Tag: Disney India

Hagemaru Show’s relaunch episode grabs 1.6 mn kids’ eyeballs on Hungama TV

MUMBAI: The re-run of old shows is not only helping GECs but also kids channel. Disney India kids channel has garnered 1.6 million kids' viewership on the re-launch episode of The Hagemaru Show. The show was re-launched on April 17, 2020 and the first episode was telecasted at 12 noon which recorded viewership of 830 TVT, while the repeat airing of the show delivered a viewership of 885 TVT. As a part of summer line-up, the channel is set to launch its new kids show Bapu soon.

According to BMW Software India, the launch episode and repeat episode garnered 2.8 millions kids (2 to 14 years) viewership in urban and rural markets. Disney's spokesperson said, “The Hagemaru Show embodies the spirit of Hungama, bringing together fun, mischief and a riot of laughter, and we are overwhelmed with the love and response we have received from our viewers in just a week of its launch. Kids have immediately connected to the antics of the quirky lead Hagemaru and his family and friends, made more relevant by its unique dubbing tone and style."

The spokesperson also informed, "As we do every summer, we are committed to bring our young viewers fresh entertainment across the kids network through new shows and new seasons of popular shows , and are eagerly awaiting the next show in our summer line up – ‘Bapu’ on Disney Channel”.

The show is aired on Disney Network's Hungama channel every friday at 12 noon and 3 pm in Hindi, Tamil and Telugu. The Hagemaru Show is based around the adventures of Hagemaru Hageda, a class 4 student who is the only child of his parents. Each episode centers around the lives of this unique family that find hilarious and groundbreaking ways to save money! Every way adopted is extremely innovative and sometimes really exceptional, much to the dismay of their pet dog Pesus.

In the beginning of the week, Disney Kids Channels announced that it will bring-in 100 hours of fresh content as a part of the summer line-up which includes shows like Bapu, Guddu, Gadget Guru Ganesha, The Hagemaru Show, Selfie with Bajrangi, Doreamon and new episodes of Chacha Chaudhary and Miraculous.

April 18, 2020
Disney India to premiere three Cosmos-Maya shows this summer

MUMBAI: Disney India is premiering TV Guddu, Bapu and Gadget Guru Ganesha, three new shows produced by Cosmos-Maya.

With the addition of these IPs, the Singapore- and India-based leading Asian animation studio Cosmos-Maya will now have 20 of its own produced series IPs airing worldwide now. The three shows are also launching digitally on a leading OTT platform, the details of which will be out shortly.

The news comes soon after two other Cosmos-Maya IPs, Titoo and Lambuji Tinguji were green lit by Turner India for its channels Cartoon Network and Pogo.

“We are very happy with this development and our heartfelt thanks go out to Disney India. Both parties have tasted great success with the very popular show Selfie With Bajrangi; and just like Bajrangi, these three shows are also in line with Cosmos-Maya’s USP of ‘Novelty with Relatability’. Our concerted efforts to bring joy and cheer to our young viewers have neared fruition and we are excited. For a studio the size of Cosmos-Maya, it was no small task to keep operations running, but crisis or no crisis, the show must go on. We have kept production operations running remotely from home to ensure that children are kept engaged and entertained at home,” Cosmos-Maya CEO Anish Mehta said.

Guddu chronicles the exploits of the anthropomorphic circus lion Guddu, a spin-off character from the very popular Motu Patlu franchise. The show pushes the envelope of 3D animation quality with never seen before visuals.

Bapu, the first of its kind IP inspired by the teachings of Mahatma Gandhi, tells the story of a wise elder of a contemporary neighborhood in the modern world. Bapu and his three monkeys always endeavor to help kids face their problems, right wrongs and add a positive spin to adversity. Both Guddu and Bapu have been directed by Suhas Kadav, who is also the Director of the Motu Patlu franchise.

Gadget Guru Ganesha is a slice-of-life-buddy comedy set on a quintessential Indian family and beautifully encapsulates the nuances of Indian culture in an entertaining format. Gadget Guru Ganesha is directed by Dheeraj Berry, also the director of another highly popular Cosmos-Maya show Selfie With Bajrangi.

April 17, 2020
Disney India kids channels bring 100 hours of original content

MUMBAI: Disney Kids channels in India are bringing in freshly brewed content to entertain kids this summer. With an eclectic mix of Indian and global stories, the summer line-up promises 100 hours of fresh content introducing kids to new stories in addition to their existing favourites across all the channels, including Disney Channel and Hungama TV.

