ITV

Tag: EMEIA

  • BBC Food channel launches in Scandinavia

    BBC Food channel launches in Scandinavia

    LONDON: BBC Worldwide has announced that its channel BBC Food has launched across Sweden, Norway, Denmark and Finland. BBC Food is the first new BBC channel to launch in Europe since 1995 when BBC Prime took to the airwaves.
     

    As the name suggests the content deals with cuisines and the different styles of chefs including the likes of Delia Smith and Gary Rhodes. Cooking shows that viewers will feast on include Delia’s How to Cook, Ready Steady Cook with Ainsley Harriott, Lesley Waters and Kevin Woodford, and Rick Stein’s seafood series Taste of the Sea. Keith Floyd will be ‘taking coals to Newcastle’ as he teaches the new audience some of their own culinary skills as he travels around the region with his travel cookery programme, Floyd’s Fjord Fiesta.
     

    Commenting on the launch of the channel into the market, BBC Worldwide director of channels EMEIA, Wayne Dunsford, said: “The enormous popularity of cooking programmes and the rise of celebrity chefs in television entertainment has created a great appetite for this style of British programming in the region so we are sending in our best celebrity chefs to tickle their taste-buds.” 

    An official release informs that BBC Food will be available to Canal Digital satellite subscribers in Sweden, Norway, Finland and Denmark. BBC Food builds on the success of the entertainment channel, BBC Prime, which has broadcast in Europe since 1995 and now reaches over 12 million international subscribers.

  • Gallagher is BBC Worldwide’s channel head for EMEIA

    MUMBAI: BBC Worldwide has appointed Susanne Gallagher as its new Head of Channels for Europe, the Middle East, India and Africa (EMEIA). Susanne is now responsible for the distribution of BBC Worldwide’s entertainment channels, including BBC Prime and BBC Food, throughout the region
    BBC Worldwide director of channels for EMEIA, Wayne Dunsford, said “Susanne will play a pivotal role in the development of our channel business across all territories. With several years’ experience of both programme sales and channel distribution in several key markets, Susanne brings a comprehensive understanding and appreciation of the broadcast industry to the role.”
    Gallagher said, ” There is enormous potential for new growth of our channel business and it is an exciting challenge to drive channel sales to a new level. Our team will build the business with the introduction of BBC Prime and BBC Food into new territories, expansion of our subscription levels with existing contracts and by establishing new network partnerships to extend coverage in territories where we already broadcast. Another key focus is also to extend our strategy of adding value to existing distribution with initiatives such as localisation.”
    BBC Prime’s content consists of prime programmes from BBC One and BBC Two . The channel targets British travellers and International audiences, BBC Prime is usually available in hotels abroad.
    Gallagher joined the BBC in 1993 working for BBC World Service. She has worked for BBC Worldwide since 1994, taking up sales roles in various markets including Iberia, Africa and the Middle East. Gallagher replaces Charlotte Repholtz who is returning to her native Denmark to manage the BBC Worldwide channels office in Copenhagen. From Denmark, Charlotte will focus on developing channel distribution across Scandinavia, Poland and Hungary.