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MUMBAI: WPP Media has successfully retained its integrated media mandate for Reckitt India, while significantly expanding the relationship with the addition of the e-commerce media mandate....
MUMBAI: Who knew pleasure could be a lifesaver? This World Breast Cancer Day, Durex swapped seduction for self-care with its provocative new campaign, The Other G-Spot,...
MUMBAI: Shashishekhar Mukherjee, one of India’s most decorated digital marketing executives, has ended his nine-year tenure as head of digital marketing at Reckitt, the British consumer...
MUMBAI: Humour in advertising can really strike a funny bone and have us doubling over in laughter! It can be a great conversation starter, leader and...
Mumbai: Durex, a condom brand, announced the launch of Durex Close Fit Invisible Condom, a close-fit thin condom. Durex Close Fit features an ultra-thin condom with...
Mumbai: Marketing transformation company, VML, has conceptualized a unique campaign, ‘Rainbow Classrooms’, for Durex. VML’s approach aims to create a safe space for students in India...
Mumbai: Amazon miniTV friendship day campaign #CaseTohBantaHai has marked a new milestone in creating content-led entertaining experiences for its audiences. Interestingly, brands across the vertical started...
Mumbai: Viacom18’s Voot on Thursday announced that it has brought on board eight sponsors for “Bigg Boss OTT”. After Swiggy and CoinDCX joined as ‘co-powered by’...
MUMBAI: British multinational consumer goods major Reckitt Benckiser has rebranded as Reckitt, dropping its previous ‘RB’ visual identity. In a statement, Reckitt said the redevelopment of...
Mumbai: Havas Group India has announced key elevations in its senior management team for Havas Media and Havas Creative. The elevations come as part of the...
NEW DELHI: 2020 is probably the only year that the whole world was dying to bid adieu too. Inundated with crises from all sides on top...
NEW DELHI: Durex has launched India’s thinnest condom ‘Invisible’. Through this product, Durex aims to encourage usage of condoms by addressing the number one reason people...
NEW DELHI: We are the natives of a digital world. Most of the resources that were earlier physical for us have turned into pouches of kilobytes...
MUMBAI: Research reveals that men get aroused quickly while women tend to take time. Durex India has launched a new brand campaign which aims to create...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 17 November 2018 – 23 November 2018. The...
MUMBAI: Sex is perhaps the most rampant taboo in India. Despite the economic and technological advancements, sexual discourse in the country is yet to witness a...
MUMBAI: Durex, the world’s top sexual wellbeing brand, has announced its entry into the flavoured condoms segment under the flagship of Durex Kohinoor. Continuing with the...
MUNBAI: Bollywood superstar Ranveer Singh reinforced his association with Reckitt Benckiser’s condom brand Durex. The actor has now decided to endorse the rubber maker’s new denim...
NEW DELHI: February may be the shortest month of the year, but for love it is an important month as Valentine’s Day falls on 14 February....
