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Mumbai: Sant Prasad Rai has stepped down as managing editor of TV9 Bharatvarsh. He was associated with the channel for over three years. To synergize broadcast...
Mumbai: The Advertising Standards Council of India (Asci) has recently released its annual complaints report for the financial year 21-22. The report provided information on the...
Mumbai: Ad volumes of real estate category on television rose by 68 per cent during January-May’22 over January-May’20, while the growth was 42 per cent more...
Mumbai: Madison World’s digital unit, Madison Digital, has announced the return of Shobhit Gaur as vice president. Gaur will report to Madison Digital & Madison Media...
Mumbai: Beverage giant Parle Agro has introduced a delicious new variant to their disruptive flavoured milk portfolio – Smoodh Hazelnut Chocolate. The new offering is the...
Mumbai: The leading omni-channel jewellery brand, CaratLane, has launched its very own rap anthem on YouTube, starring the employees in their natural element. The rap antthem...
Mumbai: Madison PR, a unit of Madison World, has announced the appointment of Abhinav Krishna Srivastava as its chief executive officer. He will be based in...
Mumbai: Harman International, a wholly-owned subsidiary of Samsung Electronics focused on connected technologies for automotive, consumer and enterprise markets, has awarded its PR account in India...
Mumbai: IN10 Media Network’s kids’ channel Gubbare has launched two games and GIFs based on its successful show Roro Aur Hero Bhoot Mast Zabardast. The interactive...
MUMBAI: India Today Group vice-chairperson Kallie Purie has launched the Group’s special digital venture ‘India Today North-East’ at the fifth edition of the India Today Conclave...
Mumbai: Consumer goods company Eureka Forbes has appointed Zenith India, the ROI agency of Publicis Groupe as its media AOR (agency of records). Zenith won this...
Mumbai: The Advertising Standards Council of India (ASCI) released its annual complaints report for the period April’ 21 – March’ 22, during which it processed 5,532...
Mumbai: OMTV, which claims to be India’s first sanatan storytelling platform, has announced the appointment of Sahil Kiran Vaidya as head business & strategy. In this...
Mumbai: GOZOOP Group has bagged the social media and online reputation management mandate for the premium men’s comfort wear and innerwear, XYXX. With this association, XYXX...
Mumbai: Marketing data and analytics company, Kantar unveiled on Thursday the ads that were most effective and creative in 2021 across India. The firm tested more...
Mumbai: The leading wellness brand Nyumi has rolled out its first-ever brand campaign, #BiteMe featuring bollywood actress Kriti Sanon. The campaign is executed by creative agency...
Mumbai: The global digital skill provider, Simplilearn, has appointed Will Lin as the new chief marketing officer. He brings to the company more than 20 years...
Mumbai: The OTT app by Shemaroo, ShemarooMe has partnered with OTTplay, to make ShemarooMe’s content easily available to the existing and potential users by opening up...
MUMBAI: Unilever’s EVP – Digital Transformation and Digital Business Rahul Welde has decided to move on from Unilever after a stint of more than three decades...
MUMBAI: The three-day e-auction of IPL media rights 2023-2027 has concluded on Tuesday, with Disney-Star bagging TV rights for the Indian subcontinent and Viacom18/ Reliance sweeping...
Mumbai: Indian gold & silver refinery accredited by the London Bullion Market Association (LBMA), MMTC-PAMP announced the appointment of Amul Kumar Saha as its chief digital...
Mumbai: CP Plus has signed Grapes Digital for its digital AOR mandate. The company has won the mandate following a multi-agency pitch and will service the...
Mumbai: The digital marketing agency Langoor has appointed Vinay Rao as its head of client success. He will lead strategizing and digital transformation on key accounts....
Mumbai: India’s favourite multiformat lifestyle portal, ZeeZest.com unveils its June Digital Cover featuring global artiste Ali Fazal, one of the most sought-after Indian actors in international...
Mumbai: Shoppers Stop has announced Sandeep Jabbal as customer care associate and chief digital transformation and information officer (CDTIO) with effect from 23 May 2022, according...
