This Diwali, there’s enough and more to keep audiences entertained, with television channels set for a firecracker of a weekend.
At Star TV, the celebrations started on 27 October and will reach a crescendo on 3 November; kicking off with a repeat of Ang Lee’s Oscar-winning film Life of Pi at 1pm, followed by a repeat of Star Diwali at 5pm, and Indian Television Awards 2013 from 9pm.
Not to be left behind, Zee TV will telecast Diwali Dhamaka on 2 November, 7pm onward.
The highlights of the show include: the Ram Leela act presented by child participants – Praneet, Zenith, Chinamay, Nihar, Aditya, Tejaswini and Honey – of the reality show India’s best Dramebaaz and DID Lil Masters – Jeet, Om, Shreya, Shalini and Rohan performing on numbers like Lungi Dance from Chennai Express, among others.
Says ZEEL content head (Hindi GECs) Ajay Bhalwankar: “This year, we will wish our viewers a happy, healthy, prosperous and successful Diwali and New Year with Diwali Dhamaka. It aims to get every member in the family to have a smile on their face with its amazing and diverse line-up of acts. It’s a fitting celebration on the occasion of Diwali with all actors from Zee TV shows presenting performances to give an all new fresh dose of entertainment as the New Year is brought in.”
Colors will run Diwali tracks across its shows including Balika Vadhu, Sanskaar, Comedy Nights with Kapil and Bigg Boss with actors wishing viewers a happy Diwali.
Sab TV will telecast SAB Ka Diwali Mela – Andekha, Adbhut, Albela on 1 November, 9 pm onward.
The fun show will feature everyone, from the residents of Lapataganj to the courageous cops of Iman Chowki, from Gokuldham Society wasis to Chidiya Ghar’s humble Narayan family.
Says Sab EVP & business head Anooj Kapoor: “We have always endeavoured to provide entertaining and engaging content to our viewers. This year, our two big initiatives SAB Ki Holi and SAB Ke Anokhe Awards garnered an overwhelming response resulting in high viewership. Continuing with our brand promise, Asli Maaza SAB Ke Saath Aata Hai, we are confident that SAB Ka Diwali Mela will offer our viewers an extravagant celebration that they can enjoy with their families.”
If you thought GECs were the only ones in the fray, think again.
Movie channels like MAX have changed their colour palette from 25 October, to be on-air till 9 November.
1 November will see MAX’s Pataka Weekend with the telecast of Talaash (morning), Bajate Raho (afternoon), Yamla Pagla Deewana (evening) and Robot (prime time).
2 November will see Bajate Raho (morning), Chak De India (afternoon), Mohabbatein (evening) and Once Upon Ay Time in Mumbaai Dobara (prime time).
It’s a full plate on 3 November as well with Aashiqui 2 (morning), Rowdy Rathod (afternoon), Band Baaja Baraat (evening) and Dhoom 2 (prime time).
MAX aside, Zee Cinema will host the world television premiere of Phata Poster Nikhla Hero at 9 pm on 2 November while UTV Movies will telecast newbies like Race 2, ABCD, Himmatwala and Khiladi 786 while revisiting classics like Sarfarosh, Swarg, Aankhen and more.
Coming to English movie channels: Movies Now will have blockbuster-packed days, starting 11am, 3 November. Some of the titles include Karate Kid, X-men Last Stand, Rise of the Planet of the Apes and Unknown.
Zee Studio is ready for its Diwali best with hits like Real Steel, I am number four, Pearl Harbour, Goal II, Pirates of the Caribbean– on Stranger Tides among others.
From 1-3 November, ‘Studio Dynamites’ will bring action flicks 8 pm onward whereas Diwali day will see ‘Studio Binge’ – a marathon 8 am to 8pm day with five great movies back to back.
On the digital front, Zee Studio plans to bring its #StudioDynamite campaign, where viewers have to watch out for explosions on their TV screens during the film, decode the message and tweet the correct answer with #StudioDynamite to win prizes.
If GECs and movie channels are prepping to celebrate the festival of lights, kids’ channels aren’t far behind.
Hungama TV’s Dusshera to Diwali special started on 14 October and will be on-air till 2 November, with movies including Shinchan Bungle in the Jungle, Luv Kushh and the Ghost Army, P5 – Pandaavas, Impy’s Wonderland and The Incredibles among others.
Disney meanwhile will have a special episode of Best of Luck Nikki season 3 with the Singh Family on 3 November.
POGO’s Diwali treat includes movies like Chhota Bheem Aur Ganesh In The Amazing Odyssey!, Kaalia Ke Chele Special, Gol Mol Gongol, Chhota Bheem Dholakpur To Khatmandu, Chatur Chetan and Hanuman & Friends Special every day from 28 October to 3 November at 12 pm.
Says Turner International India senior director & network head Krishna Desai: “Chhota Bheem and the Shinobi Secret is a brand new special to air on POGO from 3 November at 12pm. This is not it; the channel makes this season absolutely spectacular by giving kids the chance to win amazing prizes by participating in Zabardasti Diwali Contest every day, 10am onward. The prizes include Digi-cams & smart phones.”
On Cartoon Network, children can watch movies like Kid Krrish, Tom and Jerry in the Wizard of Oz, Oggy ki Olly and Krish Trish Baltiboy: The Battle of Wits, etc every day from 28 October to 3 November at 12pm.
Adds Desai: “Oggy: I Love India is a brand new special that will premiere on 1 November at 12pm.”
The Nickelodeon cluster (Nick, Nick Jr./Teen Nick and Sonic) too has a dhamakedar treat lined up for kids, promising a crackling yet safe Diwali.
Nick will run new episodes of its shows Motu Patlu and Pakdam Pakdai apart from calling Diwali ‘Nickwali’ and bringing its popular Nicktoons together to sing Diwali jingles titled ‘Diwali Fungoli’.
Like they say, music is the food of life, so play on… music channels too have jumped onto the Diwali bandwagon in a big way.
9XM has launched a special video based on the concept of ‘light writing’, displaying trails of light in different forms, with a message to boot: ‘This Diwali Light it Up!’
This apart, one of its animated characters Bheegi Billi will be seen in a new avatar called Billi Don while Bade Chote will open their special Kaun Karega Bakwaas Season 3.
“Being the largest music network across India we are constantly finding ways to celebrate music. During this time of the year, the spirit of celebration is at its peak, and doing special programming on our channels is our way of making our viewers feel really special. Just like we light a diya at home, likewise we light up the TV screen to bring on the festivity,” said 9X Media Group senior VP and content head Amar Tidke.
Coming to Bollywood gossip channels like Zoom, it is ready with a string of new and exciting shows.
A bevy of Bollywood stars including Sonakshi Sinha, Shahid Kapoor, Jacqueline Fernandez, Imraan Khan, Chitrangada Singh and Vivek Oberoi will grace the Zoom show, Planet Bollywood News, with episodes aired between 1-3 November at 7pm.
Diwali eve will see the launch of a new show called 100 Crore Club at 8 pm. Starting 1 November, watch out for Zoom’s on-air lead contest called – ‘Watch More. Talk More’ powered by Freecharge. There are mobile free charges worth Rs 1.5 lakh to be won by viewers.
UTV Stars will telecast special interviews with stars including Aditi Rao Hydari, Prateik Babbar, Tusshar Kapoor, Amrita Rao, Vivek Oberoi, Hrithik Roshan, Kareena Kapoor, Imran Khan, Ranveer Singh and Deepika Padukone.
On AXN, audiences can catch the all new series of Sherlock, Chosen and So you think you can dance season 10.
With TV channels all set, the question remains are you ready for the bombarding of programmes.
