment to global expansion and accessibility.

  • Dhoni sings ‘Bole Jo Koyal’ in EMotorad’s viral e-cycles campaign

    Dhoni sings ‘Bole Jo Koyal’ in EMotorad’s viral e-cycles campaign

    Mumbai: EMotorad dropped a new campaign that got MS Dhoni singing ‘Bole Jo Koyal’ while riding their e-cycle. The video is an ode to the meme that went viral in 2019, leaving Mahi fans in splits that featured a Mahi look-alike grooving to Bole jo Koyal. The brand wanted to bring the same meme to life, but this time, getting Dhoni to sing the song while educating customers about their e-cycles. A huge win for the internet.

    In their latest ad campaign, MS Dhoni is riding a T-rex Air EMotorad e-cycle from their premium Desire range. The ad shows two animated koyals admiring Captain Cool and his brand-new ride while discussing the cycle’s features, such as its removable battery, 70-plus km range, and other specifications.

    Sharing his insight on the campaign, EMotorad CMO Aditya Oza commented, “Our aim was simple. We wanted to bring the magic from memes and give MS fans something they were waiting for. MS was such a good sport and open to new ideas while doing something different! Infact, he is one of the very few who trolled his trollers and they loved it too! What an end statement for the entire thing. MS holds a special connection with this wildy famous song, and I too, along with countless fans, wished to see him synergise this once! We love the reactions and are thrilled to bring together two icons – Dhoni and the ‘Bole Jo Koyal’ song – in a way that celebrates joy, humour, the spirit of adventure, and our very own e-cycles. This turned out to be a ‘break the internet moment’ and partnering with Dhoni makes it even more special as we aimed to promote electric cycles in a fun way!”

  • Top five electric bicycle brand making waves in India

    Top five electric bicycle brand making waves in India

    Mumbai: Electric bicycles are gaining popularity in India, and transforming the way people commute. Their eco-friendly design and affordability are fueling their rise in popularity. As cities battle pollution and traffic jams, electric bicycles emerge as a sustainable solution for urban travel. The pedal assist technology makes riding effortless, opening them up to people of all ages and fitness levels. Government initiatives promoting electric vehicles and a growing awareness of environmental conservation are propelling electric bicycles forward as a clean and convenient mode of transportation across the country.

    1. EMotorad Doodle V3

    The EMotorad Doodle v3 foldable electric bicycle prioritizes both convenience and performance for the urban rider. Its high-tensile aluminum frame folds seamlessly for effortless storage and transport, while the vibrant color options and lifetime warranty ensure a stylish and reliable ride. The Doodle boasts a powerful 12.75Ah battery with a quick-release mechanism, along with a waterproof LCD display for real-time ride data.  A 250W rear hub motor combined with a Shimano Tourney 7-speed drivetrain offers smooth and efficient pedaling assistance, while the wide 4-inch fat tires provide exceptional stability on any terrain. Whether navigating city streets or exploring new paths, the EMotorad Doodle v3 is the perfect companion for eco-conscious cyclists seeking a blend of comfort, power, and functionality.

    2. Nexzu Bazinga

    Leading the charge in long-distance electric mobility, the Nexzu Bazinga redefines your concept of e-bikes. Powered by a robust 14.5Ah Lithium-ion battery, the Bazinga boasts an impressive 100km range on a single charge. Conquer your daily commutes effortlessly or embark on extended leisure rides with minimal pedaling. The Bazinga offers dual riding modes: choose pedal-assist for a healthy workout or full throttle for a relaxed cruise, all while reaching speeds of up to 25 km/h. Safety remains a top priority with the inclusion of anti-skid pedals, advanced disc brakes, and an automatic electric cut-off that activates during braking. Wide, knobby 26-inch nylon tires provide exceptional stability on various terrains, while a front headlamp and built-in horn ensure optimal visibility and safety during nighttime rides. The Nexzu Bazinga is the perfect companion for eco-conscious riders seeking a blend of performance, comfort, and extended range.

    3. Vaan Urbansport

    Vaan’s URBANSPORT premium electric cycle, designed and engineered by Benelli, redefines urban commuting by seamlessly blending style with eco-friendly technology. The powerful 250W rear hub motor propels you effortlessly for up to 60 kilometers on a single charge, with a maximum assisted speed of 25 kilometers per hour. Choose your riding style with a variety of modes – throttle, pedal assist, cruise, or even pure mechanical for a traditional cycling experience. The removable 48V 7.5Ah lithium-ion battery offers peace of mind for longer rides, while the compact and comfortable unisex aluminum frame ensures a smooth ride. Equipped with a Smart Vaan LCD display, 7-speed Shimano Tourney derailleur, Spinner USA front shock, and Promax disc brakes, the URBANSPORT prioritizes both performance and safety. Whether you’re a seasoned cyclist or new to the electric revolution, discover a sustainable and stylish way to navigate your city.

