Tag: Digital Terrestrial Television

  • Could India be the M&E destination by 2020?

    Could India be the M&E destination by 2020?

    MUMBAI:  It’s a good time to be in India for someone in the media and entertainment industry, be it in print, digital or television, especially for the next five years. As per PwC’s Global Entertainment & Media Outlook 2016-20 report, India will be one of only seven countries to achieve double-digit growth. Could India be a major M&E destination by 2020 because of that?

    The industry is set to surpass USD 40,000 million by 2020 growing at a compounded annual growth rate of 10.3 per cent, whereas the global M and E industry will grow at 4.4 per cent in the next five years, from USD 1.7 trillion in 2015 to USD 2.1 trillion in 2020. Assuming this estimate is correct, Indian media and entertainment industry will contribute almost 2 percent to the global revenues by 2020. A number of international players already have presence in India. The PWC report statistic could entice newer players as well encourage the existing players to take India more seriously with come up with some serious expansion investments.

    “Given India’s overall growth in GDP (Gross Domestic Product) and Per Capita Income (PCI), it is not surprising that India is amongst the top 10 markets for growth in the Sector. Although, in India traditional media like newspaper publishing and cinema, has always shown strong growth, we expect that even in terms of absolute total USD spend, it should get into the top 10 in the early part of the next decade. What would be more interesting, however, is how rapidly India would catch up with global trends, where traditional media is finding it hard to remain relevant, and the digital sector is leading the growth trajectory and consequently bringing in continuous disruptions. That will all depend on how quickly the Indian digital/broadband ecosystem matures, and how the Indian players adapt and drive business models in what would be a rapidly changing environment for consumption of data/content fashioned largely by India’s under 35 population,” shared PwC India Partner & Leader – Entertainment & Media Frank D’Souza.

    With all eyes on India’s smartphone blitzkrieg and internet penetration, recently emerged digital businesses banking on the medium’s growth can expect mobile advertising to grow at a rate of 18.5 per cent CAGR as per the PwC forecast.

    “Paid search Internet advertising revenue will rise to USD 492 million by 2020. Online spend on display ads in India has witnessed strong growth in the historic period and revenue has almost tripled since 2011, reaching USD 200mn in 2015,” the report pointed out.

    Keeping in line with what several industry veterans believe, the digital explosion in the country will only augment the television sector, with digital upgrades focused on the cable and satellite industry.

    “India will be one of only seven countries to achieve double-digit growth over the forecast period at an 11.7% CAGR driven by its television advertising revenues.  This will generate revenue of USD 5.54bn in 2020, compared with USD3.19bn in 2015,” the report read.

    The report also pointed out that with no DTT (Digital Terrestrial Television) launch, TV advertising revenue is driven primarily by the subscription sector. “Multichannel TV advertising revenue reached USD 2.91bn in 2015 and will grow at a 12.1 per cent CAGR to generate revenue of USD 5.13bn in 2020,” report highlighted.

    As far as the publishing industry is concerned, global trends of advertising in the magazine, books and newspaper publishing are at near flat or negative growth trajectory. However, there is still much hope in the industry’s Indian counterpart as Indian publishing remains one of the fastest growing in the world. The growth could be credited to the increasing literacy rates, educational needs, and strong desire to consume news and content in local languages, combined with nascent digital/broadband penetration, that would further fuel the growth and keep it relevant over the 2016-20.  In 2015, the overall publishing revenues were at USD 6133 million, an increase of USD 302 million over 2014 as per the report.

    (Source: Highlights of PwC’s Global Entertainment & Media Outlook 2016-20 released on its website) 

  • Could India be the M&E destination by 2020?

    Could India be the M&E destination by 2020?

    MUMBAI:  It’s a good time to be in India for someone in the media and entertainment industry, be it in print, digital or television, especially for the next five years. As per PwC’s Global Entertainment & Media Outlook 2016-20 report, India will be one of only seven countries to achieve double-digit growth. Could India be a major M&E destination by 2020 because of that?

    The industry is set to surpass USD 40,000 million by 2020 growing at a compounded annual growth rate of 10.3 per cent, whereas the global M and E industry will grow at 4.4 per cent in the next five years, from USD 1.7 trillion in 2015 to USD 2.1 trillion in 2020. Assuming this estimate is correct, Indian media and entertainment industry will contribute almost 2 percent to the global revenues by 2020. A number of international players already have presence in India. The PWC report statistic could entice newer players as well encourage the existing players to take India more seriously with come up with some serious expansion investments.

