ITV

Tag: DTH

  • Baby TV to launch in Indonesia next month

    Baby TV to launch in Indonesia next month

    MUMBAI: Baby TV and Dori Media International have signed an agreement with Indovision, Indonesia’s first Direct Broadcast Satellite (DBS) provider, to launch Baby TV, the television channel dedicated to infants and toddlers.

    Baby TV is the first television channel designed especially for children under 3 years old. Broadcasting 24 hours and free of commercials or ads, Baby TV is geared towards learning, activity, fun and parent-child interaction. The channel is produced in collaboration with leading child psychologists and infant development experts and is a unique service for parents and grandparents.

    Baby TV is already available on over 25 different platforms in 15 countries across Europe, the Middle East and Africa and is expected to be launched in Indonesia in Bahasa Indonesia language in May 2006.

    The agreement is for a period of 10 years during which, Indovision will pay Baby TV and DMI a consideration from any income derived from the channel.

    DMG president and CEO Nadav Palti says, “Although our business continues to be focused on Telenovela, our relationship with Indovision, the largest DTH operator in Indonesia, following the successful launch of our TV channel Televiva Vision 2 has given us a unique position to partner with other channels looking to enter the Asian market. Baby TV is a successful channel which is quickly establishing itself in the global market and Indovision, being the largest DTH operator in Indonesia is the natural partner. Baby TV offers a very unique service and we believe it will be very popular with parents and families in Indonesia.”

    Dori Media Group is an international entertainment group active in the production, distribution and broadcasting of Telenovela. The group owns and sells high-loyalty TV content and branded merchandise attracting a wide variety of audiences in over 45 countries. In Israel, Dori Media Group owns and operates the Viva dedicated TV channels and Darset Productions production company.

  • In the brave new digital world, content could really be king

    In the brave new digital world, content could really be king

    “If content is King and distribution is God, then God save the King!” That was Prasar Bharati CEO KS Sarma speaking at a recent industry seminar.

    In these times of increasing channel influx onto already overloaded analogue cable systems, the distribution God is certainly making the content king do the merry carriage dance. Reminds one of the ever-worsening infrastructural mess that is Mumbai actually, where people are paying more and more for less and worse but with a big difference. Mumbai’s is a story that is looking more hopeless by the day, while in this case there is much optimism about the future.

    True, for the short to medium term, it will be the distribution God in whose hands will lie the fate of the content King. But once the dust has settled on all of this and the new platforms like digital cable, DTH, IPTV and mobile TV have reached critical mass, then it will be content that will hold sway, and how.

    True, for the short to medium term, it will be the distribution God in whose hands will lie the fate of the content King
    _____****_____

    Disney’s ABC network is already pointing one of the ways forward with its new online service of free programming. As part of a two-month-long experiment, Disney-ABC Television Group will be offering ad-supported, full-length episodes of four ABC primetime series online at www.abc.go.com.

    What’s the logic working here? Is ABC getting Get ‘Desperate’ and ‘Lost’ as regards its online strategy. Not at all. It all makes sense if we keep in mind that if there is one place where the dominant culture is to access content for free, it is the Web.

    So if ABC is trying to transpose the “traditional advertising driven network model” onto the Web there is already an inbuilt advantage over television. It is that while the whole TiVo, time-shifting, DVR mentality is now carrying over to the Web, the consumer cannot zap out the ads. And since many of the ads will be interactive, advertisers will be guaranteed even greater value.

    The content creators that stay ahead of the curve and the distribution platform providers most alive to the challenges and opportunities that the digital world offers will be the ones who will reap the benefits
    _____****_____

    Closer to home, companies like Reliance and Airtel expect to start IPTV services by the end of this year. And for a basic package they are promising rates as cheap as your current cable TV charges. No one is trying to say there won’t be teething problems (and knowing the ground realities here, these would probably be pretty severe). In India the biggest problem is going to be unbundling of the so called last mile, which basically means that incumbent operators like BSNL or MTNL should allow other operators to use their copper wires.

    With the imminent arrival of Tata-Sky DTH, Zee’s Dish TV ramping up and the big telecom players aggressively pushing ahead with IPTV and mobile TV, the value of quality content can only go up. We see some sort of shakeout — both on the content as well as the technology side by 2008.

