ITV

Tag: Diwali Offerings

  • Everlite by Senco unveils ‘Glow Karo, Grow Karo’ campaign

    Everlite by Senco unveils ‘Glow Karo, Grow Karo’ campaign

    Mumbai: Everlite by Senco has announced that actress Sauraseni Maitra will be the face of their latest campaign, ‘Glow Karo, Grow Karo’, which blends style with a smart investment. Sauraseni portrays Dhani Gyaani, a knowledgeable character who encourages both women and men to make intelligent financial decisions, especially regarding gold while enhancing their personal style.

    The campaign centers on Dhani Gyaani, a modern woman who combines financial savvy with fashion. Sauraseni, as Dhani, humorously questions why viewers hesitate to grow when they can also glow. This character embodies the confidence and financial clarity that today’s women seek. Promoting digital gold as a wise investment, Dhani urges women to embrace financial independence and take proactive steps for their futures. The campaign highlights the value of gold as a smart asset and encourages women to illuminate their paths and redefine financial security, with Dhani stating, “Grow karoge, tabhi toh glow karoge!”

    Through this campaign, Everlite aims to simplify the idea of investing in gold, transforming it into an exciting and accessible option for the modern, empowered woman. Dhani Gyaani represents today’s financially

    Senco Gold & Diamonds director Joita Sen added, “At Everlite by Senco, we believe that true empowerment comes when women take control of both their style and their financial future. This Dhanteras, we’re encouraging women to invest smartly, grow confidently, and shine brightly—because glowing starts with growing.”

  • Kinder Joy introduces ‘Kinder Joy Diwali Wonder Box’

    Kinder Joy introduces ‘Kinder Joy Diwali Wonder Box’

    Mumbai: As Diwali approaches, Ferrero India has launched a new campaign to introduce the “Kinder Joy Diwali Wonder Box” as a premium gifting option, especially for kids. The new offering revolves around the concept of kids’ gifting during festivals.

    The campaign continues to build on the tagline of ‘#KhaokheloKhushRaho.’ The TVC aims to showcase the moments of happiness in the lives of kids during the festive season.

    Kinder Joy’s limited edition Diwali Wonder Box packs will have multiple inclusions ranging from kinder eggs to engaging puzzles to Diwali merchandise. On scanning the QR code on the exclusive Diwali share pack or logging on tokinder.com, children will have access to the Kinder digital hub that will unravel the magical world of Kinder.

    Through the entire edutainment journey, the kids will be able to navigate through an exciting new world of stories, comic books, DIY activities, and filters-all inspired by the traditions based on Diwali. To keep up with the festive spirit, the Wonder Box would also include DIY kinder toran, Diya, a Diwali greeting card, and a lantern.  

    Commenting on the launch of Diwali Wonder Box, Kinder India brand head Amedeo Aragona said, “Festivals are equally exciting for kids as much as for adults. Taking this thought into consideration, we aim to spread happiness by highlighting kids’ gifting during the festive season. This time, with the special Diwali packs, we seek to create wonderful memories for the kids and aim to make sure they also have fun while understanding the significance of the festival with Kinder Digital Hub.”