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Tag: Dr. Pawan Munjal

  • National Geographic India to feature Dr. Pawan Munjal on its show ‘Mega Icons’

    National Geographic India to feature Dr. Pawan Munjal on its show ‘Mega Icons’

    Mumbai: The extraordinary journey of Hero MotoCorp CEO Dr. Pawan Munjal will be featured in National Geographic India’s award-winning series Mega Icons.

    The documentary “Mega Icons: Dr. Pawan Munjal,” which has its world premiere on 6 October at 8.30 p.m. on National Geographic Channel, delves into the history of Dr. Munjal’s Hero MotoCorp, one of the companies that helped revolutionise the mobility industry. It also explains the brand’s many achievements over the years and how it still leads the industry.

    The 22-minute documentary follows Dr. Munjal as he grows from a small hamlet in Punjab to one of India’s most renowned businesspeople and offers an inside look at the success of the largest motorcycle and scooter manufacturer in the world.

    A National Geographic spokesperson said, “With Mega Icons, it has been our endeavour to bring forth inspiring and insightful stories of successful personalities, motivating and guiding our audiences to follow their path of success. With this special edition, we extracted the exciting and impactful moments from the life journey of Dr. Munjal and combined them with our rich storytelling of National Geographic with the aim of empowering and enlightening our viewers while also celebrating the journey of Hero MotoCorp.”

    The company’s ambitions to introduce a number of electric and future-ready vehicles will also be made clear, including how it intends to reduce its dependency on fossil fuels and explore alternatives like hydrogen, solar power, and wind power.

    From dominating the bicycle industry to becoming the biggest maker of motorbikes and scooters in the world, Hero has carved out its own niche in the cutthroat automotive industry. This process of embracing emerging technologies and achieving new milestones is highlighted in the movie. The movie depicts Hero MotoCorp’s strategy for creating an electric, collaborative, and modular future.

  • HERO MOTOCORP SETS THE STAGE FOR RETURN OF TWENTY20 CRICKET

    HERO MOTOCORP SETS THE STAGE FOR RETURN OF TWENTY20 CRICKET

    The wait is over!Hero MotoCorp, the world’s largest two-wheeler manufacturer is set to bring the exciting cricketing action back with Hero Caribbean Premier League (Hero CPL),popularly known as the ‘Biggest Party in Sport’, startingfrom 18 August to 10 September 2020.

    Marking the return of the electrifying Twenty20 format of the game in the ‘New Normal’, the tournament will be conducted in a bio-secure environment to meet the safety and social distancing protocols. In a first for a cricket premier league, the matches would be played in stadiums without any spectators, with the objective to maintain social distancing.

    Dr. Pawan Munjal, Chairman & CEO of Hero MotoCorp, said, “Hero MotoCorp has always believed in supporting and promoting sporting action across the world and we are glad to be leading the efforts towards the resumption of top sporting event in the Caribbean. The Hero CPL T20marks the gradual return of live action sports after a gap of nearly four months. The Hero Caribbean Premier League is an exciting opportunity to highlight the cricketing Heroes from around the world.”

    The Hero CPL will bring the best T20 cricketersin action from the Caribbean and from around the world. This includes the likes of Andre Russell, Kieron Pollard, Rashid Khan, Ross Taylor and Dwayne Bravo.

    The Hero CPLT20 will witness participation from six popular teams –Barbados Tridents, Guyana Amazon Warriors, Trinbago Knight Riders, St Kitts and Nevis Patriots, Jamaica Tallawahs andSt Lucia Zouks.

    The tournament will see 33 games played at two venues in Trinidad and Tobago. Hero CPL 2019 runners-up – Guyana Amazon Warriors will take onTrinbago Knight Riders in the opening match, while the second game will be contested between Barbados Tridents and St Kitts and Nevis.

    Hero CPL T20 will be broadcasted on Star Sports 1 and 1HD, Star Sports 2 and 2HD, Star Sports Hindi 1 and Hindi 1HD and will also be live streamed on FanCode. Matches will be held at 7.30 PM and 3.00 AM (following day) on weekday and 7.30 PM and 11.45 PM on weekends (IST)respectively.

    First started in 2013, the Hero Caribbean Premier League (CPL) is a franchise-based T20 format cricket tournament that combines two of the most compelling aspects of Caribbean life – dramatic cricket and a vibrant Carnival atmosphere.

    For further information visit www.cplt20.com.

  • Publicis Media wins media mandate for Hero MotoCorp

    Publicis Media wins media mandate for Hero MotoCorp

    MUMBAI: Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has appointed Publicis Media as its media agency for both traditional and digital media duties. 

    Publicis was selected following a competitive pitch that kicked off a few months ago. Publicis Media has created a bespoke platform – ‘Team Hero MotoCorp’ (Team HMC) – that will be in charge of the account and will harness talent from across the organization, both for the mainline and new-
    age mediums.

    Hero MotoCorp marketing head Gurinder Singh Sandhu said, “Publicis Media was selected after a very thorough and competitive pitch process with strong presentations from several agencies. We are excited about this new partnership and the potential of ‘Team HMC’ in helping us drive even stronger consumer connect and grow brand impact.”

    Zenith India CEO and Team HMC executive sponsor Tanmay Mohanty said, “Hero MotoCorp is one of the most prestigious accounts in terms of
    both scale and complexity. We are excited to partner Hero MotoCorp in their marketing journey where data and tech will complement the strong strategy, planning, buying and content verticals to further strengthen the Integrated Marketing play. ‘Team HMC’ will mobilise the most apt talent and capabilities from across Publicis Media globally, for this partnership. We look forward to delivering strong business outcomes for them and unlocking new consumer connections across social, digital and traditional mediums.” 

    The New Delhi (India) headquartered Hero MotoCorp has been at the forefront of designing and developing technologically advanced motorcycles and scooters for customers around the world.

    Led by Dr. Pawan Munjal, Chairman, Hero MotoCorp, it has taken rapid strides to expand its presence to 37 countries across Asia, Africa, and South & Central America. Hero MotoCorp is a truly global enterprise with a workforce that comprises of people from different nationalities including India, Bangladesh, Colombia, Germany, Austria, Japan, and France.

    Hero MotoCorp is the dominant market leader in India – the world’s largest two-wheeler market – with over 50 per cent share in the domestic motorcycle market in India.