    “Given India’s overall growth in GDP (Gross Domestic Product) and Per Capita Income (PCI), it is not surprising that India is amongst the top 10 markets for growth in the Sector. Although, in India traditional media like newspaper publishing and cinema, has always shown strong growth, we expect that even in terms of absolute total USD spend, it should get into the top 10 in the early part of the next decade. What would be more interesting, however, is how rapidly India would catch up with global trends, where traditional media is finding it hard to remain relevant, and the digital sector is leading the growth trajectory and consequently bringing in continuous disruptions. That will all depend on how quickly the Indian digital/broadband ecosystem matures, and how the Indian players adapt and drive business models in what would be a rapidly changing environment for consumption of data/content fashioned largely by India’s under 35 population,” shared PwC India Partner & Leader – Entertainment & Media Frank D’Souza.

    With all eyes on India’s smartphone blitzkrieg and internet penetration, recently emerged digital businesses banking on the medium’s growth can expect mobile advertising to grow at a rate of 18.5 per cent CAGR as per the PwC forecast.

    “Paid search Internet advertising revenue will rise to USD 492 million by 2020. Online spend on display ads in India has witnessed strong growth in the historic period and revenue has almost tripled since 2011, reaching USD 200mn in 2015,” the report pointed out.

    Keeping in line with what several industry veterans believe, the digital explosion in the country will only augment the television sector, with digital upgrades focused on the cable and satellite industry.

    “India will be one of only seven countries to achieve double-digit growth over the forecast period at an 11.7% CAGR driven by its television advertising revenues.  This will generate revenue of USD 5.54bn in 2020, compared with USD3.19bn in 2015,” the report read.

    The report also pointed out that with no DTT (Digital Terrestrial Television) launch, TV advertising revenue is driven primarily by the subscription sector. “Multichannel TV advertising revenue reached USD 2.91bn in 2015 and will grow at a 12.1 per cent CAGR to generate revenue of USD 5.13bn in 2020,” report highlighted.

    As far as the publishing industry is concerned, global trends of advertising in the magazine, books and newspaper publishing are at near flat or negative growth trajectory. However, there is still much hope in the industry’s Indian counterpart as Indian publishing remains one of the fastest growing in the world. The growth could be credited to the increasing literacy rates, educational needs, and strong desire to consume news and content in local languages, combined with nascent digital/broadband penetration, that would further fuel the growth and keep it relevant over the 2016-20.  In 2015, the overall publishing revenues were at USD 6133 million, an increase of USD 302 million over 2014 as per the report.

    (Source: Highlights of PwC’s Global Entertainment & Media Outlook 2016-20 released on its website) 

  • Parliamentary Committee hopes Prasar Bharati will plan better in 2016-17

    Parliamentary Committee hopes Prasar Bharati will plan better in 2016-17

    NEW DELHI: Noting that delay in Plan Expenditure has affected studio modernization, a Parliamentary Committee has expressed the hope that Prasar Bharati would resort to better planning during 2016-17 in execution of schemes for Doordarshan and All India Radio with available state of-the-art technology and gainfully utilize the allocated funds.

    The Parliamentary Standing Committee on Information Technology which goes into I and B issues took note of the assurance of the pubcaster’s chief executive officer Jawhar Sircar in this connection.

    Sircar told the Committee that the reason for under-utilization of Plan funds during 2015-16 as a policy decision was to avoid expenditure on obsolete technology such as analogue transmission, short wave and medium wave radio transmission etc.

    Observing there had been delay in procurement of Camera Chains, XD Cam, Recorders and digitisation of transmitters, the Committee said less utilization of funds is likely to result in spill over of schemes to the next year.

    The Committee noted that for the 12th Five Year Plan, the Government approved a total outlay of Rs 3,826 crore for Prasar Bharati – Rs 2,614.86 crore for Continuing Schemes and Rs 1,211.14 crore for New Schemes.

    The outlay for Broad schemes namely ‘Broadcasting and Infrastructure Network Development’ was Rs 3,500 crore, for ‘Content Development and Dissemination’ Rs 186 crore and for ‘Special Project’ Rs 140 crore.

    In addition, a separate outlay was being provided for ‘Kisan Channel’ – Rs 26 crore in 2014-15, Rs 45 crore in 2015-16 and Rs 60 crore for the year 2016-17.

    For the Annual Plan 2016-17, the total outlay is Rs 450 crore which includes Rs 60 crore for the Kisan Channel and Rs 390 crore for Schemes ‘Broadcasting Infrastructure Network Development’ and ‘Special Projects’.