    In the meanwhile, the content creators that stay ahead of the curve and the distribution platform providers most alive to the challenges and opportunities that the digital world offers will be the ones who will reap the benefits.

    There could well be a lesson in this for the cable fraternity too. Market forces could soon make the whole CAS debate irrelevant and the MSOs may well end up “missing the addressability bus”.

    Maybe MSOs should instead be focussing their efforts on attractively packaging and marketing CAS to their direct points to begin with and concurrently convincing their franchisees of the need to get CAS going, government or no government.

    The cable fraternity has a huge first mover advantage vis-?-vis pushing addressability because they own the last mile. Maybe they should as aggressively be chasing market-driven addressability as they are the mandating of CAS. A twin strategy would better cover their bases one would think.

    As for the content game, to quote John Hendricks, chairman of Discovery Communications Inc, from a recent report: “Newly empowered TV consumers will drive networks to improve their offerings, putting a ‘great squeeze’ on ‘marginal quality content’. They’re in control now.”

    Not in India, they’re not. But they will be. Of that nobody need have any doubt.

  • Jabil completes $ 185 million acquisition of Celetronix

    Jabil completes $ 185 million acquisition of Celetronix

    MUMBAI: Jabil Circuit, Inc. has acquired Celetronix, a leading electronic manufacturing services (EMS) company in India, for around $185 million, including debt.

    The purchase price consists of around $155 million in cash plus the assumption of $30 million in debt. The acquisition process was completed on 31 March, a source said.

    Celetronix offers services from design and prototyping and is the strategic partner used by many of the world’s recognised brands in set-top satellite decoders, computers, home electronics, networking and server appliances. The company, for instance, does work for direct-to-home (DTH) service provider EchoStar in the US.

    Jabil, a premier EMS company in the world, will be able to get access to low-cost manufacturing from India while targeting new markets and customers. Also, its manufacturing footprint will expand in India. Jabil currently manufactures in 176,000 square feet in Ranjangaon, India. Celetronix has manufacturing facilities in Mumbai, Chennai and Pondicherry.

    Indiantelevision.com e-mailed a set of questions to the company on the acquisition details and its expansion plans. But Celetronix officials in Mumbai declined to comment.

    Celetronix, founded by the Tandon family, has low-cost manufacturing facilities in India and delivers through its worldwide locations including India, US, Malaysia, Singapore and Sri Lanka.

  • MSO’s should be marketing CAS now: Sameer Nair

    MSO’s should be marketing CAS now: Sameer Nair

    MUMBAI: The cable fraternity is wasting the huge first mover advantage they already have in hand vis-a-vis pushing addressability in chasing the mandating of CAS, feels Star Entertainment India CEO Sameer Nair.

    Reiterating Star’s well documented opposition to mandated CAS, Nair asserts that the MSOs are seriously missing a trick on the matter in their “all-consuming” focus on getting a mandate out that will fix a time frame for the rollout of CAS.
    Nair drew attention to the latest reports circulating indicating that it could be anywhere between six to eight months at the minimum for the mandated CAS rollout to take off (if at all).

    According to Nair, even as big corporate players were preparing the ground for different addressable delivery platforms to roll out, the cable fraternity were only focussed on getting a cut-off date in place for the rollout of CAS.

    Nair is of the view that with the imminent arrival of Tata-Sky DTH, Zee’s Dish TV ramping up and the big telecom players aggressively pushing ahead with IPTV, market forces would soon make the whole debate irrelevant and the MSOs may well end up “missing the addressability bus”.

    Nair averred that MSOs should instead be focussing their efforts on attractively packaging and marketing CAS to their direct points to begin with and concurrently convincing their franchisees of the need to get CAS going, government or no government.

    Another issue he raised was on the inability of many cable ops to deliver on CAS even if it was mandated. He said that barring a few big MSOs, most operators were simply not ready for CAS. Neither did they have the set top boxes nor the subscriber management systems in place to get it off the ground.

    According to Nair, in such a scenario, the likely result would be a blackout of pay channels in many areas, as had been witnessed in Chennai. But the difference here, he pointed out, was that unlike in Chennai, where there was no great demand for pay channels, in this case it would more likely be because of inability to deliver.

