MUMBAI: India’s advertising investment is expected to reach an estimated Rs 48,977 crores in 2015, up 12.6 per cent from last year. This was revealed in...
Samir Bangara started his career in venture capital with IL&FS Venture Corporation and moved on to becoming an investment banker. Focusing on the tech space with Ernst &...
Digital media has metamorphosed the whole advertisement industry, creating constant ripples in the market. Advertisers have started employing digital media to fulfill all their advertising needs...
MUMBAI: As part of its digital media strategy, entertainment production and distribution company DQ Entertainment have launched two YouTube channels- Power Kids and Tiny Toonz in...
MUMBAI: iProspect Communicate 2 has been awarded the digital consultancy mandate by Shaze covering SEM, SEO & social media. The partnership brings together two organisations...
MUMBAI: India’s low ad-spend-to-GDP ratio makes it one of the most promising ad markets globally, says IIFL’s Institutional Equities. In a Media sector report titled “India:...
MUMBAI: Times Internet (TIL), India’s leading online network, continued its expansion into various niche verticals with the launch of ETAuto.com. The Economic Times Auto or ETAuto.com...
NEW DELHI: Mediapersons from various parts of the world are converging on Chennai to attend the Digital Media India 2014 Conference next month. The meet...
MUMBAI: If the chairman and CEO of a multinational advertising and public relations company comes to India, then canards are definitely going to gain currency. And...
MUMBAI: Music has always been an integral part of our lives, be it iPods, mobile phones, radio or even laptops…music always follows wherever we go! Giving...
MUMBAI: Being a children’s television channel is no cakewalk; as most players in this space would tell you. Between makeovers, launching newer shows and newer applications,...
MUMBAI: Prime Focus Technologies (PFT), the technology arm of Prime Focus, announced the inauguration of the world’slargest digital media services cloud– True North. The 24x7x365 Global...
NEW DELHI: The 18th Asian Television Awards (ATA) will work with YouTube in organising a seminar titled “Made-for-TV, As Seen on YouTube”. The seminar will be...
NNES: News is a hard business and it’s only set to get tougher with the proliferation of digital and social media. Till recently, the 250 news...
Bollywood actress Priyanka Chopra enthralled American audiences as she related the story of her rise in Bollywood and the importance of hard work and persistence which...
Priyanka Chopra has been making waves on the international stage ever since the release of her first single In My City. Now adding yet another feather...
MUMBAI: Breaking records with ‘Gangnam Style‘ 2012 and crossing 1.7 billion YouTube views, South Korean pop star Psy has moved on from the talent agency CAA...
MUMBAI: SVG Media has gone on to retain its leadership position with the current expanded reach of 31.2 million unique visitors. As per the latest comScore...
MUMBAI: Changing consumer trends have got retailers on their toes. The fight for attracting consumers and keeping them hooked has just got fiercer. The short attention...
NEW DELHI: The full digital tool-set is now in use in newsrooms and editorial offices around the world – with far-reaching implications for the public relations...
MUMBAI: UK pubcaster The BBC has announced that it is to close its Digital Media Initiative (DMI). Beginning in 2008, DMI set out to move the...
MUMBAI: VivaKi Exchange, a division of TLG India, has bagged the media mandate for Indian Badminton League (IBL) following a multi-agency pitch. The $1-million IBL is...
MUMBAI: Publicitas, the leading international media service company, has opened a new office in Tokyo on 15 April. Escalating its global footprint, the firm will be...
MUMBAI: Vinish Joshi has joined R K Swamy Media Group as vice president of North and East. He will be responsible for the integrated media offering...
MUMBAI: When WPP group CEO Martin Sorrell speaks, the world listens. And he does not pull any punches. Sorrel, while speaking at the FT Digital Media...
MUMBAI: Parks Associates research finds over 70 per cent of pay-TV subscribers in Western Europe are able to receive a TV Everywhere/multiscreen service. In Eastern Europe,...
