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MUMBAI: Divya Chadha, one of India’s most dynamic marketing minds, has struck a new chord—this time with Amazon Music. After a six-year symphony at Spotify India...
Mumbai: Leading integrated advertising agency, Sociowash, reinforced its commitment to the city that never sleeps by moving into a bigger office space in Andheri. Founded in...
MUMBAI: Digital sports fan destination FanCode from the house of Dream Sports, has appointed Nishant Nayak as its chief product officer (CPO). He will lead the...
Mumbai: International advertising group WPP has acquired Cloud Commerce Group (CCG), a UK-based technology company that helps brands to market, sell and deliver their products across...
NEW DELHI: With the aim to strengthen its operations, Twitter has appointed Apurva Dalal as director of engineering in India. Being a priority market, and Twitter's fastest-growing...
GURUGRAM: The article is inspired by the great recent occurrences in Brandsville and published in the interest of all creative thinktanks in our fraternity. WhiteHatJr lost...
NEW DELHI: Facebook has named its former VP – product, growth, and analytics Alex Schultz as its new CMO. The news comes after former CMO Antonio...
NEW DELHI: eBay today signed an MoU with the government of Uttar Pradesh for its ‘One District One Product’ program. The MoU will enable MSMEs in...
Mumbai: In line with our Hon’ble Prime Minister’s appeal to Indians to be self-reliant, eBay in India has launched #LocalToGLobal campaign to encourage Indian MSMEs to...
MUMBAI: Marketing mavens are aware that a majority of brand spending in India takes place between August and December every year because of a range of festivals...
MUMBAI: eBay India along with Band Sanam launched its campaign #NoWorldWithoutGirls. The campaign reinforces prohibition of sex determination kits and addresses a social evil that is...
NEW DELHI: A new study shows that Indians led in the number of apps downloaded per month in the first quarter of 201 The survey that...
MUMBAI: MEC India, a leading media agency, announced the appointment of Ravi Sekhar KV as Chief Digital Officer. Sekhar’s role at MEC will be to drive...
MUMBAI: Festive season is a busy time for Indian brands, especially the e-commerce players given the shopping spree the nation witnessed around the time. Thus it...
MUMBAI: Festive season is a busy time for Indian brands, especially the e-commerce players given the shopping spree the nation witnessed around the time. Thus it...
MUMBAI: Continuing to establish its Live RED strategy from two ends, ie, product to channel and consumers gratification to characteristics is this English Entertainment channel. Sony...
MUMBAI: Continuing to establish its Live RED strategy from two ends, ie, product to channel and consumers gratification to characteristics is this English Entertainment channel. Sony...
MUMBAI: Shopmatic, a Singapore-based e-commerce company providing a platform for any merchant to take their business online, has joined hands with leading e-commerce marketplaces like Amazon,...
MUMBAI: Shopmatic, a Singapore-based e-commerce company providing a platform for any merchant to take their business online, has joined hands with leading e-commerce marketplaces like Amazon,...
NEW DELHI: In a one-of-a-kind initiative inspired by a scene in the film, e-bay has created an Anthem for the forthcoming feature ‘Budhia Singh: Born to...
NEW DELHI: In a one-of-a-kind initiative inspired by a scene in the film, e-bay has created an Anthem for the forthcoming feature ‘Budhia Singh: Born to...
Mumbai: New age digital media-tech company Graphene Media has been recently mandated to execute a first of its kind activation for NourishCo’s Tata Gluco Plus (TGP)...
Mumbai: New age digital media-tech company Graphene Media has been recently mandated to execute a first of its kind activation for NourishCo’s Tata Gluco Plus (TGP)...
NEW DELHI: eBay India, which had launched its ‘ebay Choices’ campaign in August to bring refurbished supply on its platform www.ebay.in; today launched a digital advertisement to...
MUMBAI: After taking the only app route with e-tailing platform Myntra, the Bansals are now gearing to make even Flipkart an only app platform by September,...