In keeping with the current scenario, where kids are looking for a friend who engages and interacts with them in a manner that they understand, Disney Channel is launching a campaign – #Homebuddy with a thought that they can spend plenty of time with their favourite characters. And Hungama, in line with the channel philosophy, will encourage kids to have lots of fun with #Gharpemachao as they stay safe at home. The kids’ channels will entertain them with a range of series filled with adventure, comedy and take them for a fun-filled ride.

The network recently launched the adventures of Mira, Royal Detective which has been loved by kids and families across. The summer bonanza across Disney Channel and Hungama TV includes local and home-grown series like Bapu, a pure and positive story of a wise old leader from Bharat Nagar who is sure to win the hearts of kids and families along with an all-animal story of a lion and his joyful circus troupe friends in Guddu. The new offerings will also have a story of a soft toy – Gadget Guru Ganesha, who with his innovative gadgets will charm his way into the lives of young audiences across the country.

The specially curated programming also brings to life – The Hagemaru Show which narrates the tale of the mischievous Hagemaru and his high spirited parents as they find ground breaking and hilarious methods to save money. Along with the new shows, kids can join in the escapades of Ankush and his best friend – Bajrangi in fresh episodes of Selfie with Bajrangi and also take a joyride with their favourite – Doreamon in a whole new season and a movie festival.

There will also be new episodes of Chacha Chaudhary and Miraculous “Summer is a fun-time for children and with the lockdown in place, they are especially looking to us to be their constant companion; someone who understands their entertainment needs and is there for them through the day. We have curated special campaigns for Disney Channel and Hungama in line with this thought and notwithstanding the unprecedented situation, bringing them a range of
new and differentiated stories and memorable characters," said Star India kids English and infotainment head Anuradha Aggarwal.

April 15, 2020
Football Series ‘Supa Strikas’ from Moonbug to be launched in India

MUMBAI: Moonbug, a global entertainment company that develops and distributes fun and safe content for kids, today announced its hit video series Supa Strikas will now be showcased in India. The series has been licenced to Disney India.

Supa Strikas is a beloved South African digital and linear sports brand that follows the leading football team as they journey across the globe and to outer space on a quest to win the prized Super League trophy.

“Supa Strikas’ lessons of fun, sportsmanship, respect and teamwork are incredibly relatable for audiences from all backgrounds,” said Nicolas Eglau, Head of EMEA of Moonbug. “The program is already a top-viewed show on Disney Southeast Asia and Cartoon Network across Africa and will soon be available for viewers in India as well.”

Supa Strikas, which debuted in 2009, is available in 27 languages and in over 100 countries worldwide. The show can be enjoyed across a variety of platforms, including: YouTube, Amazon, DisneyXD, Cartoon Network, ETV, MBC, TVP, Crave, Suria, Studio 23 and Zoom among others.

Moonbug is an award-winning global entertainment company providing fun and safe content for children. Moonbug acquires, creates and distributes content for pre-school kids. The company, which is amongst the largest digital kids IP owners in the world, was co-founded by media veterans René Rechtman, CEO, and John Robson, COO, with main offices in London and Los Angeles.

Moonbug’s IP includes global sensations Little Baby Bum, My Magic Pet Morphle, Supa Strikas, Go Buster, Playtime with Twinkle, Gecko’s Garage and many more. Moonbug shows are available on global platforms such as YouTube, Netflix, Hulu, Roku, Sky, Amazon Prime Video and many more.

March 16, 2020

Star India announces festive offer for a-la-carte channels

MUMBAI: In keeping with the festive spirit, Star India announces ‘Tyohar ka Upahar’, a promotional offer for its 16 a-la-carte channels including its popular channels — Star Plus, Maa TV, Star Jalsha, Vijay, Asianet and Hungama TV. The festive offer prices will be available with immediate effect.

“The Star network is known to offer best-in-class content inspiring a billion imaginations, making us a household name today,” said Star and Disney India country manager Sanjay Gupta. “With this promotional offer for the festive season, we hope to spread even more cheer and get more families to experience and engage with our varied entertainment offerings,” he added.

