Tag: DishTV

  • DishTV launches ‘Thriller Active’ service on both platforms

    DishTV launches ‘Thriller Active’ service on both platforms

    India, 4th October 2018: Dish TV India Limited, world’s largest single-country DTH Company, is delighted to introduce a never heard before value added service-‘Thriller Active’ offering best thriller and horror TV shows and movies to Indian audiences on its both brands; DishTV and D2H. The first of its kind service is being offered in partnership with Shemaroo Entertainment Ltd, one of India’s leading filmed entertainment content house. Customers can now enjoy best of thrilling content at channel number 134 on DishTV and D2H platform.

    ‘Thriller Active’, DishTV’s exciting new offering is available to the subscriber on free preview of 15 days. Post free preview, the viewers can continue to enjoy spine chilling thrillers, television shows and movies at a nominal subscription price of Rs.40+Taxes.

    Announcing the new service, Mr. Anil Dua, Group Chief Executive Officer, Dish TV India Limited, said, “Our focus at DishTV and D2H, has always been on innovative content, best value proposition and unique entertainment initiatives. Horror and thriller is a genre that young audiences have a huge appetite for, and we are here to fill the gap for a singular destination for the best of content available in this segment.”

    Apart from classic horror shows such as Aahat, Zee Horror Show, Fear Files, a bouquet of unique features await every thriller enthusiast on DishTV and D2H. Further, to make weekends exciting for binge watching, the service brings special thriller, crime and horror series every Saturday and Sunday along with a popular movie.

    Hiren Gada, Director – Shemaroo Entertainment Limited said, “We are delighted to tie-up with Dish TV India Ltd to provide this exciting content on its DishTV and D2H platforms. Being a leading content aggregator and owner, our efforts are to serve audiences with exciting content in innovative ways. Bearing the same in mind, the programming of the service has been carefully chosen and hand-picked from Shemaroo’s best thrilling library content.”

  • Star India, Dish TV agree on carriage deal

    Star India, Dish TV agree on carriage deal

    MUMBAI: According to media reports, Star India and Zee-backed DTH operator Dish have buried the hatchet and agreed on a new carriage deal. The matter, it appears, has been settled out of court.

    Even before the disconnection date became effective, the broadcaster had moved Telecom Disputes Settlement and Appellate Tribunal (TDSAT) seeking directions for Dish TV to do a reference interconnect offer (RIO) deal.

    The petition was filed on 2 April and on 10 April the two parties submitted before the tribunal that they had settled the matter and had agreed to sign a fresh deal.

    “From the submission of learned counsel for the parties, it appears that matter has been settled outside the Court and the agreement is likely to be signed by the end of this month,” the TDSAT said in an order.

    The fresh deal between Star and Dish TV will also include Videocon d2h as the two companies have merged with effect from 22 March.

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  • DishTV launches ‘Aapla Manoranjan’ for marathi Viewers

    DishTV launches ‘Aapla Manoranjan’ for marathi Viewers

    MUMBAI: Dish TV, Asia’s largest DTH brand, has partnered with Shemaroo Entertainment Ltd., one of India’s leading filmed entertainment content house to launch Marathi regional value added services for its valued Marathi audience. A 24-hour Marathi service ‘Aapla Manoranjan’ is now available at Channel number 1232 on DishTV platform. With the launch of this new service, customers can now enjoy the complete Ad-Free and 24X7 Marathi Service packed with Movies, Plays and Songs.

    ‘Aapla Manoranjan’, DishTV’s new regional offering is now available to the subscriber on free preview of 15 days. The viewers can continue to enjoy amazing Marathi content with a nominal subscription price of Rs 38 + GST.

    The full entertainment package includes Marathi Songs, legendry Plays and two Marathi movies every day. In addition to this, every Sunday there will be a world satellite TV premiere of a newly released movie which hasn’t been telecasted on any satellite channel like Bus Top, Paisa Paisa & Suagr, Salt aani Prem on this service.

    Speaking on the initiative DishTV, Senior vice president-Marketing, Mr. Sukhpreet Singh said: “We’re committed to provide the best of entertainment to our viewers across all regions. With an overall bouquet of 600+channels & services and with this new regional service offering, we’re excited to bring the best content and excellent TV viewing experience to our Marathi audience. The addition of ‘Aapla Manoranjan’ will cater to the needs of our Marathi subscribers across India for complete entertainment in their preferred language.”