Mumbai: TV9 Network has expanded the role of editor convergence and strategy Deep Upadhyay by appointing him as interim editor of TV9 Hindi and English websites....
Mumbai: Aaj Tak India’s no 1 news channel has launched ‘Aaj Tak Campus’ (ATC). It is a one-stop online guide for college admissions and competitive exams,...
Mumbai: Havas Group India has decided to part its ways from Langoor, the full-service independent digital agency, according to a company statement. The digital marketing agency...
MUMBAI: After a career spanning over 22 years, dentsuMB Group CEO Sidharth Rao has moved on from the agency. Rao will be leaving the business in...
Mumbai: The digital marketing agency, PivotRoots has acquired DeepFlux, a MarTech consultancy, for an undisclosed amount. The company will integrate DeepFlux into its Martech lab and...
MUMBAI: How has the exponential growth in consumption of OTT content impacted the tech – especially hardware – infrastructure needs of those running streaming platforms or...
Mumbai: Cheil India has appointed Umesh Bopche as the new CEO for its digital agency – Experience Commerce. Umesh will be responsible in placing Experience Commerce...
L’oreal has appointed Abhishek Grover as the chief digital officer-consumer products, according to his Linkedin profile post. He will oversee the operations of the south-east Asia...
Mumbai: The iconic brand from Mondelez India, Cadbury 5 star has signed up the third umpire as its brand ambassador and has launched its latest campaign...
Mumbai: Edtech firm, upGrad’s latest campaign focuses on the importance of upskilling across tech domains for working professionals. It is a digital-first, gender-specific micro-targeted campaign. The...
Mumbai: Advertisers increased their advertising and media investments in 2021, as lockdown restrictions in many markets started to ease, with further investment in digital platforms. Digital...
Mumbai: The South Indian media and entertainment (M&E) sector, with a market value of around Rs 70,000 crore and a share of 40 per cent, will...
Mumbai: Rural India is on the periphery of an e-commerce revolution. There has been a massive increase in the number of users of e-commerce apps in...
Mumbai: Amid the accelerating digitisation due to the pandemic, businesses are exploring the digital world. Companies are increasingly investing in digital strategies to stay relevant amid...
Mumbai: Digital marketing and creative agency iCubesWire has bagged digital and social media marketing mandate for writing instruments brand Luxor. According to the mandate, the agency...
Mumbai: WATConsult, an Isobar company & hybrid digital agency from dentsu India has bagged the digital creative mandate for TripMoney, the fintech enterprise from the MakeMyTrip...
Mumbai: Digital advertising agency Hashtag Orange on Tuesday announced the appointment of Amit Shankar as its co-founder and chief creative officer. Shankar moves on from Famous...
Mumbai: Publicis Groupe on Monday announced the elevation of Jose Leon as managing director of Indigo Consulting – the digital business transformation (DBT) arm of the...
Mumbai: FMCG major Reckitt India has consolidated its entire media mandate including strategy and planning across offline and digital with dentsu X, the media agency from...
Mumbai: Advertising expenditure by over-the-counter (OTC) healthcare brands in 13 key markets, including India, will expand by 7.6 per cent in 2022 and five per cent...
Mumbai: Home decor brand Pure Home+Living has assigned its digital, brand and performance marketing duties to Ants Digital. The agency will strategise to enhance the brand’s...
Mumbai: Carat India, from the house of dentsu India, has strengthened its leadership team for North and East. The agency has appointed Aruni Panda to lead these...
Mumbai: Advertising expenditure in the Asia Pacific is expected to grow by 5.9 per cent, with India being the fastest-growing market globally at 14.6 per cent,...
Hybrid digital agency, WATConsult from the Isobar India group celebrated its 15th anniversary this month by launching an NFT (Non-fungible Token) in the form of digital...
Mumbai: m/Six, GroupM’s youngest outcome-based agency has announced the appointment of Sahil Sachdeva as the national digital head on Monday. He will be based out of...