  • DD to demand carriage fee from broadcasters for DTH service

    DD to demand carriage fee from broadcasters for DTH service

    NEW DELHI: Prasar Bharati has decided that it would demand an annual carriage fee of Rs.10 million from private broadcasters to be on its DTH platform, DD Direct+.

    “We have written to some broadcasters on this and are awaiting their response,” Prasar Bharati CEO KS Sarma said today during an annual Press meet.
    According to him, after DD Direct+ increases its capacity to 51 television channels from May, a fee would be taken for being aboard the world’s first subscription-free DTH service, which on last count had approximately 1.1 million subscribers.

    Over 40 broadcasters, including some Indian and foreign religious channels, German pubcaster DeutcheWelle and the proposed AlJazeera International English news channel, are waiting in the queue to hop on to DD Direct+ seeing its obvious advantages.

    “We don’t anticipate any problems regarding drop-outs from the present lot as many channels are waiting with the requisite fee in hand for our nod,” Sarma said, adding some entertainment channels, including South Indian ones, too have evinced interest.
    However, charging a monthly subscription from the subscribers has been ruled out. “We want to remain free for some more time,” Sarma explained.

    To subscribe to DD Direct+ DTH service, a consumer has to buy the hardware for approximately Rs. 3,000, which can be considered as one time investment. No monthly subscription is charged from subscribers.

    Apart from DD Direct+, the other DTH player in the country is Subhash Chandra-controlled Dish TV. A Rupert Murdoch and Tata joint venture is proposing to launch Tata Sky DTH service later this year in market that might yield 15 per cent to DTH services over the next two-three years.

    Meanwhile, Prasar Bharati informed that a low-cost DTH set-top box has been launched in the market for radio channels.

    “We are quite excited by this and would strengthen our services to take advantage of this low-cost receiver,” All India Radio DG Brijeshwar Singh said.

  • CAS: IBF to push for level playing field

    CAS: IBF to push for level playing field

    NEW DELHI: The Indian Broadcasting Foundation (IBF) has decided to exhort the government to mandate all other addressable systems in the country like DTH and IPTV, for example, as was being done with CAS or conditional access system.

    This suggestion was one of the many that were discussed today by the board of IBF, an apex body of broadcasting companies operating in India, during a debate to help formulate a stand on the issue of CAS, which can be taken to the government by 7 April.
    Another issue that the IBF would note down in a communication to the information and broadcasting ministry, which is holding meetings with industry stakeholders to finalise a rollout plan for CAS, is the pricing of such addressable services.

    Though the exact words are still to be formalized, IBF sources told Indiantelevision.com it was suggested that the government should be petitioned to follow a recommendation of the sector regulator on the pricing mechanism of addressable systems like CAS, DTH and IPTV with an aim to provide a level playing field to broadcasters vis-à-vis the cable fraternity.
    In a set of recommendations on addressable systems made in 2004, Telecom Regulatory Authority of India (Trai) had suggested that since addressable services depend on offering a choice to consumers, unlike non-addressable system like present-day cable TV services, pricing should be allowed to be formulated by market forces and not mandated.

    Another issue that is likely to find its way in the letter for the government involves the free-to-air bouquet of channels and its pricing.

    The IBF board feels that since the scenario has undergone a change from the time CAS was mooted in 2003 when the free-to-air (FTA )bouquet was to comprise 30 channels and priced at Rs. 72 (exclusive of taxes), more channels should now be added to the FTA package for consumers in a CAS-enabled regime.

    The argument in favour of increasing the number of channels to at least 50 is backed by the fact that the subscription-free DTH service of Doordarshan will also carry more than 50 FTA channels from May. This was announced by DD today at a press conference.

    The IBF board is also likely to express its reservation against providing a la carte pricing of channels as it might be against consumer interest.

    Though such a line of thought had been forwarded by the broadcasting industry in the US to the American regulator, the Federal Communications Commission recently put out a statement saying that the earlier report on a la carte pricing was lopsided and individual pricing of TV channels actually works to the benefit of consumers. This too is being contested by broadcasters in the US.