    The Committee was told that there had been reduction in funds at the Revised Estimates stage as compared to the Broadcast Estimates given in 2015-16 for certain schemes as these were not expected to be executed by the Prasar Bharati during the remaining period of that  financial year. These pertained to Digital Terrestrial Television (DTT) transmitters, Direct to Home (DTH), Set Top Boxes (STBs), Digital Satellite News Gathering Vehicles (DSNGs) etc., in the case of DD. In the case of AIR, the requirement of funds was reduced, broadly because various schemes of AIR were reviewed in 2013-14 and 2014-15, and those found as having negative cost benefits were ordered to be ceased or tapered off.

    The Committee noted that the Ministry had released Rs 453.77 crore to Prasar Bharati during the year 2015-16 and this amount was construed as expenditure by the ministry. However, Prasar Bharati said out of this, an amount of Rs 246.42 crore had been actually booked as expenditure by them which includes Rs 220.17 crore on Plan Capital in AIR and DD and Rs 26.25 crore for Content Development and Dissemination for DD Kisan.

  • Parliamentary Committee hopes Prasar Bharati will plan better in 2016-17

    Parliamentary Committee hopes Prasar Bharati will plan better in 2016-17

    NEW DELHI: Noting that delay in Plan Expenditure has affected studio modernization, a Parliamentary Committee has expressed the hope that Prasar Bharati would resort to better planning during 2016-17 in execution of schemes for Doordarshan and All India Radio with available state of-the-art technology and gainfully utilize the allocated funds.

    The Parliamentary Standing Committee on Information Technology which goes into I and B issues took note of the assurance of the pubcaster’s chief executive officer Jawhar Sircar in this connection.

    Sircar told the Committee that the reason for under-utilization of Plan funds during 2015-16 as a policy decision was to avoid expenditure on obsolete technology such as analogue transmission, short wave and medium wave radio transmission etc.

    Observing there had been delay in procurement of Camera Chains, XD Cam, Recorders and digitisation of transmitters, the Committee said less utilization of funds is likely to result in spill over of schemes to the next year.

    The Committee noted that for the 12th Five Year Plan, the Government approved a total outlay of Rs 3,826 crore for Prasar Bharati – Rs 2,614.86 crore for Continuing Schemes and Rs 1,211.14 crore for New Schemes.

    The outlay for Broad schemes namely ‘Broadcasting and Infrastructure Network Development’ was Rs 3,500 crore, for ‘Content Development and Dissemination’ Rs 186 crore and for ‘Special Project’ Rs 140 crore.

    In addition, a separate outlay was being provided for ‘Kisan Channel’ – Rs 26 crore in 2014-15, Rs 45 crore in 2015-16 and Rs 60 crore for the year 2016-17.

    For the Annual Plan 2016-17, the total outlay is Rs 450 crore which includes Rs 60 crore for the Kisan Channel and Rs 390 crore for Schemes ‘Broadcasting Infrastructure Network Development’ and ‘Special Projects’.

    The Committee was told that there had been reduction in funds at the Revised Estimates stage as compared to the Broadcast Estimates given in 2015-16 for certain schemes as these were not expected to be executed by the Prasar Bharati during the remaining period of that  financial year. These pertained to Digital Terrestrial Television (DTT) transmitters, Direct to Home (DTH), Set Top Boxes (STBs), Digital Satellite News Gathering Vehicles (DSNGs) etc., in the case of DD. In the case of AIR, the requirement of funds was reduced, broadly because various schemes of AIR were reviewed in 2013-14 and 2014-15, and those found as having negative cost benefits were ordered to be ceased or tapered off.

    The Committee noted that the Ministry had released Rs 453.77 crore to Prasar Bharati during the year 2015-16 and this amount was construed as expenditure by the ministry. However, Prasar Bharati said out of this, an amount of Rs 246.42 crore had been actually booked as expenditure by them which includes Rs 220.17 crore on Plan Capital in AIR and DD and Rs 26.25 crore for Content Development and Dissemination for DD Kisan.

  • Zee World posts impressive numbers in first month

    Zee World posts impressive numbers in first month

    Zee World, the first English General Entertainment channel (GEC) from Zee Entertainment Enterprises Limited (ZEEL) targeted specifically for African viewers has posted its first week of ratings after being on air for 30 days.

     

     

    As per the ratings, Zee World ranked in the top 10 channels on the DStv platform within the English GEC space.

     

    Zee World went live on DStv channel 166 on 3 February, 2015. The channel, fully dubbed in English, showcases Bollywood movies, series, reality and variety shows.