    Shemaroo Entertainment Limited – Director, Hiren Gada said, “We are pleased to associate with Dishtv and bring to the viewers Aapla Manorjan, a premium marathi content service that will air the finest of marathi films, songs and even theatre. It will be fueled by Shemaroo’s rich and exhaustive library of content and programming prowess. Marathi cinema with its thematic diversity, technical excellence and high production values has made a mark for itself in the industry and amongst cinema lovers. We are sure that this new offering will thoroughly be enjoyed by the viewers of Dishtv”.

  • DishTV introduces Dance Active Service

    DishTV introduces Dance Active Service

    Mumbai: DishTV, Asia’s largest DTH player, has set the stage for millions of aspiring dancers of the country to pursue their passion by launching the new ‘Dance Active’ service on their platform. With this introduction DishTV will enable its strong subscriber base of 15.7 million (Net) to actively follow their interests and go beyond conventional TV Entertainment. DishTV continues its legacy of enhancing subscriber experience by providing such unique services.

    Dance Active, the latest addition to DishTV’s exciting pool of active services will provide dancing lessons to all the dance enthusiasts and enable them to learn different dance forms in the comfort of their living rooms.

    Powered by ‘Dance with Madhuri’, Dish TV’s Dance Active service will provide 100+ hours of dance content. Subscribers can choose any dance form as per their choice and preference from a repertoire of Dance styles ranging from Indian Classical like Kathak, Bharatanatyam, to Western forms like Jazz, Contemporary, Hip Hop, Salsa, Bachata and freestyle Bollywood. With the support from gurus such as Pt. Birju Maharaj, Saroj Khan, Terence Lewis, Remo D’Souza and other renowned choreographers from India, Dance Active aims at becoming a one stop destination for learning all kinds of dance forms giving it a truly global appeal.

    “Speaking about the new active service, Mr. Anil Dua, Group Chief Executive Officer DishTV said “DishTV stands for quality and commitment, and being the largest DTH brand in the country, we believe in providing a wide range of content and services to our subscribers and enriching their experience. The launch of Dance Active service is yet another step by us to enhance our value added services (VAS) portfolio and cater to a wider audience set. Having received very positive response from our earlier active services, we take immense pleasure in announcing the launch of this service which will offer an opportunity to the subscribers to learn and indulge in the magic of dance simply through their television screens”

    Commenting on the launch of Dance Active, Mr. Sukhpreet Singh, Senior Vice President, DishTV said “Dish TV is the largest platform which enables subscribers to go beyond entertainment and actively pursue their passions. DishTV’s partnership with ‘Dance with Madhuri’ provides a fascinating opportunity for subscribers to learn from and match their steps with some of the best choreographers in the country. We are happy to have collaborated with Ms. Madhuri Dixit and her magnificent team as Madhuri Dixit is a renowned personality of Bollywood and an iconic dancer in India.”

    Commenting on Dance with Madhuri’s association with DishTV’s Dance Active Service, Madhuri Dixit said, “Our vision for ‘Dance with Madhuri’ is to take the passion of dance to everyone and we believe our collaboration with Dish TV will ensure that millions of people can now learn how to dance right in their living rooms. We put in a lot of effort to create an amazing team of choreographers who help us bring this vision to life. So excited to launch this service!”

    Dance Active will be available on Channel No. 454 at an attractive price of just Rs.45 (All inclusive). The service will be available for free preview from 14th Nov’17- 28th Nov’17. Valued subscribers of DishTV can avail Dance Active service by a simple missed call on 18002700214 from registered telephone number.

  • DishTV TVC: SRK lets cat out of bag about ‘automatic HD’ at no extra cost

    DishTV TVC: SRK lets cat out of bag about ‘automatic HD’ at no extra cost

    NEW DELHI: Dish TV, which recently decided to launch its “HD for all” initiative breaking barriers that made HD niche and effectively making it a mass product, has now released a television commercial ‘Har Dish HD’ featuring Shah Rukh Khan that takes away all inhibitions involved in switching from SD to HD, bridging the gap between both subscribers.

    The TVC communicates Dish TV’s innovative proposition of offering HD channels along with all its popular packs starting as low as Rs.169+ taxes.

