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Tag: Divya Karani

  • Z shareholders back new board appointments

    Z shareholders back new board appointments

    MUMBAI: Zee Entertainment Enterprises Ltd. (Z) today announced that its shareholders have decisively approved the appointments of advertising professional  Divya Karani as an independent director and Saurav Adhikari as a non-executive director to the company’s board. The endorsement, secured through a remote e-voting postal ballot that concluded today, reflects strong shareholder confidence in the board’s ability to drive value creation and foster robust growth.

    The company’s strategic vision includes enhancing board guidance and strengthening its governance framework. The inclusion of highly experienced individuals from diverse sectors is central to this approach, a company press release states. Karani and adhikari are expected to provide comprehensive guidance to the management team, ensuring effective execution of the strategic growth plan.

    Karani brings over three decades of experience in the advertising and media sectors, notably as the chief executive of dentsu media, south Asia. Her insights are anticipated to be invaluable for advertising revenue. Adhikari, with more than 30 years of expertise in global technology, fast-moving consumer goods, and consumer durables, will contribute significantly from an operations and investment perspective. He is the founder and senior partner at Indus Tech Edge Fund I.

    Z chairman R. Gopalan expressed gratitude to shareholders, highlighting the “sharp business acumen” and “creative expertise” that the two directors will bring to the board. He reiterated  that they  will only strengthen “the  board’s directional guidance to the management team as the company progresses towards the targeted aspirations. We remain committed towards fortifying Z and maximizing shareholder value, through all our decisions.”

  • Dentsu India on-boards Bhasker Jaiswal as chief operations officer, media

    Dentsu India on-boards Bhasker Jaiswal as chief operations officer, media

    Mumbai: Dentsu India has announced the appointment of Bhasker Jaiswal as chief operations officer, media. As a member of the executive team, he will report to Dentsu South Asia chief executive officer, media, Divya Karani.

    In his new role, Bhasker will lead integration, transformation, and operational excellence agendas while driving innovations and excellence for Dentsu clients and businesses through its three media agencies: Carat, iProspect, and Dentsu X. He will work closely with Divya Karani to deliver business transformation, set up and standardise operations and systems, govern product leadership, and enable sustainable revenue growth.

    With over 24 years of experience in the media and advertising industry across APAC (India, Malaysia, China, and Singapore), Bhaskar specialises in building solutions for advertisers and media companies across monetisation, research, and media investments. His key strength lies in understanding the ecosystem of consumers, advertisers, and media owners, as well as the decision-making heuristic. He is passionate about disrupting the current thinking and has developed industry-leading proprietary products that bring efficiency and effectiveness across geographies and clients.

    Speaking on the appointment, Divya Karani said, “Bhasker joining the team here in India is another great step on our journey to become the go-to network of choice for brands in India. His impressive track record, savvy business judgement, operational excellence, and an innate understanding of people and their motivations make him ideal to lead our transformation and integration.”

    Bhasker Jaiswal commented, “I am excited to be joining Dentsu and being back in India, a big and complex market growing dynamically. I look forward to adding value by improving dentsu processes to impact client outputs as well as improving the lives of our biggest assets—our people.”

  • Dentsu appoints Saagar Sethi to lead Amplifi in India

    Dentsu appoints Saagar Sethi to lead Amplifi in India

    Mumbai: Dentsu India appointed Saagar Sethi as the president of its supply side management platform, Amplifi. Saagar stepped into the role in April 2022, as part of the increased media leadership roster across Dentsu India.  

    In his new role, Saagar will lead the network’s investment management, media trading (media owner services and principal buying) and content (original partnerships & entertainment) businesses in India. He will also have responsibility for helping drive the continued growth of The Story Lab and Posterscope, two specialist agency units within Dentsu which focus on entertainment production and out of home (OOH) capabilities, respectively. Saagar will report to Divya Karani, media CEO, Dentsu – South Asia and work closely with the global Amplifi leadership to focus on creating truly sustainable values for Dentsu and its partners in India and across the globe.