Viewers can enjoy an exciting content line-up across the network including ‘Nach Baliye’ finale, ‘Yehh jadu hai jinn ka!’, ‘TED Talks India Nayi Baat’, ‘Dance Plus’ on Star Plus, ‘Manasi Chi Choodo’ along with the World TV premiere of ‘Vinaya Vidheya Rama’, ‘Bigg Boss Telugu’ finale, ‘Sixth Sense’ on Maa TV,‘Sreemoyee’, ‘Dance Dance Junior’ and ‘Mohor’ on Star Jalsha, ‘Kaatrin Mozhi’, ‘Thazampoo’and ‘The Wall’ on Vijay, the World TV premiere of ‘Ambili’ and ‘Vanambaadi’ on Asianet, and ‘Upin & Ipin- new season, ‘Selfie with Bajrangi’- new season, ‘Shinchan’- new season and movie premier ‘Pokemon – Arceus Aur Jeevan ka Jewel’ on Hungama to name a few.

Below is the promotional pricing for the festive season:

Channel	Festive Offer Price (INR)	Current Price (INR)
Star Plus	12	19
Maa TV	12	19
Star Jalsha	12	19
Asianet	12	19
Vijay	12	17
Asianet Movies	12	15
Star Sports 1 Marathi	8	13
Star Sports 2	5	6
Hungama TV	1	6
National Geographic	1	2
Star Sports 3	1	2
Vijay Super	1	2
National Geographic Tamil	1	2
National Geographic Telugu	1	2
Nat Geo Wild	0.1	1
Star Sports First	0.1	1

October 12, 2019

JioCinema, Disney India strike content partnership

MUMBAI: That latest OTT partnership is that of JioCinema, a digital app from Reliance Industries Ltd (RIL) with Disney India. Under the partnership, the app will host a dedicated Disney branded section on the homepage for the first time ever. Jio users now will get access to stories from the biggest brands in storytelling including Disney, Pixar, Marvel, and Lucas Film.

Along with these famous stories, Jio users will be able to access a large number of international as well as locally created content through this association. Moreover, the app also brings in a unique character customisation option where fans can choose from their favourite Disney, Marvel, Pixar or Star Wars character such as Mickey Mouse, Captain America, and Lightening McQueen and browse the entire range of content available on that character.

Kids will definitely enjoy JioCinema more than ever as it is now home to heart-warming stories of Disney like The Jungle Book, The Lion King and the ever-so-popular tales of Disney Princesses like Cinderella, Snow White and the Seven Dwarfs, Sleeping Beauty and more. Even superhero fans are in for a treat with movies like Iron Man, Captain America: The First Avenger, Thor along with animated series such as Guardians of the Galaxy, Avengers Assemble.

It is obvious that the partnership will increase the width of content on the platform enormously. All telco players are increasing their content play by striking deals with large content creators as well as by investing in original content.

December 27, 2018
Disney India reveals new TV channel prices

MUMBAI: One by one, broadcasters are announcing their new channel rates as per TRAI’s tariff requirements. The latest to join the bandwagon is Disney Broadcasting (India) Ltd. Its reference interconnect offer (RIO) will be effective from 29 December 2018. The deadline given by TRAI was 31 August for publication of RIO, declaration of MRP and nature of channels, in connection with its tariff order.

All Disney India channels will be available on a-la-carte basis, as required by regulations. The a-la-carte of all eight channels including SD and HD channels are under Rs 15 per month. Given the different nature of Disney’s offering in Indian TV sector compared to other broadcasters, it has come up with only one bouquet called Universal Bouquet which has been priced at Rs 10. The bouquet excludes only Disney International HD which has the highest price of Rs 15 on the a-la-carte rate chart.

While most of the broadcasters have published their RIOs, Supreme Court is yet to decide the final destiny of the digital television pricing. The Apex Court again deferred the hearing of Star India’s petition filed against TRAI’s tariff and interconnect order to 11 September 2018. The case was first contested in Madras High Court and the high court upheld the tariff order with certain riders.

Meanwhile, major broadcasters have already come up with channel prices. TV18 Broadcast Ltd ( TV18), Zee Entertainment Enterprises Ltd (ZEEL) and Sony Pictures Networks India (SPNI) have made several bouquets available targeting audiences of different nature. Three of the broadcasters have also focused highly on regional bouquets. ZEEL was the only broadcaster to publish its RIO before the given deadline. Star India, one of the petitioners against the TRAI tariff order has not filed its RIO yet.

Disney India’s offerings for kids have more popularity in the country compared to its entertainment segment. According to week 35 BARC data, two kids channels from the umbrella, Disney Channel and Hungama were at second and third positions respectively in the kids genre. The first one had 105399 impressions ‘000 and the second one 100401 impressions ‘000.

September 7, 2018
BookMyShow sells over 3.5 million tickets for Avengers: Infinity War; contributes close to 45% to its opening weekend collection in India

MUMBAI: Avengers: Infinity War set new records on BookMyShow as it became the first Hollywood film to sell an unprecedented 12 tickets a second when the bookings were at its peak on the weekend. BookMyShow has so far sold over 3.5 million tickets for this mega blockbuster and has contributed close to 45% to the film’s opening weekend collection in India.