    The TVC has been set in a typical Indian household where all decisions keep family at the centre and the woman of the house is involved. The TVC opens with the man of the house boasting about taking a new Dish TV connection with HD for the family. The USP of five times better picture quality than a standard resolution quickly grabs everyone’s attention except for the mother who is concerned that her son has bought something expensive. While the protagonist claims that no expense is enough for the family, the exciting reality of it actually being at no extra cost is laid bare by an ad coming on TV where Shah Rukh Khan reveals Dish TV’s new HD for all initiative wherein all Dish TV customers will automatically get HD.

    Dish TV Group CEO Anil Dua said, “Our new initiative of “HD for All” now goes further with an insightful and entertaining ad campaign “Har Dish HD”. The campaign takes the conversation of having HD to the living room of the Indian family. Our latest TVC showcases not only how DishTV brings the entire family together but also how it raises the quality of their entertainment experience.”

    DishTV SVP – marketing Sukhpreet Singh says, “The new TVC encourages people to experience HD without having to pay anything more. The launch of HD for all initiative will lead to several first-time trials of HD and subsequently lead to upgradations.”

    The campaign targets young decision-makers of the house who aspire for HD but are restricted by their perception. DishTV TVC informs them that HD is now available “automatically.”

    The film, conceptualised by the ad agency Enormous Brands, celebrates the relationship between various members of a family and brings alive the concept of watching TV together. The campaign will be spread across all media.

    “Television has always been the centrepiece of all household conversations and gatherings. When people sit together, many interesting family dynamics create a new story every day. We wanted to capture such interesting scenarios to tell a story about the product,” said Enormous Brands co-founder Ashish Khazanchi.

  • DishTV-ABP rolls out Pujo campaign

    DishTV-ABP rolls out Pujo campaign

    MUMBAI: Asia’s largest DTH brand DishTV, in order to add to the festivity fervour, has undertaken various activities in West Bengal in association with ABP Ananda. They have come up with the campaign — “Every home HD home” to amplify the HD reach during Durga Pooja (Pujo, in Bengali) celebrations.

    This campaign comprises digital, social media, broadcasting, radio and ‘pandal’ branding. The HD offer comprises 26 HD channels at Rs 84 (plus 18 per cent GST).

    DishTV SVP – marketing Sukhpreet Singh said: “With users aspiring for HD channels, this move is to encourage them to embrace HD channels at the most minimal costs.”

  • DishTV introduces Cooking Active with celebrity chefs

    DishTV introduces Cooking Active with celebrity chefs

    NEW DELHI: Asia’s largest DTH platform DishTV , in association with One Take Media Co, has launched a new active service — Cooking active.

    Cooking Active will have classic and innovative recipes catering to meals and snacks. It will have both, vegetarian and non-vegetarian cuisines.

    The Chef Special section is powered by the celebrity chef Ranveer Brar. The other sections would have recipes handpicked by the chefs. Under Smart Cooking, India’s known and most enjoyed culinary dishes, desserts and the signature spicy curries etc. will be on display.

    The launch of Cooking Active seeks to position DishTV as a service which not only provides entertainment but also opportunities to learn. Valued subscribers of DishTV can subscribe to Smart Cooking by sending a missed call to 18002700283 from their registered calling number.

    With features like Smart Cooking, DishTV Cooking Active Service will put up classic recipes ranging from full course meals to snacks. Under this service, India’s most celebrated preparations, desserts and spicy curries will be showcased.

    The Chef Special section is powered by celebrity chef Aditya Bal, Vicky Ratnani, Ajay Chopra, Bhairav Singh, NileshLimaye and many more further other sections would see handpicked recipes across the regions that are sure to tingle one’s taste buds.

    Dish TV Group CEO Anil Dua said: “With the launch of Cooking Active, we are strengthening our proposition of being more than a provider of regular TV channels. It is our constant endeavour to offer the widest range of content and services to our subscribers. We are pleased to join hands with One Take Media for launching cooking active on the DishTV platform and we are sure that this service will surely add to their element of delight.”

  • Adi, your DishTV virtual tech-assistant, joins today

    Adi, your DishTV virtual tech-assistant, joins today

    NEW DELHI: Zee Group’s Dish TV, which has sprung into action over the past few weeks to protect its status as Asia’s largest direct-to-home platform, has now launched an Advanced DishTV interface’ (ADI). ADI world’s first AI-enabled pay-tv chatbot to enhance customer experience and offer a user-friendly interface.

    The move comes even as the ministry of information and broadcasting is insisting on complaint redressal system following a Supreme Court judgment earlier this year.

