MUMBAI: Indian sports rode a dizzying wave of contradictions. Cricket’s coffers were overflowing, women’s sports were finally commanding respect and rupees, tech was turning stadiums into...
MUMBAI: Dream11 is swapping cash contests for creator content. The fantasy sports platform, which once commanded a user base of over 250 million punters, is transforming...
MUMBAI: When the house always wins, sometimes the only move left is to change the game. That’s exactly what India’s biggest online gaming giants are scrambling...
MUMBAI: India’s booming online gaming sector is bracing for devastation after electronics and information technology minister Ashwini Vaishnaw introduced the Promotion and Regulation of Online Gaming...
MUMBAI: Move over cricket, there’s a new league in town and it’s tackling eyeballs and brands with equal force. The inaugural season of the GMR Rugby...
MUMBAI; The wickets may be tumbling on the pitch, but in the advertising arena, it’s pure carnage — with brands smashing sixes every over. Fresh data...
New Delhi: India’s gaming industry has hit the jackpot while the rest of the world seems to be playing on easy mode. At this week’s Startup...
MUMBAI: With IPL 2025 underway, it’s worth examining why the combination of cricket and Indian cinema remains the most potent market entry and brand acceleration strategy...
MUMBAI: Get ready for a blockbuster cricket battle as Dream11, the world’s largest fantasy sports platform unveils its electrifying Indian Premier League (IPL) 2025 campaign, ‘Aapki...
MUMBAI: JioStar has bowled over advertisers ahead of this year’s Tata IPL, announcing a robust sponsorship lineup of 20 brands ready to bat for consumer attention...
With the Competition Commission of India (CCI) launching an investigation into Google’s restrictive policies on real-money gaming (RMG) applications, India’s digital gaming industry is witnessing a...
Mumbai: Dream11, the fantasy sports platform with over 220 million users, launched ‘Guru Home’, a pioneering feature that connects users with experienced “Gurus” for team formulation...
Mumbai: The Pro Kabaddi League (PKL) returns for its eleventh season, to enhance the growing popularity of Kabaddi in India. Disney Star, the official broadcaster, has...
Mumbai: With the ICC Women’s T20 World Cup 2024 starting on 3 October, Disney Star unveiled its impressive sponsorship line-up, reflecting the growing enthusiasm and anticipation...
Mumbai: Fantasy sports platform – Dream11 has launched a new advertising campaign, ‘Poora Fan Bano’, ahead of the women’s cricket world cup 2024. The campaign encourages...
Mumbai: Dream11, the world’s largest fantasy sports platform with over 200 million users, has launched a new campaign for the T20 World Cup, titled ‘Yeh Sabka...
Mumbai: Dream11, a fantasy sports platform with over 200 million users, has unveiled its advertising campaign for the upcoming cricket season, ‘Team Se Bada Kuch Nahi’....
Mumbai: The Indian Premier League franchise Punjab Kings announced that Dream11, the fantasy sports platform with over 200 million users, has been onboarded as the title...
Mumbai: The National Basketball Association (NBA), Women’s National Basketball Association (WNBA) and Dream11, the fantasy sports platform, today announced a multiyear extension of their existing collaboration...
Mumbai: India’s gaming landscape is undergoing transformative growth, expected to reach an estimated $7.5 billion by 2028, according to the State of India Gaming Report FY23....
Mumbai As the ICC World Cup 2023 approaches, Disney Star reveals its 26 esteemed sponsors, featuring prominent brands including PhonePe, Mahindra & Mahindra Ltd, Dream11, Hindustan...
Mumbai: The Indian women’s cricket team achieved historic success, securing their first-ever gold medal at the Asian Games by defeating Sri Lanka Women in the final....
Mumbai: Streaming major Disney+ Hotstar has roped in 13 sponsors for the 15th edition of the Tata IPL 2022. Dream11 has come onboard as the ‘co-presenting’...
Mumbai: Premium sports travel and experiences platform DreamSetGo have expanded its portfolio of partners becoming the official travel agent of the much-awaited ICC Men’s T20 World Cup...