    Armed with 15 years of experience in transition management, Saagar’s appointment echoes Dentsu’s commitment to continually elevate its growth trajectory across markets. The network’s rapid transformation ensures it offers long-term sustainable growth to clients via distinctive, integrated capabilities in an environment which is forever changing.  

    Prior to this, Saagar was the head of indirect procurement in LG Electronics India, where he played an instrumental role in successfully handling diversified, complex and companywide transformation projects, nationally and internationally. He has also participated in organizational design, transitioning and change management journeys for leading brands like LG Electronics and Ernst & Young.

    Commenting on the appointment, Divya Karani said, “We are excited to have Saagar join our management team as we consolidate and prepare for the next stage of growth. In today’s increasingly complex media market, the experience he brings to the table will help us increase our client delivery skills in India.”  

    Saagar added, “I have always been passionate about media. The timing of this opportunity could not have been better. This role complements my transformation experience and passion. I am committed to creating synergies and incremental value for all our clients, stakeholders, and partners, underpinned by the need of driving compliance and transparency. Truly, it is an exciting time to be at Dentsu India.”

  • Roopam Garg elevated to CEO of dentsu X India

    Roopam Garg elevated to CEO of dentsu X India

    Mumbai: Dentsu India has elevated Roopam Garg to the role of dentsu X (dX) India CEO, effective immediately. He will continue to report to CEO for media South Asia Divya Karani.

    Garg, who has been in the role of chief operating officer (COO) of dX India for five years, will now lead the media agency and accelerate its growth, said the agency in a statement.

    “We are living in exciting times, with many new progress prospects ahead of us. I am confident that under Roopam’s leadership and his intuitive ability to assemble highly motivated teams, the best days are yet to come,” said Divya Karani.

    During his role as COO, Garg played a key role in accelerating dentsu X’s growth. He brings over two decades of experience in communication/media holding senior leadership roles spanning across five regions/markets India, MENA, China, Vietnam and London. Prior to this, he has held senior leadership roles as Publicis Groupe Vietnam managing director of and ZenithOptimedia Group India COO.

    In his new role as CEO, Garg will be responsible for carrying forward the learnings of seamless integrated consumer and brand interaction to drive holistic communication planning for clients’ businesses. Aligned with the global plan of transforming into the world’s most integrated group by 2024, dX India’s growth story will further accelerate dentsu India 2.0.

    “dentsu X’s stature and growth is a result of our data-driven design, our commitment to deliver ‘experience beyond exposure’, and our deep client-agency partnership in effecting business outcomes. Along with our team, I look forward to accelerating our growth momentum,” said Garg.

  • dentsu X tops global RECMA rankings for third time in a row

    dentsu X tops global RECMA rankings for third time in a row

    Mumbai: RECMA, the independent research firm that evaluates media agencies, has launched its ‘overall activity volume rankings’ report for July 2021. According to the report, dentsu X has been acknowledged as the ‘fastest-growing media agency globally’. With 8.8 per cent Year-on-Year (YoY) agency growth and a growth of 81 per cent over time, dentsu X has won the title for the third consecutive year.

    “To be recognised in this way for three years straight is a great endorsement of our proposition, ‘experience beyond exposure’, which places consumer delight back at the heart of marketing,” said dentsu X global client & brand president, Sanjay Nazerali while commenting on the RECMA ranking. “It is a testament to the long-held dentsu edict of ‘servant leadership’ – we only win when our clients, teams, and partners win too,” Nazerali added.

    Additionally, basis the qualitative parameters, the agency also secured the title of ‘#1 dominant agency’ by RECMA in February. The agency has bagged this recognition for the second time in a row.  

    dentsu CEO, media – South Asia and dentsu X India CEO, Divya Karani shared, “Our trajectory is a reflection of sharply identifying marketers’ needs and partnering them in driving real outcomes. Creating sustainable value, prizing the enduring over the short term is how we have become trusted partners.