  • Murdoch: Still hungering for DTH

    Murdoch: Still hungering for DTH

    There was great speculation whether Rupert Murdoch would do it again – raise the DTH issue, which has got Star TV into trouble time and again in the past, what with rivals rushing to ministers and getting them to unenthuse over-excited information and broadcasting ministers about allowing it in India. But Murdoch apparently seems to have been undeterred by the past, when he met with I&B minister Arun Jaitley. He popped the same proposal: allow DTH. In a different garb though.

    The minister – in a meeting with journos – said that Murdoch has proposed that he will use DTH for long-distance education in India in conjunction with the Internet, a proposal former ISkyB number 2 Urmilla Gupta has been flaunting for some time now. Jaitley said that Murdoch told him that he was considering tying up with some Indian Universities to promote distance education and health training.

    In a forty minute discussion with the Minister, Murdoch said that he was in favour of an open skies policy wherein he expected the Govenment’s whole-hearted support. Murdoch also highligthed the fact that Ku-band broadcasting is not harmful and it is the wave of the future and India cannot be left out of it. True, because even a so-called totalitarian (in Murdoch’s words) state like China is experimenting with DTH.

    When asked about the restructuring of Star TV, he said that the process was still on but there was no time-frame for its completion. Mr Murdoch further revealed that he had picked up a small stake in a Bangalore based IT company about which no details were disclosed by him.

    Murdoch told reporters that Star TV is considering going in for an for an Initial Public Offering but a time frame for it has not been set as yet. He later met Information Technology Minister Pramod Mahajan with whom he discussed infotech policy outlines, and also discussed the old bubear, DTH, and convergence in India.

    Later at night, Murdoch attended a bash thrown by Star TV on behalf of Janata Ki Adalat host Rajat Sharma where even Prime Minister Atal Behari Vajpayee was supposed to turn up.

    After the party, he flew into the night in his private jet, headed for Hong Kong to ensure his partnership with C&WHKT is fine fettle and sort out other issues relating to Star TV in Asia.

  • Wake up call for broadcasters: Jain, Kalle

    Wake up call for broadcasters: Jain, Kalle

    MUMBAI: “My time is prime time. Today consumers want to watch television at their own time, place and convenience. The scenario is moving from a phase when the broadcaster used to define prime time… now it’s the consumer who takes the call,” said The Walt Disney Company India managing director Rajat Jain.

    Jain attributed this phenomenon to the changing times, dynamic technology, the changing consumer, changing media scenario and rise in consumer friendly technological devises.
    He also stressed on the three screens that will gain importance in the future: television, mobile and computer. “India has 80 million phones, 37.5 million internet and broadband users, 4.3 million computer and 473,000 laptops. The buying power among Indians is also on the rise and there is an emergence of a new tribe ‘Technobabies’ who are born to be wired and tech savvy. They do their homework online and also buy CDs and books online,” he said.

    Jain reiterated the point that technologies like IPTV, DTH, TiVo and broadband will make the environment more dynamic with interactivity coming in. He gave examples of BBC and ITV teaming up in a “multicasting” trial to broadcast their main channels over the Internet for the first time.

    Jain emphasized on the breakthrough iPod technology, wherein television shows could be downloaded on the iPod for 99 cents. However, Sony Pictures Television International vice president international networks Superna Kalle pointed out that while it was brilliant that people were downloading and watching shows on the iPod; but it also meant that they were not watching them on their television sets and hence broadcasters and advertisers were both losing out. “These disruptive technologies are reshaping the broadcast landscape. Broadcasters have to rethink their strategy,” Kalle emphasized.

    She further added, “Channel brands do not matter anymore as most people in the US are using the TiVo technology where you can zap ads and watch what you want to watch. It is the shows that are becoming a brand now.”

    Kalle also pointed out the various opportunities in digital broadcast. “Do not alienate existing audiences but continue to march towards the inevitable future. Each approach requires a different device and each changes viewers in a different way. Emerging digital technologies can be an opportunity or a threat for broadcasters,” she concluded.

    “Consumers today want seamless availability of content for their personalized viewing. They want control over time and place of viewing content and pay per view could well be the new norm in the near future,” Jain said.

    He signed off by quoting The Walt Disney Company CEO Robert Iger as saying, “Technology also powers creativity and innovation. Across our company, we are using technology to improve our product and remain on the leading edge of entertainment offerings. We firmly believe in a platform agnostic approach to distribution. Applying technology to enhance our content and extend its distribution enables us to get closer to our increasingly more sophisticated customers worldwide.”

