MUMBAI: The International Advertising Association’s (IAA) India chapter has roped in Colors as the presenting sponsor for the first IAA Leadership Awards. The award is scheduled...
MUMBAI: Star Plus has roped in eight sponsors for its celebrity dance reality show ‘Nach Baliye‘ which is all set to launch on 29 December at...
MUMBAI: WPP‘s global digital and relationship marketing network Wunderman has acquired a majority stake in Sydney-based digital marketing and analytics consultancy Mayko Trading Pty Ltd. Mayko...
MUMBAI: DisneyUTV Digital, the digital arm of DisneyUTV, has partnered EA Mobile, the worldwide publisher for mobile games, to distribute their mobile games in India, Sri...
MUMBAI: French media communications agency Havas has reported a 10 per cent rise in its revenues in the third quarter ended 30 September to €428 million...
MUMBAI: Broadcasters and the media agencies representing advertisers will soon lock horns over commercial deals as India‘s four metros move to digital cable TV from 1...
NEW DELHI: Nikon India, a subsidiary of Nikon Corporation, has rolled out a new ad campaign for its Coolpix range. With the new TVC, Nikon aims...
Mumbai: eBay, an eCommerce marketplace, has unveiled its festive marketing campaign. Targeted to 18 – 40 years “value-seeking” shoppers, the campaign is designed to encourage consumers...
MUMBAI: Digital agency Indigo Consulting has appointed Nitin Singh as business head, Delhi NCR. Singh comes in from Media2win, where he was responsible for digital execution...
MUMBAI: Vikas Sharma has joined Mogae Media as head of solutioning and integration. Mogae executive director Tanya Goyal said, “Mogae is looking at various opportunities in...
MUMBAI: Global marketing & communications giant WPP has acquired 70 per cent stake in Brazil-based digital agency Foster Informatica through its operating agency Ogilvy & Mather....
MUMBAI: Starcom MediaVest Group has bagged the digital mandate of Sennheiser India, a German audio company. The incumbent agency on the account was OMD which handled...
MUMBAI: Euro RSCG 4D Matrix, an integrated digital marketing agency, has been awarded the digital duties of Parry Nutraceuticals, a division of E.I.D. Parry (I) Ltd...
MUMBAI: ad2c, provider of advanced mobile marketing and innovative solutions for the Indian market, has appointed Harish Nair as chief strategy officer and Pradeep AJ as...
VARCA, GOA: Ogilvy India has scooped up the Grand Prix for the Creative Abby Awards in the Digital & Interactive category. The agency won it in...
MUMBAI: SES is collaborating with Samsung to drive digital broadcasting via satellite in sub-Saharan Africa. Samsung will introduce LED television with an integrated free-to-air satellite...
MUMBAI: Cheil WW SW Asia has bagged the IPL Delhi franchise Delhi Daredevils’ entire creative and digital mandate following a multi-agency pitch. There were 12 agencies...
MUMBAI: Global digital signage systems market will reach $13.8 billion by 2017, said the latest report by Global Industry Analysts, Inc. The report claims that opportunities...
MUMBAI: Murugappa Group‘s TI Cycles of India has roped in digitalagency Euro RSCG 4D Matrix to handle its digital business. ePagemaker was the incumbent agency for...
HDFC Life‘s advertising spend will stay flat this year as it seeks to turn profitable for the first time. The insurance company, which ranks No....
Sir John Hegarty stands tall in whatever he does. Starting Bartle Bogle Hegarty (BBH), of which he is chairman & worldwide creative director, four years into...
Mobile music has emerged as the most prominent segment in the digital music industry and is a major money making business. Today, the definite buzzword with...
“Who has that time and that energy and that passion [to make mashups, do blogs, make YouTube videos, etc.]?” “The answer is, you do. And for...
NEW DELHI: The measures suggested in the budget proposals for 2007 and the latest government notifications issued on 1 March, will not only make manufacturing...
MUMBAI: Sci Fi Channel, an NBC Universal network, is teaming up with Sir Richard Branson’s Virgin Comics to create a co-branded multimedia partnership called Sci Fi/Virgin...