    “Zee World delivered a weekly GRP of 31, which is an impressive figure for a new channel on a pay platform. Almost all the original telecast of programmes on Zee World has appeared within the top 50 programme list, which is a great success for us. We are pleased with the results and can only grow from strength to strength,” says Zee TV South Africa CEO Harish Goyal.

     

    Zee World’s series, Laali was positioned 17th in the top performing programmes within all the English GEC programmes having more than 30 sec average time spent per viewer; almost double than the leading series on other channels.

     

    The channel is available in Sub Saharan Africa, channel 166 on DStv Premium, Extra, Compact and Family pack in South Africa and from the Access pack above within the rest of Africa. It is also available on the Multichoice Digital Terrestrial Television (DTT), GO TV platform on channel 25.

     

    Source: TAMS South Africa, TG DStv all Adults, Market – National, Period – week 10 ’15.

  • UK leads in digital television viewing: Ofcom

    UK leads in digital television viewing: Ofcom

    MUMBAI: Latest data from UK regulator Ofcom shows that the UK has the highest digital penetration of any country in the world. As of 31 December 2005 digital television was viewed by just under 70 per cent of all UK television households, up from 65.9 per cent in the previous quarter. Ofcom is now predicting 100 per cent digital TV penetration by 2012 (across all platforms – satellite, cable and terrestrial).

    The Communications Market: Digital TV Progress Report for the fourth quarter of 2005 is published by Ofcom. It examines data provided by the main digital television platform providers for the October-December 2005 period.

    Preliminary sales figures of Freeview (Digital Terrestrial Television or DTT) set top boxes suggest that by the end of February 2006, digital penetration had exceeded 70% of UK homes. Take up varies across the UK and has not passed the 50% mark in any other European country.

    Digital satellite is now the UK’s most popular television platform. For the first time, there are now more digital satellite subscribers in the UK than there are homes watching analogue terrestrial-only TV, as a result of continued growth in BSkyB’s subscriber base and large numbers of households switching from analogue terrestrial television to digital terrestrial services.

    In the year 2005, more than 2.7 million additional households began viewing digital television for the first time – more than in any previous year. By 31 December 2005, the total number of households viewing digital television services on at least one TV set in the home stood at 17.5 million. The report also reveals that almost one in four UK adults live in homes where all TV sets are now used for digital television viewing and viewing of analogue television services has ceased entirely.

    Quarterly DTT sales DTT sales DTT sales
    Q3, 2005 Q4, 2005
    Freeview set top boxes 826,300 1,527,600
    IDTV’s 196,000 402,200
    Total sales 1,022,300 1,929,800
    Source: Q4 sales figures, Gfk
    Cumulative total DTT boxes DTT total DTT total
    Q3, 2005 Q4, 2005
    Freeview set top boxes 7,214,700 8,742,300
    IDTV’s 1,411,100 1,813,300
    ITV Digital set top boxes 289,000 250,000
    Total digital terrestrial units in market 8,914,800 10,805,600
    Source: Ofcom, Gfk
    Other highlights from the Ofcom data:

    ” By the end of 2005, just under one in four homes had fully converted all their analogue TV sets to digital (either by adding a set top box or by upgrading to an integrated digital TV set (IDTV) – up from 16% in March 2005. Sales of IDTVs doubled between Q3 and Q4 2005, from around 200,000 to 400,000, to reach a total installed base of 1.8 million (see tables below). That means that almost 60% of all UK TV sets (36 million) still receive analogue transmissions.

    ” There are currently an estimated 34 million VCRs in use in the UK. Those that viewers use for recording one programme while watching another amount currently to around 25% of VCRs (7.5 million recorders) and will need to be replaced by personal video recorders (PVRs) if viewers wish to retain this functionality following switchover. By the end of 2005, around 1.4 million PVRs had been sold (mostly Sky+ boxes) and 2.3 million DVD recorders. Most of the latter do not have integrated digital tuners, however, and cannot replicate the full functionality of analogue VCRs.

    ” Ofcom’s new forecasts suggest that digital take-up will continue to grow steadily over the next few years, as switchover starts to take place on a region-by-region basis. It expects digital penetration to grow by around 1.7 million homes in 2006, and on average by around one million homes per year thereafter, until 2012. That means that 85% of homes will have taken up digital TV by the time the first region (Border) switches over in the second half of 2008. By the end of 2010, Ofcom estimates that 95% of households will have taken up digital TV. Penetration will reach 100% by the end of 2012, by the time analogue television is due to be switched off.