MUMBAI: Zee New Media, the digital media arm of Zeel, is slowly and steadily building its over-the-top (OTT) platform Ditto TV. Close on the heels of...
MUMBAI: Global internet advertising at $99 billion has amounted to 19.5 per cent of the total ad investment for 2012, according to GroupM‘s This Year, Next...
MUMBAI: Exponential Interactive, the global provider of advertising intelligence and digital media solutions, has relaunched its brand engagement video advertising solution Firefly Video. The launch includes...
MUMBAI: Discovery Communications has named Leslie Grandy as Senior Vice President of Product & Development within the company’s Digital Media division. Grandy, a former executive at...
NEW DELHI: Messe Frankfurt Trade Fairs India and Business Broadcast News have formed a strategic partnership to introduce a series of trade shows in the Indian...
MUMBAI: Gurgaon-based digital media agency Two55am has bagged the digital and online marketing mandate of cloud-based service for the hospitality industry Hotelogix headquartered at Noida. The...
MUMBAI: Mahindra Two Wheelers, a part of the $15.4 billion Mahindra Group, has launched a new campaign for its scooters portfolio. The campaign has been created...
MUMBAI: Thought Bubbles Advertising has launched its new video content creation arm Bubble TV. The new arm has begun operations with work on Ganeshotsav in the...
MUMBAI: Digital media agency CogMat has won the digital media mandate of a broking company Angel Broking. The agency has won the account on the back...
MUMBAI: WPP‘s German-based marketing services network, Commarco GmbH, has acquired a majority interest in KKLD GmbH. KKLD is a German-based digital agency that specialises in brand...
MUMBAI: Zee Entertainment Enterprise (Zeel) has appointed Interactive Avenues as the digital agency for its two channels – Zee TV and Zee Cinema. The account was...
MUMBAI: Consumer electronics major LG will not reduce its ad spend in India despite a difficult economic environment. The company will spend Rs 6 billion on...
MUMBAI: Digital media firm ValueFirst Messaging has made its third acquisition of the year by buying Bangalore-based mGinger in an all-cash deal. The buy from Gingersoft...
MUMBAI: Digital media agency Magnon Solutions has won the digital media account for Haier Appliances. The agency will manage the social media duties for the brand,...
MUMBAI: Delhi-based creative agency, From Here On Communications (FHO), has won the creative duties for location-based check-in service Hoppr. The size of the business is in...
MUMBAI: Etihad Airways has launched a new television commercial and supporting digital media campaign for the global audience. Titled ‘Why‘, the campaign focuses on why millions...
MUMBAI: The formal clothing brand of Siyaram Oxemberg has handed over the digital and social media duties to digital media marketing agency CogMat. The brand‘s creative...
MUMBAI: Kotak Life Insurance has launched a new 360 degree advertisement campaign spanning TV, radio, digital media and outdoor hoardings across the country. JWT is the...
MUMBAI: Outdoor Advertising Professional (OAP) has appointed Anirban Ghosh as senior vice president for one of its divisions, Adzedge. Prior to joining OAP, Ghosh was a...
MUMBAI:Jishnu Sen has been promoted as the president and CEO of Grey Group India. In his new role, Sen will continue to report to Grey Group...
MUMBAI: Digital media network, Komli Media, has agreed with global performance marketing company, Efficient Frontier, to partner in India for their search engine marketing services. This...
MUMBAI: BBC Worldwide’s Indie Unit announced a digital media deal with award-winning producer Baby Cow. The deal give the commercial arm of the BBC the right...
MUMBAI: US media firm Disney-ABC Television Group will add further enhancements to its ABC.com broadband video player later this year. Disney-ABC Television Group president Anne Sweeney...
MUMBAI: Organisers for Broadcast Asia 2007 have revealed that the show will increase its presence for Comgraphics and Animation 2007. Over 80 per cent of exhibition...