MUMBAI: US satellite service provider Echostar has become the second-largest shareholder in South Korea’s TU Media. It operates a satellite digital mobile broadcasting (S-DMB) service. TU...
MUMBAI: Western Europe and North America continue to lead the digital satellite pay-TV market in subscribers and revenue. However the fastest growth over the next several...
NEW DELHI: The first digital transmitter for All India Radio (AIR) on the short wave is already going through a successful trial run, officials say, adding...
MUMBAI: Pyramid Saimira Theatre Ltd has entered into a joint venture with Kuala Lumpur based film distribution company M/s. Asian Integrated Industries Sdn. Bhd to set...
MUMBAI: Revenues from online content will reach €8.3 billion by 2010 in Europe, a growth of over 400 per cent in five years, says a new...
MUMBAI: UK media watchdog Ofcom has launched its planned consultation to consider the option of an online public service publisher (PSP). If given the go ahead,...
MUMBAI: Reliance Communications has teamed up with Yahoo! India to offer instant messaging service to its customers. Mobile IM will allow Reliance Mobile customers to chat...
MUMBAI: Taffy Entertainment has announced the launch of Kabillion, a multi-platform, kids’ program service, available both as a free online broadband site (www.Kabillion.com) and a free...
MUMBAI: As organizations continue to digitize content in the current business environment, there is substantial need to emphasize the rights on its usage and establish control...
MUMBAI: European IT provider Fujitsu Siemens Computers has launched its new range of entertainment PCs. the aim is to immserse th consumer into digital entertainment. The...
MUMBAI: CBS Research has revealed surprising new data showing that as the American public at large becomes more connected to digital media, the more engaged they...
MUMBAI: Computer chip major Intel and Internet provider of downloadable videos in the US CinemaNow have announced a collaboration. This will allow consumers using Intel technology-based...
MUMBAI: Infomedia India Limited has unveiled T3 (Tomorrow’s Technology Today), the gadget magazine in India. The Indian edition of T3 is published under a licensing arrangement...
Will I get fewer eyeballs for my advertising? Do I need to increase my budget to reach the same number of people through Television? Is my...
Chief executive K Jayaraman is setting the tone for Hathway Cable & Datacom‘s duel in the digital era.Part of his aggressive ploy is to expand the...
MUMBAI: News Corporation‘s NDS Group has announced that a leading digital satellite pay-TV broadcaster in Romania, DTH Television Group has contracted NDS to deploy a full...
MUMBAI: Panasonic, the brand by which Matsushita Electric Industrial Co., Ltd. is best known, and IBM Corporation has demonstrated for the first time a collaborative environment...
MUMBAI: BBC jam (bbc.co.uk/jam) the UK pubcaster’s new broadband learning service for 5 to 16 year olds, has begun a three-month Augmented Reality (AR) storytelling trial....
MUMBAI: UK pubcaster the BBC has anounced that the Winter Olympics is one of BBC Sport’s most watched interactive television applications. BBC states that 3.99 million...
MUMBAI: Live mobile TV is set to become a reality as British Telecom (BT) announced that Virgin Mobile will be the first mobile operator to sign...
MUMBAI: Despite a history of hype and limited actual success in the 1990s, digital convergence has now become a reality in several countries. Deloitte’s Technology, Media...
CANNES: Wet, miserable and about the jolliest crowd around seemed to be the brolly sellers (who made a killing). Still, Wednesday more than lived up to...
MUMBAI: Betsy Scolnik has joined National Geographic Digital Media as vice president of content operations. She reports to Digital Media President Chris McAndrews. “The...
MUMBAI: Digital Projection International (DPI), which manufactures projection systems, has announced an agreement with the Mumbai based UFO Moviez. It is part of the Valuable Media...
MUMBAI: TV18 is infusing its production and on-air operations with greater economy and a streamlined workflow as it rolls out SeaChange International, Inc.’s IT-based MediaClient architecture....