MUMBAI: The Internet and Mobile Association of India (IAMAI) has welcomed the Competition Commission of India’s (CCI) decision to quash charges of cartelization and anti-competition practices...
MUMBAI: E-Commerce venture eBay India has partnered with Zirca Digital Solutions to connect Indian brands with its advertising platform. With a global consumer base of 155...
MUMBAI: India’s multi-brand loyalty program Payback has tied-up with mobile wallet MobiKwik to extend the strengths of the two platforms to more than 50 million consumers....
MUMBAI: LimeRoad, a social-shopping platform for women, has raised a series C financing following rapid growth in community engagement, scrapbook creation and revenue growth. This...
MUMBAI: Everyone is talking about it. Everyone is on it as well. Online retailers have caught everyone’s fancy and if stats are to be believed then...
MUMBAI: The world is moving online; today with a click of a button people can shop, pay bills and get entertained. Every business model today...
MUMBAI: FCBUlka Interactive recently appointed Joy Das as Media Director – Digital. With the rapid growth that the FCBUlka Interactive arm has been clocking, it was...
MUMBAI: KartRocket, an e-commerce platform for SMEs and retailers, has launched a new powerful order-processing and shipping service for its e-retail clients, ShipRocket. The one-click service,...
MUMBAI: Karl Mehta, the Silicon Valley technology entrepreneur and venture capitalist, today announced Code For India (CFI), a global community of software engineers from around the...
MUMBAI: Facebook has hired Gary Briggs as its first chief marketing officer; most recently Briggs was an adviser to the head of Google (Motorola Mobility) division....
MUMBAI: eBay India today announced a shift in leadership. Latif Nathani, a senior executive in the technology space in both India and the US will join...
MUMBAI: E-commerce marketplace eBay India has unveiled its latest integrated campaign crafted specially for the Indian Premier League (IPL) targeted at T20 cricket enthusiasts. The new...
MUMBAI: Ecommerce marketplace ebay.com has got on board Alok Agarwal as director – marketing. Agarwal moves to ebay from Mahindra Two Wheelers where he was designated...
MUMBAI: Google remains India‘s Most Trusted for the third year in a row but the gap with the second ranked Facebook is a miniscule 3 per...
MUMBAI: eBay India, a leading eCommerce marketplace, has unveiled its latest integrated marketing campaign under the theme ‘Want it. Get it’. The new campaign reinforces the...
MUMBAI: eCommerce marketplace, eBay India, has launched an integrated marketing campaign with ‘Want it. Get it‘as its core message. Developed by Law & Kenneth, the campaign...
MUMBAI: Several generations of marketing and management students have been brought up on the mantra of 4Ps framework: Product, Price, Placement and Promotion. But Pinstorm founder...
MUMBAI: Law & Kenneth has bagged the eBay India’s creative mandate. eBay‘s annual media spends are estimated to be Rs 300 million. The agency‘s Mumbai office...
MUMBAI: MarketWatch.com, a wholly-owned subsidiary of Dow Jones & Company and a provider of business news, financial information and analytical tools, has announced that Robert A....
MUMBAI: The online marketplace eBay India and Nasscom (National Association of Software and Services Companies) unveiled the ‘eBay eCommerce Guide’. Launched by Nasscom president Kiran Karnik...
MUMBAI: After paying a whopping $2.6 billion to acquire Skype last year, eBay has announced its first major business plan: to integrate the internet tele-calling service...
MUMBAI: Internet powerhouses Yahoo! and eBay today announced a multi-year strategic partnership aimed at taking on the likes of search engine leader Google and Bill Gates’...
MUMBAI: Online auction major eBay Inc. will focus this year on consolidation and integration of the acquisitions it had made in 2005. The company had bought...
MUMBAI: Nielsen//NetRatings, which provides data on Internet media has announced that the number of sponsored link advertising impressions on the Google and Yahoo! ad platforms grew...
MUMBAI: MarkMonitor, which works in the area of online corporate identity protection, has announced that World Wrestling Entertainment (WWE) has selected MarkMonitor’s Auction Monitoring solution. The...