Mumbai: On 7 November, New Zealand victory over Afghanistan ended India’s chances of qualifying for the semi-finals of ICC T20 World Cup 2021, yet more than...
Mumbai: Viacom18 will begin airing the Abu Dhabi T10 league on 19 November starting at 7 p.m. The network has started a marketing blitz to build...
Mumbai: Popularity and excitement around IPL in India continue to grow year on year. This time, social chatter around the tournament grew by 33 per cent over...
Mumbai: Fantasy sports platform Dream11 has unveiled its new brand campaign #DreamBig for the ICC Men’s T20 World Cup 2021. Conceptualised and executed by Tilt Brand...
Mumbai: Online sports platform Dream11 has suspended Karnataka operations of its gaming app Dream11 after its directors were booked under the amended Karnataka Police Act, which seeks to...
Mumbai: International social media sensation Khaby Lame joined hands with fantasy sports platform Dream11, marking his first-ever association with an Indian brand. The Senegalese-born Tik Toker...
Mumbai: The new season of LaLiga Santander has kicked off on 14 August with Valencia CF vs Getafe CF, the first of 380 fixtures through a...
Mumbai: Dream Sports’ FanCode has bagged exclusive four-year broadcast rights for England and Wales Cricket Board’s (ECB) new format cricket competition, The Hundred. The partnership between...
MUMBAI: It's not without reason that cricket is considered a religion in India – nothing can whip up mass fervour like this sport. And what could...
MUMBAI: Two hours to go. And the top two teams till the playoffs will be slugging it out with each other in the IPL final as...
NEW DELHI: The outbreak of Covid2019 has turned out to be a watershed moment for the ed-tech sector, encouraging brands to acquire new subscribers and expand...
NEW DELHI: Dream 11 IPL has started with a bang as the much awaited tournament clocked over 269 million viewers in its opening week, as per...
NEW DELHI: Over the years, IPL has given birth to several big stars who haven’t just entertained the crowds but went ahead to become viral-sensation. The...
NEW DELHI: Cricket is the by far the best media vehicle for any brand if it intends to connect with masses at a pan-India level. The...
NEW DELHI: Ten years ago, if someone told you that you could create your own virtual sports team and win money, you would have laughed off...
MUMBAI: Newspapers and online news media have been flashing headlines how this company or that brand has invested huge outlays to get associated with the Dream11...
KOLKATA: Disney+Hotstar has bolstered its sponsorship portfolio for IPL 2020 with 13 sponsors. The brands which have onboarded for the largest cricket showbiz span across categories....
New Delhi: Last month, the fantasy platform Dream11 made headlines for bagging the IPL title sponsorship for 2020 at a whopping Rs 222 crore. It outshined...
NEW DELHI- People across the country are waiting to watch the first game between Mumbai Indians and Chennai Super Kings on their television sets or digital...
Mumbai: The Disney Star India (read: Star Sports sales) team seems to have done it again: breasted the broadcast sponsorship tape for the IPL 2020 in...
he Board of Control for Cricket in India has brought CRED, an online credit card bill payment platform, as the official partner for Indian Premier League...
NEW DELHI: Fantasy sports platform Dream11 hit the headlines in early August when its bid of Rs 220 crore for the title sponsorship of the Indian...
NEW DELHI: Yesterday, the announcement around Fantasy sports platform Dream11 bagging the title sponsorship rights for IPL 2020 made it to news outlet across the world....
NEW DELHI: Fantasy sports platform Dream11 has bagged the title sponsorship rights of IPL 2020 for Rs 222 crore, as per PTI reports. The fantasy league...
MUMBAI: Sports tech company Dream Sports will hire over 250 employees this year at a time when job losses and pay cuts are part of the...
MUMBAI: Dream11, India’s Biggest Sports Game, today created a Guinness World Records title for hosting the 'Largest Online Fantasy Cricket Match'. This incredible feat was achieved...