  • ‘Create high impact content to unite audiences and then monetise’: Nair

    ‘Create high impact content to unite audiences and then monetise’: Nair

    MUMBAI: “Distraction is a one night stand, attraction is a marriage,” said Star Entertainment CEO Sameer Nair. Speaking at FICCI Frames on ‘Attraction in the age of distraction,’ Nair stressed on the fact that creating compelling content for an audience who is constantly on the move and has multiple choices available was of utmost importance.

    “Content will continue to remain king. A new generation of media consumers has risen who want and demand content delivered to them when they want it, how they want and where they want it. Power is moving away from the old elite in our industry,” Nair said.

    Nair stressed on the fact that the broadcasters required to create high impact content to unite audiences and then monetise the fragments over time, space and applications. Examples of these that Nair mentioned were The Simpsons, which gained popularity with the television series and also proved to be a rage in the U.S when it diversified into various areas like merchandising and T-Shirts. Also, another example was The Walt Disney Television International with its various divisions like theme parks, merchandising, publishing, licensing, television, theatre, television production and distribution.

    “The number of television channels in the country has also grown tremendously in the last few years. Almost a 100 channels were launched in the last four years,” Nair said.

    He also threw light on the different delivery platforms namely IPTV, DTH, broadband, mobile SMS, multiplexes, gaming, internet that more and more consumers were accessing increasingly.

    Some formats that have worked well for the Star India network are Kaun Banega Crorepati (KBC), Nach Baliye and The Great Indian Laughter Challenge (TGILC). Star launched mobisodes around TGILC, went online with the KBC game on their website and garnered a huge response from the audiences around the shows. “The important thing is to use 360 degree communication in order to reach unified audiences in a fragmenting environment,” said Nair.

  • I&B ministry finalizing terms of law on broadcast regulator

    I&B ministry finalizing terms of law on broadcast regulator

    MUMBAI: The terms of reference of a law that will bring about a separate broadcast regulator are almost ready.
    This was revealed to Indiantelevision.com by Information & Broadcasting secretary SK Arora on the sidelines of the convention for the business of entertainment, Ficci Frames, this morning in Mumbai.

    Once the framework of the law is finalized, it would be distributed among the interministerial committee for comments and any possible fine tuning, Arora said,”From here, the document would have to be scrutinized for a final say by the Union cabinet, after which it would then be presented before Parliament.”

    While Arora declined to give a time frame under which this process would move forward, he expressed confidence that from his ministry’s end, the law would be ready “at the soonest”.

    Queried about the role of the current regulator for both the telecom and broadcast sector, Telecom Regulatory Authority of India (Trai), Arora noted that the challenges for the broadcast industry and telecom are different. First, it is important that convergence is facilitated within the broadcast sector. After that one can look at facilitating convergence between sectors i.e. broadcast and telecom. The regulatory body will work towards ensuring that the fruits of development are not vitiated by adversarial relations. “The aim of regulation is to preserve development. We will also be coming out with a regulation on content code,” he said.

    Ficci is assisting in formulating the draft of the regulation. The Group of Ministers (GoM) who concentrate on the Ice industry will fine-tune it. Then it will be sent to the cabinet. It will be passed when the cabinet approves of it. A further announcement on this regulation is expected in the coming weeks.

    Basically it is aimed at being a self regulatory mechanism. Arora however conceded that regulation always lags behind technological changes. The broadcast industry has been no exception. He also stressed the importance of content providers and creators reaching remote areas of the country. “Whether it is cable, DTH, cinema halls, no villager should be left behind. If we work on this, then the potential will be double than what has already been achieved.”

    Arora also highlighted the concern of piracy. He said that the government has been working with Ficci on the Optical Disc Law and this work will continue in the months ahead. “The reason why we approach the industry is that we want to have a regulatory framework that helps the industry move forward.”

    “Another important area that is growing is animation and gaming. We need investment from foreign players and leaders in this area. The challenge for us is to attract foreign firms in this area. At this time, there are foreign firms coming into India while Indian firms travel abroad. Foreign firms bring their brand in. However, Indian firms when they go abroad do so under an international brand. The exception is the Indian film industry and for this I want to congratulate them,” said Arora.