  • Dentsu India rejigs leadership, elevates Divya Karani & Kartik Iyer

    Dentsu India rejigs leadership, elevates Divya Karani & Kartik Iyer

    MUMBAI: Dentsu International has made key leadership changes in India as part of its global organisational redesign. Media Brands and Amplifi erstwhile president Kartik Iyer will now join the network’s market leadership team as its chief operating officer. He will continue to report into Anand Bhadkamkar and will be instrumental in driving the implementation of dentsu’s new business model within the country.

    Iyer will help navigate Dentsu’s global transformation program with a focus on collaborating with leaders and client teams across businesses in the market to change how the network works and inculcate the culture of operational excellence. He will engage with regional teams, global teams, and all other network brands to ensure that the ongoing transformation program and the new business model is efficiently adopted and effectively addresses local business requirements.

    The network has also appointed Dentsu X India CEO Divya Karani as the chief executive officer for media, south Asia. Here, media includes the agencies dentsu X, Carat, iProspect and Posterscope. She will continue to report into Anand Bhadkamkar. In this additional role, Karani will be responsible for driving the global media strategy and delivery in south Asia, ensuring its alignment and relevance to the market..

    “Dentsu is committed to delivering the best to its clients and Kartik and Divya are veterans in what they do,” said Bhadkamkar. “Kartik is recognised industry-wide for his media expertise while Divya is one of our finest from the industry. Her strength lies in delivering first-class, client-centric results and I am confident that their expertise and experience will only help accelerate the effectiveness, purpose, and performance offered to our clients.”

    Haresh Nayak will continue to serve as COO for dentsu Media in India in addition to his other current roles as president, Posterscope Asia Pacific and MD, Posterscope India, while Rubeena Singh is now in-charge of the freshly rebranded iProspect. For the record, the agency recently witnessed the merger of Vizeum and iProspect into one to bring together the former’s media strategy and planning, storytelling, and brand-building capabilities with the latter’s digital expertise, audience knowledge, and performance mindset. Anita Kotwani will continue to lead the Carat brand for India.

  • dentsu X & Mindshare dominate Indian market: Recma report

    dentsu X & Mindshare dominate Indian market: Recma report

    NEW DELHI: Recma, the independent research firm that evaluates media agencies, has named dentsu X, the integrated media specialist from the house of dentsu international, and Mindshare India as the most ‘dominant agencies’ in the country. Some of the other agencies that made the list include Madison, Lodestar, Zenith, Initiative and Starcom.

    dentsu X India has also been ranked the undisputed number one agency on vitality in Recma's latest ‘Dominant agencies: where are the champions?’ report.

    With the maximum scores earned on both competitive pitch wins and momentum in the last three years, this is the third consecutive year for dentsu X to be acknowledged as the much-coveted number one agency on vitality.

    For the record, the report was released on September 30, 2020. Out of 700 agencies evaluated globally in the report, only 27 agencies are dominant in the top 16 countries. Carried in 47 countries totally, it’s an audit of media agency performances and competences based on 19 criteria. This in-depth report captured the last three-year track record based on competitive pitches, agency momentum, resources, and the client profile of each agency.

    dentsuX India CEO Divya Karani said, “Building an organisation brick-by-brick takes sustained effort and patience but does make for a solid foundation. Our stature and growth trajectory are a result of our data-driven design, our ‘experience beyond exposure’ thinking, and deep client partnership in effecting business outcomes. When our clients succeed, we succeed!”

  • dentsu X retains the media mandate for AMFI

    dentsu X retains the media mandate for AMFI

    NEW DELHI: dentsu X India has retained the media mandate for the Association of Mutual Funds in India (AMFI). The agency won the account following a multi-agency pitch. For the record, dentsu X was also the incumbent, having handled the brand since 2016. The other agencies contending for the business were Mindshare, Madison and Initiative.

    AMFI chairman Nilesh Shah said, “We are pleased to renew our relationship with dentsu X. The agency has shown an in-depth understanding of the category and consumer. It appreciates both – the consumer motivations as well as the client’s perspectives, to deploy investments designed to deliver on our business objectives. dentsu X, in effect, has been an integral partner and not just an agency.”