    4. Hornback X1

    The HORNBACK X1 electric bicycle prioritizes both functionality and performance for urban riders. This innovative folding design collapses seamlessly for effortless storage and transport, ideal for apartments, offices, or public commutes. Catering to users aged 16-50, the X1 boasts a weather-resistant build and a durable alloy steel and stainless steel frame, ensuring longevity and reliability.  A powerful battery delivers an impressive 45km range on a single charge, making the X1 a compelling choice for eco-conscious riders seeking a convenient and efficient commuting solution. While comfort ratings may suggest slight improvements are possible, the X1’s user-friendly features, ease of assembly, and impressive range solidify its position as a leading contender in the folding electric bicycle category.

    5. Hero Lectro Unisex

    Hero Lectro unveils a new electric bicycle built for performance. This e-bike features a large 700mm wheel size for smooth riding and a powerful 250W BLDC motor delivering high torque. The lightweight, high-quality aluminum frame measures 175x28x115mm and weighs around 20kg, making it easy to maneuver.  For added convenience, it boasts four riding modes to suit your needs and an IP67-certified integrated battery for superior water resistance. Available in a sleek black finish, this Hero Lectro electric bicycle is a compelling option for urban riders seeking a blend of performance, comfort, and eco-friendly transportation.

  • Dhoni riding on eCycle video goes viral

    Dhoni riding on eCycle video goes viral

    Mumbai: Cricket legend Mahendra Singh Dhoni has caught fans’ eyes again with his latest ride: An e-cycle. From tractors to bikes, Dhoni’s changing wheels keep us intrigued—or rather, pedalling.

    The internet is buzzing about a video from famous photographer Viral Bhayani, showing Thala riding an electric bicycle. In just one day, the video got one million plus views, sparking lots of talk on social media. Now, Instagram is filled with clips of Mahi on his new e-cycle, and fans are curious to learn more about his new trendy ride.

    This unexpected transition from horsepower to pedal power has ignited a frenzy of curiosity among fans and media alike. The electric cycle has been identified as Doodle V3, a foldable e-cycle, that has a top speed of 25 kmph and is made in India.

    In an era where sustainability holds increasing importance, Dhoni’s embrace of eco-friendly transportation sends a powerful message. With celebrities endorsing e-cycles, this emerging trend not only reflects a shift towards environmentally conscious choices but also serves as a positive reminder for promoting greener alternatives.

  • EMotorad’s ‘Daddy of E-cycles’ campaign featuring Upendra Limaye goes viral

    EMotorad’s ‘Daddy of E-cycles’ campaign featuring Upendra Limaye goes viral

    Mumbai: EMotorad – an electric cycle brand recently launched its ‘Daddy of all E-cycles’ campaign starring the famous Marathi actor, Upendra Limaye. The films have since then spread like wildfire, making the brand jump on the virality bandwagon and has spun a trend of its own that highlights the brand’s manufacturing strength and quality highlighted through its latest electric cycles Doodle V3 and T-Rex Air. Manufactured in Pune and exported globally, the brand embodies the essence of the ‘Make in India’ movement making it truly ‘Aatmanirbhar’.  

    The films are set in a mysterious warehouse, starring Upendra Limaye in the role of Daddy, accompanied by a group of mesmerised GenZs. Taking centre stage, he unveils the latest electric cycle, giving an ode to EMotorad’s creative capacity. EMotorad’s campaign establishes the brand’s commitment to inspire people by coupling the aspiration for a healthy lifestyle with sustainable mobility.  

    Commenting on the launch of the campaign, EMotorad CEO Kunal Gupta said, “Being a leading electric cycle manufacturer, we continue to push the boundaries of innovation with our impressive production capabilities. With ‘Make in India’ at the forefront of our vision, we offer fresh perspectives, in terms of mobility, by leveraging the power of our extraordinary products built with global standards. Our recent campaign is more than just a visual panorama, but a testament to our ability to blend ecycle riding with nuances of fun along the way.”

    The viral brand campaign has already made strides in the market, crossing over 1M views. Upendra Limaye’s star power and EMotorad’s unparalleled artistic spirit, have enabled the brand to solidify its position amongst the Indian masses, leaving a mark on the way the country views sustainable mobility.

    What was unique about the campaign was their style of delivery. Taking concepts like removable battery hain ‘kahin bhi charge karo, phone jaise!’, ‘paanch riding modes’ or ‘button ghumao, gear lagao’ largely appealed to the masses making the ad incredibly effective.

    EMotorad is emerging as the apex choice for urban commuters. To combat with rising fuel prices, traffic, and exorbitant cab fares – this start-up is revolutionalising mobility. Their ecycles start from Rs 25,000 and are available on their website www.emotorad.com.