    Built for redressal and service lifecycle management, ADI provides a virtual interface that acts as a one stop solution window to subscribers, and guides them instantly to address their queries. It is an Omni-channel interface with customer experience as a core tenet, strengthening DishTV’s position as an innovator in the DTH space. It can enable quick recharges and answer millions of customer queries across multiple channels instantly.

    It is designed to process user requests, powered by deep analytics and its artificial intelligence engine. It enhances customer service through personalized and immediate answers that are available 24×7 and are constantly evolving to become more relevant and accurate for the users. Users converse with ADI in a personal setting, just like they would with family/friends.

    According to Dish TV, it provides a landscape to move from personalization to individualization at massive scale, harnessing the power of big data.

    Dish TV group CEO Anil Dua said, “Relevance in the digital age requires connecting with customers across multiple channels while maintaining the information accuracy along with ease of interaction. With the launch of ‘ADI’, customers can get information on our products and services instantaneously and will be able to recharge, troubleshoot or order a connection on the go. ADI will also encourage those customers who may not be very comfortable navigating the traditional web space. With digital platforms gaining popularity across industries, ADI will enable us to reach out to a wide spectrum of customers, and serve them better with both speed and accuracy.”

    ADI appears as a pop-up feature on the website and introduces itself as “Adi, your DishTV virtual assistant.” One can initiate a conversation by simply entering a message that transforms into rich personalized experience, delivering real-time responses, timely and pertinent to one’s DishTV account. It gives solutions to problems concerning recharge offers, current balance, add-on service upgrades, or any other glitches like unsubscribed channel or lost signals or Smart Card related issues. All the subscriber needs is an 11-digit VC number or one’s registered mobile number, and the rest will be taken care of.”

    ADI is available on desktop and mobile platforms currently and would soon be available on other platforms like Facebook and Twitter. It is a step towards true engagement with customers that goes beyond mere “clicks”, and helps them cut through the clutter to view offerings relevant to them. It also relieves the customers from the effort of calling the customer care or visiting the dealer stores for recharges.

  • DishTV extends its connection up to Flipkart

    DishTV extends its connection up to Flipkart

    MUMBAI: DishTV has joined hands with the e-commerce giant Flipkart to bring to its customers a hassle-free connection. With this association, DishTV becomes the first DTH service provider to be listed on Flipkart.

    As part of this collaboration, for a limited period, users of Flipkart, which was voted as one of the most popular e-commerce brands in India by RedSeer report, will get an opportunity to grab offers from DishTV on their new connections.

    Dish TV India senior vice president-marketing Sukhpreet Singh expressed, “Through this move, the company aims to integrate and connect the tech-savvy consumers to entertainment services on a platform which is dynamic.”

    Flipkart senior director – electronics Hari Kumar said, “Of the total cable and satellite base of 169 million, 47 million are non-digitised households. So, there is a huge opportunity with the existing customers itself. With the TV installations expected to double over the next five years, we see a significant upside in making DTH services available at the customers’ doorstep.”

  • DishTV hires Reliance Cap’  Kataria as HR chief

    DishTV hires Reliance Cap’ Kataria as HR chief

    MUMBAI: DishTV has appointed Pushkar Singh Kataria, as Chief Human Resources Officer (CHRO) with immediate effect.

    In his new role, Kataria will be responsible for reshaping the organisational structure. He will also provide strategic leadership, oversee talent management and drive HR excellence. The announcement comes ahead of DishTV and Videocon’s merger post which Kataria will be leading the HR operations of the merged entity — Dish TV Videocon Limited.

    Prior to joining DishTV, he served as the chief people officer and President at Reliance Capital.

    DishTV group CEO Anil Dua stated: “Having worked across all specialized areas of the HR domain, he comes with solid experience. With DishTV at the cusp of significant transformation, this experience should stand us in good state, on both business and employee fronts. Kataria’s leadership and dynamism will help us steer future growth in this new phase of our journey.”

    With over 20 years of experience in the industry, Kataria has worked in various organizations such asReliance Capital, Vedanta Resources and Praxair. Kataria brings in understanding and knowledge about the industry, and showcases expertise in many aspects of human resources management including organisational development, talent management and performance management. He has also introduced several change management initiatives.

    Kataria, an engineer by training, has done his post-graduation in HR. His interests includes travelling and cricket.