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Mumbai: Flipkart has launched three new ad films under its ongoing campaign #BachonKaKhel to highlight the industry-first benefits and policies introduced for 4.2 lakh sellers. Conceptualized...
Mumbai: FMCG personal care and wellness brand Wow Skin Science has appointed Vaibhav Arora as vice president of e-commerce. In this role, Arora will be responsible...
Mumbai: Havas Media Group (HMG) India, the media agency conglomerate of Havas Group India has announced the launch of Havas Market, a full-service e-commerce offering that...
Mumbai: RK Swamy Media Group has released its Media Pocketbook 2022, reflecting the changing media landscape post the Covid-19 pandemic. The 13th edition of the pocketbook is...
Mumbai: Indian women account for 28 per cent of the country’s total app consumption, with rural users accounting for 16.4 per cent. Together they drive over...
Mumbai: The e-commerce sector’s ad volume share is growing on television at 20 per cent every year since 2019, as per data by Tam Media Research...
Mumbai: Home decor brand Pure Home+Living has assigned its digital, brand and performance marketing duties to Ants Digital. The agency will strategise to enhance the brand’s...
Mumbai: Wow Skin Science’s former executive Madhur Acharya has joined Lenskart as vice president of e-commerce. Acharya quit the personal care brand as vice president of...
Mumbai: Homegrown e-commerce marketplace Flipkart has announced the launch of its latest digital campaign for Flipkart Grocery – a category that continues to see exponential year-on-year...
An established name in the Indian beauty & personal care market, SUGAR Cosmetics was among the early movers into the D2C (direct-to-consumer) space as a digital-first...
Mumbai: TATA Group’s e-commerce brands, Tata CLiQ Luxury- luxury lifestyle platform, and online supermarket – bigbasket have teamed up to launch and grow the luxury gourmet...
Mumbai: AiTrillion, a SaaS marketing platform for e-commerce sellers worldwide, has announced the onboarding of Sudiptaa Paul Choudhury as chief marketing officer (CMO). In this role,...
Mumbai: Myntra has announced its foray into influencer-driven social commerce at scale, to cater to the evolving content consumption patterns and shopping preferences of consumers. As...
Mumbai: Live shopping and conversational commerce are gaining popularity in India, with nearly nine out of 10 people saying they enjoyed the shopping experience, as per...
Mumbai: Fashion marketplace Myntra’s chief marketing officer (CMO) Harish Narayanan has decided to move on from the company. Narayanan’s exit was made official by the company...
Mumbai: Homegrown internet commerce platform Meesho has become the most downloaded e-commerce app globally in October, according to a recent SensorTower blog. During this period, it also...
Mumbai: GroupM India has announced the appointment of Ritika Taneja as head of e-commerce. In this role, Taneja will be leading the e-commerce product offerings to clients...
Mumbai: Creative-tech and digital-first marketing agency DViO Digital roped in as the digital creative and social media marketing partner for e-commerce platform Meesho to lead the...
Mumbai: Beauty and fashion e-commerce platform, Nykaa has announced the acquisition of the Indian skincare brand Dot & Key. This is the first D2C (direct to...
Mumbai: With the ongoing festive season, the sales of smartphones have significantly jumped, with more and more discounts available on e-commerce platforms. The smartphone industry in...
MUMBAI: The Great Indian Festive sales have gotten underway with every e-commerce platform launching its biggest annual blockbuster sale campaign. The growth in internet users, reduction...
Mumbai: Indians are all set to welcome the festive season with a larger online shopping budget compared to last year, despite the initial few tough months...
Mumbai: Ahead of the festive season, Amazon India on Monday announced that customers can now access the shopping portal in Marathi and Bengali in addition to...
Mumbai: E-commerce marketplace Snapdeal announced that it has opened 130 new distribution hubs across all of India since January, covering 26 states and two union territories....
Mumbai: Amazon has announced its plans to hire more than 8,000 direct workforce across 35 cities in India this year, across corporate, technology, customer service and...
Mumbai: Cashify has launched their first TVC with National Award winner Bollywood actor Rajkummar Rao as the brand ambassador. Conceptualised and executed by the in-house team...
Mumbai: dentsu X, the media agency from the house of dentsu India, has won the integrated media mandate for a beauty product company, MyGlamm. As per...
Mumbai: E-commerce platform Snapdeal has announced its brand campaign called “Brand Waali Quality, Bazaar Waali Deal” in southern markets, including Karnataka, Andhra Pradesh, Telangana, Tamil Nadu,...
One of the early players in the cashback and rewards category functioning within the e-commerce space in India, product and offer aggregator platform GoPaisa.com was co-founded...
MUMBAI: Known for its witty marketing campaigns, the food delivery app Zomato has once again sent social media into a tizzy, choosing an innovative way to...
Mumbai: After serving the company for three years, Swiggy’s chief operating officer (COO) Vivek Sunder has put in his papers at the company and will transition...
New Delhi: E-commerce platform for pre-owned vehicles, CARS24 is set to disrupt the used automobile ecosystem around the globe. The company has launched its business in...
Mumbai: Television continues to stay strong and resilient as a medium of advertising amid the second wave of the pandemic. Despite a marginal dip in April 2021,...
KOLKATA: Streaming giant Netflix has taken its retail ambition a step ahead with the launch of an online store. Netflix.Shop that will offer curated products based...
KOLKATA: A global internet outage hit social media, government, and news websites on Tuesday morning. Many renowned news outlets including the Financial Times, the New York...
New Delhi: Tata Digital Ltd announced on Friday that it has acquired a majority stake in the online grocery platform Bigbasket. Tata Digital is a 100...
KOLKATA: The announcement had been made in February this year: Amazon CEO Jeff Bezos would vacate his post, handing over the reins to the company’s top...
New Delhi: E-commerce giant Amazon has decided to pull the plug on its standalone Prime Now delivery app globally. The platform was launched in 2014. Its...
Mumbai: E-commerce companies have launched a rampant vaccination drive for their frontline staffers and delivery partners who interface with consumers who worry about possible transmission of...
MUMBAI: Online grocery shopping app grofers has announced a change in its logo. The brand has now decided to change its name to lowercase. The online...
MUMBAI: Big Bazaar has crossed swords with Amazon India by taking a dig at the e-commerce giant’s flagship campaign India ki Apni Dukaan (India’s own shop)....
KOLKATA: Television advertising is expected to bounce back this year, courtesy a power-packed live sports line-up. While the January-March period has been exceptionally good for the...
New Delhi: As the country battles the devastating onslaught of the novel Coronavirus, Amazon India has rolled out a slew of measures for small and medium...
NEW DELHI: Lenovo has elevated Shailendra Katyal to managing director of its PC and smart devices business group (PCSD) India and site leader for Lenovo Group...
NEW DELHI: If there is one business which has distinctly gained during the unprecedented Covid2019 pandemic, it is e-commerce. And this gain has occurred across product...
KOLKATA: Social commerce platform Meesho has raised $300 million in a new round of funding led by SoftBank Vision Fund 2. The latest investment values Meesho...
New Delhi: The unabated increase in the number of Covid2019 cases has once again threatened to stall the pace of the financial and entertainment capital of...
KOLKATA: The stringent lockdown during the early phase of the Covid2019 pandemic brought about sea changes in consumer behaviour in India. E-commerce was one of the...
KOLKATA: Amazon.in launched #KhushiyanDelivered – a digital led campaign to celebrate Holi and salute the spirit of delivery associates, sellers, and customers across India. The campaign...
NEW DELHI: Remember the good ol’ days when we could go to the corner store and buy essentials without fear of catching some newly fangled disease?...