    “Delighted that we are continuing our partnership with dentsu X. The team here has always exceeded expectations. It understands the eco-system and deploys platform-agnostic solutions and innovations to deliver on business KPIs,” added AMFI chief executive N. S. Venkatesh.

    dentsu X India CEO Divya Karani said, “This is a resounding validation of dentsu X’s work in building the business, driving sustainable value year-on-year and the close teaming with all our AMFI members. This decisive mandate is right by both, dentsu X and AMFI.”  

    It is pertinent to note here that dentsu X India has been managing the media mandate for AMFI since the launch of the ‘Mutual Funds Sahi Hai’ campaign in 2016. From there on, the mutual fund industry has grown manifold. Additionally, dentsu X’s ‘experience beyond exposure’ approach and innovations have been recognised and acknowledged by the industry through multiple awards such as DIGIXX, Digiplus, e4m Play Awards, SCREENXX, SAMMIE and Foxglove. AMFI has also been awarded a special citation by Marquees for ‘Breathing a new life into a category’. 

  • MyTeam11 appoints Dentsu X as the Digital agency on record

    MyTeam11 appoints Dentsu X as the Digital agency on record

    MUMBAI: MyTeam11 – One of India’s leading fantasy sports platforms, today announced the appointment of Dentsu X as their digital agency on record, in furthering their consumer and media outreach program for the upcoming season.

    MyTeam11 who boasts of a subscriber base of ten million plus presently, currently have offerings in six sports with Hockey being the latest addition to the bouquet apart from Cricket, Football, Basketball, Volleyball, and Kabaddi.

    The initiative is a part of well thought out marketing strategy to ensure that their offerings reach out to the right audience, ahead of an extremely busy year for sports in India, with the upcoming Indian Premier League to the multi-disciplinary global sporting extravaganza, The Tokyo Summer Olympics 2020.

    Speaking on the associations, MyTeam11 co-founder Sanjit Sihag said, “Fantasy Sports Market is already big and has a tremendous future. With an extremely busy season ahead keeping in mind a few important international sporting events around the globe it was important for us to get a strong team on board to further our consumer experience. The appointment of Dentsu X is a part of extending the reach of consumer and stakeholder engagement process. They have worked with us on projects in the past and we are glad to bring them on board for a long term association given their understanding of our expectations and way of working.”

    Dentsu X chief executive officer Divya Karani said, “We are delighted to partner with such an immersive brand. MyTeam11’s vision is in absolute sync with our ethos of stitching together experiences beyond exposures. Dentsu X thrives on engineering encounters in which brands and consumers become part of each other’s lives.”

    Dentsu X is one of India’s leading integrated communications agency with the expertise in providing 360-degree marketing solutions to the clients.

  • dentsu X India recognized in ‘Adweek Top 100 Fastest Growing Agencies’ globally

    dentsu X India recognized in ‘Adweek Top 100 Fastest Growing Agencies’ globally

    MUMBAI: dentsu X India, the integrated media specialist, has been recognized in the Top 100 Fastest Growing Agencies’ global rankings by the international advertising publication, Adweek.

    dentsu X has recorded stellar business growth, not just this year but consistently so, year-on-year in these past few years. Yes, India is a frontrunner in growth on a global scale but this recognition is much more distinct as dentsu X India is the only agency from India to appear in the list of Top 100 global agencies!

    Speaking on the occasion Divya Karani, Chief Executive Officer, dentsu X India said, “We are simply delighted! This growth, these accolades bear testimony to our differential design thinking and the good work delivered to our clients. They also reflect our culture of partnering our clients every step of the way. This recognition is both gratifying and motivating for us to stay the course.”

    dentsu X India has also been recognized as the ‘No.1 agency on the New Business Barometer 2018’ by COMvergence, an independent international report and RECMA.

    RECMA, a research company evaluating the media agency industry, named dentsu X as the 'Fastest-growing network in the world'. Forrester Wave, a global research firm, recognized dentsu X as ‘One of the most significant media agencies in 2019’.