The advance sales of the film were driven majorly by its English version given the high decibel buzz surrounding it. However, once the film released on April 27, 2018, BookMyShow witnessed a huge spike in the tickets sales for regional language versions of the film. 74% sales for its Hindi version happened post the release of the film indicating the massive role played by strong word of mouth.

BookMyShow, VP- Marketing and Business Intelligence, Marzdi Kalianiwala said, “BookMyShow has received an overwhelming response for Avengers: Infinity War and combining forces with Disney India went a long way in achieving such phenomenal results. The film, with its strong fan following and powerful content and storytelling has created new records on BookMyShow. By contributing close to 45% to the film’s opening weekend Net collections, we are thrilled to have been the default movie ticketing platform for millions of Avengers fans across the country.”

“The performance of the movie is a testament to the strength of the Marvel brand in India. Epic storytelling combined with our localization efforts has resulted in Marvel movies rewriting the box office records year-on-year. We always strive to work with the best-in class partners like BookMyShow whose efforts have enabled us to extend the experience to cinema-goers across the country,” said Bikram Duggal – Head, Studio Entertainment, Disney India.

Avengers: Infinity War also earlier created the record for highest ever advance sales on BookMyShow among Hollywood films. It sold over 1 million tickets even before the film’s release. BookMyShow also joined forces with Disney India to combine their digital efforts for this film and together developed a deeper understanding of consumer buying behaviour and purchase patterns.

May 7, 2018
Amazon Prime Video inks pact with Disney India for Marvel, ABC titles

MUMBAI: Amazon Prime Video announced a landmark content deal with Disney India to make it the streaming home for seven brand new upcoming international titles from Marvel and ABC. These shows will be available to Prime members in India immediately after they premiere in the US.

The seven shows include four exciting new Marvel series, including Inhumans and Runaways, that are already available to stream, as well as Cloak and Dagger and three ABC series including The Crossing, Station 19 and the already available show – Freeform’s Alone Together. Additionally, Prime members can watch complete seasons of their favorite international hit series, including Desperate Housewives, Grey’s Anatomy, Criminal Minds, Castle, Scandal and Scrubs.

“We are elated to bring quality content from Marvel and ABC to our Prime members. Whether it’s bingeing on past seasons of an old favorite or discovering your new favorite show, we believe that everyone will find something to enjoy,” said Amazon Prime Video India director content Vijay Subramaniam.

South Asia regional head – media distribution & OTT Amrita Pandey said, “It’s critical for us to make our diverse content available to fans everywhere. This opportunity with Amazon Prime Video in India allows us to bring some of our fan favorite shows from Marvel and ABC to Indian audiences on a device of their choice and convenience.”

Amazon Prime Video claims to have the largest selection of latest and exclusive movies and TV shows, stand-up comedy, ad-free across Indian and Hollywood movies, US TV shows, top/popular Indian and international kids’ shows, award winning Amazon Prime Original shows along with content from top Bollywood, regional, Indian and international studios – all available in one location/service.

February 28, 2018
Bindaas launches a mobile game on its latest series Tere liye Bro

bindass’ latest series Tere Liye Bro, a refreshing tale, chronicling the lives of three best friends and the twists and turns their lives take has gained immense popularity amongst the millennials. Given the instant popularity of the show and its characters, the brand is all set to extend its universe with the launch of a simple yet riveting grid-based mobile game for fans. The game is now available on Google Play and App Store.

The Tere Liye Bro game features four lead characters from the show where the players have to strategically match similar blocks in a grid with a single touch. The fun continues for a total of 100 levels spread across 4 different modes. Each level comprises of multiple blocks with a few immovable objects as obstacles. Once the match is made, the player moves to the next level.

Disney India, Executive Director and Head of Product, Media Networks, Devika Prabhu said, “We are very happy with the fan acceptance of Tere Liye Bro on bindass across platforms. The launch of this game provides a great opportunity for the fans to have fun with the characters and engage with the series in a new way. This is yet another great example of the multi-platform philosophy of the bindass brand.”

Teri Liye Bro is a story of two friends and a sister who set out on a mission to fulfill their best friend’s bucket list but in return come out of it valuing their friendship and fulfilling their own wishes along with the friend’s. What brews next is an exciting journey of these three finding out what they truly want and appreciating their bond as friends and much more!

February 1, 2018